Agent skill

Product Description Generator

by nexscope-ai in nexscope-ai/eCommerce-Skills

E-commerce product description generator for any platform. An agent skill from nexscope-ai/eCommerce-Skills.

MITAuto-check passedWriting & Content

Install Product Description Generator

skills CLI
$ npx skills add nexscope-ai/eCommerce-Skills --skill product-description-generator -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install nexscope-ai/eCommerce-Skills product-description-generator --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/nexscope-ai/eCommerce-Skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/product-description-generator .claude/skills/product-description-generator && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
product-description-generator
GitHub stars
1.1k
Token cost
~3.3k tokens
SKILL.md length
897 words
Files
1
Skills in repo
114
Repo updated
First seen
Licence
MIT

At a glance

E-commerce product description generator for any platform. An agent skill from nexscope-ai/eCommerce-Skills.

  • Works in 8 steps: Collect Product Info → Gather Keywords → Score and Prioritize Keywords → …
  • Writing a new product listing
  • SKILL.md covers Installation, Two Modes, Supported Platforms and Usage Examples, plus 7 more sections
  • Calls npx; reaches github.com and ebay.co.uk

What it does

Product Description Generator is an agent skill from nexscope-ai/eCommerce-Skills. E-commerce product description generator for any platform. Generates optimized titles, bullet points, descriptions, and backend keywords using competitor research + keyword scoring + FABE copywriting. Two modes: (A) Create — generate listing from product specs with optional competitor analysis, (B) Optimize — improve existing listing with keyword gap analysis. Supports Amazon, eBay, Walmart, Shopify, Etsy, TikTok Shop, Lazada, Shopee. No API key required. Use when: (1) writing a new product listing, (2) analyzing…

Its SKILL.md is about 3.3k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Writing & Content, covering Copywriting, E-commerce operations and Competitor analysis. It works with Shopify and TikTok. The repository describes itself as: E-commerce skills for AI agents — product research, marketing automation, supply chain optimization, and business analytics for online sellers across Amazon, Shopify, Etsy… The licence is MIT.

When your agent uses it

  • Writing a new product listing
  • Analyzing what makes competitors rank
  • Improving an underperforming listing

Example prompts

  • “/product-description-generator”

Requirements

  • Node.js

Workflow steps

8 steps, taken from the step headings in SKILL.md.

  1. Collect Product Info
  2. Gather Keywords
  3. Score and Prioritize Keywords
  4. Generate Copy
  5. Analyze Current Listing
  6. Gather Target Keywords
  7. Gap Analysis
  8. Rewrite

What it can do on your machine

Read from SKILL.md and the folder at commit ee0fb29. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • npx

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • github.com
    • ebay.co.uk
    • etsy.com
    • amazon.com
    • walmart.com

    Also links to:

    • nexscope.ai

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Product Description Generator loads about 3.3k tokens when it runs. Until then it costs about 155 tokens; SKILL.md has 897 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~155
When it runs · the whole SKILL.md, loaded when a task matches
~3.3k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from nexscope-ai/eCommerce-Skills at commit ee0fb29, republished under its MIT licence (© nexscope-ai). 897 words, ~3,348 tokens.

Download SKILL.mdSave it as .claude/skills/product-description-generator/SKILL.md (or your agent's skills folder).
name
product-description-generator
description
E-commerce product description generator for any platform. Generates optimized titles, bullet points, descriptions, and backend keywords using competitor research + keyword scoring + FABE copywriting. Two modes: (A) Create — generate listing from product specs with optional competitor analysis, (B) Optimize — improve existing listing with keyword gap analysis. Supports Amazon, eBay, Walmart, Shopify, Etsy, TikTok Shop, Lazada, Shopee. No API key required. Use when: (1) writing a new product listing, (2) analyzing what makes competitors rank, (3) improving an underperforming listing.

