Google SEO APIs
AgriciDaniel/claude-seo
Pulls real Google data for SEO work: Search Console, PageSpeed Insights, CrUX field data, the Indexing API and GA4 organic traffic, through /seo google commands.
Technical SEO auditing covering crawlability, indexation, Core Web Vitals, on-page optimization, and competitive gaps, with an 85-point checklist and remediation plans.
Install SEO Audit
$ npx skills add borghei/Claude-Skills --skill seo-audit -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install borghei/Claude-Skills seo-audit --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/borghei/Claude-Skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/marketing/seo-audit .claude/skills/seo-audit && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "seo-audit" agent skill from https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-audit into .claude/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-auditType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add borghei/Claude-Skills --skill seo-audit -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install borghei/Claude-Skills seo-audit --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/borghei/Claude-Skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/marketing/seo-audit .agents/skills/seo-audit && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "seo-audit" agent skill from https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-audit into .agents/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add borghei/Claude-Skills --skill seo-audit -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install borghei/Claude-Skills seo-audit --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/borghei/Claude-Skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/marketing/seo-audit .cursor/skills/seo-audit && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "seo-audit" agent skill from https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-audit into .cursor/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/borghei/Claude-Skills.git --path marketing/seo-audit--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add borghei/Claude-Skills --skill seo-audit -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install borghei/Claude-Skills seo-audit --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/borghei/Claude-Skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/marketing/seo-audit .gemini/skills/seo-audit && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "seo-audit" agent skill from https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-audit into .gemini/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install borghei/Claude-Skills seo-auditInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add borghei/Claude-Skills --skill seo-audit -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/borghei/Claude-Skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/marketing/seo-audit .github/skills/seo-audit && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "seo-audit" agent skill from https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-audit into .github/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add borghei/Claude-Skills --skill seo-audit -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install borghei/Claude-Skills seo-audit --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/borghei/Claude-Skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/marketing/seo-audit .opencode/skills/seo-audit && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "seo-audit" agent skill from https://github.com/borghei/Claude-Skills/tree/main/marketing/seo-audit into .opencode/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
seo-audit- GitHub stars
- 881
- Token cost
- ~1.4k tokens
- SKILL.md length
- 558 words
- Files
- 7 (incl. scripts, references)
- Skills in repo
- 349
- Repo updated
- First seen
- Licence
- MIT
At a glance
Technical SEO auditing covering crawlability, indexation, Core Web Vitals, on-page optimization, and competitive gaps, with an 85-point checklist and remediation plans.
- Auditing technical SEO
- SKILL.md covers Core Capabilities, When to Use, Clarify First and Quick Start, plus 3 more sections
- Runs Python scripts from its folder; calls python
- Diagnosing indexation issues
What it does
SEO Audit is an agent skill from borghei/Claude-Skills. Technical SEO auditing covering crawlability, indexation, Core Web Vitals, on-page optimization, and competitive gaps, with an 85-point checklist and remediation plans. Use when auditing technical SEO or diagnosing indexation issues.
Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. The skill folder holds 8 other files, including scripts and reference files (for example `references/audit-checklist.md`, `references/diagnostics-and-analysis.md` and `references/remediation-and-migration.md`).
It sits in Marketing & SEO, covering Technical SEO, SEO audit and Web performance. The repository describes itself as: 385 AI skills, 77 expert agents, and 900 stdlib Python tools for every team: engineering, PM, marketing, C-level, compliance, business ops, research, and a LinkedIn toolkit… The licence is MIT.
When your agent uses it
- Auditing technical SEO
- Diagnosing indexation issues
Example prompts
- “/seo-audit”
Requirements
- Python 3
What it can do on your machine
Read from SKILL.md and the folder at commit 4a698e8. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
Ships 3 files in scripts/ (Python), which the agent can run.
Shell commands in SKILL.md call:
python
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
SEO Audit loads about 1.4k tokens when it runs, and up to ~7k if it reads all its reference files. Until then it costs about 61 tokens; SKILL.md has 558 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); the scripts in this folder are not scanned.
SKILL.md
The full file from borghei/Claude-Skills at commit 4a698e8, republished under its MIT licence (© borghei). 558 words, ~1,368 tokens.
