Lead Magnets
coreyhaines31/marketingskills
When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation.
Reviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill.
$ npx skills add Ootto-AI/claude-content-skills --skill content-audit -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install Ootto-AI/claude-content-skills content-audit --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/content-audit .claude/skills/content-audit && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "content-audit" agent skill from https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-audit into .claude/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-auditType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add Ootto-AI/claude-content-skills --skill content-audit -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install Ootto-AI/claude-content-skills content-audit --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/content-audit .agents/skills/content-audit && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "content-audit" agent skill from https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-audit into .agents/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Ootto-AI/claude-content-skills --skill content-audit -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install Ootto-AI/claude-content-skills content-audit --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/content-audit .cursor/skills/content-audit && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "content-audit" agent skill from https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-audit into .cursor/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/Ootto-AI/claude-content-skills.git --path skills/content-audit--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add Ootto-AI/claude-content-skills --skill content-audit -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install Ootto-AI/claude-content-skills content-audit --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/content-audit .gemini/skills/content-audit && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "content-audit" agent skill from https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-audit into .gemini/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install Ootto-AI/claude-content-skills content-auditInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add Ootto-AI/claude-content-skills --skill content-audit -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/content-audit .github/skills/content-audit && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "content-audit" agent skill from https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-audit into .github/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Ootto-AI/claude-content-skills --skill content-audit -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install Ootto-AI/claude-content-skills content-audit --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/content-audit .opencode/skills/content-audit && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "content-audit" agent skill from https://github.com/Ootto-AI/claude-content-skills/tree/main/skills/content-audit into .opencode/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
content-auditReviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill.
Content Audit is an agent skill from Ootto-AI/claude-content-skills. Reviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill. Use when the user says "audit my content", "what is working on my account", "what should I stop posting", "review my last 30 posts".
Its SKILL.md is about 490 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Content marketing. The repository describes itself as: Free, copy-paste Claude skills that run your content growth factory — turn ideas + your NotebookLM memory into scroll-stopping Instagram reels. By Ootto. The licence is MIT.
Read from SKILL.md and the folder at commit 5263be7. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Links to these hosts (documentation or services it may open):
ootto.aiFrom URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Content Audit loads about 487 tokens when it runs. Until then it costs about 64 tokens; SKILL.md has 119 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from Ootto-AI/claude-content-skills at commit 5263be7, republished under its MIT licence (© Ootto-AI). 119 words, ~487 tokens.
.claude/skills/content-audit/SKILL.md (or your agent's skills folder).Reviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill.
Before making more, work out what to stop.
Your last 30 posts with views, saves, comments and shares. The Ootto MCP or your Instagram insights export.
Give Claude the input and run this.
You are my content analyst. Here are my last 30 posts with their numbers: [paste].
1. MEDIAN FIRST: state my median views/saves so everything is judged against ME, not someone else.
2. OUTLIERS: the posts that beat it, and the trait they share.
3. DEAD WEIGHT: formats or topics I keep making that consistently underperform. Name them plainly.
4. BY TRAIT: score hook style, length, format and topic, each with its real multiple vs median.
5. STOP / KEEP / TEST: three short lists.
6. NEXT FIVE: five posts to make, each justified by a number above.
If a pattern isn't in the data, say "not enough signal" rather than guessing.Honesty: Every multiple must come from the numbers pasted in. No estimated figures, and no advice that contradicts my own data.
Next: content-pillar-builder → content-calendar
Built by Ootto — the AI autopilot that connects your tools once and runs the busywork for you, automatically. Book a demo →
© Ootto-AI, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Just SKILL.md in skills/content-audit of Ootto-AI/claude-content-skills.