Product Description Generator 📝

Generate platform-optimized product copy — titles, bullet points, descriptions, and backend keywords — for any major e-commerce platform. No API key required.

Installation

bash
npx skills add nexscope-ai/eCommerce-Skills --skill product-description-generator -g

For Amazon listings, use our dedicated skill with Cosmo algorithm optimization:

bash
npx skills add nexscope-ai/Amazon-Skills --skill amazon-listing-optimization -g

See: amazon-listing-optimization

Two Modes

ModeWhen to UseInput
A — CreateWriting a new listingProduct specs + optional competitor URLs
B — OptimizeImproving existing listingCurrent listing or URL + optional competitor URLs

Both modes support competitor analysis — just include competitor URLs to enable it.

Supported Platforms

PlatformOutput Components
AmazonTitle (≤200) + 5 Bullets (≤500 each) + Description (≤2000) + Backend (≤250 bytes)
eBayTitle (≤80) + HTML Description
WalmartTitle (≤75) + Short Desc (≤150) + 10 Features + Long Desc
Shopify/DTCSEO Title (≤60) + Meta Desc (≤160) + Product Description
EtsyTitle (≤140) + Description + 13 Tags (≤20 each)
TikTok ShopTitle (≤255) + Description (≤1000)
Lazada/ShopeeTitle (≤120) + 5 Highlights + Description

Usage Examples

Mode A — Create
Create a listing for my yoga mat on eBay UK.
Competitors: https://www.ebay.co.uk/itm/123456789, https://www.ebay.co.uk/itm/987654321
My product: 6mm TPE, non-slip, carrying strap included. Brand: ZenMat. Tone: Friendly.
Platform: Etsy. Product: hand-poured soy candle, lavender scent, 8oz glass jar, 40-hour burn time.
Target audience: gift buyers. Tone: Luxury.
Mode B — Optimize
Optimize this Shopify listing: https://mystore.com/products/portable-blender
Beat these competitors: https://amazon.com/dp/B09V3KXJPB, https://walmart.com/ip/123456
Find keyword gaps and rewrite this Etsy listing:
[paste current title, description, and tags]

Handling Incomplete Input

If user doesn't provide enough info, ask upfront:

To generate your listing, I need:

**Required:**
- Platform (eBay / Walmart / Shopify / Etsy / TikTok Shop / Lazada / Shopee)
- Product name and key features
- Brand name

**Recommended (better results):**
- 1-3 competitor URLs to analyze
- Target audience
- Tone preference (Professional / Friendly / Urgent / Luxury)

Which mode?
- **A — Create**: I'm writing a new listing from scratch
- **B — Optimize**: I have an existing listing to improve

💡 For Amazon listings, I recommend using [amazon-listing-optimization](https://github.com/nexscope-ai/Amazon-Skills/tree/main/amazon-listing-optimization) — it's optimized for Amazon's Cosmo algorithm.

Mode A Workflow — Create New Listing

Step 1: Collect Product Info
FieldRequiredExample
product_name✅Portable blender
platform✅Etsy
brand✅BlendJet
key_features✅USB-C, 6 blades, BPA-free
specs✅380ml, 175W motor
target_audience👍Gym-goers, travelers
use_cases👍Smoothies, protein shakes
competitor_urls👍1-3 URLs to analyze
toneOptionalProfessional (default) / Friendly / Luxury / Urgent
Step 2: Gather Keywords

If competitor URLs provided:

  1. Fetch each competitor page:

    Use web_fetch on each competitor URL.
    Extract: title, bullets/features, description, price, review count, brand name.
  2. If web_fetch fails or returns incomplete data:

    Fallback: web_search for "[product title from URL]" site:[platform].com
    Extract data from search snippets.
  3. Parse competitor content and extract keywords in these categories:

