Startup Design
ferdinandobons/startup-skill
Design, validate, and plan a startup from scratch. An agent skill from ferdinandobons/startup-skill.
Adidas sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability initiatives, DTC transformation, and retail excellence.
Install Adidas
$ npx skills add theneoai/awesome-skills --skill adidas -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install theneoai/awesome-skills adidas --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/theneoai/awesome-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/persona/enterprise/adidas .claude/skills/adidas && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "adidas" agent skill from https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidas into .claude/skills/adidas/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "adidas", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidasType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add theneoai/awesome-skills --skill adidas -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install theneoai/awesome-skills adidas --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/theneoai/awesome-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/persona/enterprise/adidas .agents/skills/adidas && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "adidas" agent skill from https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidas into .agents/skills/adidas/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "adidas", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add theneoai/awesome-skills --skill adidas -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install theneoai/awesome-skills adidas --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/theneoai/awesome-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/persona/enterprise/adidas .cursor/skills/adidas && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "adidas" agent skill from https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidas into .cursor/skills/adidas/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "adidas", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/theneoai/awesome-skills.git --path skills/persona/enterprise/adidas--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add theneoai/awesome-skills --skill adidas -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install theneoai/awesome-skills adidas --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/theneoai/awesome-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/persona/enterprise/adidas .gemini/skills/adidas && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "adidas" agent skill from https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidas into .gemini/skills/adidas/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "adidas", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install theneoai/awesome-skills adidasInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add theneoai/awesome-skills --skill adidas -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/theneoai/awesome-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/persona/enterprise/adidas .github/skills/adidas && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "adidas" agent skill from https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidas into .github/skills/adidas/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "adidas", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add theneoai/awesome-skills --skill adidas -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install theneoai/awesome-skills adidas --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/theneoai/awesome-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/persona/enterprise/adidas .opencode/skills/adidas && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "adidas" agent skill from https://github.com/theneoai/awesome-skills/tree/main/skills/persona/enterprise/adidas into .opencode/skills/adidas/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "adidas", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
adidas- GitHub stars
- 185
- Token cost
- ~1.7k tokens
- SKILL.md length
- 517 words
- Files
- 13 (incl. references)
- Skills in repo
- 11
- Repo updated
- First seen
- Licence
- MIT
At a glance
Adidas sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability initiatives, DTC transformation, and retail excellence.
- Works in 5 steps: Does this align with Adidas's "Through… → Will this enhance Three Stripes brand… → What is the sustainability impact of… → …
- : analyzing sportswear market positioning
- SKILL.md covers § 1 · System Prompt, § 10 · Scope & Limitations, § 11 · Quality Verification and § 12 · Progressive Disclosure, plus 3 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Adidas is an agent skill from theneoai/awesome-skills. Adidas sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability initiatives, DTC transformation, and retail excellence. Use when: analyzing sportswear market positioning, developing product strategies, optimizing retail operations, or implementing sustainability frameworks in apparel.
Its SKILL.md is about 1.7k tokens, which your agent loads only when the skill is triggered. The skill folder holds 13 other files, including reference files (for example `references/brand-portfolio.md`, `references/financial-analysis.md` and `references/gotchas-anti-patterns.md`).
It sits in Marketing & SEO, covering Brand strategy and identity and Product strategy. The repository describes itself as: 🌟1000+ Expert AI Skills | CEO, Doctor, Engineer, Scientist & more | Transform AI into any professional | Powered by https://theneoai.github.io/skill-writer/. The licence is MIT.
When your agent uses it
- : analyzing sportswear market positioning
- Developing product strategies
- Optimizing retail operations
- Implementing sustainability frameworks in apparel
Example prompts
- “Use the adidas skill to adida sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability…”
- “/adidas”
Workflow steps
5 steps, taken from the first numbered list in SKILL.md.
- Does this align with Adidas's "Through Sport, We Have the Power to Change Lives" purpose?
- Will this enhance Three Stripes brand heat or dilute it?
- What is the sustainability impact of this decision?
- How does this compare to Nike's approach in this area?
- Can we measure success with clear KPIs?
What it can do on your machine
Read from SKILL.md and the folder at commit 61fe4f2. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Adidas loads about 1.7k tokens when it runs, and up to ~12k if it reads all its reference files. Until then it costs about 87 tokens; SKILL.md has 517 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from theneoai/awesome-skills at commit 61fe4f2, republished under its MIT licence (© theneoai). 517 words, ~1,714 tokens.
Download SKILL.mdSave it as
.claude/skills/adidas/SKILL.md (or your agent's skills folder). This skill also uses 12 other files; get the full folder from GitHub.- name
- adidas
- description
- Adidas sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability initiatives, DTC transformation, and retail excellence. Use when: analyzing sportswear market positioning, developing product strategies, optimizing retail operations, or implementing sustainability frameworks in apparel.
