Agent skill

Paywall Upgrade Cro

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates.

No licenceAuto-check passedMarketing & SEO

Install Paywall Upgrade Cro

skills CLI

$ npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI

$ gh skill install freekmurze/dotfiles paywall-upgrade-cro --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy

$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .claude/skills && cp -r skills-src/config/claude/skills/marketing/skills/paywall-upgrade-cro .claude/skills/paywall-upgrade-cro && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Paste into Claude Code

Install the "paywall-upgrade-cro" agent skill from https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro into .claude/skills/paywall-upgrade-cro/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paywall-upgrade-cro", then confirm the skill loads.

Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

$skill-installer

$skill-installer install https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro

Type this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.

skills CLI

$ npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a codex

Project install goes to .agents/skills/; add -g for ~/.codex/skills/.

GitHub CLI

$ gh skill install freekmurze/dotfiles paywall-upgrade-cro --agent codex

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .agents/skills && cp -r skills-src/config/claude/skills/marketing/skills/paywall-upgrade-cro .agents/skills/paywall-upgrade-cro && rm -rf skills-src

Use ~/.agents/skills/ instead of .agents/skills for a personal install.

Codex skills documentation · loads skills from .agents/skills/

Paste into Codex

Install the "paywall-upgrade-cro" agent skill from https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro into .agents/skills/paywall-upgrade-cro/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paywall-upgrade-cro", then confirm the skill loads.

Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a cursor

Project install goes to .agents/skills/; add -g for ~/.cursor/skills/.

GitHub CLI

$ gh skill install freekmurze/dotfiles paywall-upgrade-cro --agent cursor

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/config/claude/skills/marketing/skills/paywall-upgrade-cro .cursor/skills/paywall-upgrade-cro && rm -rf skills-src

Use ~/.cursor/skills/ instead of .cursor/skills for a personal install.

Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/

Paste into Cursor

Install the "paywall-upgrade-cro" agent skill from https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro into .cursor/skills/paywall-upgrade-cro/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paywall-upgrade-cro", then confirm the skill loads.

Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

gemini skills install

$ gemini skills install https://github.com/freekmurze/dotfiles.git --path config/claude/skills/marketing/skills/paywall-upgrade-cro

--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.

skills CLI

$ npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a gemini-cli

Project install goes to .agents/skills/; add -g for ~/.gemini/skills/.

GitHub CLI

$ gh skill install freekmurze/dotfiles paywall-upgrade-cro --agent gemini-cli

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/config/claude/skills/marketing/skills/paywall-upgrade-cro .gemini/skills/paywall-upgrade-cro && rm -rf skills-src

Use ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.

Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/

Paste into Gemini CLI

Install the "paywall-upgrade-cro" agent skill from https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro into .gemini/skills/paywall-upgrade-cro/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paywall-upgrade-cro", then confirm the skill loads.

Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

GitHub CLI

$ gh skill install freekmurze/dotfiles paywall-upgrade-cro

Installs for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).

skills CLI

$ npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a github-copilot

Project install goes to .agents/skills/; add -g for ~/.copilot/skills/.

Manual copy

$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .github/skills && cp -r skills-src/config/claude/skills/marketing/skills/paywall-upgrade-cro .github/skills/paywall-upgrade-cro && rm -rf skills-src

Use ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.

GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/

Paste into GitHub Copilot

Install the "paywall-upgrade-cro" agent skill from https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro into .github/skills/paywall-upgrade-cro/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paywall-upgrade-cro", then confirm the skill loads.

GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a opencode

OpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.

GitHub CLI

$ gh skill install freekmurze/dotfiles paywall-upgrade-cro --agent opencode

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/config/claude/skills/marketing/skills/paywall-upgrade-cro .opencode/skills/paywall-upgrade-cro && rm -rf skills-src

Use ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.

OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/

Paste into OpenCode

Install the "paywall-upgrade-cro" agent skill from https://github.com/freekmurze/dotfiles/tree/main/config/claude/skills/marketing/skills/paywall-upgrade-cro into .opencode/skills/paywall-upgrade-cro/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paywall-upgrade-cro", then confirm the skill loads.

OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

Facts

Skill name: paywall-upgrade-cro
GitHub stars: 1k
Used in: 15 other repos
Token cost: ~1.4k tokens
SKILL.md length: 576 words
Files: 2 (incl. references)
Skills in repo: 52
Repo updated: Oct 8, 2026
First seen: Oct 7, 2026
Licence: None found

At a glance

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates.

Works in 4 steps: Value Before Ask → Show, Don't Just Tell → Friction-Free Path → …
Wants to create
SKILL.md covers Initial Assessment, Core Principles, Paywall Trigger Points and Paywall Screen Components, plus 5 more sections
Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Paywall Upgrade Cro is an agent skill from freekmurze/dotfiles. When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," or "in-app pricing." Distinct from public pricing pages (see page-cro) — this skill focuses on in-product upgrade moments where the user has already experienced value.

Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. The skill folder holds 2 other files, including reference files (for example `references/experiments.md`).

It sits in Marketing & SEO, covering Conversion rate optimization and Landing pages.

When your agent uses it

Wants to create
Optimize in-app paywalls
Upgrade screens
The user mentions paywall

Example prompts

“paywall,”
“upgrade screen,”
“upgrade modal,”
“/paywall-upgrade-cro”

Workflow steps

4 steps, taken from the step headings in SKILL.md.

Value Before Ask
Show, Don't Just Tell
Friction-Free Path
Respect the No

What it can do on your machine

Read from SKILL.md and the folder at commit 8874280. It shows what the files ask for, not the result of running them.

Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Paywall Upgrade Cro loads about 1.4k tokens when it runs, and up to ~2.6k if it reads all its reference files. Until then it costs about 130 tokens; SKILL.md has 576 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it: ~130
When it runs · the whole SKILL.md, loaded when a task matches: ~1.4k
With references · SKILL.md plus every file in references/, read only if the agent opens them: ~2.6k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 576 words (~1,356 tokens).

“You are an expert in in-app paywalls and upgrade flows. Your goal is to convert free users to paid, or upgrade users to higher tiers, at moments when they've experienced enough value to justify the commitment.”

— opening of SKILL.md by freekmurze

name: paywall-upgrade-cro
version: 1.0.0

Outline of SKILL.md

Paywall and Upgrade Screen CRO
Initial Assessment
Core Principles
1. Value Before Ask
2. Show, Don't Just Tell
3. Friction-Free Path
4. Respect the No
Paywall Trigger Points
Feature Gates
Usage Limits
Trial Expiration
Time-Based Prompts
Paywall Screen Components
Specific Paywall Types
Feature Lock Paywall
Usage Limit Paywall
Trial Expiration Paywall
Timing and Frequency
When to Show
When NOT to Show
Frequency Rules
Upgrade Flow Optimization
From Paywall to Payment
Post-Upgrade
A/B Testing
What to Test
Metrics to Track
Anti-Patterns to Avoid
Dark Patterns
Conversion Killers

Read the full SKILL.md on GitHub

Files

SKILL.md and 1 other file (references) in config/claude/skills/marketing/skills/paywall-upgrade-cro of freekmurze/dotfiles.

SKILL.md
references/experiments.md

Open the folder on GitHubat commit 8874280

Used in 15 other repositories

We found 31 copies of this SKILL.md (exact, near-identical or edited) in other folders, from 15 other GitHub owners. This page covers the copy in freekmurze/dotfiles, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Paywall Upgrade Cro next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Paywall Upgrade Cro compared with similar skills
Skill	Stars	Used in	Tokens	Auto-check	Licence	Repo updated
Paywall Upgrade Cro this skillfreekmurze/dotfiles	1k	15 repos	~1.4k	Automated safety check: Pass	None	3 days ago
Paywallscoreyhaines31/marketingskills	54k	1 repos	~1.4k	Automated safety check: Pass	MIT	2 days ago
Revenue Centric Designheliocosta-dev/revenue-centric-design	740	—	~1.6k	Automated safety check: Pass	Custom licence	1 mo ago
Paywall Upgrade CroLeoYeAI/openclaw-marketing-skills	1k	1 repos	~1.4k	Automated safety check: Pass	Custom licence	4 mo ago
Cro Optimizationognjengt/founder-skills	447	—	~2.4k	Automated safety check: Pass	MIT	4 mo ago
Afa Convertafadtc/afa-dtc-skills	168	—	~2.3k	Automated safety check: Pass	Custom licence	2 days ago

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Questions about Paywall Upgrade Cro

What does Paywall Upgrade Cro do?

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Paywall Upgrade Cro is an agent skill from freekmurze/dotfiles. When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates.

When should I use Paywall Upgrade Cro?

Paywall Upgrade Cro fits situations like: wants to create; optimize in-app paywalls; upgrade screens; the user mentions paywall.

How do I install Paywall Upgrade Cro in Claude Code?

Run `npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a claude-code`. Or copy the skill folder (config/claude/skills/marketing/skills/paywall-upgrade-cro in freekmurze/dotfiles) into .claude/skills/paywall-upgrade-cro in your project. Claude Code loads it when a task matches its description.

How do I install Paywall Upgrade Cro in Codex?

Run `npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a codex`. Or copy the skill folder (config/claude/skills/marketing/skills/paywall-upgrade-cro in freekmurze/dotfiles) into .agents/skills/paywall-upgrade-cro in your project. Codex loads it when a task matches its description.

Can I use Paywall Upgrade Cro in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add freekmurze/dotfiles --skill paywall-upgrade-cro -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/paywall-upgrade-cro, .gemini/skills/paywall-upgrade-cro, .github/skills/paywall-upgrade-cro and .opencode/skills/paywall-upgrade-cro in your project.

What does Paywall Upgrade Cro need to run?

SKILL.md names no scripts, command-line tools or credentials: Paywall Upgrade Cro is instructions for the agent only.

Does Paywall Upgrade Cro access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Paywall Upgrade Cro safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Paywall Upgrade Cro use?

No licence was found for Paywall Upgrade Cro or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Paywall Upgrade Cro use?

About 1.4k tokens (SKILL.md is roughly 5.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 1.2k tokens, read only when the agent opens those files.

What are the alternatives to Paywall Upgrade Cro?

Skills that share tags, products or a category with Paywall Upgrade Cro: Paywalls (coreyhaines31/marketingskills, 54k stars), Revenue Centric Design (heliocosta-dev/revenue-centric-design, 740 stars), Paywall Upgrade Cro (LeoYeAI/openclaw-marketing-skills, 1k stars) and Cro Optimization (ognjengt/founder-skills, 447 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Paywall Upgrade Cro?

freekmurze (a GitHub user) maintains it in freekmurze/dotfiles, which has 1,013 GitHub stars. The repository holds 52 skills in this directory. The repository was last updated on October 8, 2026.

Source: freekmurze/dotfiles on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.

Paywall Upgrade Cro

Install Paywall Upgrade Cro

Facts

At a glance

What it does

When your agent uses it

Example prompts

Workflow steps

What it can do on your machine

Tool permissions

Runs code

Network

Credentials

Context cost

Safety

SKILL.md

Files

Used in 15 other repositories

Compare with similar skills

Similar skills

Paywalls

Revenue Centric Design