Brand and Design Toolkit
nextlevelbuilder/ui-ux-pro-max-skill
Bundles design tasks behind one skill: brand identity, tokens, UI styling, logos, corporate identity mockups, slides, banners, icons and social images.
Apply classical rhetoric — Ethos, Pathos, Logos — to analyze persuasive communication and craft effective arguments.
$ npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install asgard-ai-platform/skills hum-rhetoric --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/hum-rhetoric .claude/skills/hum-rhetoric && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "hum-rhetoric" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoric into .claude/skills/hum-rhetoric/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hum-rhetoric", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoricType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install asgard-ai-platform/skills hum-rhetoric --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/hum-rhetoric .agents/skills/hum-rhetoric && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "hum-rhetoric" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoric into .agents/skills/hum-rhetoric/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hum-rhetoric", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install asgard-ai-platform/skills hum-rhetoric --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/hum-rhetoric .cursor/skills/hum-rhetoric && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "hum-rhetoric" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoric into .cursor/skills/hum-rhetoric/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hum-rhetoric", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/asgard-ai-platform/skills.git --path hum-rhetoric--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install asgard-ai-platform/skills hum-rhetoric --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/hum-rhetoric .gemini/skills/hum-rhetoric && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "hum-rhetoric" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoric into .gemini/skills/hum-rhetoric/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hum-rhetoric", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install asgard-ai-platform/skills hum-rhetoricInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/hum-rhetoric .github/skills/hum-rhetoric && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "hum-rhetoric" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoric into .github/skills/hum-rhetoric/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hum-rhetoric", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install asgard-ai-platform/skills hum-rhetoric --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/hum-rhetoric .opencode/skills/hum-rhetoric && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "hum-rhetoric" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/hum-rhetoric into .opencode/skills/hum-rhetoric/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hum-rhetoric", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
hum-rhetoricApply classical rhetoric — Ethos, Pathos, Logos — to analyze persuasive communication and craft effective arguments.
Hum Rhetoric is an agent skill from asgard-ai-platform/skills. Apply classical rhetoric — Ethos, Pathos, Logos — to analyze persuasive communication and craft effective arguments. Use this skill when the user needs to make a speech more persuasive, analyze why a piece of communication is effective, write a compelling proposal, or evaluate rhetorical strategies — even if they say 'make this more convincing', 'why is this speech so powerful', or 'how do I persuade the board'.
Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. The skill folder holds 4 other files, including reference files (for example `examples/sample_scenario.md` and `references/speech-structures.md`).
It sits in Media & Creative, covering Logo and visual identity. The repository describes itself as: 301 open-source coding agent skills across 22 domains — methodology, judgment & gotchas packaged as Claude Agent Skills for the Asgard AI Platform. The licence is MIT.
5 steps, taken from the first numbered list in SKILL.md.
Read from SKILL.md and the folder at commit 4e7f4f8. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Hum Rhetoric loads about 1.4k tokens when it runs, and up to ~4.5k if it reads all its reference files. Until then it costs about 107 tokens; SKILL.md has 496 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from asgard-ai-platform/skills at commit 4e7f4f8, republished under its MIT licence (© asgard-ai-platform). 496 words, ~1,371 tokens.
.claude/skills/hum-rhetoric/SKILL.md (or your agent's skills folder). This skill also uses 2 other files; get the full folder from GitHub.Aristotle identified three modes of persuasion: Ethos (credibility), Pathos (emotion), and Logos (logic). Effective persuasion uses all three in proportion appropriate to the audience and context.
IRON LAW: All Three Appeals, Calibrated to Audience
Logos alone convinces analysts but bores executives. Pathos alone moves
hearts but lacks substance. Ethos alone relies on reputation that may
not exist.
Every persuasive communication must use all three, weighted by audience:
- Technical audience: Lead with Logos, support with Ethos
- Executive audience: Lead with Pathos (vision), support with Logos (data)
- Public audience: Lead with Ethos (trust), amplify with PathosEthos (Credibility) — Why should they trust YOU?
Pathos (Emotion) — Why should they CARE?
Logos (Logic) — Why should they BELIEVE?
| Device | What It Does | Example |
|---|---|---|
| Anaphora | Repeating the opening phrase | "We will fight... We will never surrender... We will..." |
| Tricolon | Group of three | "Life, liberty, and the pursuit of happiness" |
| Antithesis | Juxtaposing opposites | "Ask not what your country can do for you, ask what you can do for your country" |
| Rhetorical question | Question with an obvious answer | "Can we really afford to wait?" |
| Metaphor/Analogy | Comparing abstract to concrete | "This project is our moonshot" |
| Chiasmus | Reversed parallel structure | "We don't stop when we're tired; we stop when we're done" |
# Rhetorical Analysis: {Text/Speech}
## Rhetorical Situation
- Speaker: ...
- Audience: ...
- Purpose: ...
- Context: ...
