Agent skill

Advertising

by vivy-yi in vivy-yi/xiaohongshu-skills

A skill your agent uses when running paid advertising campaigns on Xiaohongshu, setting up promoted posts, managing ad budgets, optimizing ad performance, or scaling growth through paid promotion

No licenceAuto-check passedMarketing & SEO

Install Advertising

skills CLI
$ npx skills add vivy-yi/xiaohongshu-skills --skill advertising -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install vivy-yi/xiaohongshu-skills advertising --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/vivy-yi/xiaohongshu-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/'skills/07-营销推广/advertising' .claude/skills/advertising && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
advertising
GitHub stars
481
Token cost
~4.7k tokens
SKILL.md length
235 words
Files
1
Skills in repo
123
Repo updated
First seen
Licence
None found

At a glance

A skill your agent uses when running paid advertising campaigns on Xiaohongshu, setting up promoted posts, managing ad budgets, optimizing ad performance, or scaling growth through paid promotion

  • Works in 5 steps: Define Advertising Objectives → Set Up Ad Account → Create Ad Creatives → …
  • Running paid advertising campaigns on Xiaohongshu
  • SKILL.md covers Overview, When to Use, Core Pattern and Quick Reference, plus 1 more section
  • Calls go

What it does

Advertising is an agent skill from vivy-yi/xiaohongshu-skills. Use when running paid advertising campaigns on Xiaohongshu, setting up promoted posts, managing ad budgets, optimizing ad performance, or scaling growth through paid promotion

Its SKILL.md is about 4.7k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Paid advertising. It works with Xiaohongshu. The repository describes itself as: 139个完整的小红书运营技能 - Claude Code 技能插件系统。覆盖内容创作、账号运营、互动运营、数据分析、电商转化、平台规则、工具生态、营销推广、增长策略9大分类。

When your agent uses it

  • Running paid advertising campaigns on Xiaohongshu
  • Setting up promoted posts
  • Managing ad budgets
  • Optimizing ad performance

Example prompts

  • “/advertising”

Workflow steps

5 steps, taken from the step headings in SKILL.md.

  1. Define Advertising Objectives
  2. Set Up Ad Account
  3. Create Ad Creatives
  4. Configure Targeting
  5. Launch and Optimize

What it can do on your machine

Read from SKILL.md and the folder at commit b42ff69. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • go

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Advertising loads about 4.7k tokens when it runs. Until then it costs about 47 tokens; SKILL.md has 235 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~47
When it runs · the whole SKILL.md, loaded when a task matches
~4.7k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 235 words (~4,682 tokens).

“Advertising is the use of Xiaohongshu's paid promotion features to boost content visibility, reach targeted audiences beyond organic discovery, and accelerate account growth and business outcomes through strategic paid campaigns.”

— opening of SKILL.md by vivy-yi
name
advertising

Read the full SKILL.md on GitHub

Files

Just SKILL.md in skills/07-营销推广/advertising of vivy-yi/xiaohongshu-skills.

Open the folder on GitHubat commit b42ff69

Compare with similar skills

Advertising next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Advertising compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Advertising this skillvivy-yi/xiaohongshu-skills481—~4.7kAutomated safety check: PassNone
Ad CreativeLeoYeAI/openclaw-marketing-skills1k8 repos~3.4kAutomated safety check: PassCustom licence
Blog GoogleAgriciDaniel/claude-blog2.3k1 repos~3.3kAutomated safety check: NotesMIT
Ad Account Auditoraaron-he-zhu/aaron-marketing-skills2.9k2 repos~2.2kAutomated safety check: PassApache-2.0
Ad Creative Builderaaron-he-zhu/aaron-marketing-skills2.9k2 repos~2.2kAutomated safety check: PassApache-2.0
Ad Test Designeraaron-he-zhu/aaron-marketing-skills2.9k2 repos~2.8kAutomated safety check: PassApache-2.0

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Works with

Categories

Questions about Advertising

What does Advertising do?

A skill your agent uses when running paid advertising campaigns on Xiaohongshu, setting up promoted posts, managing ad budgets, optimizing ad performance, or scaling growth through paid promotion. Advertising is an agent skill from vivy-yi/xiaohongshu-skills.

When should I use Advertising?

Advertising fits situations like: running paid advertising campaigns on Xiaohongshu; setting up promoted posts; managing ad budgets; optimizing ad performance.

How do I install Advertising in Claude Code?

Run `npx skills add vivy-yi/xiaohongshu-skills --skill advertising -a claude-code`. Or copy the skill folder (skills/07-营销推广/advertising in vivy-yi/xiaohongshu-skills) into .claude/skills/advertising in your project. Claude Code loads it when a task matches its description.

How do I install Advertising in Codex?

Run `npx skills add vivy-yi/xiaohongshu-skills --skill advertising -a codex`. Or copy the skill folder (skills/07-营销推广/advertising in vivy-yi/xiaohongshu-skills) into .agents/skills/advertising in your project. Codex loads it when a task matches its description.

Can I use Advertising in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add vivy-yi/xiaohongshu-skills --skill advertising -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/advertising, .gemini/skills/advertising, .github/skills/advertising and .opencode/skills/advertising in your project.

What does Advertising need to run?

Going by SKILL.md and its folder, Advertising needs the command-line tools its instructions call (go).

Does Advertising access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Advertising safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Advertising use?

No licence was found for Advertising or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Advertising use?

About 4.7k tokens (SKILL.md is roughly 19k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Advertising?

Skills that share tags, products or a category with Advertising: Ad Creative (LeoYeAI/openclaw-marketing-skills, 1k stars), Blog Google (AgriciDaniel/claude-blog, 2.3k stars), Ad Account Auditor (aaron-he-zhu/aaron-marketing-skills, 2.9k stars) and Ad Creative Builder (aaron-he-zhu/aaron-marketing-skills, 2.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Advertising?

vivy-yi (a GitHub user) maintains it in vivy-yi/xiaohongshu-skills, which has 481 GitHub stars. The repository holds 123 skills in this directory. The repository was last updated on January 23, 2026.

Source: vivy-yi/xiaohongshu-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.