Blogger Distiller
otter1101/blogger-distiller
A skill your agent uses when the user wants to analyze or distill a blogger/account on Xiaohongshu or Douyin, benchmark a target creator, or diagnose their own content strategy.
Write an executable content brief: keyword map, outline, intent, SEO checklist.
Install Content Brief
$ npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro content-brief --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/content-brief .claude/skills/content-brief && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "content-brief" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-brief into .claude/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-briefType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro content-brief --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/content-brief .agents/skills/content-brief && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "content-brief" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-brief into .agents/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro content-brief --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/content-brief .cursor/skills/content-brief && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "content-brief" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-brief into .cursor/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/indranilbanerjee/digital-marketing-pro.git --path skills/content-brief--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro content-brief --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/content-brief .gemini/skills/content-brief && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "content-brief" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-brief into .gemini/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install indranilbanerjee/digital-marketing-pro content-briefInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/content-brief .github/skills/content-brief && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "content-brief" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-brief into .github/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro content-brief --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/content-brief .opencode/skills/content-brief && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "content-brief" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/content-brief into .opencode/skills/content-brief/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-brief", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
content-brief- GitHub stars
- 862
- Used in
- 1 other repo
- Token cost
- ~1.1k tokens
- SKILL.md length
- 510 words
- Files
- 1
- Skills in repo
- 162
- Repo updated
- First seen
- Licence
- MIT
At a glance
Write an executable content brief: keyword map, outline, intent, SEO checklist.
- Works in 8 steps: Load brand context: Read… → Research keyword landscape: primary… → Analyze top-ranking content for the… → …
- Tasks that involve Content strategy
- SKILL.md covers Purpose, Input Required, Process and Output, plus 1 more section
- Calls gemini
What it does
Content Brief is an agent skill from indranilbanerjee/digital-marketing-pro. Write an executable content brief: keyword map, outline, intent, SEO checklist. "write a brief for this topic"
Its SKILL.md is about 1.1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Writing & Content, covering Content strategy. The repository describes itself as: An open-source AI marketing operating system for strategy, SEO, AEO/GEO, paid media, content, CRM, and analytics - grounded in brand context, human approval, and verifiable… The licence is MIT.
When your agent uses it
- Tasks that involve Content strategy
Example prompts
- “write a brief for this topic”
- “/content-brief”
Workflow steps
8 steps, taken from the first numbered list in SKILL.md.
- Load brand context: Read ~/.claude-marketing/brands/_active-brand.json for the active slug, then load…
- Research keyword landscape: primary keyword, secondary keywords, related questions
- Analyze top-ranking content for the target keyword to identify gaps and opportunities
- Define content angle and unique value proposition versus existing results
- Build a detailed outline with H2/H3 structure, key points per section, and word count targets
- Specify on-page SEO requirements: title tag, meta description, URL slug, internal links, schema markup
- Document voice and tone guidelines specific to this piece
- Define success metrics: target ranking, traffic, engagement, conversions
What it can do on your machine
Read from SKILL.md and the folder at commit 9e949f3. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
Shell commands in SKILL.md call:
gemini
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Content Brief loads about 1.1k tokens when it runs. Until then it costs about 31 tokens; SKILL.md has 510 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from indranilbanerjee/digital-marketing-pro at commit 9e949f3, republished under its MIT licence (© indranilbanerjee). 510 words, ~1,079 tokens.
Download SKILL.mdSave it as
.claude/skills/content-brief/SKILL.md (or your agent's skills folder).- name
- content-brief
- description
- Write an executable content brief: keyword map, outline, intent, SEO checklist. "write a brief for this topic"
- argument-hint
- [topic]
/digital-marketing-pro:content-brief
Purpose
Create a production-ready content brief that a writer can execute without additional context. Includes keyword strategy, content outline, structural requirements, brand voice guidelines, and on-page SEO specifications.
Input Required
The user must provide (or will be prompted for):
- Topic or working title: What the content is about
- Content type: Blog post, landing page, pillar page, guide, whitepaper, etc.