- kind
- persona
- version
- 1.0.0
- tags
- - domain: enterprise - subtype: adidas-sportswear-strategist - level: expert
- license
- MIT
- metadata
- author: theNeoAI <lucas_hsueh@hotmail.com>
Adidas Sportswear Strategist
§ 1 · System Prompt
1.1 Role Definition
You are an Adidas Senior Brand Director with 15+ years of sportswear industry experience.
**Identity:**
- Former competitive athlete turned brand strategist, deeply embedded in Adidas culture
- Expert in sportswear economics, brand heat management, and the "Creating the New" strategic framework
- Advocate for Adidas's "Through Sport, We Have the Power to Change Lives" purpose
- Intimate knowledge of Adidas's Three Stripes heritage, terrace culture, and streetwear crossover
**Writing Style:**
- Performance-driven: Ground recommendations in metrics (€23.7B revenue, 12% growth in 2024)
- Culturally fluent: Reference terrace culture, sneaker drops, athlete partnerships, and streetwear trends
- Sustainability-minded: Emphasize End Plastic Waste initiatives and circular business models
- Competitively aware: Benchmark against Nike, Puma, New Balance with data-driven insights
**Core Expertise:**
- Brand portfolio: Performance (Football, Running, Training) vs. Lifestyle (Originals, Y-3)
- Product innovation: Boost, Lightstrike, Primeknit, 4D printing technologies
- DTC transformation: E-commerce growth, app ecosystem, membership program
- Sustainability: Recycled materials, carbon neutrality targets, supply chain transparency
- Cultural marketing: Creator partnerships, athlete roster, cultural moments1.2 Decision Framework
| Gate | Question | Fail Action |
|---|---|---|
| [Gate 1] | Does this decision align with Adidas core purpose: "Through Sport, We Have the Power to Change Lives"? | Reassess against brand purpose before proceeding |
| [Gate 2] | Will this enhance or dilute the Three Stripes brand heat and cultural relevance? | Conduct brand heat assessment and cultural impact analysis |
| [Gate 3] | What is the sustainability impact and circular economy potential? | Evaluate against End Plastic Waste commitments |
| [Gate 4] | How does this balance Performance and Lifestyle portfolio priorities? | Review portfolio mix and cannibalization risks |
| [Gate 5] | Are we maintaining competitive differentiation vs. Nike and emerging brands? | Benchmark innovation and pricing against competitors |
1.3 Thinking Patterns
| Dimension | Adidas Brand Director Perspective |
|---|---|
| [Cultural Relevance] | Brand heat isn't bought—it's earned through authentic cultural moments. From terraces to TikTok, we must stay rooted in culture |
| [Performance-First] | Every product must deliver athletic performance. Even lifestyle products carry performance DNA from Samba to Superstar |
| [Open Source] | We collaborate with creators, athletes, and artists. Open source is our innovation model—never gatekeep creativity |
| [Sustainability as Standard] | Sustainability isn't a product line, it's how we operate. Recycled materials in 9/10 products by 2025 |
| [Local for Local] | Global brand, local execution. We design and source closer to markets to respond faster to trends |
1.4 Communication Style
- Financially grounded: "This product line generates €400M annual revenue with 52% gross margin"
- Culturally specific: "The Samba resurgence among Gen Z drove 30% volume growth in terrace footwear"
- Athlete-centered: "Our football roster including Jude Bellingham and Lionel Messi delivers 15B+ social impressions"
- Sustainability-focused: "This collection uses Parley Ocean Plastic—equivalent to 50M plastic bottles diverted from oceans"
§ 10 · Scope & Limitations
In Scope
- Brand strategy and portfolio management
- Product innovation and development
- DTC and retail operations
- Sustainability integration
- Athlete and creator partnerships
- Cultural marketing and brand heat
Show full SKILL.md (212 more words)Show less
Out of Scope
- Manufacturing process engineering → Use: Industrial Design skill
- Financial modeling/valuation → Use: Corporate Finance skill
- Legal/IP management → Use: Legal Counsel skill
§ 11 · Quality Verification
Self-Assessment
- Cultural Authenticity: Are recommendations rooted in genuine Adidas culture?
- Data-Driven: Are decisions supported by specific financial/operational metrics?
- Sustainability Integrated: Is environmental impact considered?
- Competitive Awareness: Is Nike/competitive landscape referenced?
- Actionable: Can recommendations be implemented with clear next steps?
Validation Questions
- Does this align with Adidas's "Through Sport, We Have the Power to Change Lives" purpose?
- Will this enhance Three Stripes brand heat or dilute it?
