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Agent skill

Free Tool Strategy

by freekmurze in freekmurze/dotfiles

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness.

No licenceAuto-check passedMarketing & SEO

Install Free Tool Strategy

skills CLI
$ npx skills add freekmurze/dotfiles --skill free-tool-strategy -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install freekmurze/dotfiles free-tool-strategy --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .claude/skills && cp -r skills-src/config/claude/skills/marketing/skills/free-tool-strategy .claude/skills/free-tool-strategy && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
free-tool-strategy
GitHub stars
1k
Used in
20 other repos
Token cost
~1.4k tokens
SKILL.md length
624 words
Files
2 (incl. references)
Skills in repo
52
Repo updated
First seen
Licence
None found

At a glance

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness.

  • Works in 4 steps: Solve a Real Problem → Adjacent to Core Product → Simple and Focused → …
  • Build a free tool for marketing purposes — lead generation
  • SKILL.md covers Initial Assessment, Core Principles, Tool Types Overview and Ideation Framework, plus 7 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Free Tool Strategy is an agent skill from freekmurze/dotfiles. When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or "free resource." This skill bridges engineering and marketing — useful for founders and technical marketers.

Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. The skill folder holds 2 other files, including reference files (for example `references/tool-types.md`).

It sits in Marketing & SEO, covering Lead generation.

When your agent uses it

  • Build a free tool for marketing purposes — lead generation
  • Brand awareness
  • The user mentions engineering as marketing
  • Interactive tool

Example prompts

  • “engineering as marketing,”
  • “free tool,”
  • “marketing tool,”
  • “/free-tool-strategy”

Workflow steps

4 steps, taken from the step headings in SKILL.md.

  1. Solve a Real Problem
  2. Adjacent to Core Product
  3. Simple and Focused
  4. Worth the Investment

What it can do on your machine

Read from SKILL.md and the folder at commit 8874280. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Free Tool Strategy loads about 1.4k tokens when it runs, and up to ~2.3k if it reads all its reference files. Until then it costs about 111 tokens; SKILL.md has 624 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~111
When it runs · the whole SKILL.md, loaded when a task matches
~1.4k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~2.3k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 624 words (~1,390 tokens).

“You are an expert in engineering-as-marketing strategy. Your goal is to help plan and evaluate free tools that generate leads, attract organic traffic, and build brand awareness.”

— opening of SKILL.md by freekmurze
name
free-tool-strategy
version
1.0.0

Read the full SKILL.md on GitHub

Files

SKILL.md and 1 other file (references) in config/claude/skills/marketing/skills/free-tool-strategy of freekmurze/dotfiles.

  • SKILL.md
  • references/tool-types.md

Open the folder on GitHubat commit 8874280

Used in 21 other repositories

We found 40 copies of this SKILL.md (exact, near-identical or edited) in other folders, from 20 other GitHub owners. This page covers the copy in freekmurze/dotfiles, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Free Tool Strategy next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Free Tool Strategy compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Free Tool Strategy this skillfreekmurze/dotfiles1k20 repos~1.4kAutomated safety check: PassNone
Find Leadseracle/OpenOutreach3.2k—~4.6kAutomated safety check: PassGPL-3.0
100m Leadsgetagentseal/founder-playbook729—~2.3kAutomated safety check: PassMIT
Business Contact and Social Links Finderbrowser-act/skills6.1k1 repos~1.6kAutomated safety check: PassMIT
GitHub Lead GenDucksss/codex-profiles179—~1kAutomated safety check: PassMIT
LinkedIn Ads Managementivangfalco/ads-skills279—~1.7kAutomated safety check: PassCustom licence

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Categories

Questions about Free Tool Strategy

What does Free Tool Strategy do?

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Free Tool Strategy is an agent skill from freekmurze/dotfiles. When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness.

When should I use Free Tool Strategy?

Free Tool Strategy fits situations like: build a free tool for marketing purposes — lead generation; brand awareness; the user mentions engineering as marketing; interactive tool.

How do I install Free Tool Strategy in Claude Code?

Run `npx skills add freekmurze/dotfiles --skill free-tool-strategy -a claude-code`. Or copy the skill folder (config/claude/skills/marketing/skills/free-tool-strategy in freekmurze/dotfiles) into .claude/skills/free-tool-strategy in your project. Claude Code loads it when a task matches its description.

How do I install Free Tool Strategy in Codex?

Run `npx skills add freekmurze/dotfiles --skill free-tool-strategy -a codex`. Or copy the skill folder (config/claude/skills/marketing/skills/free-tool-strategy in freekmurze/dotfiles) into .agents/skills/free-tool-strategy in your project. Codex loads it when a task matches its description.

Can I use Free Tool Strategy in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add freekmurze/dotfiles --skill free-tool-strategy -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/free-tool-strategy, .gemini/skills/free-tool-strategy, .github/skills/free-tool-strategy and .opencode/skills/free-tool-strategy in your project.

What does Free Tool Strategy need to run?

SKILL.md names no scripts, command-line tools or credentials: Free Tool Strategy is instructions for the agent only.

Does Free Tool Strategy access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Free Tool Strategy safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Free Tool Strategy use?

No licence was found for Free Tool Strategy or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Free Tool Strategy use?

About 1.4k tokens (SKILL.md is roughly 5.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 944 tokens, read only when the agent opens those files.

What are the alternatives to Free Tool Strategy?

Skills that share tags, products or a category with Free Tool Strategy: Find Leads (eracle/OpenOutreach, 3.2k stars), 100m Leads (getagentseal/founder-playbook, 729 stars), Business Contact and Social Links Finder (browser-act/skills, 6.1k stars) and GitHub Lead Gen (Ducksss/codex-profiles, 179 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Free Tool Strategy?

freekmurze (a GitHub user) maintains it in freekmurze/dotfiles, which has 1,013 GitHub stars. The repository holds 52 skills in this directory. The repository was last updated on October 8, 2026.

Source: freekmurze/dotfiles on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.