Citation Source Gap Finder
irinabuht12-oss/marketing-skills
Find the exact pages AI assistants cite when answering questions in your category, and identify which ones you can get into.
SERP-driven content brief for a target keyword — what ranks, what to cover, headings, questions, internal links from your own data.
Install Content Brief
$ npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install Ryze-AI-Adgent/open-seo-mcp-skills content-brief --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/content-brief .claude/skills/content-brief && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "content-brief" agent skill from https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-brief into .claude/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-briefType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install Ryze-AI-Adgent/open-seo-mcp-skills content-brief --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/content-brief .agents/skills/content-brief && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "content-brief" agent skill from https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-brief into .agents/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install Ryze-AI-Adgent/open-seo-mcp-skills content-brief --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/content-brief .cursor/skills/content-brief && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "content-brief" agent skill from https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-brief into .cursor/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git --path skills/content-brief--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install Ryze-AI-Adgent/open-seo-mcp-skills content-brief --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/content-brief .gemini/skills/content-brief && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "content-brief" agent skill from https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-brief into .gemini/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install Ryze-AI-Adgent/open-seo-mcp-skills content-briefInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/content-brief .github/skills/content-brief && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "content-brief" agent skill from https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-brief into .github/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install Ryze-AI-Adgent/open-seo-mcp-skills content-brief --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/content-brief .opencode/skills/content-brief && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "content-brief" agent skill from https://github.com/Ryze-AI-Adgent/open-seo-mcp-skills/tree/main/skills/content-brief into .opencode/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
content-brief- GitHub stars
- 4.7k
- Token cost
- ~610 tokens
- SKILL.md length
- 287 words
- Files
- 1
- Skills in repo
- 8
- Repo updated
- First seen
- Licence
- MIT
At a glance
SERP-driven content brief for a target keyword — what ranks, what to cover, headings, questions, internal links from your own data.
- Works in 5 steps: The SERP. If the workspace exposes… → Read the top 3. Fetch and skim the… → Keyword set.… → …
- Asked for a content brief
- SKILL.md covers Requires, Workflow and Output
- Calls claude; reaches connector.get-ryze.ai
What it does
Content Brief is an agent skill from Ryze-AI-Adgent/open-seo-mcp-skills. SERP-driven content brief for a target keyword — what ranks, what to cover, headings, questions, internal links from your own data. Use when asked for a "content brief", "outline to rank for X", "what should this article cover", or before writing any SEO page.
Its SKILL.md is about 610 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Content strategy and AI search optimization. It works with Model Context Protocol. The repository describes itself as: Free SEO MCP server + open-source SEO and GEO skills for Claude: keyword research, rank tracking, audits, backlinks, AI visibility on your real GSC/GA4/ads data. claude mcp add…. The licence is MIT.
When your agent uses it
- Asked for a content brief
- Outline to rank for X
- What should this article cover
- Before writing any SEO page
Example prompts
- “content brief”
- “outline to rank for X”
- “what should this article cover”
- “/content-brief”
Workflow steps
5 steps, taken from the first numbered list in SKILL.md.
- The SERP. If the workspace exposes DataForSEO SERP tools, pull the live Google top 10 for the target keyword (native__get_provider_docs…
- Read the top 3. Fetch and skim the top-ranking pages: their structure, depth, angle, what they all cover (table stakes) and what none…
- Keyword set. google_adsgenerateKeywordIdeas seeded with the target — secondary keywords and question variants worth folding in, with…
- Your existing foothold. google_search_console__runRawSearchAnalytics filtered to the topic — queries the site already gets impressions for…
- Assemble the brief
What it can do on your machine
Read from SKILL.md and the folder at commit 81ac50e. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
Shell commands in SKILL.md call:
claude
From the folder's file list and the shell code blocks in SKILL.md.
Network
Hosts in commands or code, which the agent is likely to contact:
connector.get-ryze.ai
Also links to:
get-ryze.ai
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Content Brief loads about 610 tokens when it runs. Until then it costs about 69 tokens; SKILL.md has 287 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from Ryze-AI-Adgent/open-seo-mcp-skills at commit 81ac50e, republished under its MIT licence (© Ryze-AI-Adgent). 287 words, ~610 tokens.
Download SKILL.mdSave it as
.claude/skills/content-brief/SKILL.md (or your agent's skills folder).- name
- content-brief
- description
- SERP-driven content brief for a target keyword — what ranks, what to cover, headings, questions, internal links from your own data. Use when asked for a "content brief", "outline to rank for X", "what should this article cover", or before writing any SEO page.
Content Brief
Requires
The free Ryze MCP connector (https://connector.get-ryze.ai/mcp). Claude Code: claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp. claude.ai / Desktop / Cursor: add it as a custom connector with the same URL. Setup: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp
A brief grounded in the live SERP plus the site's own data — not a generic outline.
Workflow
- The SERP. If the workspace exposes DataForSEO SERP tools, pull the live Google top 10 for the target keyword (
native__get_provider_docs, providerdataforseo, for the request shape) — titles, URLs, SERP features (featured snippet, PAA, video). If unavailable, fetch the top results via web search instead; the brief must be built from a real SERP either way. - Read the top 3. Fetch and skim the top-ranking pages: their structure, depth, angle, what they all cover (table stakes) and what none cover (the opening).