Download SKILL.mdSave it as
.claude/skills/seo-audit/SKILL.md (or your agent's skills folder). This skill also uses 6 other files; get the full folder from GitHub.- name
- seo-audit
- description
- Technical SEO auditing covering crawlability, indexation, Core Web Vitals, on-page optimization, and competitive gaps, with an 85-point checklist and remediation plans. Use when auditing technical SEO or diagnosing indexation issues.
- license
- MIT + Commons Clause
- metadata.version
- 1.1.0
- metadata.author
- borghei
- metadata.category
- marketing-growth
- metadata.updated
- 2026-06-15
- metadata.tags
- seo, audit, technical-seo, core-web-vitals, indexation, crawl-analysis
SEO Audit
Production-grade SEO audit framework with an 85-point checklist across 8 dimensions, severity-weighted scoring, automated diagnostic workflows, and prioritized remediation plans. Covers technical SEO, on-page optimization, content quality, competitive positioning, and migration readiness.
Core Capabilities
- 85-point checklist across 8 dimensions — crawlability, indexation, Core Web Vitals, on-page, content quality, infrastructure, off-page, analytics
- Severity-weighted scoring — Critical/High/Medium/Low multipliers roll up to an A–F health grade
- Diagnostic deep dives — CWV optimization stacks, indexation gap analysis, traffic-drop decision tree, cannibalization & intent matching, E-E-A-T and AI-content detection
- Competitive gap analysis — your site vs. 3 competitors across technical and content dimensions
- Prioritized remediation — P0–P4 priority framework, fix-list template, and migration checklists
When to Use
Pick the operating mode that matches the situation:
- Full Site Audit — comprehensive audit across all 8 dimensions; use for initial assessment or annual reviews.
- Focused Audit — single-dimension deep dive when the problem area is already identified (e.g., failing Core Web Vitals, indexation issues).
- Pre-Migration Audit — for planned URL changes, platform switches, or redesigns; establishes baseline and redirect mapping.
- Traffic Drop Diagnosis — emergency diagnostic when organic traffic drops; follows the traffic-drop decision tree to isolate cause.
Clarify First
Before auditing, confirm these inputs. If any is unknown or vague, ASK — do not assume:
- Audit mode — full site, single-dimension focused, pre-migration, or traffic-drop diagnosis — sets scope and which of the 8 dimensions to run
- Site URL + available data — GSC, analytics, and crawl exports on hand — determines what can be verified vs. assumed in the findings
- Primary symptom or goal — e.g. ranking drop, indexation gap, failing Core Web Vitals — focuses the diagnostic deep-dives and remediation priority
- Competitor set — the 3 sites to benchmark against — drives the competitive gap analysis
Stop rule: ask only the 2-3 that most change the output. If the user says "just draft it," proceed and list your assumptions at the top of the artifact.
Quick Start
# Check redirect chains and status codes
python scripts/redirect_checker.py --url https://example.com/old-page --json
# Analyze XML sitemap for errors
python scripts/sitemap_analyzer.py --sitemap https://example.com/sitemap.xml
# Score content quality for SEO
python scripts/content_scorer.py article.md --jsonShow full SKILL.md (253 more words)Show less
References
Load the reference that matches the task — keep this file lean and pull detail on demand:
- references/audit-checklist.md — initial scoping questions, the full 85-point checklist across all 8 dimensions, and the severity-weighted scoring formula. Read when starting an audit or scoring results.
- references/diagnostics-and-analysis.md — Core Web Vitals optimization stacks, indexation gap analysis, traffic-drop decision tree, cannibalization/intent scoring, AI-content & E-E-A-T detection, competitive gap framework. Read when diagnosing a specific problem area.
- references/remediation-and-migration.md — migration checklist (pre/during/post), P0–P4 remediation framework and plan template, output artifacts, troubleshooting table, and success criteria. Read when turning findings into an action plan.
Scope & Limitations
In scope: technical SEO across all 8 audit dimensions, severity-weighted scoring with prioritized remediation, traffic-drop diagnosis, competitive gap analysis, pre/post-migration checklists, AI content quality detection.
Out of scope: content creation or rewriting (use Content Creator), structured data implementation (use Schema Markup), site architecture redesign (use Site Architecture), link building execution, paid search audits, server/CDN provisioning.
