A skill your agent uses when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and…

MITAuto-check passedWriting & Content

Install Jim Writing Style

skills CLI
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-writing-style -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-writing-style --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-writing-style .claude/skills/jim-writing-style && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
jim-writing-style
GitHub stars
1.2k
Token cost
~1.5k tokens
SKILL.md length
693 words
Files
1
Skills in repo
2,387
Repo updated
First seen
Licence
MIT

At a glance

A skill your agent uses when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and…

  • Works in 4 steps: The cross-border tension, concretely.… → Why existing answers fail across… → What this paper does. Question,… → …
  • Revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract
  • SKILL.md covers When to trigger, The abstract: 200 words, third…, Introduction architecture (≤ 2… and Precision rules for writing…, plus 5 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Jim Writing Style is an agent skill from brycewang-stanford/Awesome-Journal-Skills. Use when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and AMA-journal conventions. It polishes expression; substance fixes belong to the upstream skills.

Its SKILL.md is about 1.5k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Writing & Content, covering Brand voice and tone. The repository describes itself as: Journal-specific Claude Code/Codex skill packs covering mainstream journals — AER, QJE, Nature, Cell, 管理世界, 经济研究 & 200+ more — your fast track to getting published. | 覆盖主流期刊的… The licence is MIT.

When your agent uses it

  • Revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract
  • Introduction architecture
  • Precise culture language
  • AMA-journal conventions

Example prompts

  • “/jim-writing-style”

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. The cross-border tension, concretely. Open with the phenomenon a global marketer faces — divergent campaign results across markets, an…
  2. Why existing answers fail across borders. Two or three moves: the domestic canon assumed universality; international evidence conflicts…
  3. What this paper does. Question, countries and design in one breath, and the answer — JIM readers get the finding in the introduction, not…
  4. Contribution preview. The ledger rows from jim-contribution-framing, compressed to a sentence each.

What it can do on your machine

Read from SKILL.md and the folder at commit 932eb23. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Jim Writing Style loads about 1.5k tokens when it runs. Until then it costs about 73 tokens; SKILL.md has 693 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~73
When it runs · the whole SKILL.md, loaded when a task matches
~1.5k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from brycewang-stanford/Awesome-Journal-Skills at commit 932eb23, republished under its MIT licence (© brycewang-stanford). 693 words, ~1,457 tokens.

Download SKILL.mdSave it as .claude/skills/jim-writing-style/SKILL.md (or your agent's skills folder).
name
jim-writing-style
description
Use when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and AMA-journal conventions. It polishes expression; substance fixes belong to the upstream skills.

Writing in the JIM Voice (jim-writing-style)

When to trigger

  • The abstract exceeds 200 words or reads like a table of contents
  • The introduction takes three pages to reach the research question
  • Drafts slip into country stereotypes or use "culture" as an all-purpose noun
  • The paper is written for methodologists when JIM's readership includes global marketing executives

The abstract: 200 words, third person, decision-forward

JIM caps the abstract at 200 words, written in third person (per the AMA/SAGE guidelines — re-check current wording before submission). Structure that works: one sentence of tension (what the field believed or disputed), one of approach (countries, data, design — numbers included), two or three of findings (directions and the cross-national pattern), one of the managerial rule. Kill throat-clearing ("This paper aims to explore…") and write findings as findings: "brand globalness lifts preference in emerging markets but not developed ones," not "the relationship between globalness and preference is examined."

Introduction architecture (≤ 2 pages)

  1. The cross-border tension, concretely. Open with the phenomenon a global marketer faces — divergent campaign results across markets, an entry decision, a standardization dilemma — or the theoretical inconsistency across country studies. Not with "Globalization has increased…" (the most deleted first sentence in the field).
  2. Why existing answers fail across borders. Two or three moves: the domestic canon assumed universality; international evidence conflicts; the mechanism was never taken across an institutional boundary.
  3. What this paper does. Question, countries and design in one breath, and the answer — JIM readers get the finding in the introduction, not a mystery novel.
  4. Contribution preview. The ledger rows from jim-contribution-framing, compressed to a sentence each.

Precision rules for writing about countries and cultures

  • Nation ≠ culture. Write "consumers in our Japanese sample," not "the Japanese"; attribute differences to the measured dimension, not to nationality as essence.
  • Dimension language over stereotype language. "In high uncertainty-avoidance markets" is a claim; "in cautious cultures like Germany" is a stereotype wearing a citation.
  • Anchor direction words. "Higher collectivism" than what? Name the comparison explicitly the first time.
  • Home/host discipline. Fix the perspective (whose home?) in the first use and never rotate it silently.
  • Translation transparency. When quoting items or respondents, state the language of administration; italicize emic terms and gloss them once.
  • No development euphemism drift. Pick one taxonomy (emerging vs. developed; income bands) and hold it; "third-world," never.
Show full SKILL.md (307 more words)Show less

Sentence-level moves that read as JIM

  • Verbs carry the theory: mechanisms amplify, suppress, substitute, signal — they do not "play a role."
  • One idea per sentence in the hypothesis build-up; the "because" clause gets its own sentence when the logic is subtle.
  • Numbers in prose keep their context: "a 12% adaptation premium in weak-IP markets," not "a significant positive effect."
  • Present tense for what the paper does and what theory says; past tense for what the data showed.
  • Headings that assert ("Globalness Pays Only Where Institutions Are Weak") beat labels ("Results") where the template allows.
  • Prune the double qualifier ("may potentially suggest") — one hedge per claim, chosen deliberately.

