Traction PR Playbook

What it does

When your agent uses it

• Pitching bloggers
• Designing publicity stunts
• Earning launch coverage
• Validating PR as a startup growth channel

Example prompts

• “/traction-pr-playbook”

Requirements

• Compatibility (from SKILL.md): Codex, Claude Code, and other Agent Skills-compatible clients.

Workflow steps

8 steps, taken from the first numbered list in SKILL.md.

1. 1Define the traction goal and target customer.
2. 2Choose the PR channel most likely to reach that customer.
3. 3Build a media or creator list with relevance notes.
4. 4Write the hook in one sentence.
5. 5Create the asset: demo, data point, customer story, contest, giveaway,
6. 6Draft outreach that makes the recipient's job easier.
7. 7Define conversion tracking before outreach starts.
8. 8Run a small test, then decide whether to expand or stop.

What it can do on your machine

Read from SKILL.md and the folder at commit 3e1456a. It shows what the files ask for, not the result of running them.

• Tool permissions

  Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

  From allowed-tools in the SKILL.md frontmatter.

• Runs code

  No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

  From the folder's file list and the shell code blocks in SKILL.md.

• Network

  No URLs in SKILL.md.

  From URLs in SKILL.md, links to its own repository left out.

• Credentials

  Names no API keys, tokens, secrets or passwords.

  From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

• Compatibility

  Codex, Claude Code, and other Agent Skills-compatible clients.

  From compatibility in the SKILL.md frontmatter.

Context cost

Traction PR Playbook loads about 609 tokens when it runs. Until then it costs about 69 tokens; SKILL.md has 205 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it

~69

When it runs · the whole SKILL.md, loaded when a task matches

~609

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from hashgraph-online/awesome-codex-plugins at commit 3e1456a, republished under its MIT licence (© hashgraph-online). 205 words, ~609 tokens.

name

traction-pr-playbook

description

Plan PR-oriented traction experiments from Traction, including targeting blogs, publicity, and unconventional PR. Use when pitching bloggers or reporters, designing publicity stunts, earning launch coverage, or validating PR as a startup growth channel.

compatibility

Codex, Claude Code, and other Agent Skills-compatible clients.

license

MIT

metadata.version

0.1.0

metadata.displayName

Traction PR Playbook

metadata.category

Marketing

metadata.tags

traction,pr,publicity,marketing,startups

# PR Traction Plan

## Goal And Audience
- Traction goal:
- Customer:
- PR channel:

## Story Hook
[One sentence.]

## Target List
| Target | Why Relevant | Angle | Outreach Path |
|--------|--------------|-------|---------------|

## Outreach Draft
[Short pitch customized to the target type.]

## Test Design
- Sample size:
- Asset:
- Tracking:
- Success threshold:
- Kill threshold:

## Decision Rules
- Double down if:
- Iterate if:
- Kill if:

© hashgraph-online, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in plugins/LVTD-LLC/skills/skills/traction-pr-playbook of hashgraph-online/awesome-codex-plugins.

Open the folder on GitHubat commit 3e1456a