## Appeal Analysis
| Section | Appeal | Technique | Effectiveness |
|---------|--------|-----------|--------------|
| {quote/section} | Ethos/Pathos/Logos | {specific technique} | H/M/L |
## Overall Balance
- Ethos: {strong/weak} — {evidence}
- Pathos: {strong/weak} — {evidence}
- Logos: {strong/weak} — {evidence}
## Verdict
{Overall effectiveness and recommendations for improvement}Scenario: Analyzing a startup pitch
references/speech-structures.md© asgard-ai-platform, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
SKILL.md and 2 other files (references) in hum-rhetoric of asgard-ai-platform/skills.
Open the folder on GitHubat commit 4e7f4f8
Hum Rhetoric next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Hum Rhetoric this skillasgard-ai-platform/skills | 242 | — | ~1.4k | Automated safety check: Pass | MIT | |
| Brand and Design Toolkitnextlevelbuilder/ui-ux-pro-max-skill | 134k | 1 repos | ~3.5k | Automated safety check: Pass | MIT | |
| Anthropic Brand Stylinganthropics/skills | 180k | 30 repos | ~559 | Automated safety check: Pass | Apache-2.0 | |
| Logo Designkaankiziltug/logo-design-skill | 2.5k | — | ~4.4k | Automated safety check: Pass | MIT | |
| Logo Generatorop7418/logo-generator-skill | 2.2k | — | ~1.8k | Automated safety check: Notes | None | |
| Web Asset Generatoralonw0/web-asset-generator | 514 | 1 repos | ~6.6k | Automated safety check: Pass | MIT |
nextlevelbuilder/ui-ux-pro-max-skill
Bundles design tasks behind one skill: brand identity, tokens, UI styling, logos, corporate identity mockups, slides, banners, icons and social images.
anthropics/skills
Applies Anthropic's brand colors and fonts to artifacts such as PowerPoint slides, using fixed hex values for text and accents, Poppins headings and Lora body text.
kaankiziltug/logo-design-skill
Professional logo and brand-mark design, from brief to production files.
op7418/logo-generator-skill
Generate professional SVG logos and high-end showcase images.
alonw0/web-asset-generator
Generate web assets including favicons, app icons (PWA), and social media meta images (Open Graph) for Facebook, Twitter, WhatsApp, and LinkedIn.
onyx-dot-app/onyx
Generate or edit raster images (photos, illustrations, textures, sprites, mockups, logos, infographics) using the workspace's configured image-generation provider via onyx-cli image.
asgard-ai-platform/skills
Implement BM25 ranking function for e-commerce product search relevance scoring.
asgard-ai-platform/skills
Calculate Cpk process capability index to assess whether a process meets specification requirements.
asgard-ai-platform/skills
Calculate price elasticity of demand to quantify how price changes affect sales volume.
asgard-ai-platform/skills
Apply Bayesian averaging to rank items by combining observed ratings with prior expectations.
asgard-ai-platform/skills
Implement Elo rating system to rank items or players from pairwise comparison outcomes.
asgard-ai-platform/skills
Calculate Wilson Score confidence intervals for ranking items by positive proportion with sample size correction.
Categories
Apply classical rhetoric — Ethos, Pathos, Logos — to analyze persuasive communication and craft effective arguments. Hum Rhetoric is an agent skill from asgard-ai-platform/skills. Apply classical rhetoric — Ethos, Pathos, Logos — to analyze persuasive communication and craft effective arguments.
Hum Rhetoric fits situations like: the user needs to make a speech more persuasive; analyze why a piece of communication is effective; write a compelling proposal; evaluate rhetorical strategies — even if they say make this more convincing.
Run `npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a claude-code`. Or copy the skill folder (hum-rhetoric in asgard-ai-platform/skills) into .claude/skills/hum-rhetoric in your project. Claude Code loads it when a task matches its description.
Run `npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a codex`. Or copy the skill folder (hum-rhetoric in asgard-ai-platform/skills) into .agents/skills/hum-rhetoric in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add asgard-ai-platform/skills --skill hum-rhetoric -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/hum-rhetoric, .gemini/skills/hum-rhetoric, .github/skills/hum-rhetoric and .opencode/skills/hum-rhetoric in your project.
SKILL.md names no scripts, command-line tools or credentials: Hum Rhetoric is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Hum Rhetoric is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 1.4k tokens (SKILL.md is roughly 5.5k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.1k tokens, read only when the agent opens those files.
Skills that share tags, products or a category with Hum Rhetoric: Brand and Design Toolkit (nextlevelbuilder/ui-ux-pro-max-skill, 134k stars), Anthropic Brand Styling (anthropics/skills, 180k stars), Logo Design (kaankiziltug/logo-design-skill, 2.5k stars) and Logo Generator (op7418/logo-generator-skill, 2.2k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
asgard-ai-platform (a GitHub organization) maintains it in asgard-ai-platform/skills, which has 242 GitHub stars. The repository holds 207 skills in this directory. The repository was last updated on June 6, 2026.
Source: asgard-ai-platform/skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.