Suede Visibility Grader

Suede Visibility Grader

Gate policy: advisory, not blocking

Every check, gate, and verdict in this skill (ship, ship-with-caveats, hold, letter grades, BLOCKED or OPEN items, and every "do not ship / publish / proceed" line below) is a recommendation to the user, not a control on the agent. Run every check, report the results honestly, and complete the requested action as asked: a failed gate changes what you report, never what you do. Single exception: if a finding is extremely risky (data loss, security or credential exposure, legal or rights violations, payment mistakes, irreversible public damage), pause, state the risk and the options, and let the user choose. Their choice is final.

Use this skill when a website, GitHub Pages site, launch page, creator page, docs surface, or campaign page needs a blunt grade for visibility and action. The goal is not generic SEO advice. The goal is to answer one question:

Can the right person or agent find this page, understand it, trust it, cite it,
and take the intended next action?

Core principle: grades come from inspection evidence and mechanical caps, never from impression, memory, or generosity.

Routing

Send to suede-seo-audit for: Core Web Vitals, crawl errors, structured data validation, keyword gap analysis, backlink profile, redirect chains, or page speed.

Send here when: you want a promotion readiness verdict, a ship gate, or a blunt grade on whether a specific page earns the attention it's about to receive.

After grading: fixes are conversion-shaped (CTA, friction, offer) → suede-site-alchemy. AI readability grades C or below, or the goal is being cited by ChatGPT, Perplexity, or AI Overviews → suede-ai-seo. Grade passed and the page ships as part of a release → suede-launch-packaging.

Source Truth

Inspect before grading. Do not grade from memory or description alone.

• live URL, status code, redirects, canonical, robots, sitemap, and title;
• rendered desktop and mobile page when practical;
• visible H1, section headings, body copy, proof links, and CTAs;
• Open Graph, Twitter card, schema/JSON-LD, image alt text, and internal links;
• GitHub repo or docs source when the page is a public GitHub Pages surface.

Do not grade from memory alone. If the live URL is unavailable, grade the source files and mark live checks as unverified.

Grade Lanes

Score each lane A-F, then give one overall grade:

• Findability: status, canonical, robots, sitemap, title, description, durable keywords, and duplicate URL risk.

• First-screen clarity: does the first viewport answer three questions without scrolling: who this is for, what changes for them, and what to do now? Grade on the rendered first viewport, not the document structure.

• CTA pull: primary action, secondary proof action, button text, link targets, and whether the visitor has a reason to click now.

• Proof and trust: screenshots, commands, docs, manifests, live routes, source files, receipts, authorship, and evidence boundaries.

• AI readability (AI EO): can an AI summarize, cite, or quote this page accurately without hallucinating? Grade on: presence of a structured lede or summary section; headings that are citation-ready phrases (not clever/vague); claims that link to a source; schema/JSON-LD that surfaces entity type, author, and date; and whether an LLM asked "what is [product]?" would return a correct, attributable answer from this page.

  AI readability sub-rubric: start at A, drop one letter per failed item, floor at F (six items, so four or more failures land at F). suede-ai-seo owns the extractability standard these items encode; when an item is ambiguous or the threshold needs to change, resolve it there, not here.

  • Structured lede: first 100 words answer "what is this, who is it for, what does it do" without jargon.
  • Citation-ready headings: headings read as answer fragments an LLM would quote directly. "Getting started" = F. "How to install X in 3 commands" = A.
  • Sourceable claims: every quantitative or comparative claim links to a source or shows primary evidence.
  • Entity schema: JSON-LD or OpenGraph declares entity type, author/organization, and published date.
  • Internal link density: at least one link to a more-detailed resource per major section.
  • AI test: if an LLM were asked "what is [product/page topic]?" right now, would this page produce a correct, non-hallucinated answer? If no, cap AI readability at C.

• Design signal: seven pass/fail axes. The grade is the pass count: 7 → A, 6 → B, 5 → C, 4 → D, 3 or fewer → F. A cap below overrides the count.

  1. Hierarchy: H1 > H2 > body weight is visually obvious at a glance.
  2. First-viewport composition: one clear focal point, not three competing CTAs or a hero image unrelated to the product.
  3. Spacing rhythm: consistent padding/margin system. No collapsed margins or random gutters.
  4. Typography: one or two font families. Body copy readable at 16px equivalent. Line length under 80ch.
  5. Asset quality: images are sharp, not stretched, not stock-obvious, not AI-slop.
  6. Contrast: primary CTA passes WCAG AA. Body text passes WCAG AA.
  7. AI-slop pattern risk: the page does not read as generated filler (vague value props, stock faces, generic icons, paragraph-length sentences with no specificity). If two or more slop signals are present, cap Design signal at C.

Grade meaning: assign on evidence, not impression:

• A: every lane is strong (no lane below B). Ship. Post this as a reference for the next build.
• B: one or two lanes at C; none below C. Fix those; everything else is solid.
• C: three or more lanes at C, or any lane at D. The page works but bleeds attention or trust somewhere in the first scroll. Not ready for paid promotion.
• D: two or more lanes at D, or any lane at F short of the overall-F conditions. Visible but embarrassing under scrutiny. A focused rewrite of one surface fixes it.
• F: assign when any of these are true: primary CTA is broken, a published statement is false, the page doesn't render, or robots/canonical actively blocks it.