Agent skill

Buyer Job Intent Analysis

by elvisun in elvisun/newsjack

Recover source-bound buyer jobs, struggling moments, desired progress, forces, workarounds, information acts, journey states, criteria, constraints, roles, locales, and authentic language.

MITAuto-check passedBusiness, Finance & HR

Install Buyer Job Intent Analysis

skills CLI
$ npx skills add elvisun/newsjack --skill buyer-job-intent-analysis -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install elvisun/newsjack buyer-job-intent-analysis --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/elvisun/newsjack.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/buyer-job-intent-analysis .claude/skills/buyer-job-intent-analysis && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
buyer-job-intent-analysis
GitHub stars
1.5k
Token cost
~1.4k tokens
SKILL.md length
485 words
Files
1
Skills in repo
30
Repo updated
First seen
Licence
MIT

At a glance

Recover source-bound buyer jobs, struggling moments, desired progress, forces, workarounds, information acts, journey states, criteria, constraints, roles, locales, and authentic language.

  • Works in 8 steps: lawfully collected relevant AI… → customer or prospect interviews and calls; → on-site search, support, chat, sales,… → …
  • Tasks that involve Vendor and procurement management
  • SKILL.md covers Inputs, Grade evidence, Extract jobs and language and Build jobs, plus 2 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Buyer Job Intent Analysis is an agent skill from elvisun/newsjack. Recover source-bound buyer jobs, struggling moments, desired progress, forces, workarounds, information acts, journey states, criteria, constraints, roles, locales, and authentic language. Use on approved ICP hypotheses plus customer, search, review, forum, procurement, support, or public-market evidence before designing an AI-visibility prompt architecture.

Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Business, Finance & HR, covering Vendor and procurement management and AI search optimization. The repository describes itself as: The open-source skills that turn your agent into a full PR team. The licence is MIT.

When your agent uses it

  • Tasks that involve Vendor and procurement management
  • Tasks that involve AI search optimization

Example prompts

  • “/buyer-job-intent-analysis”

Workflow steps

8 steps, taken from the first numbered list in SKILL.md.

  1. lawfully collected relevant AI conversations with collection metadata;
  2. customer or prospect interviews and calls;
  3. on-site search, support, chat, sales, and win/loss evidence;
  4. paid-search, Search Console, marketplace, and site-search queries;
  5. public reviews, forums, communities, RFPs, procurement guides, and competitor reviews;
  6. broad search and People Also Ask proxies;
  7. company copy;
  8. LLM expansion.

What it can do on your machine

Read from SKILL.md and the folder at commit 3b7fb82. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are json).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Buyer Job Intent Analysis loads about 1.4k tokens when it runs. Until then it costs about 97 tokens; SKILL.md has 485 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~97
When it runs · the whole SKILL.md, loaded when a task matches
~1.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from elvisun/newsjack at commit 3b7fb82, republished under its MIT licence (© elvisun). 485 words, ~1,414 tokens.

Download SKILL.mdSave it as .claude/skills/buyer-job-intent-analysis/SKILL.md (or your agent's skills folder).
name
buyer-job-intent-analysis
description
Recover source-bound buyer jobs, struggling moments, desired progress, forces, workarounds, information acts, journey states, criteria, constraints, roles, locales, and authentic language. Use on approved ICP hypotheses plus customer, search, review, forum, procurement, support, or public-market evidence before designing an AI-visibility prompt architecture.
metadata.category
AI visibility

Buyer Job Intent Analysis

Recover what people are trying to accomplish and how they express it. Do not turn product features into imagined demand.

This skill inherits the ethical floor from skills/ETHICS.md. It enforces anti-hallucination, permission, provenance, and decay-aware handling of current market evidence. Anti-spray and human-send are not applicable.

Inputs

Require:

  • approved icp_hypotheses.json;
  • source_manifest.json with permission and provenance;
  • any user-supplied transcripts, queries, reviews, support material, or market sources.

Research missing public-market language when permitted. Prefer evidence in this order:

  1. lawfully collected relevant AI conversations with collection metadata;
  2. customer or prospect interviews and calls;
  3. on-site search, support, chat, sales, and win/loss evidence;
  4. paid-search, Search Console, marketplace, and site-search queries;
  5. public reviews, forums, communities, RFPs, procurement guides, and competitor reviews;
  6. broad search and People Also Ask proxies;
  7. company copy;
  8. LLM expansion.

Public conversational corpora may inform style, turn count, and multilingual naturalness. They must not supply category prevalence or copied prompts.

Grade evidence

GradeMeaningEligible use
ADirect relevant behavior or verbatim customer/prospect language with provenanceWording and exposure-weight inputs
BCredible public-market behavior or search proxy with provenanceWording with an explicit proxy label
CCompany assertion or expert hypothesisResearch hypothesis; approval required
DLLM-generated expansion without independent supportRotating discovery only

A count is a count within the supplied corpus. Never relabel it market frequency.

Show full SKILL.md (259 more words)Show less

Extract jobs and language

For each supported ICP, extract:

  • struggling moment or trigger;
  • desired progress or outcome;
  • current workaround;
  • push, pull, anxiety, and habit forces;
  • requested action or information need;
  • decision criteria, constraints, and proof sought;
  • exploration/evaluation state;
  • authentic source-language samples;
  • role/persona and locale when known;
  • contradictory, negative, or post-purchase evidence.

Keep these axes independent:

  • buyer_job;
  • information_act: explain, diagnose, plan, generate, compare, recommend, verify, navigate, buy, implement, troubleshoot;
  • journey_state: problem_identification, exploration, requirements_building, supplier_selection, adoption, post_purchase;
  • optional funnel: TOFU, MOFU, BOFU, or null.

