Agent skill

Content Calendar

by mohitagw15856 in mohitagw15856/pm-claude-skills

Generate a structured content calendar for any brand, product, or creator.

MITAuto-check passedWriting & Content

Install Content Calendar

skills CLI
$ npx skills add mohitagw15856/pm-claude-skills --skill content-calendar -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install mohitagw15856/pm-claude-skills content-calendar --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/content-calendar .claude/skills/content-calendar && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
content-calendar
GitHub stars
1.4k
Token cost
~813 tokens
SKILL.md length
413 words
Files
1
Skills in repo
1,348
Repo updated
First seen
Licence
MIT

At a glance

Generate a structured content calendar for any brand, product, or creator.

  • Works in 3 steps: Content Pillars (if not provided) → Calendar Table → Repurposing Map
  • Asked for a content plan
  • SKILL.md covers Required Inputs, Output Structure, Quality Checks and Anti-Patterns, plus 1 more section
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Content Calendar is an agent skill from mohitagw15856/pm-claude-skills. Generate a structured content calendar for any brand, product, or creator. Use when asked for a content plan, editorial calendar, social media schedule, or weekly/monthly content strategy. Produces a calendar with topics, formats, channels, and copy hooks.

Its SKILL.md is about 810 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Writing & Content, covering Content strategy. It works with LinkedIn and Instagram. The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.

When your agent uses it

  • Asked for a content plan
  • Editorial calendar
  • Social media schedule
  • Weekly/monthly content strategy

Example prompts

  • “/content-calendar”

Workflow steps

3 steps, taken from the step headings in SKILL.md.

  1. Content Pillars (if not provided)
  2. Calendar Table
  3. Repurposing Map

What it can do on your machine

Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Content Calendar loads about 813 tokens when it runs. Until then it costs about 68 tokens; SKILL.md has 413 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~68
When it runs · the whole SKILL.md, loaded when a task matches
~813

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 413 words, ~813 tokens.

Download SKILL.mdSave it as .claude/skills/content-calendar/SKILL.md (or your agent's skills folder).
name
content-calendar
description
Generate a structured content calendar for any brand, product, or creator. Use when asked for a content plan, editorial calendar, social media schedule, or weekly/monthly content strategy. Produces a calendar with topics, formats, channels, and copy hooks.

Content Calendar Skill

This skill generates a structured content calendar from brand inputs. It produces ready-to-use calendar entries with topics, formats, channels, and opening hooks — usable for social media, blogs, newsletters, or multi-channel campaigns.

Required Inputs

Ask the user for these if not provided:

  • Brand or product name
  • Target audience (who are you trying to reach?)
  • Primary content goal (awareness / lead gen / retention / thought leadership)
  • Channels (e.g. LinkedIn, Instagram, newsletter, blog, X/Twitter)
  • Cadence (daily / 3x per week / weekly / monthly)
  • Timeframe (e.g. 4 weeks, Q2)
  • Brand pillars or themes (optional — if not provided, derive 3 from the product description)

Output Structure

1. Content Pillars (if not provided)

Derive 3–4 content pillars from the brand/product description. Each pillar = a recurring theme that anchors multiple posts. Label each one clearly (e.g. "Pillar 1: Industry Education", "Pillar 2: Product Stories").

2. Calendar Table

Produce a weekly table for each week requested. Format:

DatePillarTopicFormatChannelOpening Hook
Mon 7 AprEducation[Topic title]Carousel / Article / Short video / ThreadLinkedIn[First sentence or headline of the post]

Rules:

  • Rotate through all pillars across the week — don't stack the same pillar on consecutive days
  • Match format to channel norms (e.g. carousels for Instagram, long-form for LinkedIn, threads for X)
  • Opening hooks must be specific and scroll-stopping — no generic openers like "Did you know..."
  • Flag 1–2 posts per week as "High Priority" — these are the cornerstone pieces worth boosting or repurposing
Show full SKILL.md (177 more words)Show less
3. Repurposing Map

For each "High Priority" post, add one repurposing suggestion — e.g. "Turn this LinkedIn article into a newsletter section" or "Clip this video for an Instagram Reel."

