Agent skill

Competitor Scan

by WellApp-ai in WellApp-ai/Well

Research best-in-class products using Browser MCP and WebSearch

MITAuto-check passed

Install Competitor Scan

skills CLI
$ npx skills add WellApp-ai/Well --skill competitor-scan -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install WellApp-ai/Well competitor-scan --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/WellApp-ai/Well.git skills-src && mkdir -p .claude/skills && cp -r skills-src/cursor-rules/skills/competitor-scan .claude/skills/competitor-scan && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
competitor-scan
GitHub stars
345
Token cost
~696 tokens
SKILL.md length
207 words
Files
1
Skills in repo
36
Repo updated
First seen
Licence
MIT

At a glance

Research best-in-class products using Browser MCP and WebSearch

  • Works in 4 steps: Identify Competitors → Screenshot Key Flows (Browser MCP) → Research Teardowns (WebSearch) → …
  • SKILL.md covers When to Use, Instructions, Output Format and Invocation, plus 1 more section
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Competitor Scan is an agent skill from WellApp-ai/Well. Research best-in-class products using Browser MCP and WebSearch

Its SKILL.md is about 700 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It works with Model Context Protocol. The repository describes itself as: No more Sundays on Finance. We build the infrastructure that retrieves, processes, and routes your financial and business data to your FinOps stack, so founders can ship, not… The licence is MIT.

Example prompts

  • “/competitor-scan”

Workflow steps

4 steps, taken from the step headings in SKILL.md.

  1. Identify Competitors
  2. Screenshot Key Flows (Browser MCP)
  3. Research Teardowns (WebSearch)
  4. Extract Patterns

What it can do on your machine

Read from SKILL.md and the folder at commit c740217. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Competitor Scan loads about 696 tokens when it runs. Until then it costs about 20 tokens; SKILL.md has 207 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~20
When it runs · the whole SKILL.md, loaded when a task matches
~696

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from WellApp-ai/Well at commit c740217, republished under its MIT licence (© WellApp-ai). 207 words, ~696 tokens.

Download SKILL.mdSave it as .claude/skills/competitor-scan/SKILL.md (or your agent's skills folder).
name
competitor-scan
description
Research best-in-class products using Browser MCP and WebSearch

Competitor Scan Skill

Research how best-in-class products solve similar problems using Browser MCP for screenshots and WebSearch for teardowns.

When to Use

  • At the start of DIVERGE Loop (L1)
  • When exploring new UI patterns
  • When benchmarking against industry standards

Instructions

Phase 1: Identify Competitors

Use the domain competitor table:

DomainProducts to Study
Workspaces/CollaborationNotion, Linear, Slack, Figma, Attio
Data TablesAirtable, Retool, Rows, Grist
AI ChatChatGPT, Claude, Gemini, Perplexity
Onboarding/FlowsStripe, Plaid, Mercury, Ramp
Settings/AdminVercel, Railway, PlanetScale
Invitations/TeamSlack, Notion, Linear, Figma
Billing/SubscriptionsStripe, Paddle, Chargebee
Phase 2: Screenshot Key Flows (Browser MCP)

For each relevant competitor:

1. browser_navigate to the product URL or relevant page
2. browser_snapshot to understand the page structure
3. browser_take_screenshot to capture the UI
4. browser_click / browser_type to navigate through flows

Capture:

  • Entry points (how users start the flow)
  • Key screens (main interactions)
  • Edge cases (empty states, errors)
  • Micro-interactions (hover states, transitions)
Phase 3: Research Teardowns (WebSearch)

Search for existing analysis:

WebSearch "[Product] UI teardown [feature]"
WebSearch "[Product] UX case study [feature]"
WebSearch "[Feature] best practices design patterns"
Phase 4: Extract Patterns

For each competitor, note:

AspectPattern
LayoutHow is content organized?
NavigationHow do users move between states?
ActionsHow are primary/secondary actions presented?
FeedbackHow is success/error communicated?
CopyWhat language/tone is used?

Output Format

After running this skill, output:

markdown
## Competitor Scan

### Products Analyzed
1. [Product A] - [URL or feature]
2. [Product B] - [URL or feature]
3. [Product C] - [URL or feature]

### Key Patterns Observed

| Pattern | Product | Description |
|---------|---------|-------------|
| [Pattern] | [Product] | [How they do it] |

### Insights for Our Design
- [Insight 1]: [How to apply]
- [Insight 2]: [How to apply]

### Screenshots Captured
- [Description of screenshot 1]
- [Description of screenshot 2]

Invocation

Invoke manually with "use competitor-scan skill" or follow Ask mode DIVERGE loop which references this skill's phases.

  • problem-framing - Define what problem to research
  • design-context - Compare external patterns with internal

© WellApp-ai, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in cursor-rules/skills/competitor-scan of WellApp-ai/Well.

Open the folder on GitHubat commit c740217

Compare with similar skills

Competitor Scan next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Competitor Scan compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Competitor Scan this skillWellApp-ai/Well345—~696Automated safety check: PassMIT
MCP Server Builderanthropics/skills180k63 repos~2.3kAutomated safety check: PassApache-2.0
MCP Server BuildershareAI-lab/learn-claude-code78k5 repos~1.2kAutomated safety check: PassMIT
MCP Integration for Pluginsanthropics/claude-plugins-official38k11 repos~3.1kAutomated safety check: PassApache-2.0
Figma use_figma Plugin API Ruleswarpdotdev/warp65k4 repos~4.4kAutomated safety check: PassAGPL-3.0
Stitch to Remotion Walkthrough Videosgoogle-labs-code/stitch-skills8.4k6 repos~3.2kAutomated safety check: NotesApache-2.0

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Questions about Competitor Scan

What does Competitor Scan do?

Research best-in-class products using Browser MCP and WebSearch. Competitor Scan is an agent skill from WellApp-ai/Well.

How do I install Competitor Scan in Claude Code?

Run `npx skills add WellApp-ai/Well --skill competitor-scan -a claude-code`. Or copy the skill folder (cursor-rules/skills/competitor-scan in WellApp-ai/Well) into .claude/skills/competitor-scan in your project. Claude Code loads it when a task matches its description.

How do I install Competitor Scan in Codex?

Run `npx skills add WellApp-ai/Well --skill competitor-scan -a codex`. Or copy the skill folder (cursor-rules/skills/competitor-scan in WellApp-ai/Well) into .agents/skills/competitor-scan in your project. Codex loads it when a task matches its description.

Can I use Competitor Scan in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add WellApp-ai/Well --skill competitor-scan -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/competitor-scan, .gemini/skills/competitor-scan, .github/skills/competitor-scan and .opencode/skills/competitor-scan in your project.

What does Competitor Scan need to run?

SKILL.md names no scripts, command-line tools or credentials: Competitor Scan is instructions for the agent only.

Does Competitor Scan access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Competitor Scan safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Competitor Scan use?

Competitor Scan is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Competitor Scan use?

About 696 tokens (SKILL.md is roughly 2.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Competitor Scan?

Skills that share tags, products or a category with Competitor Scan: MCP Server Builder (anthropics/skills, 180k stars), MCP Server Builder (shareAI-lab/learn-claude-code, 78k stars), MCP Integration for Plugins (anthropics/claude-plugins-official, 38k stars) and Figma use_figma Plugin API Rules (warpdotdev/warp, 65k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Competitor Scan?

WellApp-ai (a GitHub organization) maintains it in WellApp-ai/Well, which has 345 GitHub stars. The repository holds 36 skills in this directory. The repository was last updated on October 7, 2026.

Source: WellApp-ai/Well on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.