Do not infer funnel from a keyword. A direct-brand support question can be post-purchase; an urgent problem can be close to transaction.

Split a source that asks two materially different things into two candidate jobs or flag it for review. Do not collapse user, champion, buyer, approver, blocker, and post-purchase user.

Build jobs

A job statement should identify the situation, progress, constraints, and affected actor without naming the target product:

When [situation], help [actor] make [progress] while [material constraints].

Link every component to source IDs. If the model adds a plausible force, criterion, or act, mark it grade D, confidence low, and hypothesis_only.

Output

Give the human a readable Markdown report first:

  • strongest jobs by ICP;
  • evidence and exact language worth preserving;
  • conflicts, negative cases, and post-purchase jobs;
  • missing roles/locales/acts;
  • Gate 2 decision: ready_for_human_review, needs_research, or stop_permission_failure.

Then write buyer_jobs.json:

json
{
  "schema_version": "1.0.0",
  "artifact_id": "jobs-<stable-slug>",
  "created_at": "RFC3339",
  "created_by": "declared agent or human",
  "source_manifest_hash": null,
  "warnings": ["hash_not_computed: compute source_manifest_hash before freeze"],
  "gate_status": "ready_for_human_review",
  "jobs": [
    {
      "job_id": "stable-id",
      "icp_ids": ["icp-001"],
      "statement": "When ..., help ...",
      "struggling_moment": "Evidence-bound trigger",
      "desired_progress": "Evidence-bound outcome",
      "workarounds": [],
      "forces": {"push": [], "pull": [], "anxiety": [], "habit": []},
      "information_acts": ["diagnose", "compare"],
      "journey_states": ["problem_identification", "requirements_building"],
      "criteria": [],
      "constraints": [],
      "roles": [],
      "language_samples": [
        {
          "text": "Short source language",
          "source_id": "source-001",
          "span": "locatable span",
          "locale": "en-CA",
          "evidence_grade": "A"
        }
      ],
      "supporting_source_ids": ["source-001"],
      "counterevidence_source_ids": [],
      "evidence_grade": "A",
      "confidence": "high",
      "status": "supported | hypothesis_only"
    }
  ]
}

Handoff

After human Gate 2, pass only approved jobs, source-language fragments, roles, locales, constraints, grades, and evidence IDs into the blind-design step. Do not pass target names, slogans, desired target pages, current AI answers, or visibility scores.

© elvisun, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/buyer-job-intent-analysis of elvisun/newsjack.

Open the folder on GitHubat commit 3b7fb82

Compare with similar skills

Buyer Job Intent Analysis next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Buyer Job Intent Analysis compared with similar skills
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Serenity Alphahaskaomni/serenity-skill633—~2.6kAutomated safety check: PassMIT
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Oma Imagefirst-fluke/oh-my-agent1.3k—~2kAutomated safety check: PassMIT
Master Builderibuilder/massing122—~2.6kAutomated safety check: PassMIT
Energy Procurementaffaan-m/ECC277k4 repos~7.4kAutomated safety check: PassApache-2.0

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Questions about Buyer Job Intent Analysis

What does Buyer Job Intent Analysis do?

Recover source-bound buyer jobs, struggling moments, desired progress, forces, workarounds, information acts, journey states, criteria, constraints, roles, locales, and authentic language. Buyer Job Intent Analysis is an agent skill from elvisun/newsjack. Recover source-bound buyer jobs, struggling moments, desired progress, forces, workarounds, information acts, journey states, criteria, constraints, roles, locales, and authentic language.

When should I use Buyer Job Intent Analysis?

Buyer Job Intent Analysis fits situations like: tasks that involve Vendor and procurement management; tasks that involve AI search optimization.

How do I install Buyer Job Intent Analysis in Claude Code?

Run `npx skills add elvisun/newsjack --skill buyer-job-intent-analysis -a claude-code`. Or copy the skill folder (skills/buyer-job-intent-analysis in elvisun/newsjack) into .claude/skills/buyer-job-intent-analysis in your project. Claude Code loads it when a task matches its description.

How do I install Buyer Job Intent Analysis in Codex?

Run `npx skills add elvisun/newsjack --skill buyer-job-intent-analysis -a codex`. Or copy the skill folder (skills/buyer-job-intent-analysis in elvisun/newsjack) into .agents/skills/buyer-job-intent-analysis in your project. Codex loads it when a task matches its description.

Can I use Buyer Job Intent Analysis in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add elvisun/newsjack --skill buyer-job-intent-analysis -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/buyer-job-intent-analysis, .gemini/skills/buyer-job-intent-analysis, .github/skills/buyer-job-intent-analysis and .opencode/skills/buyer-job-intent-analysis in your project.

What does Buyer Job Intent Analysis need to run?

SKILL.md names no scripts, command-line tools or credentials: Buyer Job Intent Analysis is instructions for the agent only.

Does Buyer Job Intent Analysis access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Buyer Job Intent Analysis safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Buyer Job Intent Analysis use?

Buyer Job Intent Analysis is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Buyer Job Intent Analysis use?

About 1.4k tokens (SKILL.md is roughly 5.7k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Buyer Job Intent Analysis?

Skills that share tags, products or a category with Buyer Job Intent Analysis: Serenity Alpha (haskaomni/serenity-skill, 633 stars), Scorecard Matrix (pnp/sharepoint-skills, 133 stars), Oma Image (first-fluke/oh-my-agent, 1.3k stars) and Master Builder (ibuilder/massing, 122 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Buyer Job Intent Analysis?

elvisun (a GitHub user) maintains it in elvisun/newsjack, which has 1,541 GitHub stars. The repository holds 30 skills in this directory. The repository was last updated on October 11, 2026.

Source: elvisun/newsjack on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.