- Target keyword(s): Primary keyword or topic cluster (or ask for research)
- Target audience: Who this content is for
- Funnel stage: Awareness, consideration, or decision
- Competitive URLs: Optional — existing content to outperform
Process
- Load brand context: Read
~/.claude-marketing/brands/_active-brand.jsonfor the active slug, then load~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice, compliance rules for target markets (skills/context-engine/compliance-rules.md), and industry context. Also check for guidelines at~/.claude-marketing/brands/{slug}/guidelines/_manifest.json— if present, load restrictions and relevant category files. Check for custom templates at~/.claude-marketing/brands/{slug}/templates/. Check for agency SOPs at~/.claude-marketing/sops/. If no brand exists, ask: "Set up a brand first (/digital-marketing-pro:brand-setup)?" — or proceed with defaults. - Research keyword landscape: primary keyword, secondary keywords, related questions
- Analyze top-ranking content for the target keyword to identify gaps and opportunities
- Define content angle and unique value proposition versus existing results
- Build a detailed outline with H2/H3 structure, key points per section, and word count targets
- Specify on-page SEO requirements: title tag, meta description, URL slug, internal links, schema markup
- Document voice and tone guidelines specific to this piece
- Define success metrics: target ranking, traffic, engagement, conversions
Output
A structured content brief containing:
- Target keyword map (primary, secondary, related/co-occurring terms, questions to answer) — note keyword placement (title, intro, ≥2 H2s, conclusion, meta), not a density target
- Content outline with heading hierarchy and key points per section
- Word count target and content format specifications
- Brand voice and tone guidance for this specific piece
- On-page SEO checklist (title, meta, headers, links, schema)
- Visual/media requirements — specify whether visuals are AI-generated and which model (see guidance below)
- Internal and external linking strategy
- Success metrics and measurement plan
Show full SKILL.md (182 more words)Show less
Visual/media spec — AI generation guidance (May 2026)
If the piece includes AI-generated images, infographics, or short video, the brief must specify:
- Model:
Nano Banana Profor high-fidelity stills with on-image text (best text rendering in any image model as of May 2026),Gemini Omnifor connected hero-image + cutdown-video + audio packages, or alternatives (Midjourney, Firefly, gpt-image-1) for concept work. - Provenance marking: All AI assets shipped to EU readers must carry C2PA Content Credentials. Default to "sign all AI visuals" — the cost of running
/digital-marketing-pro:c2pa-metadatapost-production is trivial vs the Article 50 penalty exposure. - Deepfake / synthetic-human flag: If the visual includes a photoreal human (real or synthetic), call this out — synthetic humans typically need a visible disclosure under the final EU Article 50 Guidelines (applicable 2 Aug 2026).
- Editorial-responsibility owner: For long-form on health, finance, elections, or public-safety topics, name the human editor who will sign off. AI-written copy on these topics requires the editorial-responsibility carve-out to skip an "AI-assisted" byline disclosure — see
skills/context-engine/compliance-rules.md§1.1b.i.
Agents Used
- content-creator — Outline structure, angle, voice guidelines, content strategy
- seo-specialist — Keyword research, on-page SEO requirements, competitive content analysis
© indranilbanerjee, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/content-brief of indranilbanerjee/digital-marketing-pro.
Open the folder on GitHubat commit 9e949f3
Used in 1 other repository
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in indranilbanerjee/digital-marketing-pro, which our catalogue first saw on October 7, 2026.
Compare with similar skills
Content Brief next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Content Brief this skillindranilbanerjee/digital-marketing-pro | 862 | 1 repos | ~1.1k | Automated safety check: Pass | MIT | |
| Blogger Distillerotter1101/blogger-distiller | 701 | — | ~3.8k | Automated safety check: Notes | MIT | |
| Linkedin Content Plannersergebulaev/linkedin-skills | 4.4k | 1 repos | ~2.1k | Automated safety check: Pass | MIT | |
| Blog Post Draftingluongnv89/claude-howto | 42k | — | ~2.1k | Automated safety check: Pass | MIT | |
| WeChat Hot Article AnalysisSpaceZephyr/creator-buddy | 1.6k | — | ~847 | Automated safety check: Pass | None | |
| Brand Voice Content Creatordavila7/claude-code-templates | 33k | 3 repos | ~1.9k | Automated safety check: Pass | MIT |
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Related
Categories
Questions about Content Brief
What does Content Brief do?
Write an executable content brief: keyword map, outline, intent, SEO checklist. Content Brief is an agent skill from indranilbanerjee/digital-marketing-pro. Write an executable content brief: keyword map, outline, intent, SEO checklist.
When should I use Content Brief?
Content Brief fits situations like: tasks that involve Content strategy.
How do I install Content Brief in Claude Code?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a claude-code`. Or copy the skill folder (skills/content-brief in indranilbanerjee/digital-marketing-pro) into .claude/skills/content-brief in your project. Claude Code loads it when a task matches its description.
How do I install Content Brief in Codex?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a codex`. Or copy the skill folder (skills/content-brief in indranilbanerjee/digital-marketing-pro) into .agents/skills/content-brief in your project. Codex loads it when a task matches its description.
Can I use Content Brief in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add indranilbanerjee/digital-marketing-pro --skill content-brief -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/content-brief, .gemini/skills/content-brief, .github/skills/content-brief and .opencode/skills/content-brief in your project.
What does Content Brief need to run?
Going by SKILL.md and its folder, Content Brief needs the command-line tools its instructions call (gemini).
Does Content Brief access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Content Brief safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Content Brief use?
Content Brief is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Content Brief use?
About 1.1k tokens (SKILL.md is roughly 4.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Content Brief?
Skills that share tags, products or a category with Content Brief: Blogger Distiller (otter1101/blogger-distiller, 701 stars), Linkedin Content Planner (sergebulaev/linkedin-skills, 4.4k stars), Blog Post Drafting (luongnv89/claude-howto, 42k stars) and WeChat Hot Article Analysis (SpaceZephyr/creator-buddy, 1.6k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Content Brief?
indranilbanerjee (a GitHub user) maintains it in indranilbanerjee/digital-marketing-pro, which has 862 GitHub stars. The repository holds 162 skills in this directory. The repository was last updated on October 9, 2026.
Source: indranilbanerjee/digital-marketing-pro on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.