Marketing Psychology
freekmurze/dotfiles
When the user wants to apply psychological principles, mental models, or behavioral science to marketing.
Ask happy clients for a testimonial or review the right way — timed well, easy to give, and specific enough to actually persuade future clients.
Install Testimonial Request
$ npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install mohitagw15856/pm-claude-skills testimonial-request --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/testimonial-request .claude/skills/testimonial-request && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "testimonial-request" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-request into .claude/skills/testimonial-request/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "testimonial-request", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-requestType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install mohitagw15856/pm-claude-skills testimonial-request --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/testimonial-request .agents/skills/testimonial-request && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "testimonial-request" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-request into .agents/skills/testimonial-request/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "testimonial-request", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install mohitagw15856/pm-claude-skills testimonial-request --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/testimonial-request .cursor/skills/testimonial-request && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "testimonial-request" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-request into .cursor/skills/testimonial-request/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "testimonial-request", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/mohitagw15856/pm-claude-skills.git --path skills/testimonial-request--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install mohitagw15856/pm-claude-skills testimonial-request --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/testimonial-request .gemini/skills/testimonial-request && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "testimonial-request" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-request into .gemini/skills/testimonial-request/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "testimonial-request", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install mohitagw15856/pm-claude-skills testimonial-requestInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/testimonial-request .github/skills/testimonial-request && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "testimonial-request" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-request into .github/skills/testimonial-request/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "testimonial-request", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install mohitagw15856/pm-claude-skills testimonial-request --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/testimonial-request .opencode/skills/testimonial-request && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "testimonial-request" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/testimonial-request into .opencode/skills/testimonial-request/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "testimonial-request", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
testimonial-request- GitHub stars
- 1.4k
- Token cost
- ~1.1k tokens
- SKILL.md length
- 568 words
- Files
- 1
- Skills in repo
- 1,348
- Repo updated
- First seen
- Licence
- MIT
At a glance
Ask happy clients for a testimonial or review the right way — timed well, easy to give, and specific enough to actually persuade future clients.
- Works in 6 steps: Ask at peak goodwill. Right after a… → Make it effortless. Busy clients skip… → Guide toward specifics. Prompt for the… → …
- Asked to get testimonials
- SKILL.md covers What This Skill Produces, Required Inputs, Framework: Right Time, Easy… and Output Format, plus 3 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Testimonial Request is an agent skill from mohitagw15856/pm-claude-skills. Ask happy clients for a testimonial or review the right way — timed well, easy to give, and specific enough to actually persuade future clients. Use when asked to get testimonials, ask for a review, how to request a testimonial, or get social proof from clients. Produces the right moment and channel to ask, a message that makes saying yes effortless, guiding questions that yield specific results-based testimonials (not 'great to work with'), how to handle a written vs video ask, and permission/usage basics —…
Its SKILL.md is about 1.1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Marketing psychology. The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.
When your agent uses it
- Asked to get testimonials
- Ask for a review
- How to request a testimonial
- Get social proof from clients
Example prompts
- “great to work with”
- “/testimonial-request”
Workflow steps
6 steps, taken from the first numbered list in SKILL.md.
- Ask at peak goodwill. Right after a delivered result or a moment of client delight is when a yes (and enthusiasm) is highest.
- Make it effortless. Busy clients skip open-ended asks — offer a couple of guiding questions, or even a draft they can edit, and keep it a…
- Guide toward specifics. Prompt for the concrete before/after and results; a specific outcome persuades future clients far more than…
- Match the format to the value. Written is easy and flexible; video converts harder but asks more — choose deliberately and make the video…
- Get clear permission. Confirm you can use it with their name/role/company and where — a testimonial you can't attribute is weaker.
- Stay gracious. Confident and appreciative; one polite follow-up if needed, never nagging.
What it can do on your machine
Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Testimonial Request loads about 1.1k tokens when it runs. Until then it costs about 144 tokens; SKILL.md has 568 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 568 words, ~1,134 tokens.
Download SKILL.mdSave it as
.claude/skills/testimonial-request/SKILL.md (or your agent's skills folder).- name
- testimonial-request
- description
- Ask happy clients for a testimonial or review the right way — timed well, easy to give, and specific enough to actually persuade future clients. Use when asked to get testimonials, ask for a review, how to request a testimonial, or get social proof from clients. Produces the right moment and channel to ask, a message that makes saying yes effortless, guiding questions that yield specific results-based testimonials (not 'great to work with'), how to handle a written vs video ask, and permission/usage basics — without being pushy or fishing for praise.
Testimonial Request
Testimonials are the highest-converting marketing you have, and most freelancers/businesses never collect them — or collect vague "they were great!" ones that persuade no one. The fix is asking at the right moment, making it effortless, and guiding the client toward a specific, results-focused answer. This does that without feeling like you're fishing for compliments.
What This Skill Produces
- The right moment & channel — when to ask (right after a win/result) and how (email, call, form)
- An effortless ask — a message that makes giving a testimonial quick and low-effort, including an offer to draft or prompt
- Guiding questions — prompts that yield specific, results-based testimonials ("cut our onboarding time in half") instead of generic praise
- Written vs. video — how to ask for each, and when video is worth it
- Permission & usage — getting the OK to use it, with name/role/company, and where you'll feature it
- A graceful tone — confident and appreciative, not needy or pushy
Required Inputs
Ask for these if not provided:
- The client & result — who, and the concrete outcome you delivered
- The relationship — how warm, and how the project ended
- What you want — a written quote, a review on a platform, a video, or a case study
- Where it'll be used — website, proposals, a specific review site
- Timing — just wrapped, or an older happy client
Framework: Right Time, Easy Yes, Specific Answer
- Ask at peak goodwill. Right after a delivered result or a moment of client delight is when a yes (and enthusiasm) is highest.