Open the folder on GitHubat commit 5263be7
Content Audit next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Content Audit this skillOotto-AI/claude-content-skills | 130 | — | ~487 | Automated safety check: Pass | MIT | |
| Lead Magnetscoreyhaines31/marketingskills | 54k | 5 repos | ~2.8k | Automated safety check: Pass | MIT | |
| AI Citability Scorerzubair-trabzada/geo-seo-claude | 11k | 2 repos | ~3.7k | Automated safety check: Notes | MIT | |
| Leveling Up Content Engineericosiu/ai-marketing-skills | 3.6k | — | ~2.3k | Automated safety check: Pass | MIT | |
| Marketing BrainAgriciDaniel/seo-os | 137 | — | ~865 | Automated safety check: Pass | Proprietary | |
| 100m Leadsgetagentseal/founder-playbook | 729 | — | ~2.3k | Automated safety check: Pass | MIT |
coreyhaines31/marketingskills
When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation.
zubair-trabzada/geo-seo-claude
Scores how likely AI assistants are to quote passages from a web page and suggests rewrites that make those passages easier to extract.
ericosiu/ai-marketing-skills
Diagnose and transform any authorized video URL, upload, recording, transcript, podcast, interview, presentation, screen recording, webinar, ad, or published video into the strongest justified…
AgriciDaniel/seo-os
Source-available SEO and content marketing strategy brain. An agent skill from AgriciDaniel/seo-os.
getagentseal/founder-playbook
Builds lead generation systems using Alex Hormozi's Core Four framework (warm outreach, content, cold outreach, paid ads), lead magnets, and Rule of 100.
jaredrhod/ai-marketing-skills
Run any marketing task the way jaredrhod actually runs it. An agent skill from jaredrhod/ai-marketing-skills.
Ootto-AI/claude-content-skills
MUST USE when user wants to 调研/research/搜索/search/查/找/look up anything on the internet — e.g.
Ootto-AI/claude-content-skills
Generates two genuinely distinct hook variants for the same reel so you can post-test which opening actually wins.
Ootto-AI/claude-content-skills
Give Claude a permanent, searchable long-term memory using an Obsidian vault as the store.
Ootto-AI/claude-content-skills
Write the caption, hashtag set, and first comment for a reel or post.
Ootto-AI/claude-content-skills
Drafts personalized pitches to creators and brands for collab reels, shoutouts and partnerships.
Ootto-AI/claude-content-skills
Turn every comment into a lead on autopilot. An agent skill from Ootto-AI/claude-content-skills.
Categories
Reviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill. Content Audit is an agent skill from Ootto-AI/claude-content-skills. Reviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill.
Content Audit fits situations like: the user says audit my content; what is working on my account; what should I stop posting; review my last 30 posts.
Run `npx skills add Ootto-AI/claude-content-skills --skill content-audit -a claude-code`. Or copy the skill folder (skills/content-audit in Ootto-AI/claude-content-skills) into .claude/skills/content-audit in your project. Claude Code loads it when a task matches its description.
Run `npx skills add Ootto-AI/claude-content-skills --skill content-audit -a codex`. Or copy the skill folder (skills/content-audit in Ootto-AI/claude-content-skills) into .agents/skills/content-audit in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Ootto-AI/claude-content-skills --skill content-audit -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/content-audit, .gemini/skills/content-audit, .github/skills/content-audit and .opencode/skills/content-audit in your project.
SKILL.md names no scripts, command-line tools or credentials: Content Audit is instructions for the agent only.
SKILL.md names 1 domain. As links in the text: ootto.ai. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Content Audit is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.
About 487 tokens (SKILL.md is roughly 1.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
Skills that share tags, products or a category with Content Audit: Lead Magnets (coreyhaines31/marketingskills, 54k stars), AI Citability Scorer (zubair-trabzada/geo-seo-claude, 11k stars), Leveling Up Content Engine (ericosiu/ai-marketing-skills, 3.6k stars) and Marketing Brain (AgriciDaniel/seo-os, 137 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Ootto-AI (a GitHub organization) maintains it in Ootto-AI/claude-content-skills, which has 130 GitHub stars. The repository holds 52 skills in this directory. The repository was last updated on October 8, 2026.
Source: Ootto-AI/claude-content-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.