Agent skill

The Churning Customer

by mohitagw15856 in mohitagw15856/pm-claude-skills

Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you.

MITAuto-check passed

Install The Churning Customer

skills CLI
$ npx skills add mohitagw15856/pm-claude-skills --skill the-churning-customer -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install mohitagw15856/pm-claude-skills the-churning-customer --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/the-churning-customer .claude/skills/the-churning-customer && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
the-churning-customer
GitHub stars
1.4k
Token cost
~1.1k tokens
SKILL.md length
594 words
Files
2 (incl. references)
Skills in repo
1,348
Repo updated
First seen
Licence
MIT

At a glance

Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you.

  • Asked why do customers really churn
  • SKILL.md covers What This Skill Produces, Required Inputs, Framework: The Five Silent… and Output Format, plus 6 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Simulate a churning customer

What it does

The Churning Customer is an agent skill from mohitagw15856/pm-claude-skills. Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you. Use when asked why do customers really churn, simulate a churning customer, roleplay the customer who cancels, or what does silent churn look like for my product. Produces the customer's lifecycle monologue, their never-given exit interview, and a debrief with the earliest detectable signals and interventions.

Its SKILL.md is about 1.1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 2 other files, including reference files (for example `references/worked-example.md`).

The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.

When your agent uses it

  • Asked why do customers really churn
  • Simulate a churning customer
  • Roleplay the customer who cancels
  • What does silent churn look like for my product

Example prompts

  • “/the-churning-customer”

What it can do on your machine

Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

The Churning Customer loads about 1.1k tokens when it runs, and up to ~2.3k if it reads all its reference files. Until then it costs about 124 tokens; SKILL.md has 594 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~124
When it runs · the whole SKILL.md, loaded when a task matches
~1.1k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~2.3k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 594 words, ~1,149 tokens.

Download SKILL.mdSave it as .claude/skills/the-churning-customer/SKILL.md (or your agent's skills folder). This skill also uses 1 other file; get the full folder from GitHub.
name
the-churning-customer
description
Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you. Use when asked why do customers really churn, simulate a churning customer, roleplay the customer who cancels, or what does silent churn look like for my product. Produces the customer's lifecycle monologue, their never-given exit interview, and a debrief with the earliest detectable signals and interventions.

The Churning Customer Skill

The customers who churn loudest are the least dangerous — they tell you why. This skill simulates the dangerous one: the customer who onboards politely, disappoints quietly, ignores the renewal email, and never files a ticket. It reconstructs their inner monologue so you can meet them before month 4 does. (For the data-side view, use churn-analysis; this is the human inside the cohort.)

What This Skill Produces

  • The lifecycle monologue — what this customer actually thought at five moments you couldn't observe
  • The exit interview they never gave — honest answers to the questions your survey would have asked
  • The debrief — the 3 earliest detectable signals with a concrete intervention each

Required Inputs

Ask for these if not provided:

  • The product — what it does, price point, who buys it
  • The onboarding path — what a new customer experiences in week 1 (steps, emails, human touch or not)
  • A real churn profile (optional) — segment or anecdote of someone who left; else simulate the most economically damaging plausible profile and label the assumption

Framework: The Five Silent Moments

Simulate the monologue at exactly these points — churn is decided at moments, not gradually:

MomentThe question in the customer's head
1. Purchase rationalization (day 0)"What did I just tell my boss/spouse this would do?"
2. First value attempt (day 2–7)"Is this doing the thing I bought it for, or am I doing extra work?"
3. The silent disappointment (week 2–6)The moment expectations quietly reprice — usually never spoken
4. The workaround (month 2–3)"It's easier to just [spreadsheet/old tool/ignore it]" — churn is now decided
5. The renewal email (month 4+)Reads the price with fresh eyes; cancellation is administration, not decision

The monologue must be specific to THIS product's actual onboarding, in a believable human voice — mildly busy, non-technical unless the buyer is technical, never cartoonishly angry. Quiet disappointment, not rage.

Output Format


The Customer Who Left: [name, role, segment] — [Product]

Simulation — a plausible composite, not a prediction. Validate against real churned-customer interviews.

The Five Moments

[First-person monologue at each moment, 3–6 sentences each, referencing the product's real onboarding steps]

Show full SKILL.md (245 more words)Show less

The Exit Interview They Never Gave

What did you buy this to do? · When did you first doubt it? · What did you replace it with? · What would have kept you? (honest answer, which is usually smaller than a feature) · Why didn't you tell us?

