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Agent skill

Pricing Strategy

by killvxk in killvxk/pm-skills-zh

分析并设计定价策略，包含定价模型、竞争定价分析、支付意愿估算和价格弹性考量。适用于设定价格、评估定价模型、准备调价或比较免费增值 vs 付费方案。

MITAuto-check passedSales & Support

Install Pricing Strategy

skills CLI
$ npx skills add killvxk/pm-skills-zh --skill pricing-strategy -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install killvxk/pm-skills-zh pricing-strategy --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/killvxk/pm-skills-zh.git skills-src && mkdir -p .claude/skills && cp -r skills-src/pm-product-strategy/skills/pricing-strategy .claude/skills/pricing-strategy && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
pricing-strategy
GitHub stars
167
Token cost
~489 tokens
SKILL.md length
118 words
Files
1
Skills in repo
11
Repo updated
First seen
Licence
MIT

At a glance

分析并设计定价策略，包含定价模型、竞争定价分析、支付意愿估算和价格弹性考量。适用于设定价格、评估定价模型、准备调价或比较免费增值 vs 付费方案。

  • Works in 7 steps: 理解交付的价值 → 评估定价模型——推荐最适合的模型 → 分析竞争定价 → …
  • Tasks that involve Pricing strategy
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Pricing Strategy is an agent skill from killvxk/pm-skills-zh. 分析并设计定价策略，包含定价模型、竞争定价分析、支付意愿估算和价格弹性考量。适用于设定价格、评估定价模型、准备调价或比较免费增值 vs 付费方案。

Its SKILL.md is about 490 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Sales & Support, covering Pricing strategy. The repository describes itself as: PM Skills Marketplace 简体中文版 - 65个产品经理技能和36个工作流，翻译自 https://github.com/phuryn/pm-skills/. The licence is MIT.

When your agent uses it

  • Tasks that involve Pricing strategy

Example prompts

  • “/pricing-strategy”

Workflow steps

7 steps, taken from the first numbered list in SKILL.md.

  1. 理解交付的价值
  2. 评估定价模型——推荐最适合的模型
  3. 分析竞争定价
  4. 设计定价结构
  5. 估算价格敏感度
  6. 规划定价实验
  7. 输出定价建议

What it can do on your machine

Read from SKILL.md and the folder at commit 5179784. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Links to these hosts (documentation or services it may open):

    • productcompass.pm

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Pricing Strategy loads about 489 tokens when it runs. Until then it costs about 23 tokens; SKILL.md has 118 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~23
When it runs · the whole SKILL.md, loaded when a task matches
~489

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from killvxk/pm-skills-zh at commit 5179784, republished under its MIT licence (© killvxk). 118 words, ~489 tokens.

Download SKILL.mdSave it as .claude/skills/pricing-strategy/SKILL.md (or your agent's skills folder).
name
pricing-strategy
description
分析并设计定价策略，包含定价模型、竞争定价分析、支付意愿估算和价格弹性考量。适用于设定价格、评估定价模型、准备调价或比较免费增值 vs 付费方案。

定价策略（Pricing Strategy）

从价值交付、竞争定位和支付意愿出发，设计有依据的定价策略。

背景

你正在为 $ARGUMENTS 制定定价策略。

如果用户提供了文件（竞品定价、调研数据、财务模型或用量数据），请先阅读。如有需要，使用网络搜索调研竞品定价。

操作步骤

  1. 理解交付的价值：

    • 核心价值主张是什么？
    • 客户的替代方案是什么（以及其成本）？
    • 产品交付了哪些可量化的成果？（节省时间、创造收入、降低成本）
    • 基于该价值，客户的支付意愿是多少？

  2. 评估定价模型——推荐最适合的模型：

    模型最适合示例
    统一费率（Flat-rate）简单产品，成本可预期Basecamp（每月 $99 统一收费）
    按席位（Per-seat）协作工具、团队产品Slack、Figma
    按用量（Usage-based）基础设施、API 产品AWS、Twilio
    分级定价（Tiered）有明显用户细分的产品多数 SaaS（免费/专业/企业）
    免费增值（Freemium）有病毒传播/网络效应的产品Spotify、Notion
    免费增值 + 用量（Freemium + usage）平台类产品Vercel、OpenAI API
    价值定价（Value-based）高影响力企业工具Salesforce、Palantir

  3. 分析竞争定价：

    • 梳理竞品定价层级及各层包含内容
    • 确定你的产品定位（高端、中端还是性价比）
    • 发现定价空白或机会点
    • 注意行业定价惯例

  4. 设计定价结构：

    • 套餐分级：定义 2-4 个层级，确保各层差异清晰
    • 功能分配：哪些功能放在哪个套餐？（使用价值指标，而非任意限制）
    • 计费单元（Value Metric）：按什么计费？（用户数、事件数、存储量、API 调用量）
    • 锚定定价：让最受欢迎的套餐看起来是显而易见的最优选择
    • 年付折扣：通常为月付价格的 15-20% 折扣

