Agent skill

Competitor Tracker

by aiskillstore in aiskillstore/marketplace

A skill your agent uses when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership…

Apache-2.0Auto-check passedMarketing & SEO

Install Competitor Tracker

skills CLI
$ npx skills add aiskillstore/marketplace --skill competitor-tracker -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install aiskillstore/marketplace competitor-tracker --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/aaron-he-zhu/competitor-tracker .claude/skills/competitor-tracker && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
competitor-tracker
GitHub stars
430
Token cost
~2.2k tokens
SKILL.md length
743 words
Files
3 (incl. references)
Skills in repo
1,108
Repo updated
First seen
Licence
Apache-2.0

At a glance

A skill your agent uses when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership…

  • Works in 3 steps: Each tracked competitor has a… → A side-by-side comparison table covers… → At least 3 ranked opportunities…
  • The user asks to track competitor influencer marketing
  • SKILL.md covers Quick Start, Skill Contract, Data Sources and Instructions, plus 3 more sections
  • Calls python3; reaches youtube.com; needs YOUTUBE_API_KEY

What it does

Competitor Tracker is an agent skill from aiskillstore/marketplace. Use when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership roster, campaign and content-strategy breakdown, performance estimates, and a gap/opportunity list. Not for finding your own new creators — use influencer-discovery.

Its SKILL.md is about 2.2k tokens, which your agent loads only when the skill is triggered. The skill folder holds 3 other files, including reference files (for example `references/templates.md` and `skill-report.json`). Compatibility notes: Claude Code and compatible agent-skill hosts

It sits in Marketing & SEO, covering Influencer and creator marketing and Content strategy. The repository describes itself as: Security-audited skills for Claude, Codex & Claude Code. One-click install, quality verified. The licence is Apache-2.0.

When your agent uses it

  • The user asks to track competitor influencer marketing
  • See who my rivals partner with
  • Benchmark my influencer program
  • Produces a competitor partnership roster

Example prompts

  • “track competitor influencer marketing”
  • “see who my rivals partner with”
  • “benchmark my influencer program”
  • “/competitor-tracker”

Requirements

  • Python 3
  • A credential in YOUTUBE_API_KEY
  • Compatibility (from SKILL.md): Claude Code and compatible agent-skill hosts

Workflow steps

3 steps, taken from the first numbered list in SKILL.md.

  1. Each tracked competitor has a partnership roster and campaign breakdown with sources or stated estimates.
  2. A side-by-side comparison table covers your brand plus every competitor.
  3. At least 3 ranked opportunities (untapped creators, strategy gaps, or open platforms) are listed.

What it can do on your machine

Read from SKILL.md and the folder at commit ad8daf7. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • python3

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • youtube.com

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names these keys or tokens, usually read from environment variables:

    • YOUTUBE_API_KEY

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

  • Compatibility

    Claude Code and compatible agent-skill hosts

    From compatibility in the SKILL.md frontmatter.

Context cost

Competitor Tracker loads about 2.2k tokens when it runs, and up to ~5.2k if it reads all its reference files. Until then it costs about 89 tokens; SKILL.md has 743 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~89
When it runs · the whole SKILL.md, loaded when a task matches
~2.2k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5.2k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from aiskillstore/marketplace at commit ad8daf7, republished under its Apache-2.0 licence (© aiskillstore). 743 words, ~2,220 tokens.

Download SKILL.mdSave it as .claude/skills/competitor-tracker/SKILL.md (or your agent's skills folder). This skill also uses 2 other files; get the full folder from GitHub.
name
competitor-tracker
description
Use when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership roster, campaign and content-strategy breakdown, performance estimates, and a gap/opportunity list. Not for finding your own new creators — use influencer-discovery.
compatibility
Claude Code and compatible agent-skill hosts
slug
aaron-competitor-tracker
displayName
Competitor Tracker · 竞对红人追踪
summary
竞品创作者合作动向:合作名单、投放节奏与策略启示
version
17.0.0
license
Apache-2.0
homepage
https://github.com/aaron-he-zhu/aaron-marketing-skills
when_to_use
Use when the user wants to understand a competitor's influencer marketing: which creators they partner with, what campaigns and content formats they run…
argument-hint
<your brand> [competitor names] [platform]
metadata.author
aaron-he-zhu
metadata.version
17.0.0

Competitor Tracker

Monitor and analyze competitors' influencer marketing: who they partner with, what campaigns they run, how they structure collaborations, and what results they appear to achieve.