Debrief — out of character

SignalDetectable whenWhere it showsIntervention
[3 signals, each earlier than the last section's moment 4]

One paragraph: the single change to onboarding that moves moment 2 from "extra work" to "did the thing."


Quality Checks

  • Monologue references the product's actual onboarding steps, not generic SaaS beats
  • Moment 3 (silent disappointment) is specific and plausible — it's the heart of the simulation
  • The "what would have kept you" answer is honest-sized, not a feature wishlist
  • Every signal in the debrief is detectable in data or behavior the company actually has
  • The voice is quietly busy, not theatrical

Anti-Patterns

  • Do not simulate an angry customer — anger churns loudly; this skill is for the silent majority
  • Do not let the customer articulate the company's own roadmap — real customers describe pain, not solutions
  • Do not invent product facts not in the input; where onboarding details are missing, ask or label the assumption
  • Do not end without interventions — the monologue is diagnosis, the debrief is the treatment
  • Do not stay in character in the debrief

Example Trigger Phrases

  • "Why do customers really churn?"
  • "Simulate a churning customer."
  • "Roleplay the customer who cancels."
  • "What does silent churn look like for my product?"

© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 1 other file (references) in skills/the-churning-customer of mohitagw15856/pm-claude-skills.

  • SKILL.md
  • references/worked-example.md

Open the folder on GitHubat commit 1cbf1f0

Compare with similar skills

The Churning Customer next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

The Churning Customer compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
The Churning Customer this skillmohitagw15856/pm-claude-skills1.4k—~1.1kAutomated safety check: PassMIT
Quietkunchenguid/firstmate7.8k—~1.4kAutomated safety check: PassMIT
Customer Billing Opsaffaan-m/ECC277k2 repos~1.1kAutomated safety check: PassMIT
Customer Success Manageralirezarezvani/claude-skills28k1 repos~2.3kAutomated safety check: PassMIT
OMC Mode CancellationYeachan-Heo/oh-my-claudecode40k—~4.6kAutomated safety check: PassMIT
Customizeanthropics/claude-for-legal9.6k4 repos~1.2kAutomated safety check: PassApache-2.0

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Questions about The Churning Customer

What does The Churning Customer do?

Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you. The Churning Customer is an agent skill from mohitagw15856/pm-claude-skills. Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you.

When should I use The Churning Customer?

The Churning Customer fits situations like: asked why do customers really churn; simulate a churning customer; roleplay the customer who cancels; what does silent churn look like for my product.

How do I install The Churning Customer in Claude Code?

Run `npx skills add mohitagw15856/pm-claude-skills --skill the-churning-customer -a claude-code`. Or copy the skill folder (skills/the-churning-customer in mohitagw15856/pm-claude-skills) into .claude/skills/the-churning-customer in your project. Claude Code loads it when a task matches its description.

How do I install The Churning Customer in Codex?

Run `npx skills add mohitagw15856/pm-claude-skills --skill the-churning-customer -a codex`. Or copy the skill folder (skills/the-churning-customer in mohitagw15856/pm-claude-skills) into .agents/skills/the-churning-customer in your project. Codex loads it when a task matches its description.

Can I use The Churning Customer in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill the-churning-customer -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/the-churning-customer, .gemini/skills/the-churning-customer, .github/skills/the-churning-customer and .opencode/skills/the-churning-customer in your project.

What does The Churning Customer need to run?

SKILL.md names no scripts, command-line tools or credentials: The Churning Customer is instructions for the agent only.

Does The Churning Customer access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is The Churning Customer safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does The Churning Customer use?

The Churning Customer is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does The Churning Customer use?

About 1.1k tokens (SKILL.md is roughly 4.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 1.2k tokens, read only when the agent opens those files.

What are the alternatives to The Churning Customer?

Skills that share tags, products or a category with The Churning Customer: Quiet (kunchenguid/firstmate, 7.8k stars), Customer Billing Ops (affaan-m/ECC, 277k stars), Customer Success Manager (alirezarezvani/claude-skills, 28k stars) and OMC Mode Cancellation (Yeachan-Heo/oh-my-claudecode, 40k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains The Churning Customer?

mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,434 GitHub stars. The repository holds 1,348 skills in this directory. The repository was last updated on October 9, 2026.

Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.