Programmatic SEO Playbook
irinabuht12-oss/marketing-skills
Replicate the 7 programmatic SEO plays that took Zapier, Clay, Composio, Gamma, Mintlify, HeyGen and HubSpot to
A skill your agent uses whenever a user wants to win AI citations on prompts that competitors currently dominate — whether they say "competitors are getting cited instead of us", "we're losing on…
$ npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install amplitude/builder-skills competitor-prompt-hijacker --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/content-marketing-skills/skills/competitor-prompt-hijacker .claude/skills/competitor-prompt-hijacker && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "competitor-prompt-hijacker" agent skill from https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijacker into .claude/skills/competitor-prompt-hijacker/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "competitor-prompt-hijacker", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijackerType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install amplitude/builder-skills competitor-prompt-hijacker --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/content-marketing-skills/skills/competitor-prompt-hijacker .agents/skills/competitor-prompt-hijacker && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "competitor-prompt-hijacker" agent skill from https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijacker into .agents/skills/competitor-prompt-hijacker/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "competitor-prompt-hijacker", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install amplitude/builder-skills competitor-prompt-hijacker --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/content-marketing-skills/skills/competitor-prompt-hijacker .cursor/skills/competitor-prompt-hijacker && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "competitor-prompt-hijacker" agent skill from https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijacker into .cursor/skills/competitor-prompt-hijacker/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "competitor-prompt-hijacker", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/amplitude/builder-skills.git --path content-marketing-skills/skills/competitor-prompt-hijacker--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install amplitude/builder-skills competitor-prompt-hijacker --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/content-marketing-skills/skills/competitor-prompt-hijacker .gemini/skills/competitor-prompt-hijacker && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "competitor-prompt-hijacker" agent skill from https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijacker into .gemini/skills/competitor-prompt-hijacker/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "competitor-prompt-hijacker", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install amplitude/builder-skills competitor-prompt-hijackerInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/content-marketing-skills/skills/competitor-prompt-hijacker .github/skills/competitor-prompt-hijacker && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "competitor-prompt-hijacker" agent skill from https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijacker into .github/skills/competitor-prompt-hijacker/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "competitor-prompt-hijacker", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install amplitude/builder-skills competitor-prompt-hijacker --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/content-marketing-skills/skills/competitor-prompt-hijacker .opencode/skills/competitor-prompt-hijacker && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "competitor-prompt-hijacker" agent skill from https://github.com/amplitude/builder-skills/tree/main/content-marketing-skills/skills/competitor-prompt-hijacker into .opencode/skills/competitor-prompt-hijacker/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "competitor-prompt-hijacker", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
competitor-prompt-hijackerA skill your agent uses whenever a user wants to win AI citations on prompts that competitors currently dominate — whether they say "competitors are getting cited instead of us", "we're losing on…
Competitor Prompt Hijacker is an agent skill from amplitude/builder-skills. Use this skill whenever a user wants to win AI citations on prompts that competitors currently dominate — whether they say "competitors are getting cited instead of us", "we're losing on these prompts", "how do I outrank [competitor] in AI answers", "find prompts where we should be winning", "create content to beat [competitor]", or any variation where the goal is capturing AI share on prompts a competitor currently owns. This skill pulls competitor visibility data from AI Visibility, identifies the specific…
Its SKILL.md is about 3k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering AI search optimization and Programmatic SEO. It works with WordPress, Contentful, HubSpot and Webflow. The repository describes itself as: Open-source AI skills for product managers — battle-tested by PMs at Amplitude.
7 steps, taken from the step headings in SKILL.md.
Read from SKILL.md and the folder at commit 51838c2. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Competitor Prompt Hijacker loads about 3k tokens when it runs. Until then it costs about 212 tokens; SKILL.md has 1,529 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
Without a licence we can't republish the file, so here is its outline and opening line. It has 1,529 words (~3,007 tokens).
“You're helping a content team steal AI citations back from competitors. When an AI model is asked "what's the best product analytics tool" or "Mixpanel vs Amplitude", the answer it gives is determined by what's been written. This skill finds…”
Just SKILL.md in content-marketing-skills/skills/competitor-prompt-hijacker of amplitude/builder-skills.
