Process Mapper
alirezarezvani/claude-skills
A skill your agent uses when a BizOps lead, COO, or process-improvement owner needs to document an end-to-end business process (procurement, employee onboarding, incident handoff…
Turn marketing data into a stakeholder-ready performance report: executive summary, channel-by-channel KPI dashboard, trend analysis, anomaly alerts with root-cause hypotheses, and recommendations…
Install Performance Report
$ npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro performance-report --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/performance-report .claude/skills/performance-report && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "performance-report" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-report into .claude/skills/performance-report/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-report", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-reportType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro performance-report --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/performance-report .agents/skills/performance-report && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "performance-report" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-report into .agents/skills/performance-report/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-report", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro performance-report --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/performance-report .cursor/skills/performance-report && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "performance-report" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-report into .cursor/skills/performance-report/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-report", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/indranilbanerjee/digital-marketing-pro.git --path skills/performance-report--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro performance-report --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/performance-report .gemini/skills/performance-report && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "performance-report" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-report into .gemini/skills/performance-report/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-report", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install indranilbanerjee/digital-marketing-pro performance-reportInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/performance-report .github/skills/performance-report && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "performance-report" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-report into .github/skills/performance-report/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-report", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro performance-report --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/performance-report .opencode/skills/performance-report && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "performance-report" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/performance-report into .opencode/skills/performance-report/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-report", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
performance-report- GitHub stars
- 859
- Used in
- 1 other repo
- Token cost
- ~1.1k tokens
- SKILL.md length
- 422 words
- Files
- 2
- Skills in repo
- 162
- Repo updated
- First seen
- Licence
- MIT
At a glance
Turn marketing data into a stakeholder-ready performance report: executive summary, channel-by-channel KPI dashboard, trend analysis, anomaly alerts with root-cause hypotheses, and recommendations…
- Works in 9 steps: Load brand context: Read… → Ingest and validate the provided… → Calculate core KPIs per channel:… → …
- /digital-marketing-pro:performance-report
- SKILL.md covers Purpose, Input Required, Process and Output, plus 1 more section
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Performance Report is an agent skill from indranilbanerjee/digital-marketing-pro. Turn marketing data into a stakeholder-ready performance report: executive summary, channel-by-channel KPI dashboard, trend analysis, anomaly alerts with root-cause hypotheses, and recommendations ranked by expected impact — formatted for an executive or tactical audience. Triggers on "/digital-marketing-pro:performance-report", "write the monthly performance report", "summarize campaign results for stakeholders", "why did performance change last quarter", "turn these metrics into a report". Consumes snapshots…
Its SKILL.md is about 1.1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 1 other file (for example `deliverable-layout.md`).
It sits in Business, Finance & HR, covering Summarization, OKRs and executive reporting and Operations and SOPs. The repository describes itself as: An open-source AI marketing operating system for strategy, SEO, AEO/GEO, paid media, content, CRM, and analytics - grounded in brand context, human approval, and verifiable… The licence is MIT.
When your agent uses it
- /digital-marketing-pro:performance-report
- Write the monthly performance report
- Summarize campaign results for stakeholders
- Why did performance change last quarter
Example prompts
- “/digital-marketing-pro:performance-report”
- “write the monthly performance report”
- “summarize campaign results for stakeholders”
- “/performance-report”
Workflow steps
9 steps, taken from the first numbered list in SKILL.md.
- Load brand context: Read ~/.claude-marketing/brands/_active-brand.json for the active slug, then load…
- Ingest and validate the provided performance data
- Calculate core KPIs per channel: traffic, conversions, revenue, ROAS, CPA, engagement, growth. Break out GA4's "AI Assistant" default…
- Run trend analysis: period-over-period changes, trajectory, seasonality adjustments
- Detect anomalies: significant spikes or drops with likely root causes
- Benchmark against industry averages and brand targets
- Generate insights: what worked, what underperformed, and why
- Produce prioritized recommendations for the next period
- Format report for the specified audience (executive vs. tactical)
What it can do on your machine
Read from SKILL.md and the folder at commit 3343924. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Performance Report loads about 1.1k tokens when it runs. Until then it costs about 190 tokens; SKILL.md has 422 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from indranilbanerjee/digital-marketing-pro at commit 3343924, republished under its MIT licence (© indranilbanerjee). 422 words, ~1,104 tokens.
Download SKILL.mdSave it as
.claude/skills/performance-report/SKILL.md (or your agent's skills folder). This skill also uses 1 other file; get the full folder from GitHub.- name
- performance-report
- description
- Turn marketing data into a stakeholder-ready performance report: executive summary, channel-by-channel KPI dashboard, trend analysis, anomaly alerts with root-cause hypotheses, and recommendations ranked by expected impact — formatted for an executive or tactical audience. Triggers on "/digital-marketing-pro:performance-report", "write the monthly performance report", "summarize campaign results for stakeholders", "why did performance change last quarter", "turn these metrics into a report". Consumes snapshots persisted by /digital-marketing-pro:performance-check rather than re-pulling platforms itself; reads the brand profile, custom templates, and agency SOPs. Hands deeper anomaly diagnosis to /digital-marketing-pro:anomaly-scan.
