Agent skill

Source Outranker

by amplitude in amplitude/builder-skills

A skill your agent uses whenever a user wants to understand which external sources are being cited by AI models on topics relevant to their brand, and wants to create content that will outrank those…

No licenceAuto-check passedMarketing & SEO

Install Source Outranker

skills CLI
$ npx skills add amplitude/builder-skills --skill source-outranker -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install amplitude/builder-skills source-outranker --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/amplitude/builder-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/content-marketing-skills/skills/source-outranker .claude/skills/source-outranker && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
source-outranker
GitHub stars
160
Token cost
~3.2k tokens
SKILL.md length
1,560 words
Files
1
Skills in repo
61
Repo updated
First seen
Licence
None found

At a glance

A skill your agent uses whenever a user wants to understand which external sources are being cited by AI models on topics relevant to their brand, and wants to create content that will outrank those…

  • Works in 6 steps: CMS Discovery (run once at the start of… → Identify the Brand and Pull Top-Cited… → Audit What Makes the Top Sources Win → …
  • A user wants to understand which external sources are being cited by AI models on topics relevant to their brand
  • SKILL.md covers Step 0 — CMS Discovery (run…, Step 1 — Identify the Brand…, Step 2 — Audit What Makes the… and Step 3 — Identify the Source…, plus 3 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Source Outranker is an agent skill from amplitude/builder-skills. Use this skill whenever a user wants to understand which external sources are being cited by AI models on topics relevant to their brand, and wants to create content that will outrank those sources — whether they say "what sources are AI models citing", "why is [third-party site] being cited instead of us", "we want to be the definitive source on X", "build something that gets cited more than G2 or TechRadar", "create an authoritative asset", or any variation where the goal is producing a new reference asset…

Its SKILL.md is about 3.2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering AI search optimization and Citation management. It works with WordPress, Contentful, HubSpot and Webflow. The repository describes itself as: Open-source AI skills for product managers — battle-tested by PMs at Amplitude.

When your agent uses it

  • A user wants to understand which external sources are being cited by AI models on topics relevant to their brand
  • Wants to create content that will outrank those sources — whether they say what sources are AI models citing
  • Why is [third-party site] being cited instead of us
  • We want to be the definitive source on X

Example prompts

  • “what sources are AI models citing”
  • “why is [third-party site] being cited instead of us”
  • “we want to be the definitive source on X”
  • “/source-outranker”

Workflow steps

6 steps, taken from the step headings in SKILL.md.

  1. CMS Discovery (run once at the start of every session)
  2. Identify the Brand and Pull Top-Cited Sources
  3. Audit What Makes the Top Sources Win
  4. Identify the Source Asset Opportunity
  5. Generate the Source Asset
  6. Push to CMS

What it can do on your machine

Read from SKILL.md and the folder at commit 51838c2. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Source Outranker loads about 3.2k tokens when it runs. Until then it costs about 237 tokens; SKILL.md has 1,560 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~237
When it runs · the whole SKILL.md, loaded when a task matches
~3.2k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 1,560 words (~3,158 tokens).

“You're helping a content team become the primary source AI models cite — not just for brand queries, but for category-defining questions. When an AI is asked "what is product analytics" or "how do digital analytics tools work", it cites…”

— opening of SKILL.md by amplitude
name
source-outranker

Read the full SKILL.md on GitHub

Files

Just SKILL.md in content-marketing-skills/skills/source-outranker of amplitude/builder-skills.

Open the folder on GitHubat commit 51838c2

Compare with similar skills

Source Outranker next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Source Outranker compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Source Outranker this skillamplitude/builder-skills160—~3.2kAutomated safety check: PassNone
Geo Site Diagnoseyaojingang/GEOHub165—~515Automated safety check: PassAGPL-3.0
Grokipedia Recommendationskostja94/marketing-skills1k1 repos~4.2kAutomated safety check: PassMIT
SEO Auditshadcn-labs/agentcn490—~598Automated safety check: PassMIT
SEO Content Auditseranking/seo-skills160—~3kAutomated safety check: PassMIT
Geo Diagnoseyaojingang/GEOHub165—~434Automated safety check: PassAGPL-3.0

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Categories

Questions about Source Outranker

What does Source Outranker do?

A skill your agent uses whenever a user wants to understand which external sources are being cited by AI models on topics relevant to their brand, and wants to create content that will outrank those…. Source Outranker is an agent skill from amplitude/builder-skills.

When should I use Source Outranker?

Source Outranker fits situations like: A user wants to understand which external sources are being cited by AI models on topics relevant to their brand; wants to create content that will outrank those sources — whether they say what sources are AI models citing; why is [third-party site] being cited instead of us; we want to be the definitive source on X.

How do I install Source Outranker in Claude Code?

Run `npx skills add amplitude/builder-skills --skill source-outranker -a claude-code`. Or copy the skill folder (content-marketing-skills/skills/source-outranker in amplitude/builder-skills) into .claude/skills/source-outranker in your project. Claude Code loads it when a task matches its description.

How do I install Source Outranker in Codex?

Run `npx skills add amplitude/builder-skills --skill source-outranker -a codex`. Or copy the skill folder (content-marketing-skills/skills/source-outranker in amplitude/builder-skills) into .agents/skills/source-outranker in your project. Codex loads it when a task matches its description.

Can I use Source Outranker in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add amplitude/builder-skills --skill source-outranker -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/source-outranker, .gemini/skills/source-outranker, .github/skills/source-outranker and .opencode/skills/source-outranker in your project.

What does Source Outranker need to run?

SKILL.md names no scripts, command-line tools or credentials: Source Outranker is instructions for the agent only.

Does Source Outranker access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Source Outranker safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Source Outranker use?

No licence was found for Source Outranker or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Source Outranker use?

About 3.2k tokens (SKILL.md is roughly 13k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Source Outranker?

Skills that share tags, products or a category with Source Outranker: Geo Site Diagnose (yaojingang/GEOHub, 165 stars), Grokipedia Recommendations (kostja94/marketing-skills, 1k stars), SEO Audit (shadcn-labs/agentcn, 490 stars) and SEO Content Audit (seranking/seo-skills, 160 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Source Outranker?

amplitude (a GitHub organization) maintains it in amplitude/builder-skills, which has 160 GitHub stars. The repository holds 61 skills in this directory. The repository was last updated on July 24, 2026.

Source: amplitude/builder-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.