    • Product-type terms: What it IS (yoga mat, exercise mat)
    • Feature terms: What it DOES (non-slip, eco-friendly)
    • Use-case terms: WHERE/WHEN used (home gym, yoga studio)
    • Audience terms: WHO buys (beginners, athletes)
    • Attribute terms: Specs (6mm, TPE material)
  4. Expand beyond competitors:

    web_search: "[product type]" best seller features what buyers want
    web_search: "[product type]" review complaints common issues
    web_search: site:[platform].com "[product type]"

If no competitor URLs provided:

  1. Discover keywords via web search:

    web_search: "[product name]" best seller [platform] features
    web_search: "[product name]" review what customers love
    web_search: "[product name]" vs alternatives comparison
    web_search: site:[platform].com "[product name]"
  2. Extract keywords from top 5 results following the same categories above.

⚠️ Critical: Remove all competitor brand names — never include them in output.

Step 3: Score and Prioritize Keywords

Score each keyword (1-9 points):

DimensionScoring
FrequencyIn 3+ competitor titles = 3 pts / In 1-2 = 2 pts / Bullets only = 1 pt
RelevanceCore descriptor = 3 pts / Feature = 2 pts / Peripheral = 1 pt
OpportunityFew competitors use = 3 pts / Most use = 2 pts / All use = 1 pt

Assign to tiers:

🔴 Primary (7-9 pts)   → Title
🟡 Secondary (4-6 pts) → Bullets / Features
🟢 Tertiary (2-3 pts)  → Description
⚪ Backend (1 pt)       → Tags / Search Terms
Step 4: Generate Copy

Proceed to Generate Copy section.


Mode B Workflow — Optimize Existing Listing

Step 1: Analyze Current Listing

User may provide:

  • Full listing copy (title, bullets, description pasted directly)
  • Product URL (e.g., https://www.etsy.com/listing/123456)
  • Platform + product identifier (e.g., "Etsy listing 123456")

If user provides URL or identifier only:

Use web_fetch on the provided URL.
Extract: current title, bullets/features, description, tags (if visible), price.

If web_fetch fails:

Fallback: web_search for the product title or identifier.
Ask user to paste the listing content manually if data is incomplete.

Once listing content is obtained, parse and extract:

  • All keywords currently present
  • Structure and format used
  • Obvious gaps (missing features, weak benefits, no FABE structure)
Step 2: Gather Target Keywords

If competitor URLs provided:

Follow the same competitor analysis process as Mode A Step 2:

  1. web_fetch each competitor URL
  2. Extract their keywords
  3. Expand via web search

If no competitor URLs provided:

Discover ideal keywords for the product type:

web_search: "[product type]" top keywords [platform] 2024 2025
web_search: "[product type]" best seller features
web_search: site:[platform].com "[product type]" top listings
Step 3: Gap Analysis

Compare current keywords vs. target keywords:

## Keyword Gap Analysis

### ✅ Keywords You Already Have
| Keyword | Title | Bullets | Description |
|---------|-------|---------|-------------|
| yoga mat | ✅ | ✅ | ✅ |
| exercise mat | ❌ | ✅ | ❌ |

### ❌ Keywords You're Missing
| Keyword | Priority | Recommendation |
|---------|----------|----------------|
| non-slip | 🔴 High | Add to title |
| eco-friendly | 🟡 Medium | Add to bullet 2 |
| extra thick | 🟡 Medium | Add to bullet 3 |

Current Coverage: 12/20 keywords (60%)
Target Coverage: 90%+
Show full SKILL.md (387 more words)Show less
Step 4: Rewrite

Generate optimized copy incorporating missing keywords.

Show Before → After for each component.

Proceed to Generate Copy section.


Generate Copy

Final step for all modes after keyword priority table is built.

Writing Framework: FABE

Apply to every bullet:

F — Feature:   What the product HAS or DOES
A — Advantage: Why this is BETTER than alternatives
B — Benefit:   What this MEANS for the customer
E — Evidence:  Spec, number, or proof that backs the claim

Lead with the Benefit — customers buy outcomes, not features.