Known limitations: field CWV data requires sufficient traffic for CrUX; off-page signals need third-party tools (Ahrefs, SEMrush); AI Overview impact on CTR varies by query type; Google's algorithm changes 500–600 times/year, so findings are point-in-time.
Integration Points
- AI SEO — run after audit to optimize for AI search citation alongside traditional findings.
- Schema Markup — use when audit reveals missing or broken structured data opportunities.
- Site Architecture — use when audit uncovers structural issues requiring architectural redesign.
- Content Humanizer — use when audit flags AI content detection signals on key pages.
- Content Strategy / programmatic-seo — use when audit reveals content gaps or keyword-gap clusters addressable at scale.
© borghei, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 6 other files (scripts, references) in marketing/seo-audit of borghei/Claude-Skills.
- SKILL.md
- references/audit-checklist.md
- references/diagnostics-and-analysis.md
- references/remediation-and-migration.md
- scripts/content_scorer.py
- scripts/redirect_checker.py
- scripts/sitemap_analyzer.py
Open the folder on GitHubat commit 4a698e8
Compare with similar skills
SEO Audit next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| SEO Audit this skillborghei/Claude-Skills | 881 | — | ~1.4k | Automated safety check: Pass | MIT | |
| Google SEO APIsAgriciDaniel/claude-seo | 18k | 1 repos | ~4.2k | Automated safety check: Pass | MIT | |
| SEOAgriciDaniel/seo-os | 134 | 2 repos | ~3.5k | Automated safety check: Pass | MIT | |
| SEO Audit with Search Consolenowork-studio/notfair-plugin | 3.9k | 1 repos | ~15k | Automated safety check: Warn | MIT | |
| SEO Coachakseolabs-seo/seo-coach | 146 | — | ~2.8k | Automated safety check: Pass | None | |
| SEOAgriciDaniel/codex-seo | 791 | — | ~3.7k | Automated safety check: Pass | MIT |
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Categories
Questions about SEO Audit
What does SEO Audit do?
Technical SEO auditing covering crawlability, indexation, Core Web Vitals, on-page optimization, and competitive gaps, with an 85-point checklist and remediation plans. SEO Audit is an agent skill from borghei/Claude-Skills. Technical SEO auditing covering crawlability, indexation, Core Web Vitals, on-page optimization, and competitive gaps, with an 85-point checklist and remediation plans.
When should I use SEO Audit?
SEO Audit fits situations like: auditing technical SEO; diagnosing indexation issues.
How do I install SEO Audit in Claude Code?
Run `npx skills add borghei/Claude-Skills --skill seo-audit -a claude-code`. Or copy the skill folder (marketing/seo-audit in borghei/Claude-Skills) into .claude/skills/seo-audit in your project. Claude Code loads it when a task matches its description.
How do I install SEO Audit in Codex?
Run `npx skills add borghei/Claude-Skills --skill seo-audit -a codex`. Or copy the skill folder (marketing/seo-audit in borghei/Claude-Skills) into .agents/skills/seo-audit in your project. Codex loads it when a task matches its description.
Can I use SEO Audit in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add borghei/Claude-Skills --skill seo-audit -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/seo-audit, .gemini/skills/seo-audit, .github/skills/seo-audit and .opencode/skills/seo-audit in your project.
What does SEO Audit need to run?
Going by SKILL.md and its folder, SEO Audit needs Python for the scripts in its folder and the command-line tools its instructions call (python). Our summary lists: Python 3.
Does SEO Audit access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is SEO Audit safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. The check reads SKILL.md only: the scripts in the folder are not scanned, so read them before running anything.
What licence does SEO Audit use?
SEO Audit is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does SEO Audit use?
About 1.4k tokens (SKILL.md is roughly 5.5k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 5.6k tokens, read only when the agent opens those files.
What are the alternatives to SEO Audit?
Skills that share tags, products or a category with SEO Audit: Google SEO APIs (AgriciDaniel/claude-seo, 18k stars), SEO (AgriciDaniel/seo-os, 134 stars), SEO Audit with Search Console (nowork-studio/notfair-plugin, 3.9k stars) and SEO Coach (akseolabs-seo/seo-coach, 146 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains SEO Audit?
borghei (a GitHub user) maintains it in borghei/Claude-Skills, which has 881 GitHub stars. The repository holds 349 skills in this directory. The repository was last updated on October 7, 2026.
Source: borghei/Claude-Skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.