Agent skill

Competitor Teardown

by Ootto-AI in Ootto-AI/claude-content-skills

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth.

MITAuto-check passedMarketing & SEO

Install Competitor Teardown

skills CLI
$ npx skills add Ootto-AI/claude-content-skills --skill competitor-teardown -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install Ootto-AI/claude-content-skills competitor-teardown --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/competitor-teardown .claude/skills/competitor-teardown && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
competitor-teardown
GitHub stars
130
Token cost
~500 tokens
SKILL.md length
117 words
Files
1
Skills in repo
52
Repo updated
First seen
Licence
MIT

At a glance

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth.

  • The user says break down this account
  • SKILL.md covers When to use, What you'll need and Instructions
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Why is this competitor growing

What it does

Competitor Teardown is an agent skill from Ootto-AI/claude-content-skills. Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth. Use when the user says "break down this account", "why is this competitor growing", "what is @x doing right", "teardown their content".

Its SKILL.md is about 500 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Competitor analysis. The repository describes itself as: Free, copy-paste Claude skills that run your content growth factory — turn ideas + your NotebookLM memory into scroll-stopping Instagram reels. By Ootto. The licence is MIT.

When your agent uses it

  • The user says break down this account
  • Why is this competitor growing
  • What is @x doing right
  • Teardown their content

Example prompts

  • “break down this account”
  • “why is this competitor growing”
  • “what is @x doing right”
  • “/competitor-teardown”

What it can do on your machine

Read from SKILL.md and the folder at commit 5263be7. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Links to these hosts (documentation or services it may open):

    • ootto.ai

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Competitor Teardown loads about 500 tokens when it runs. Until then it costs about 70 tokens; SKILL.md has 117 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~70
When it runs · the whole SKILL.md, loaded when a task matches
~500

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from Ootto-AI/claude-content-skills at commit 5263be7, republished under its MIT licence (© Ootto-AI). 117 words, ~500 tokens.

Download SKILL.mdSave it as .claude/skills/competitor-teardown/SKILL.md (or your agent's skills folder).
name
competitor-teardown
description
Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth. Use when the user says "break down this account", "why is this competitor growing", "what is @x doing right", "teardown their content".
user-invokable
true
argument-hint
[competitor handle or a few of their post links]
license
MIT
metadata.author
Ootto
metadata.version
1.0.0
metadata.category
content

Competitor Teardown — the pattern behind a rival's best posts

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth.

When to use

A rival is growing and you want the mechanism, not a vibe.

What you'll need

Their handle, or 5-10 of their posts with engagement numbers. [agent-reach](../agent- reach/SKILL.md) can pull them.

Instructions

Give Claude the input and run this.

You are my competitive analyst. Account: [HANDLE]. Posts: [paste 5-10 with views/likes/comments].

1. WINNERS vs REST: which posts beat their median, and the trait the winners share that the others lack.
2. HOOK PATTERN: write their reusable opening as a fill-in template.
3. STRUCTURE: the beat shape they repeat.
4. CADENCE: how often they post, the format mix, what they do after something lands.
5. THE GAP: what their comments keep asking for that they are NOT making. That gap is my lane.
6. MY THREE: three reels I could make this week in that gap, in my voice.

Give me the pattern, never their copy.

Honesty: This produces a pattern to model. Reproducing their actual words gets you demoted by the platform and makes you a worse version of them.

Next: comment-mining → viral-hook-writer


Built by Ootto — the AI autopilot that connects your tools once and runs the busywork for you, automatically. Book a demo →

© Ootto-AI, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/competitor-teardown of Ootto-AI/claude-content-skills.

Open the folder on GitHubat commit 5263be7

Compare with similar skills

Competitor Teardown next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Competitor Teardown compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Competitor Teardown this skillOotto-AI/claude-content-skills130—~500Automated safety check: PassMIT
SEO Content Brief GeneratorAgriciDaniel/claude-seo19k2 repos~2.6kAutomated safety check: PassMIT
SEO DataforseoAgriciDaniel/codex-seo7992 repos~4.6kAutomated safety check: PassMIT
Competitor ProfilingNexus-JPF/note-companion8704 repos~3.5kAutomated safety check: PassMIT
Startup Competitorsferdinandobons/startup-skill1.2k—~4.1kAutomated safety check: PassMIT
Amazon Listing Competitor Analysisbrowser-act/skills6.1k1 repos~3.2kAutomated safety check: PassMIT

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Categories

Questions about Competitor Teardown

What does Competitor Teardown do?

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth. Competitor Teardown is an agent skill from Ootto-AI/claude-content-skills. Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth.

When should I use Competitor Teardown?

Competitor Teardown fits situations like: the user says break down this account; why is this competitor growing; what is @x doing right; teardown their content.

How do I install Competitor Teardown in Claude Code?

Run `npx skills add Ootto-AI/claude-content-skills --skill competitor-teardown -a claude-code`. Or copy the skill folder (skills/competitor-teardown in Ootto-AI/claude-content-skills) into .claude/skills/competitor-teardown in your project. Claude Code loads it when a task matches its description.

How do I install Competitor Teardown in Codex?

Run `npx skills add Ootto-AI/claude-content-skills --skill competitor-teardown -a codex`. Or copy the skill folder (skills/competitor-teardown in Ootto-AI/claude-content-skills) into .agents/skills/competitor-teardown in your project. Codex loads it when a task matches its description.

Can I use Competitor Teardown in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Ootto-AI/claude-content-skills --skill competitor-teardown -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/competitor-teardown, .gemini/skills/competitor-teardown, .github/skills/competitor-teardown and .opencode/skills/competitor-teardown in your project.

What does Competitor Teardown need to run?

SKILL.md names no scripts, command-line tools or credentials: Competitor Teardown is instructions for the agent only.

Does Competitor Teardown access the network?

SKILL.md names 1 domain. As links in the text: ootto.ai. This is read from the text; nothing was executed.

Is Competitor Teardown safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Competitor Teardown use?

Competitor Teardown is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Competitor Teardown use?

About 500 tokens (SKILL.md is roughly 2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Competitor Teardown?

Skills that share tags, products or a category with Competitor Teardown: SEO Content Brief Generator (AgriciDaniel/claude-seo, 19k stars), SEO Dataforseo (AgriciDaniel/codex-seo, 799 stars), Competitor Profiling (Nexus-JPF/note-companion, 870 stars) and Startup Competitors (ferdinandobons/startup-skill, 1.2k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Competitor Teardown?

Ootto-AI (a GitHub organization) maintains it in Ootto-AI/claude-content-skills, which has 130 GitHub stars. The repository holds 52 skills in this directory. The repository was last updated on October 8, 2026.

Source: Ootto-AI/claude-content-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.