Example:

❌ "Made with BPA-free Tritan plastic"
✅ "SAFE FOR YOUR FAMILY — BPA-free Tritan plastic means no harmful chemicals leaching into your smoothies, even after 1000+ uses"
Platform-Specific Writing Rules
Amazon (Cosmo Algorithm)
  • Title: Brand + Primary Keyword + Attribute + Attribute + Secondary Keyword, ≤200 chars
  • Bullets: [CAPS HEADER] — Benefit-led sentence with 1-2 keywords embedded
  • Description: Hook → Features → Use cases → What's in box → CTA
  • Backend: Space-separated keywords, no duplicates, ≤250 bytes
  • ⚠️ Cosmo tip: Use situational language (when/where/why), cover multiple use cases
  • 💡 For advanced Amazon optimization, consider amazon-listing-optimization
eBay (Cassini Algorithm)
  • Title: Front-load exact-match keywords, 80 chars max
  • Description: Repeat top 3 keywords naturally throughout, include specs table in HTML
Walmart
  • Title: Brand + product name + primary attribute, ≤75 chars
  • Short Desc: One-sentence value prop with primary keyword
  • Features: 10 attribute-focused bullets, one fact per bullet
Shopify/DTC (Google SEO)
  • SEO Title: Primary keyword + brand, written for Google (not just product name)
  • Meta Desc: Keyword + benefit + CTA, drives CTR from search results
  • Description: Storytelling structure with <h2>, <ul>, <strong> for on-page SEO
Etsy (Tag Matching)
  • Title: Long-tail keyword phrase first, then style/material/occasion
  • Description: Conversational, first 160 chars = meta description
  • Tags: 13 tags (≤20 chars each), match phrases used in title exactly
TikTok Shop (Social Commerce)
  • Title: Lead with problem or desire ("Tired of X?") → product → top feature
  • Description: Hook → pain point → solution → 3 bullets → CTA. Conversational, emoji-friendly.
Lazada/Shopee
  • Title: Brand + product + model + material + key attribute (completeness over cleverness)
  • Highlights: 5 short bullets, one feature per line, spec-focused
  • Description: Feature table + expanded use cases
Tone Guide
ToneStyleBest For
ProfessionalAuthoritative, spec-focused, trust-buildingElectronics, tools, B2B
FriendlyConversational, benefit-focused, relatableKitchen, lifestyle, gifts
UrgentScarcity-driven, action words, problem-solvingHealth, safety, seasonal
LuxuryPremium, sensory language, exclusivityBeauty, fashion, premium goods

Default: Professional if not specified.


Output Format

# ✅ Your Listing — Ready to Copy

Platform: [Platform] | Marketplace: [XX] | Tone: [Tone]

## Title
[title — copy directly into platform]

## Bullets / Features
1. [CAPS HEADER] — [text]
2. [CAPS HEADER] — [text]
3. [CAPS HEADER] — [text]
4. [CAPS HEADER] — [text]
5. [CAPS HEADER] — [text]

## Description
[description — copy directly into platform]

## Tags / Keywords
[keywords formatted per platform rules]

---

# 📊 Diagnostic Report

**Mode:** [A/B] | **Competitors analyzed:** [N] | **Keywords scored:** [N]

## Keyword Priority Table
| # | Keyword | Score | Tier | Placed In |
|---|---------|-------|------|-----------|
| 1 | [keyword] | 8 | 🔴 | Title |
| 2 | [keyword] | 6 | 🟡 | Bullet 1 |

## Keyword Coverage Map
| Keyword | Title | Bullets | Desc | Tags | Status |
|---------|-------|---------|------|------|--------|
| [kw] | ✅ | ✅ | ✅ | — | 🟢 |
| [kw] | ✅ | ❌ | ✅ | ✅ | 🟡 |

Coverage: X/Y keywords (Z%)
🟢 90%+ Excellent · 🟡 70-89% Good · 🔴 <70% Needs work

## ⚠️ Excluded Competitor Brands
[brands found in competitor copy — excluded from all output]

Integration with Other Skills

Looking for more e-commerce tools? Check out our other skill collections:

  • Amazon Skills — Specialized tools for Amazon sellers: keyword research, listing optimization, PPC campaigns, sales estimation
  • eCommerce Skills — Cross-platform tools for all e-commerce businesses

Limitations

This skill uses publicly available data via web search and page fetching. For real-time market data, exact search volumes, and advanced analytics, check out Nexscope.


