Agent skill

Copywriting

by nexu-io in nexu-io/open-design

Write and rewrite marketing copy for landing pages, homepages, and ads.

Apache-2.0Auto-check passedWriting & Content

Install Copywriting

skills CLI
$ npx skills add nexu-io/open-design --skill copywriting -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install nexu-io/open-design copywriting --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/copywriting .claude/skills/copywriting && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
copywriting
GitHub stars
100k
Token cost
~298 tokens
SKILL.md length
96 words
Files
1
Skills in repo
245
Repo updated
First seen
Licence
Apache-2.0

At a glance

Write and rewrite marketing copy for landing pages, homepages, and ads.

  • Tasks that involve Copywriting
  • SKILL.md covers What it does, Source and How to use
  • Reaches github.com
  • Tasks that involve Landing pages

What it does

Copywriting is an agent skill from nexu-io/open-design. Write and rewrite marketing copy for landing pages, homepages, and ads. Useful as a copy chief partner during launches.

Its SKILL.md is about 300 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Writing & Content, covering Copywriting and Landing pages. The repository describes itself as: 🎨 Best DeepSeek Harness Design Plugin. The open-source Claude Design alternative. 🖥️ Local-first desktop app. 🖼️ Your coding agent becomes the design engine: prototypes… The licence is Apache-2.0.

When your agent uses it

  • Tasks that involve Copywriting
  • Tasks that involve Landing pages

Example prompts

  • “/copywriting”

What it can do on your machine

Read from SKILL.md and the folder at commit 17e2559. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are bash).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • github.com

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Copywriting loads about 298 tokens when it runs. Until then it costs about 33 tokens; SKILL.md has 96 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~33
When it runs · the whole SKILL.md, loaded when a task matches
~298

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from nexu-io/open-design at commit 17e2559, republished under its Apache-2.0 licence (© nexu-io). 96 words, ~298 tokens.

Download SKILL.mdSave it as .claude/skills/copywriting/SKILL.md (or your agent's skills folder).
name
copywriting
description
Write and rewrite marketing copy for landing pages, homepages, and ads. Useful as a copy chief partner during launches.
triggers
copywriting, landing copy, ad copy, homepage copy, rewrite copy
od.mode
design-system
od.category
marketing-creative
od.upstream
https://github.com/coreyhaines31/marketingskills

copywriting

Curated from Corey Haines.

What it does

Write and rewrite marketing copy for landing pages, homepages, and ads. Useful as a copy chief partner during launches.

Source

How to use

This catalogue entry advertises the skill in OpenDesign so the agent discovers it during planning. To run the full upstream workflow with its original assets, scripts, and references, install the upstream bundle into your active agent's skills directory:

bash
# Inspect the upstream README for exact paths
open https://github.com/coreyhaines31/marketingskills

Then ask the agent to invoke this skill by name (copywriting) or with one of the trigger phrases listed in this skill's frontmatter.

© nexu-io, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/copywriting of nexu-io/open-design.

Open the folder on GitHubat commit 17e2559

Compare with similar skills

Copywriting next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Copywriting compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Copywriting this skillnexu-io/open-design100k—~298Automated safety check: PassApache-2.0
Copywritingfreekmurze/dotfiles1k28 repos~1.8kAutomated safety check: PassNone
Hormozi Ad Factorypedronauck/skills634—~2.1kAutomated safety check: PassNone
PromoN1arko/redaktura-skills168—~1.6kAutomated safety check: PassCustom licence
Copy Squadohmyjahh/xquads-squads277—~949Automated safety check: PassMIT
Qualitythedaviddias/Front-End-Checklist74k—~654Automated safety check: PassMIT

Similar skills

  • Copywriting

    freekmurze/dotfiles

    When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages.

    1k GitHub starsUsed in 28 repos~1.8k tokens
    Writing & ContentAuto-check passed
  • Hormozi Ad Factory

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    Generates 150-750+ ad variations using Alex Hormozi's combinatorial Hook x Meat x CTA framework.

    634 GitHub stars~2.1k tokensUpdated 25 days ago
    Writing & ContentAuto-check passed
  • Promo

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    Продающие страницы и представительские тексты на русском языке: лендинги, промостраницы, страницы продукта, услуги, тексты о себе, профили, отклики, страницы компании, миссии и пресс-релизы.

    168 GitHub stars~1.6k tokensUpdated 2 mo ago
    Writing & ContentAuto-check passed
  • Copy Squad

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    Squad de 23 copywriters lendarios (Gary Halbert, Eugene Schwartz, David Ogilvy, Dan Kennedy, Joe Sugarman e outros) com um chefe que roteia pela combinacao de midia, nivel de consciencia do mercado…

    277 GitHub stars~949 tokensUpdated 11 days ago
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  • Quality

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    74k GitHub stars~654 tokensUpdated 4 days ago
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  • A skill your agent uses when the user says 'write landing page', 'landing page copy', 'sales page', 'hero section', 'conversion copy', or is creating persuasive short-form copy for a product or…

    423 GitHub stars~3.2k tokensUpdated 13 days ago
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Questions about Copywriting

What does Copywriting do?

Write and rewrite marketing copy for landing pages, homepages, and ads. Copywriting is an agent skill from nexu-io/open-design. Write and rewrite marketing copy for landing pages, homepages, and ads.

When should I use Copywriting?

Copywriting fits situations like: tasks that involve Copywriting; tasks that involve Landing pages.

How do I install Copywriting in Claude Code?

Run `npx skills add nexu-io/open-design --skill copywriting -a claude-code`. Or copy the skill folder (skills/copywriting in nexu-io/open-design) into .claude/skills/copywriting in your project. Claude Code loads it when a task matches its description.

How do I install Copywriting in Codex?

Run `npx skills add nexu-io/open-design --skill copywriting -a codex`. Or copy the skill folder (skills/copywriting in nexu-io/open-design) into .agents/skills/copywriting in your project. Codex loads it when a task matches its description.

Can I use Copywriting in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add nexu-io/open-design --skill copywriting -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/copywriting, .gemini/skills/copywriting, .github/skills/copywriting and .opencode/skills/copywriting in your project.

What does Copywriting need to run?

SKILL.md names no scripts, command-line tools or credentials: Copywriting is instructions for the agent only.

Does Copywriting access the network?

SKILL.md names 1 domain. In commands or code: github.com; the agent is likely to contact it when it follows the instructions. This is read from the text; nothing was executed.

Is Copywriting safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Copywriting use?

Copywriting is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Copywriting use?

About 298 tokens (SKILL.md is roughly 1.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Copywriting?

Skills that share tags, products or a category with Copywriting: Copywriting (freekmurze/dotfiles, 1k stars), Hormozi Ad Factory (pedronauck/skills, 634 stars), Promo (N1arko/redaktura-skills, 168 stars) and Copy Squad (ohmyjahh/xquads-squads, 277 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Copywriting?

nexu-io (a GitHub organization) maintains it in nexu-io/open-design, which has 100,280 GitHub stars. The repository holds 245 skills in this directory. The repository was last updated on October 10, 2026.

Source: nexu-io/open-design on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.