Open the folder on GitHubat commit 51838c2
Competitor Prompt Hijacker next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Competitor Prompt Hijacker this skillamplitude/builder-skills | 159 | — | ~3k | Automated safety check: Pass | None | |
| Programmatic SEO Playbookirinabuht12-oss/marketing-skills | 4.1k | — | ~2.4k | Automated safety check: Pass | None | |
| Universal SEO AnalysisAgriciDaniel/claude-seo | 19k | — | ~4.9k | Automated safety check: Pass | MIT | |
| Directory Submissionscoreyhaines31/marketingskills | 54k | 2 repos | ~6.7k | Automated safety check: Pass | MIT | |
| Global SEO Growthminhnv0807/ai-business-skills | 609 | — | ~5k | Automated safety check: Pass | MIT | |
| AI SEOtech-leads-club/agent-skills | 7k | — | ~5.5k | Automated safety check: Pass | Custom licence |
irinabuht12-oss/marketing-skills
Replicate the 7 programmatic SEO plays that took Zapier, Clay, Composio, Gamma, Mintlify, HeyGen and HubSpot to
AgriciDaniel/claude-seo
Hub for site-wide SEO work: audits, technical checks, schema, content quality, local, hreflang and AI-search readiness, run through slash commands.
coreyhaines31/marketingskills
When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery.
minhnv0807/ai-business-skills
Covers six SEO layers for a website: crawl and index audit, local SEO, search-intent content, AI search visibility, schema markup and backlink or directory distribution.
tech-leads-club/agent-skills
When the user wants to build programmatic SEO with AI, create competitor alternative pages, optimize for AI Overviews, or scale content production.
Nexus-JPF/note-companion
Use and read this skill immediately if the user request is in any way related to SEO or a site's organic search or AI search presence.
amplitude/builder-skills
Analyzes a business, product or feature with Hamilton Helmer's 7 Powers framework to judge competitive advantage and how long it will last.
amplitude/builder-skills
Helps an Amplitude user design a custom agent by proposing use cases that fit their role and data, shaping a spec, and returning a Global Agent link that builds it.
amplitude/builder-skills
Evaluates or drafts a strategy using Rumelt's kernel of diagnosis, guiding policy and coherent actions, to expose goal lists posing as strategy.
amplitude/builder-skills
Applies Andy Grove's High Output Management ideas to diagnose where a team loses output and to design meetings, processes and management decisions.
amplitude/builder-skills
Walks a team through Lafley and Martin's five-choice cascade to pin down where to compete and how to win there.
amplitude/builder-skills
Write a PR/FAQ for a product idea using Amazon's Working Backwards process.
Works with
Categories
A skill your agent uses whenever a user wants to win AI citations on prompts that competitors currently dominate — whether they say "competitors are getting cited instead of us", "we're losing on…. Competitor Prompt Hijacker is an agent skill from amplitude/builder-skills. Use this skill whenever a user wants to win AI citations on prompts that competitors currently dominate — whether they say "competitors are getting cited instead of us", "we're losing on these prompts", "how do I outrank [competitor] in AI answers", "find prompts where we should be winning", "create content to beat [competitor]", or any variation where the goal is capturing AI share on prompts a competitor currently owns.
Competitor Prompt Hijacker fits situations like: were losing on these prompts; how do I outrank [competitor] in AI answers; find prompts where we should be winning; create content to beat [competitor].
Run `npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a claude-code`. Or copy the skill folder (content-marketing-skills/skills/competitor-prompt-hijacker in amplitude/builder-skills) into .claude/skills/competitor-prompt-hijacker in your project. Claude Code loads it when a task matches its description.
Run `npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a codex`. Or copy the skill folder (content-marketing-skills/skills/competitor-prompt-hijacker in amplitude/builder-skills) into .agents/skills/competitor-prompt-hijacker in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add amplitude/builder-skills --skill competitor-prompt-hijacker -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/competitor-prompt-hijacker, .gemini/skills/competitor-prompt-hijacker, .github/skills/competitor-prompt-hijacker and .opencode/skills/competitor-prompt-hijacker in your project.
SKILL.md names no scripts, command-line tools or credentials: Competitor Prompt Hijacker is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
No licence was found for Competitor Prompt Hijacker or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.
About 3k tokens (SKILL.md is roughly 12k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
Skills that share tags, products or a category with Competitor Prompt Hijacker: Programmatic SEO Playbook (irinabuht12-oss/marketing-skills, 4.1k stars), Universal SEO Analysis (AgriciDaniel/claude-seo, 19k stars), Directory Submissions (coreyhaines31/marketingskills, 54k stars) and Global SEO Growth (minhnv0807/ai-business-skills, 609 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
amplitude (a GitHub organization) maintains it in amplitude/builder-skills, which has 159 GitHub stars. The repository holds 61 skills in this directory. The repository was last updated on July 24, 2026.
Source: amplitude/builder-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.