Part of Nexscope AI — AI tools for e-commerce sellers.

© nexscope-ai, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in product-description-generator of nexscope-ai/eCommerce-Skills.

Open the folder on GitHubat commit ee0fb29

Compare with similar skills

Product Description Generator next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

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E-commerce Visual Copywritingfeichanggege/ecommerce-visual-copywriting-skill858—~1.3kAutomated safety check: PassMIT
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Ecommerce Content MarketingLeoYeAI/openclaw-master-skills2.2k1 repos~5.3kAutomated safety check: PassMIT
Ecommerce Growth StrategyLeoYeAI/openclaw-master-skills2.2k1 repos~5.5kAutomated safety check: PassMIT

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Works with

Questions about Product Description Generator

What does Product Description Generator do?

E-commerce product description generator for any platform. An agent skill from nexscope-ai/eCommerce-Skills. Product Description Generator is an agent skill from nexscope-ai/eCommerce-Skills. E-commerce product description generator for any platform.

When should I use Product Description Generator?

Product Description Generator fits situations like: writing a new product listing; analyzing what makes competitors rank; improving an underperforming listing.

How do I install Product Description Generator in Claude Code?

Run `npx skills add nexscope-ai/eCommerce-Skills --skill product-description-generator -a claude-code`. Or copy the skill folder (product-description-generator in nexscope-ai/eCommerce-Skills) into .claude/skills/product-description-generator in your project. Claude Code loads it when a task matches its description.

How do I install Product Description Generator in Codex?

Run `npx skills add nexscope-ai/eCommerce-Skills --skill product-description-generator -a codex`. Or copy the skill folder (product-description-generator in nexscope-ai/eCommerce-Skills) into .agents/skills/product-description-generator in your project. Codex loads it when a task matches its description.

Can I use Product Description Generator in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add nexscope-ai/eCommerce-Skills --skill product-description-generator -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/product-description-generator, .gemini/skills/product-description-generator, .github/skills/product-description-generator and .opencode/skills/product-description-generator in your project.

What does Product Description Generator need to run?

Going by SKILL.md and its folder, Product Description Generator needs the command-line tools its instructions call (npx). Our summary lists: Node.js.

Does Product Description Generator access the network?

SKILL.md names 6 domains. In commands or code: github.com, ebay.co.uk, etsy.com, amazon.com and walmart.com; the agent is likely to contact these when it follows the instructions. As links in the text: nexscope.ai. This is read from the text; nothing was executed.

Is Product Description Generator safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Product Description Generator use?

Product Description Generator is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Product Description Generator use?

About 3.3k tokens (SKILL.md is roughly 13k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Product Description Generator?

Skills that share tags, products or a category with Product Description Generator: 05 Ad Copy Global (minhnv0807/ai-business-skills, 610 stars), E-commerce Visual Copywriting (feichanggege/ecommerce-visual-copywriting-skill, 858 stars), Memstack Content Product Description (cwinvestments/memstack, 423 stars) and Ecommerce Content Marketing (LeoYeAI/openclaw-master-skills, 2.2k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Product Description Generator?

nexscope-ai (a GitHub organization) maintains it in nexscope-ai/eCommerce-Skills, which has 1,104 GitHub stars. The repository holds 114 skills in this directory. The repository was last updated on August 26, 2026.

Source: nexscope-ai/eCommerce-Skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.