Quality Checks

  • Every week has balanced pillar distribution
  • No two consecutive posts have the same format on the same channel
  • Opening hooks are specific (no generic openers)
  • Formats match platform norms
  • Repurposing map covers all High Priority posts

Anti-Patterns

  • Do not fill the calendar with generic topic placeholders — every entry must have a specific, usable topic and hook
  • Do not stack the same pillar or format on consecutive days — variety is required
  • Do not produce opening hooks that start with "Did you know" or other cliché openers
  • Do not ignore channel norms — formats must match the platform (no long-form threads for Instagram)
  • Do not skip the repurposing map for High Priority posts

Example Trigger Phrases

  • "Build me a 4-week content calendar for [brand]"
  • "Create a social media plan for [product launch]"
  • "Give me a monthly editorial calendar for my newsletter"
  • "Plan my LinkedIn content for the next month"

© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/content-calendar of mohitagw15856/pm-claude-skills.

Open the folder on GitHubat commit 1cbf1f0

Compare with similar skills

Content Calendar next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Content Calendar compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Content Calendar this skillmohitagw15856/pm-claude-skills1.4k—~813Automated safety check: PassMIT
Caption Writerstevenflanagan1/social-ai-team244—~2.9kAutomated safety check: PassNone
Content Calendarstevenflanagan1/social-ai-team244—~3.1kAutomated safety check: PassNone
Social Media Managementmanojbajaj95/claude-gtm-plugin1051 repos~3.9kAutomated safety check: PassMIT
Cashclaw Social Mediaertugrulakben/cashclaw303—~2.5kAutomated safety check: PassMIT
37 Social Caption Globalminhnv0807/ai-business-skills609—~2.2kAutomated safety check: PassMIT

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Questions about Content Calendar

What does Content Calendar do?

Generate a structured content calendar for any brand, product, or creator. Content Calendar is an agent skill from mohitagw15856/pm-claude-skills. Generate a structured content calendar for any brand, product, or creator.

When should I use Content Calendar?

Content Calendar fits situations like: asked for a content plan; editorial calendar; social media schedule; weekly/monthly content strategy.

How do I install Content Calendar in Claude Code?

Run `npx skills add mohitagw15856/pm-claude-skills --skill content-calendar -a claude-code`. Or copy the skill folder (skills/content-calendar in mohitagw15856/pm-claude-skills) into .claude/skills/content-calendar in your project. Claude Code loads it when a task matches its description.

How do I install Content Calendar in Codex?

Run `npx skills add mohitagw15856/pm-claude-skills --skill content-calendar -a codex`. Or copy the skill folder (skills/content-calendar in mohitagw15856/pm-claude-skills) into .agents/skills/content-calendar in your project. Codex loads it when a task matches its description.

Can I use Content Calendar in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill content-calendar -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/content-calendar, .gemini/skills/content-calendar, .github/skills/content-calendar and .opencode/skills/content-calendar in your project.

What does Content Calendar need to run?

SKILL.md names no scripts, command-line tools or credentials: Content Calendar is instructions for the agent only.

Does Content Calendar access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Content Calendar safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Content Calendar use?

Content Calendar is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Content Calendar use?

About 813 tokens (SKILL.md is roughly 3.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Content Calendar?

Skills that share tags, products or a category with Content Calendar: Caption Writer (stevenflanagan1/social-ai-team, 244 stars), Content Calendar (stevenflanagan1/social-ai-team, 244 stars), Social Media Management (manojbajaj95/claude-gtm-plugin, 105 stars) and Cashclaw Social Media (ertugrulakben/cashclaw, 303 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Content Calendar?

mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,434 GitHub stars. The repository holds 1,348 skills in this directory. The repository was last updated on October 9, 2026.

Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.