AMA-journal surface conventions

Author–date citations in AMA marketing-journal style — e.g., (Katsikeas, Leonidou, and Morgan 2000); "and" spelled out, no ampersand in text; references formatted per the current JIM guidelines (re-check the SAGE author instructions rather than trusting a reference manager's "AMA" preset, which is the medical AMA style — a classic trap). First-person plural is acceptable and often cleaner than passive voice. Define each acronym at first use; CET, PBG, and MNE are not universal knowledge even here.

Checklist

  • Abstract ≤ 200 words, third person, findings and managerial rule explicit
  • Introduction reaches the question within two paragraphs, answer disclosed
  • Every country difference in prose attributed to a dimension, not a nationality
  • Home/host perspective and development taxonomy consistent throughout
  • Hypothesis prose: one idea per sentence, explicit because-clauses
  • Citations in marketing-AMA author–date form, not medical-AMA numeric
  • No "globalization has increased" opener; no role-playing verbs

Anti-patterns

  • Stereotype shorthand ("collectivist consumers like the Chinese") passing as cultural theory
  • The mystery-novel structure that withholds findings until page 30
  • Abstract listing topics covered instead of results found
  • Reference list auto-formatted in numeric medical-AMA style
  • Hedging stacked three deep until the claim disappears
  • Translationese from a non-English drafting language left unedited — recruit a native-level pass before submission

Output format

text
【Abstract】word count / third person / findings + managerial rule present: pass/fix
【Intro】tension → failed answers → question + answer → contributions: pass/fix
【Culture language】dimension-attributed, stereotype-free: pass/fix
【Consistency】home-host, taxonomy, acronyms: pass/fix
【Citations】marketing-AMA author–date verified: pass/fix
【Next skill】jim-submission

© brycewang-stanford, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in Journal-of-International-Marketing-Skills/skills/jim-writing-style of brycewang-stanford/Awesome-Journal-Skills.

Open the folder on GitHubat commit 932eb23

Compare with similar skills

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Khazix WeChat Article WriterKKKKhazix/khazix-skills21k1 repos~2.9kAutomated safety check: PassMIT
Writing Guidelinesvercel-labs/agent-skills32k7 repos~309Automated safety check: PassNone
Unslop AI Writing Cleanuptheclaymethod/unslop518—~1.7kAutomated safety check: PassMIT

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Questions about Jim Writing Style

What does Jim Writing Style do?

A skill your agent uses when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and…. Jim Writing Style is an agent skill from brycewang-stanford/Awesome-Journal-Skills. Use when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and AMA-journal conventions.

When should I use Jim Writing Style?

Jim Writing Style fits situations like: revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract; introduction architecture; precise culture language; AMA-journal conventions.

How do I install Jim Writing Style in Claude Code?

Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-writing-style -a claude-code`. Or copy the skill folder (Journal-of-International-Marketing-Skills/skills/jim-writing-style in brycewang-stanford/Awesome-Journal-Skills) into .claude/skills/jim-writing-style in your project. Claude Code loads it when a task matches its description.

How do I install Jim Writing Style in Codex?

Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-writing-style -a codex`. Or copy the skill folder (Journal-of-International-Marketing-Skills/skills/jim-writing-style in brycewang-stanford/Awesome-Journal-Skills) into .agents/skills/jim-writing-style in your project. Codex loads it when a task matches its description.

Can I use Jim Writing Style in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-writing-style -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/jim-writing-style, .gemini/skills/jim-writing-style, .github/skills/jim-writing-style and .opencode/skills/jim-writing-style in your project.

What does Jim Writing Style need to run?

SKILL.md names no scripts, command-line tools or credentials: Jim Writing Style is instructions for the agent only.

Does Jim Writing Style access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Jim Writing Style safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Jim Writing Style use?

Jim Writing Style is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Jim Writing Style use?

About 1.5k tokens (SKILL.md is roughly 5.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Jim Writing Style?

Skills that share tags, products or a category with Jim Writing Style: Avoid AI Writing (conorbronsdon/avoid-ai-writing, 4.9k stars), Brand (Ohh-889/skyroc, 795 stars), Khazix WeChat Article Writer (KKKKhazix/khazix-skills, 21k stars) and Writing Guidelines (vercel-labs/agent-skills, 32k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Jim Writing Style?

brycewang-stanford (a GitHub user) maintains it in brycewang-stanford/Awesome-Journal-Skills, which has 1,231 GitHub stars. The repository holds 2,387 skills in this directory. The repository was last updated on September 27, 2026.

Source: brycewang-stanford/Awesome-Journal-Skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.