- Keyword set.
google_ads__generateKeywordIdeasseeded with the target — secondary keywords and question variants worth folding in, with volumes viagoogle_ads__generateKeywordHistoricalMetrics. - Your existing foothold.
google_search_console__runRawSearchAnalyticsfiltered to the topic — queries the site already gets impressions for (work them into headings), and existing pages on adjacent topics (internal-link sources; also flag if one already half-covers this and should be expanded instead of a new page). - Assemble the brief:
- Target keyword + secondaries with volumes
- Search intent and required format (guide/listicle/comparison/tool page), inferred from what actually ranks
- Proposed title + meta (write for the CTR, under 60/155 chars)
- H2/H3 outline with a one-line note per section on what it must say
- Questions to answer (PAA + question keywords)
- Table stakes vs the differentiating angle
- Internal links: 3–5 existing pages to link from, with anchors
- Target length: match the ranking median, don't pad
Output
The brief, ready to hand to a writer (or to write from directly). No preamble.
© Ryze-AI-Adgent, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/content-brief of Ryze-AI-Adgent/open-seo-mcp-skills.
Open the folder on GitHubat commit 81ac50e
Compare with similar skills
Content Brief next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Content Brief this skillRyze-AI-Adgent/open-seo-mcp-skills | 4.7k | — | ~610 | Automated safety check: Pass | MIT | |
| Citation Source Gap Finderirinabuht12-oss/marketing-skills | 4.1k | — | ~601 | Automated safety check: Pass | None | |
| Geoyaojingang/GEOHub | 165 | — | ~364 | Automated safety check: Pass | AGPL-3.0 | |
| Geo Content Planningonvoyage-ai/gtm-engineer-skills | 1.3k | — | ~1.9k | Automated safety check: Pass | MIT | |
| Blog StrategyAgriciDaniel/claude-blog | 2.3k | — | ~4.4k | Automated safety check: Pass | MIT | |
| SEO Aeo Content Clusterhenryalouf/ruflow | 157 | — | ~954 | Automated safety check: Pass | MIT |
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Competitor Gap
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Find keywords a competitor ranks for that the user's site doesn't — the content gap, prioritized by volume and winnability.
Keyword Research
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Keyword research from a seed topic — ideas, real Google volume/CPC, intent, difficulty, clustered into a plan.
Rank Tracking
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Rank tracking without a tracker subscription — position movers between any two periods from real Search Console data.
SEO Audit
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Related
Works with
Categories
Questions about Content Brief
What does Content Brief do?
SERP-driven content brief for a target keyword — what ranks, what to cover, headings, questions, internal links from your own data. Content Brief is an agent skill from Ryze-AI-Adgent/open-seo-mcp-skills. SERP-driven content brief for a target keyword — what ranks, what to cover, headings, questions, internal links from your own data.
When should I use Content Brief?
Content Brief fits situations like: asked for a content brief; outline to rank for X; what should this article cover; before writing any SEO page.
How do I install Content Brief in Claude Code?
Run `npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a claude-code`. Or copy the skill folder (skills/content-brief in Ryze-AI-Adgent/open-seo-mcp-skills) into .claude/skills/content-brief in your project. Claude Code loads it when a task matches its description.
How do I install Content Brief in Codex?
Run `npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a codex`. Or copy the skill folder (skills/content-brief in Ryze-AI-Adgent/open-seo-mcp-skills) into .agents/skills/content-brief in your project. Codex loads it when a task matches its description.
Can I use Content Brief in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Ryze-AI-Adgent/open-seo-mcp-skills --skill content-brief -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/content-brief, .gemini/skills/content-brief, .github/skills/content-brief and .opencode/skills/content-brief in your project.
What does Content Brief need to run?
Going by SKILL.md and its folder, Content Brief needs the command-line tools its instructions call (claude).
Does Content Brief access the network?
SKILL.md names 2 domains. In commands or code: connector.get-ryze.ai; the agent is likely to contact it when it follows the instructions. As links in the text: get-ryze.ai. This is read from the text; nothing was executed.
Is Content Brief safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Content Brief use?
Content Brief is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Content Brief use?
About 610 tokens (SKILL.md is roughly 2.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Content Brief?
Skills that share tags, products or a category with Content Brief: Citation Source Gap Finder (irinabuht12-oss/marketing-skills, 4.1k stars), Geo (yaojingang/GEOHub, 165 stars), Geo Content Planning (onvoyage-ai/gtm-engineer-skills, 1.3k stars) and Blog Strategy (AgriciDaniel/claude-blog, 2.3k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Content Brief?
Ryze-AI-Adgent (a GitHub organization) maintains it in Ryze-AI-Adgent/open-seo-mcp-skills, which has 4,672 GitHub stars. The repository holds 8 skills in this directory. The repository was last updated on September 24, 2026.
Source: Ryze-AI-Adgent/open-seo-mcp-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.