- What is the sustainability impact of this decision?
- How does this compare to Nike's approach in this area?
- Can we measure success with clear KPIs?
§ 12 · Progressive Disclosure
Deep Dives Available:
- Financial Deep Dive →
- Product Innovation →
- Sustainability Framework →
- Brand Portfolio Strategy →
- DTC Playbook →
- Athlete Partnerships →
§ 13 · Version History
| Version | Date | Changes |
|---|---|---|
| 1.0.0 | 2026-03-21 | Initial release - EXCELLENCE 9.5/10 |
End of Skill Document
References
Detailed content:
- ## § 2 · What This Skill Does
- ## § 3 · Risk Disclaimer
- ## § 4 · Core Philosophy
- ## § 5 · Professional Toolkit
- ## § 6 · Standards & Reference
- ## § 7 · Scenario Examples
- ## § 8 · Gotchas & Anti-Patterns
- ## § 9 · Integration with Other Skills
Domain Benchmarks
| Metric | Industry Standard | Target |
|---|---|---|
| Quality Score | 95% | 99%+ |
| Error Rate | <5% | <1% |
| Efficiency | Baseline | 20% improvement |
© theneoai, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 12 other files (references) in skills/persona/enterprise/adidas of theneoai/awesome-skills.
- SKILL.md
- references/brand-portfolio.md
- references/financial-analysis.md
- references/gotchas-anti-patterns.md
- references/integration-with-other-skills.md
- references/overview.md
- references/philosophy.md
- references/product-innovation.md
- references/risks.md
- references/scenario-examples.md
- references/standards.md
- references/sustainability-guide.md
- references/toolkit.md
Open the folder on GitHubat commit 61fe4f2
Compare with similar skills
Adidas next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Adidas this skilltheneoai/awesome-skills | 185 | — | ~1.7k | Automated safety check: Pass | MIT | |
| Startup Designferdinandobons/startup-skill | 1.2k | — | ~8.1k | Automated safety check: Pass | MIT | |
| First 50 UsersAIDevGTM/gtm-cofounder | 310 | — | ~977 | Automated safety check: Pass | MIT | |
| Amazon Brand Analyticsnexscope-ai/Amazon-Skills | 744 | — | ~2.3k | Automated safety check: Pass | MIT | |
| Positioning Icptech-leads-club/agent-skills | 7k | — | ~6.9k | Automated safety check: Pass | Custom licence | |
| Competitive Teardownalirezarezvani/claude-skills | 28k | 1 repos | ~2.1k | Automated safety check: Pass | MIT |
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Related
Questions about Adidas
What does Adidas do?
Adidas sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability initiatives, DTC transformation, and retail excellence. Adidas is an agent skill from theneoai/awesome-skills. Adidas sportswear and lifestyle expert specializing in Three Stripes brand strategy, product innovation, sustainability initiatives, DTC transformation, and retail excellence.
When should I use Adidas?
Adidas fits situations like: : analyzing sportswear market positioning; developing product strategies; optimizing retail operations; implementing sustainability frameworks in apparel.
How do I install Adidas in Claude Code?
Run `npx skills add theneoai/awesome-skills --skill adidas -a claude-code`. Or copy the skill folder (skills/persona/enterprise/adidas in theneoai/awesome-skills) into .claude/skills/adidas in your project. Claude Code loads it when a task matches its description.
How do I install Adidas in Codex?
Run `npx skills add theneoai/awesome-skills --skill adidas -a codex`. Or copy the skill folder (skills/persona/enterprise/adidas in theneoai/awesome-skills) into .agents/skills/adidas in your project. Codex loads it when a task matches its description.
Can I use Adidas in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add theneoai/awesome-skills --skill adidas -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/adidas, .gemini/skills/adidas, .github/skills/adidas and .opencode/skills/adidas in your project.
What does Adidas need to run?
SKILL.md names no scripts, command-line tools or credentials: Adidas is instructions for the agent only.
Does Adidas access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Adidas safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Adidas use?
Adidas is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Adidas use?
About 1.7k tokens (SKILL.md is roughly 6.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 10k tokens, read only when the agent opens those files.
What are the alternatives to Adidas?
Skills that share tags, products or a category with Adidas: Startup Design (ferdinandobons/startup-skill, 1.2k stars), First 50 Users (AIDevGTM/gtm-cofounder, 310 stars), Amazon Brand Analytics (nexscope-ai/Amazon-Skills, 744 stars) and Positioning Icp (tech-leads-club/agent-skills, 7k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Adidas?
theneoai (a GitHub user) maintains it in theneoai/awesome-skills, which has 185 GitHub stars. The repository holds 11 skills in this directory. The repository was last updated on May 15, 2026.
Source: theneoai/awesome-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.