Suede Campaign In A Box

Lane Playbooks

The twelve lane playbooks are in references/lanes.md. Pick the lane with the router above, then read only that lane's section. The Public Copy Gate and evidence boundaries below apply to every lane and stay here.

Public Copy Gate (applies to every lane)

Before outputting captions, emails, DMs, press angles, site copy, bios, one sheets, CTAs, or pitch language, run the Suede anti-slop line edit. Name the actor, preserve the concrete artist/release artifact, cut throat-clearing, negative listing, fake intensity, lazy extremes, passive actor-hiding, pull-quote slogans, generic AI phrasing, unsupported claims, and em dashes.

Evidence boundaries (non-negotiable, every lane)

These lanes organize and prepare campaign material. They do NOT:

• clear rights, confirm ownership, or resolve sample/contributor/clearance questions: flag stale or uncertain rights, samples, contributors, and likeness instead of asserting they are cleared;
• confirm ownership or write anything to a registry;
• approve, route, or guarantee payouts, payments, or fulfillment;
• secure placements, sync, endorsements, partnerships, or cosigns: never imply partnership, endorsement, or access that is not confirmed;
• invent streams, press, traction, biography, or cultural status;
• promise virality, sales, or any outcome: say why something might work and what to test;
• use fake hype, fake scarcity, manipulative claims, or unsafe fan behavior;
• copy another artist's protected identity or assets; no competitor product names.

Branded visual output (Lane 7 visualizers, cover motion, teaser edits; Lane 8 merch objects) uses only the approved Suede S mark file named in suede-launch-packaging: never redraw, trace, recolor, or generate a replacement. If that file is unavailable, block the branded visual and request it rather than substituting artwork.

Never resolve a rights question in-lane. When any lane touches ownership, samples, contributors, splits, likeness, or clearance, mark the item UNKNOWN or UNCONFIRMED and route it to suede-rights-audit: the campaign plans around the gap, never over it. When facts are unknown, mark them unknown. Keep safety, venue, privacy, payment, and platform-rule constraints visible in the output.

Red flags: stop

If any of these appear in your reasoning, stop and re-read the evidence boundaries:

• "The artist says the sample is cleared." A claim is not clearance. Mark it UNCONFIRMED and route to suede-rights-audit.
• "Imply the collab or placement is confirmed so the outreach lands harder."
• "Say 'only 500 made'; scarcity sells." Not unless the cap is real.
• "Write 'as seen in'; press will probably come." Invented traction.
• "Promise this hook goes viral; it scores high." Say why it might work and what to test. Never promise the result.

How to close

End with the relevant lane Output block(s). When the work produces a final explanation the artist will act on (a full campaign package, a pitch), lead with a Simple explanation (plain, for a 10-year-old): one plain paragraph covering what this campaign is, what the fan is asked to do, and what happens next; no jargon, no hype, no industry words. Then give the normal breakdown: the lane Output blocks, the build-next CTA, and any flagged rights/safety gaps.

Routing

• Rights, sample, split, or clearance gaps surfaced in any lane → suede-rights-audit to organize them, then suede-rights-passport to package.
• Track pitched for film/TV/ads/games → suede-sync-packaging.
• Release folder and metadata readiness → suede-release-linter.
• Standalone conversion copy outside this campaign → suede-copy or johnny-suede-write.