Quick Start

Shortest invocation:

Monitor [competitor name]'s influencer marketing activities

Compare a set of rivals and surface gaps:

Compare influencer strategies across [competitor 1], [competitor 2], and [competitor 3], then show me which influencers they're missing in [category]

Skill Contract

  • Reads: your brand name, the competitor set, platforms to monitor, time period, focus areas (partnerships/campaigns/content/all). Public creator handles and post data the user supplies or that ~~social platform analytics returns.
  • Writes: a competitive intelligence report saved to memory/influencer/competitor-tracker/YYYY-MM-DD-<topic>.md (partnership roster, campaign analysis, content-strategy review, performance estimates, side-by-side comparison, opportunity list).
  • Promotes: durable facts (named competitors, their primary tiers/platforms, confirmed exclusive partners, recurring campaign windows) to memory/hot-cache.md. Competitor-partner and exclusivity flags for creators already on the roster go as one-line updates to memory/events/creators.ndjson via an authorized operation: propose request to registry-events.py for creator-registry to reconcile.
  • Done when:
    1. Each tracked competitor has a partnership roster and campaign breakdown with sources or stated estimates.
    2. A side-by-side comparison table covers your brand plus every competitor.
    3. At least 3 ranked opportunities (untapped creators, strategy gaps, or open platforms) are listed.
  • Primary next skill: campaign-planner
Handoff Summary

Emit the standard shape from skill-contract.md §Handoff Summary Format.

Data Sources

This family is Tier 1 — it works with no live integrations. Ask the user for the competitor set, the platforms, and any creator handles they already know, then build the analysis from public posts and stated estimates.

Where a tool could speed things up, use ~~ connector placeholders:

  • ~~influencer database — pull a competitor's known partner roster and tier mix.
  • ~~social platform analytics — estimate reach, engagement rate, and post cadence per creator.
  • ~~CRM — cross-check whether a former competitor partner has already touched your pipeline.

Keyless news read on rivals: python3 "${CLAUDE_PLUGIN_ROOT}/scripts/connectors/gdelt.py" '"<competitor>"' --days 30 lists a rival's global news coverage with no key — campaign launches, partnership announcements, PR pushes — Measured from GDELT's news index (news media only, not social posts; ≥5s between calls). See scripts/connectors/README.md.

Rival-partner channel watch (free key / keyless): python3 "${CLAUDE_PLUGIN_ROOT}/scripts/connectors/youtube.py" channel <partner-handle> reads a competitor partner's real subscriber/view counts (free YOUTUBE_API_KEY), and every YouTube channel also has a keyless RSS feed — https://www.youtube.com/feeds/videos.xml?channel_id=UC… piped into rss_monitor.py — for tracking partner posting cadence and spotting a burst of sponsored content without any API at all.

Label every estimate as an estimate. See CONNECTORS.md for the keyless/free recipe per category.

Show full SKILL.md (360 more words)Show less

Instructions

Each step has a fill-in template in references/templates.md.

  1. Define competitive set — capture your brand, prioritized competitors (direct/indirect), platforms, time period, and focus areas. (template)
  2. Track influencer partnerships — for each competitor, build a current/recent partner roster (handle, platform, followers, partnership type, duration), then the observed selection criteria, relationship-type mix, partnership frequency, and notable partners. (template)
  3. Analyze campaigns — break down recent campaigns (timeline, platforms, tier mix, content type, hashtag, CTA, estimated spend, what worked/didn't), plus a calendar and seasonal/launch patterns. (template)
  4. Review content strategy — log format preferences, content themes, messaging, hashtag strategy, and creative direction. (template)
  5. Estimate performance — estimate overall program metrics, performance by platform and by tier, and top/underperforming content. Mark every figure as an estimate. (template)
  6. Generate competitive comparison — a side-by-side table (your brand + every competitor), a strategy-element matrix, and a share-of-voice bar. (template)
  7. Identify opportunities — rank untapped and former-competitor creators, strategy gaps, and platform/niche/format openings (at least 3 ranked). (template)
  8. Generate insights report — executive summary, strategic recommendations (immediate/short/long-term), tracking recommendations, and next review date. Save to the memory path above. (template)

Worked Example

User: "Track the influencer marketing activities of Glossier, Fenty Beauty, and Rare Beauty"

Output: Competitor analysis showing Glossier's UGC-heavy approach, Fenty's diverse creator network, Rare Beauty's mental health-focused partnerships, with identified gaps and ranked opportunities. Full invocation patterns, "what this skill does", and tips for success live in references/templates.md.