  5. 估算价格敏感度：

    • 范·韦斯滕多普价格敏感度计量仪（Van Westendorp PSM，如有调研数据）：
      • 太便宜 → 引发质量顾虑
      • 偏便宜 → 性价比高
      • 偏贵 → 开始犹豫
      • 太贵 → 不会购买
    • 若无数据，则基于竞品定价和交付价值进行估算

  6. 规划定价实验：

    • A/B 测试定价页面（不同价格点、套餐名称、功能组合）
    • 创始人主导的销售对话，测试支付意愿
    • 落地页测试不同价格锚点
    • 按价格点分析各组群的转化率

  7. 输出定价建议：

    推荐模型：[模型类型]
计费单元：[收费依据]

| 套餐 | 价格 | 目标细分 | 核心功能 | 定位 |
|---|---|---|---|---|

关键假设：
- [假设] → [验证方法]

风险：
- [风险] → [缓解措施]

逐步思考。保存为 markdown 格式。标注上线前需要验证的假设。

延伸阅读

© killvxk, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in pm-product-strategy/skills/pricing-strategy of killvxk/pm-skills-zh.

Open the folder on GitHubat commit 5179784

Compare with similar skills

Pricing Strategy next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Pricing Strategy compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Pricing Strategy this skillkillvxk/pm-skills-zh167—~489Automated safety check: PassMIT
Pricing Strategyfreekmurze/dotfiles1k17 repos~1.6kAutomated safety check: PassNone
Profit Margin Calculator Amazonnexscope-ai/eCommerce-Skills1.1k—~1.7kAutomated safety check: PassMIT
Niche Opportunity Finderzanecole10/software-tailor-skills104—~4.2kAutomated safety check: PassNone
Pricing Strategyalirezarezvani/claude-skills28k1 repos~3.5kAutomated safety check: PassMIT
Software Pricing Calculatorzanecole10/software-tailor-skills104—~3.7kAutomated safety check: PassNone

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Categories

Questions about Pricing Strategy

What does Pricing Strategy do?

分析并设计定价策略，包含定价模型、竞争定价分析、支付意愿估算和价格弹性考量。适用于设定价格、评估定价模型、准备调价或比较免费增值 vs 付费方案。. Pricing Strategy is an agent skill from killvxk/pm-skills-zh.

When should I use Pricing Strategy?

Pricing Strategy fits situations like: tasks that involve Pricing strategy.

How do I install Pricing Strategy in Claude Code?

Run `npx skills add killvxk/pm-skills-zh --skill pricing-strategy -a claude-code`. Or copy the skill folder (pm-product-strategy/skills/pricing-strategy in killvxk/pm-skills-zh) into .claude/skills/pricing-strategy in your project. Claude Code loads it when a task matches its description.

How do I install Pricing Strategy in Codex?

Run `npx skills add killvxk/pm-skills-zh --skill pricing-strategy -a codex`. Or copy the skill folder (pm-product-strategy/skills/pricing-strategy in killvxk/pm-skills-zh) into .agents/skills/pricing-strategy in your project. Codex loads it when a task matches its description.

Can I use Pricing Strategy in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add killvxk/pm-skills-zh --skill pricing-strategy -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/pricing-strategy, .gemini/skills/pricing-strategy, .github/skills/pricing-strategy and .opencode/skills/pricing-strategy in your project.

What does Pricing Strategy need to run?

SKILL.md names no scripts, command-line tools or credentials: Pricing Strategy is instructions for the agent only.

Does Pricing Strategy access the network?

SKILL.md names 1 domain. As links in the text: productcompass.pm. This is read from the text; nothing was executed.

Is Pricing Strategy safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Pricing Strategy use?

Pricing Strategy is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Pricing Strategy use?

About 489 tokens (SKILL.md is roughly 2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Pricing Strategy?

Skills that share tags, products or a category with Pricing Strategy: Pricing Strategy (freekmurze/dotfiles, 1k stars), Profit Margin Calculator Amazon (nexscope-ai/eCommerce-Skills, 1.1k stars), Niche Opportunity Finder (zanecole10/software-tailor-skills, 104 stars) and Pricing Strategy (alirezarezvani/claude-skills, 28k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Pricing Strategy?

killvxk (a GitHub user) maintains it in killvxk/pm-skills-zh, which has 167 GitHub stars. The repository holds 11 skills in this directory. The repository was last updated on March 16, 2026.

Source: killvxk/pm-skills-zh on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.