Agent skill

Competitor Analysis

by vivy-yi in vivy-yi/xiaohongshu-skills

A skill your agent uses when analyzing Xiaohongshu competitors, studying creator strategies, identifying content gaps, or finding market opportunities

No licenceAuto-check passedMarketing & SEO

Install Competitor Analysis

skills CLI
$ npx skills add vivy-yi/xiaohongshu-skills --skill competitor-analysis -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install vivy-yi/xiaohongshu-skills competitor-analysis --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/vivy-yi/xiaohongshu-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/'skills/02-账号运营/competitor-analysis' .claude/skills/competitor-analysis && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
competitor-analysis
GitHub stars
478
Token cost
~6.9k tokens
SKILL.md length
3,149 words
Files
1
Skills in repo
123
Repo updated
First seen
Licence
None found

At a glance

A skill your agent uses when analyzing Xiaohongshu competitors, studying creator strategies, identifying content gaps, or finding market opportunities

  • Works in 6 steps: Identify and Categorize Competitors → Analyze Content Strategy → Analyze Engagement Tactics → …
  • Analyzing Xiaohongshu competitors
  • SKILL.md covers Overview, When to Use, Core Pattern and Quick Reference, plus 4 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Competitor Analysis is an agent skill from vivy-yi/xiaohongshu-skills. Use when analyzing Xiaohongshu competitors, studying creator strategies, identifying content gaps, or finding market opportunities

Its SKILL.md is about 6.9k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Competitor analysis and Startup and business strategy. It works with Xiaohongshu. The repository describes itself as: 139个完整的小红书运营技能 - Claude Code 技能插件系统。覆盖内容创作、账号运营、互动运营、数据分析、电商转化、平台规则、工具生态、营销推广、增长策略9大分类。

When your agent uses it

  • Analyzing Xiaohongshu competitors
  • Studying creator strategies
  • Identifying content gaps
  • Finding market opportunities

Example prompts

  • “/competitor-analysis”

Workflow steps

6 steps, taken from the step headings in SKILL.md.

  1. Identify and Categorize Competitors
  2. Analyze Content Strategy
  3. Analyze Engagement Tactics
  4. Analyze Growth and Monetization Strategies
  5. Identify Market Gaps
  6. Synthesize and Apply Learnings

What it can do on your machine

Read from SKILL.md and the folder at commit b42ff69. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Competitor Analysis loads about 6.9k tokens when it runs. Until then it costs about 38 tokens; SKILL.md has 3,149 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~38
When it runs · the whole SKILL.md, loaded when a task matches
~6.9k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 3,149 words (~6,929 tokens).

“Competitor analysis is the systematic study of successful Xiaohongshu creators in your niche to understand their strategies, identify what works, uncover content gaps, and discover growth opportunities. Rather than viewing competitors as threats, analyze them as free case studies—every successful…”

— opening of SKILL.md by vivy-yi
name
competitor-analysis

Read the full SKILL.md on GitHub

Files

Just SKILL.md in skills/02-账号运营/competitor-analysis of vivy-yi/xiaohongshu-skills.

Open the folder on GitHubat commit b42ff69

Compare with similar skills

Competitor Analysis next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Competitor Analysis compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Competitor Analysis this skillvivy-yi/xiaohongshu-skills478—~6.9kAutomated safety check: PassNone
Startup Designferdinandobons/startup-skill1.2k—~8.1kAutomated safety check: PassMIT
Market Research Analysismanojbajaj95/claude-gtm-plugin105—~2.6kAutomated safety check: PassMIT
Cashclaw Competitor Analyzerertugrulakben/cashclaw303—~2.7kAutomated safety check: PassMIT
Amazon Competitor Monitoringnexscope-ai/Amazon-Skills741—~1.6kAutomated safety check: PassMIT
Competitive Teardownalirezarezvani/claude-skills28k1 repos~2.1kAutomated safety check: PassMIT

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Works with

Categories

Questions about Competitor Analysis

What does Competitor Analysis do?

A skill your agent uses when analyzing Xiaohongshu competitors, studying creator strategies, identifying content gaps, or finding market opportunities. Competitor Analysis is an agent skill from vivy-yi/xiaohongshu-skills.

When should I use Competitor Analysis?

Competitor Analysis fits situations like: analyzing Xiaohongshu competitors; studying creator strategies; identifying content gaps; finding market opportunities.

How do I install Competitor Analysis in Claude Code?

Run `npx skills add vivy-yi/xiaohongshu-skills --skill competitor-analysis -a claude-code`. Or copy the skill folder (skills/02-账号运营/competitor-analysis in vivy-yi/xiaohongshu-skills) into .claude/skills/competitor-analysis in your project. Claude Code loads it when a task matches its description.

How do I install Competitor Analysis in Codex?

Run `npx skills add vivy-yi/xiaohongshu-skills --skill competitor-analysis -a codex`. Or copy the skill folder (skills/02-账号运营/competitor-analysis in vivy-yi/xiaohongshu-skills) into .agents/skills/competitor-analysis in your project. Codex loads it when a task matches its description.

Can I use Competitor Analysis in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add vivy-yi/xiaohongshu-skills --skill competitor-analysis -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/competitor-analysis, .gemini/skills/competitor-analysis, .github/skills/competitor-analysis and .opencode/skills/competitor-analysis in your project.

What does Competitor Analysis need to run?

SKILL.md names no scripts, command-line tools or credentials: Competitor Analysis is instructions for the agent only.

Does Competitor Analysis access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Competitor Analysis safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Competitor Analysis use?

No licence was found for Competitor Analysis or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Competitor Analysis use?

About 6.9k tokens (SKILL.md is roughly 28k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Competitor Analysis?

Skills that share tags, products or a category with Competitor Analysis: Startup Design (ferdinandobons/startup-skill, 1.2k stars), Market Research Analysis (manojbajaj95/claude-gtm-plugin, 105 stars), Cashclaw Competitor Analyzer (ertugrulakben/cashclaw, 303 stars) and Amazon Competitor Monitoring (nexscope-ai/Amazon-Skills, 741 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Competitor Analysis?

vivy-yi (a GitHub user) maintains it in vivy-yi/xiaohongshu-skills, which has 478 GitHub stars. The repository holds 123 skills in this directory. The repository was last updated on January 23, 2026.

Source: vivy-yi/xiaohongshu-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.