- argument-hint
- [time-period]
/digital-marketing-pro:performance-report
Purpose
Generate a structured marketing performance report that transforms raw data into insights. Covers KPI tracking, trend analysis, anomaly detection, and prioritized recommendations for optimization.
Scope (vs /digital-marketing-pro:performance-check): this skill is the narrative formatting layer — it turns metrics into a stakeholder-ready deliverable (executive summary, channel commentary, trend narrative, prioritized recommendations, audience-appropriate formatting). It consumes the live pulls and persisted snapshots that /digital-marketing-pro:performance-check produces rather than re-pulling from the platforms itself. Use performance-check to see the numbers now; use performance-report to tell the story. For deeper anomaly diagnosis, hand off to /digital-marketing-pro:anomaly-scan.
Input Required
The user must provide (or will be prompted for):
- Reporting period: Date range for the report
- Channels to cover: Which marketing channels to include (all, or specific ones)
- Data source: Raw data (paste, CSV, or connected platform)
- KPIs of interest: Specific metrics to focus on (or use defaults for the channel)
- Comparison period: Previous period, YoY, or custom benchmark
- Audience: Who will read the report (executive summary vs. tactical detail)
Process
- Load brand context: Read
~/.claude-marketing/brands/_active-brand.jsonfor the active slug, then load~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice, compliance rules for target markets (skills/context-engine/compliance-rules.md), and industry context. Also check for guidelines at~/.claude-marketing/brands/{slug}/guidelines/_manifest.json— if present, load restrictions and relevant category files. Check for custom templates at~/.claude-marketing/brands/{slug}/templates/. Check for agency SOPs at~/.claude-marketing/sops/. If no brand exists, ask: "Set up a brand first (/digital-marketing-pro:brand-setup)?" — or proceed with defaults. - Ingest and validate the provided performance data
- Calculate core KPIs per channel: traffic, conversions, revenue, ROAS, CPA, engagement, growth. Break out GA4's "AI Assistant" default channel (referrals from ChatGPT, Gemini, Copilot, Perplexity, etc.) as its own line so AI-sourced traffic and conversions are visible rather than folded into Referral/Direct
- Run trend analysis: period-over-period changes, trajectory, seasonality adjustments
- Detect anomalies: significant spikes or drops with likely root causes
- Benchmark against industry averages and brand targets
- Generate insights: what worked, what underperformed, and why
- Produce prioritized recommendations for the next period
- Format report for the specified audience (executive vs. tactical)
Show full SKILL.md (85 more words)Show less
For input detail and default KPIs, anomaly root-cause categories, the report section layout, and the after-report follow-up menu, read deliverable-layout.md beside this file.
Output
A structured performance report containing:
- Executive summary with headline metrics and overall assessment
- Channel-by-channel KPI dashboard with period-over-period comparison
- Trend analysis with visualizable data points
- Anomaly alerts with root cause hypotheses
- Top wins and underperformers with context
- Actionable recommendations ranked by expected impact
- Next period goals and focus areas
Agents Used
- analytics-analyst — Data analysis, KPI calculation, trend detection, anomaly identification, recommendations
© indranilbanerjee, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 1 other file in skills/performance-report of indranilbanerjee/digital-marketing-pro.
- SKILL.md
- deliverable-layout.md
Open the folder on GitHubat commit 3343924
Used in 1 other repository
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in indranilbanerjee/digital-marketing-pro, which our catalogue first saw on October 7, 2026.
Compare with similar skills
Performance Report next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Performance Report this skillindranilbanerjee/digital-marketing-pro | 859 | 1 repos | ~1.1k | Automated safety check: Pass | MIT | |
| Process Mapperalirezarezvani/claude-skills | 28k | — | ~2.2k | Automated safety check: Pass | MIT | |
| SaaS Churn AnalysisLeoYeAI/openclaw-master-skills | 2.2k | — | ~5k | Automated safety check: Pass | MIT | |
| Board Meeting Prepw95/awesome-claude-corporate-skills | 239 | — | ~3.2k | Automated safety check: Pass | MIT | |
| Coo Advisoralirezarezvani/claude-skills | 28k | 1 repos | ~1.6k | Automated safety check: Pass | MIT | |
| Vss Generate Video ReportNVIDIA-AI-Blueprints/video-search-and-summarization | 1.9k | — | ~9k | Automated safety check: Pass | Apache-2.0 |
Similar skills
SaaS Churn Analysis
LeoYeAI/openclaw-master-skills
SaaS churn and retention analysis: cohort-based churn rates, retention curves, revenue churn vs logo churn, at-risk customer identification, expansion vs contraction MRR, churn recovery playbooks…
Board Meeting Prep
w95/awesome-claude-corporate-skills
ACTIVATE when preparing for board meetings, creating board decks, drafting board materials, developing executive summaries for directors, writing talking points, crafting board agendas, addressing…
Coo Advisor
alirezarezvani/claude-skills
Operations leadership for scaling companies. An agent skill from alirezarezvani/claude-skills.