- Make it effortless. Busy clients skip open-ended asks — offer a couple of guiding questions, or even a draft they can edit, and keep it a 2-minute favor.
- Guide toward specifics. Prompt for the concrete before/after and results; a specific outcome persuades future clients far more than "highly recommend."
- Match the format to the value. Written is easy and flexible; video converts harder but asks more — choose deliberately and make the video ask especially low-effort.
- Get clear permission. Confirm you can use it with their name/role/company and where — a testimonial you can't attribute is weaker.
- Stay gracious. Confident and appreciative; one polite follow-up if needed, never nagging.
Show full SKILL.md (211 more words)Show less
Output Format
Testimonial request: [client] · result [x] · want [written/review/video]
When/where to ask: [peak-goodwill moment · channel]. The message
[Warm, specific to the result, effortless ask + guiding questions or an offer to draft, and where it'll help].
Guiding questions (for specifics): ["what was the problem before?" · "what changed / what result?" · "what would you tell someone considering me?"]. Format note: [written vs video — the ask + effort]. Permission: [OK to use with name/role/company on [placement]]. Tone: appreciative, not needy; one gentle follow-up max.
Quality Checks
- Times the ask to peak client goodwill
- Makes giving it effortless (prompts or a draft offer)
- Guides toward specific, results-based content
- Chooses written vs video deliberately
- Secures usage permission with attribution
- Tone is gracious, not pushy or praise-fishing
Anti-Patterns
- Asking too late when the goodwill has faded.
- An open-ended ask that yields "great to work with!"
- No guiding questions — vague, unpersuasive quotes.
- Making it high-effort for a busy client.
- Using it without permission/attribution.
- Nagging for it.
Example Trigger Phrases
- "How do I ask a client for a testimonial?"
- "Write a message requesting a review from a happy customer."
- "Get me a specific testimonial, not just 'they were great'."
- "Should I ask for a written or video testimonial, and how?"
- "How do I request a case-study quote after finishing a project?"
© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/testimonial-request of mohitagw15856/pm-claude-skills.
Open the folder on GitHubat commit 1cbf1f0
Compare with similar skills
Testimonial Request next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Testimonial Request this skillmohitagw15856/pm-claude-skills | 1.4k | — | ~1.1k | Automated safety check: Pass | MIT | |
| Marketing Psychologyfreekmurze/dotfiles | 1k | 22 repos | ~5.4k | Automated safety check: Pass | None | |
| Cold Email Sequence Generatornicepkg/auto-company | 194 | 3 repos | ~4.9k | Automated safety check: Pass | None | |
| Ugcfal-ai-community/skills | 250 | — | ~1.5k | Automated safety check: Pass | None | |
| Landing Optimizeraaron-he-zhu/aaron-marketing-skills | 2.9k | — | ~3.3k | Automated safety check: Pass | Apache-2.0 | |
| Social Proof Architectsickn33/agentic-awesome-skills | 47k | 2 repos | ~1.4k | Automated safety check: Pass | MIT |
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Related
Categories
Questions about Testimonial Request
What does Testimonial Request do?
Ask happy clients for a testimonial or review the right way — timed well, easy to give, and specific enough to actually persuade future clients. Testimonial Request is an agent skill from mohitagw15856/pm-claude-skills. Ask happy clients for a testimonial or review the right way — timed well, easy to give, and specific enough to actually persuade future clients.
When should I use Testimonial Request?
Testimonial Request fits situations like: asked to get testimonials; ask for a review; how to request a testimonial; get social proof from clients.
How do I install Testimonial Request in Claude Code?
Run `npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a claude-code`. Or copy the skill folder (skills/testimonial-request in mohitagw15856/pm-claude-skills) into .claude/skills/testimonial-request in your project. Claude Code loads it when a task matches its description.
How do I install Testimonial Request in Codex?
Run `npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a codex`. Or copy the skill folder (skills/testimonial-request in mohitagw15856/pm-claude-skills) into .agents/skills/testimonial-request in your project. Codex loads it when a task matches its description.
Can I use Testimonial Request in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill testimonial-request -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/testimonial-request, .gemini/skills/testimonial-request, .github/skills/testimonial-request and .opencode/skills/testimonial-request in your project.
What does Testimonial Request need to run?
SKILL.md names no scripts, command-line tools or credentials: Testimonial Request is instructions for the agent only.
Does Testimonial Request access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Testimonial Request safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Testimonial Request use?
Testimonial Request is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Testimonial Request use?
About 1.1k tokens (SKILL.md is roughly 4.5k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Testimonial Request?
Skills that share tags, products or a category with Testimonial Request: Marketing Psychology (freekmurze/dotfiles, 1k stars), Cold Email Sequence Generator (nicepkg/auto-company, 194 stars), Ugc (fal-ai-community/skills, 250 stars) and Landing Optimizer (aaron-he-zhu/aaron-marketing-skills, 2.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Testimonial Request?
mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,433 GitHub stars. The repository holds 1,348 skills in this directory. The repository was last updated on October 8, 2026.
Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.