Reference Materials

Next Best Skill

  • Primary: campaign-planner — turn competitive gaps into a differentiated campaign.
  • Alternate (Map): influencer-discovery — pursue the untapped and former-competitor creators this analysis surfaced.
  • Alternate (Map): fit-scorer — score a competitor's roster against your brand before you poach.

Termination note: keep a visited-set of skills invoked this session. If the next skill has already run this session, stop and report the chain complete instead of re-invoking. Max chain depth is 3 hops.

© aiskillstore, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 2 other files (references) in skills/aaron-he-zhu/competitor-tracker of aiskillstore/marketplace.

  • SKILL.md
  • references/templates.md
  • skill-report.json

Open the folder on GitHubat commit ad8daf7

Compare with similar skills

Competitor Tracker next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Competitor Tracker compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Competitor Tracker this skillaiskillstore/marketplace430—~2.2kAutomated safety check: PassApache-2.0
Ecommerce Social Media Marketingnexscope-ai/eCommerce-Skills1.1k—~4.8kAutomated safety check: PassMIT
Campaign And Launch Planningsocial-media-skills/skills125—~1.7kAutomated safety check: PassMIT
Creator Profile Teardowngooseworks-ai/goose-skills1.2k—~578Automated safety check: PassMIT
Higgsfield Content FactoryDaanKieft/ai-influencer116—~15kAutomated safety check: PassNone
Creator Profile TeardownScrapeCreators/social-media-research-skills3.3k—~550Automated safety check: NotesMIT

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Questions about Competitor Tracker

What does Competitor Tracker do?

A skill your agent uses when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership…. Competitor Tracker is an agent skill from aiskillstore/marketplace. Use when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership roster, campaign and content-strategy breakdown, performance estimates, and a gap/opportunity list.

When should I use Competitor Tracker?

Competitor Tracker fits situations like: the user asks to track competitor influencer marketing; see who my rivals partner with; benchmark my influencer program; produces a competitor partnership roster.

How do I install Competitor Tracker in Claude Code?

Run `npx skills add aiskillstore/marketplace --skill competitor-tracker -a claude-code`. Or copy the skill folder (skills/aaron-he-zhu/competitor-tracker in aiskillstore/marketplace) into .claude/skills/competitor-tracker in your project. Claude Code loads it when a task matches its description.

How do I install Competitor Tracker in Codex?

Run `npx skills add aiskillstore/marketplace --skill competitor-tracker -a codex`. Or copy the skill folder (skills/aaron-he-zhu/competitor-tracker in aiskillstore/marketplace) into .agents/skills/competitor-tracker in your project. Codex loads it when a task matches its description.

Can I use Competitor Tracker in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add aiskillstore/marketplace --skill competitor-tracker -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/competitor-tracker, .gemini/skills/competitor-tracker, .github/skills/competitor-tracker and .opencode/skills/competitor-tracker in your project.

What does Competitor Tracker need to run?

Going by SKILL.md and its folder, Competitor Tracker needs the command-line tools its instructions call (python3) and credentials named YOUTUBE_API_KEY. Our summary lists: Python 3; A credential in YOUTUBE_API_KEY. Compatibility (from SKILL.md): Claude Code and compatible agent-skill hosts.

Does Competitor Tracker access the network?

SKILL.md names 1 domain. In commands or code: youtube.com; the agent is likely to contact it when it follows the instructions. This is read from the text; nothing was executed.

Is Competitor Tracker safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Competitor Tracker use?

Competitor Tracker is published under the Apache-2.0 licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Competitor Tracker use?

About 2.2k tokens (SKILL.md is roughly 8.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3k tokens, read only when the agent opens those files.

What are the alternatives to Competitor Tracker?

Skills that share tags, products or a category with Competitor Tracker: Ecommerce Social Media Marketing (nexscope-ai/eCommerce-Skills, 1.1k stars), Campaign And Launch Planning (social-media-skills/skills, 125 stars), Creator Profile Teardown (gooseworks-ai/goose-skills, 1.2k stars) and Higgsfield Content Factory (DaanKieft/ai-influencer, 116 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Competitor Tracker?

aiskillstore (a GitHub organization) maintains it in aiskillstore/marketplace, which has 430 GitHub stars. The repository holds 1,108 skills in this directory. The repository was last updated on October 7, 2026.

Source: aiskillstore/marketplace on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.