Vss Generate Video Report
NVIDIA-AI-Blueprints/video-search-and-summarization
A skill your agent uses when producing a VSS analysis report — Mode A per-clip VLM, Mode B incident-range via video-analytics, Mode C SOP compliance via the SOP tools.
Executive Dashboard Generator
manojbajaj95/claude-gtm-plugin
Transform raw data from CSVs, Google Sheets, or databases into executive-ready reports with visualizations, key metrics, trend analysis, and actionable recommendations.
More from indranilbanerjee/digital-marketing-pro
All 162 skills in this repoAb Test Plan
indranilbanerjee/digital-marketing-pro
Design a statistically rigorous A/B or multivariate test plan — If/Then/Because hypothesis, control and variant specs, required sample size per variant (absolute vs relative MDE via…
Aeo Audit
indranilbanerjee/digital-marketing-pro
Audit how a brand appears across the 6 canonical AI answer surfaces — ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, Copilot — probing 10-25 queries into a numbered output bundle with…
Agent Readiness Audit
indranilbanerjee/digital-marketing-pro
Audit whether AI agents and AI crawlers can actually use a site — robots.txt rules per AI crawler token (OpenAI, Anthropic and Perplexity bots, Google-Extended, Applebot-Extended)…
Backlink Gap
indranilbanerjee/digital-marketing-pro
Find referring domains that link to your competitors but not to you, ranked by an outreach-priority score (0.40 DR + 0.25 link-overlap + 0.20 traffic + 0.15 topical relevance) — outputs a four-gate…
C2pa Metadata
indranilbanerjee/digital-marketing-pro
Embed a C2PA provenance manifest into an AI-generated marketing asset (PNG, JPG, WebP, GIF, TIFF, MP4, MOV, WebM, MP3, WAV, PDF) via scripts/embed-c2pa.py — produces a signed copy of the file…
Campaign Audit
indranilbanerjee/digital-marketing-pro
Inventory and score everything currently running for a brand across paid search, paid social, email, organic, SEO, AEO/GEO, CRM, and analytics — produces a dated audit document with a 4-tier triage…
Related
Questions about Performance Report
What does Performance Report do?
Turn marketing data into a stakeholder-ready performance report: executive summary, channel-by-channel KPI dashboard, trend analysis, anomaly alerts with root-cause hypotheses, and recommendations…. Performance Report is an agent skill from indranilbanerjee/digital-marketing-pro. Turn marketing data into a stakeholder-ready performance report: executive summary, channel-by-channel KPI dashboard, trend analysis, anomaly alerts with root-cause hypotheses, and recommendations ranked by expected impact — formatted for an executive or tactical audience.
When should I use Performance Report?
Performance Report fits situations like: /digital-marketing-pro:performance-report; write the monthly performance report; summarize campaign results for stakeholders; why did performance change last quarter.
How do I install Performance Report in Claude Code?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a claude-code`. Or copy the skill folder (skills/performance-report in indranilbanerjee/digital-marketing-pro) into .claude/skills/performance-report in your project. Claude Code loads it when a task matches its description.
How do I install Performance Report in Codex?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a codex`. Or copy the skill folder (skills/performance-report in indranilbanerjee/digital-marketing-pro) into .agents/skills/performance-report in your project. Codex loads it when a task matches its description.
Can I use Performance Report in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add indranilbanerjee/digital-marketing-pro --skill performance-report -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/performance-report, .gemini/skills/performance-report, .github/skills/performance-report and .opencode/skills/performance-report in your project.
What does Performance Report need to run?
SKILL.md names no scripts, command-line tools or credentials: Performance Report is instructions for the agent only.
Does Performance Report access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Performance Report safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Performance Report use?
Performance Report is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Performance Report use?
About 1.1k tokens (SKILL.md is roughly 4.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Performance Report?
Skills that share tags, products or a category with Performance Report: Process Mapper (alirezarezvani/claude-skills, 28k stars), SaaS Churn Analysis (LeoYeAI/openclaw-master-skills, 2.2k stars), Board Meeting Prep (w95/awesome-claude-corporate-skills, 239 stars) and Coo Advisor (alirezarezvani/claude-skills, 28k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Performance Report?
indranilbanerjee (a GitHub user) maintains it in indranilbanerjee/digital-marketing-pro, which has 859 GitHub stars. The repository holds 162 skills in this directory. The repository was last updated on October 4, 2026.
Source: indranilbanerjee/digital-marketing-pro on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.