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Agent skill

SEO Auditing

by spencerpauly in spencerpauly/awesome-cursor-skills

Audit technical SEO — meta tags, structured data, Open Graph, sitemaps, robots.txt, performance, and accessibility signals.

CC0-1.0Auto-check passedMarketing & SEO

Install SEO Auditing

skills CLI
$ npx skills add spencerpauly/awesome-cursor-skills --skill seo-auditing -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install spencerpauly/awesome-cursor-skills seo-auditing --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/spencerpauly/awesome-cursor-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/resources/seo-auditing .claude/skills/seo-auditing && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
seo-auditing
GitHub stars
844
Token cost
~968 tokens
SKILL.md length
291 words
Files
1
Skills in repo
60
Repo updated
First seen
Licence
CC0-1.0

At a glance

Audit technical SEO — meta tags, structured data, Open Graph, sitemaps, robots.txt, performance, and accessibility signals.

  • Works in 8 steps: Meta Tags → Open Graph & Social → Structured Data (JSON-LD) → …
  • Tasks that involve Technical SEO
  • SKILL.md covers Audit Checklist, Quick Automated Check and Tips
  • Calls curl; reaches schema.org

What it does

SEO Auditing is an agent skill from spencerpauly/awesome-cursor-skills. Audit technical SEO — meta tags, structured data, Open Graph, sitemaps, robots.txt, performance, and accessibility signals.

Its SKILL.md is about 970 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Technical SEO, Schema markup and On-page SEO. The repository describes itself as: A curated list of awesome skills for Cursor. The licence is CC0-1.0.

When your agent uses it

  • Tasks that involve Technical SEO
  • Tasks that involve Schema markup
  • Tasks that involve On-page SEO

Example prompts

  • “/seo-auditing”

Workflow steps

8 steps, taken from the step headings in SKILL.md.

  1. Meta Tags
  2. Open Graph & Social
  3. Structured Data (JSON-LD)
  4. Sitemap
  5. Robots.txt
  6. Performance (Core Web Vitals)
  7. Crawlability
  8. Accessibility (SEO Signals)

What it can do on your machine

Read from SKILL.md and the folder at commit 99cd265. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • curl

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • schema.org

    Also links to:

    • developers.facebook.com
    • cards-dev.twitter.com
    • search.google.com

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

SEO Auditing loads about 968 tokens when it runs. Until then it costs about 34 tokens; SKILL.md has 291 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~34
When it runs · the whole SKILL.md, loaded when a task matches
~968

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from spencerpauly/awesome-cursor-skills at commit 99cd265, republished under its CC0-1.0 licence (© spencerpauly). 291 words, ~968 tokens.

Download SKILL.mdSave it as .claude/skills/seo-auditing/SKILL.md (or your agent's skills folder).
name
seo-auditing
description
Audit technical SEO — meta tags, structured data, Open Graph, sitemaps, robots.txt, performance, and accessibility signals.
user-invocable
true

SEO Auditing

Check and fix technical SEO issues in a web project.

Audit Checklist

1. Meta Tags

Every page must have:

html
<head>
  <title>Page Title — Site Name</title>
  <meta name="description" content="155 chars max, compelling summary" />
  <link rel="canonical" href="https://example.com/page" />
  <meta name="viewport" content="width=device-width, initial-scale=1" />
</head>

Check for:

  • Unique <title> per page (50-60 chars)
  • Unique <meta description> per page (120-155 chars)
  • Canonical URL set (avoids duplicate content)
  • No noindex on pages that should be indexed
2. Open Graph & Social
html
<meta property="og:title" content="Page Title" />
<meta property="og:description" content="Description for social sharing" />
<meta property="og:image" content="https://example.com/og-image.png" />
<meta property="og:url" content="https://example.com/page" />
<meta property="og:type" content="website" />
<meta name="twitter:card" content="summary_large_image" />
3. Structured Data (JSON-LD)

Add schema markup for rich search results:

html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "Article Title",
  "author": { "@type": "Person", "name": "Author Name" },
  "datePublished": "2026-04-10",
  "image": "https://example.com/image.jpg"
}
</script>

Common types: Article, Product, FAQPage, Organization, BreadcrumbList

Test with: https://search.google.com/test/rich-results

4. Sitemap

/sitemap.xml should:

  • List all indexable pages
  • Include <lastmod> dates
  • Exclude pages with noindex
  • Be under 50MB / 50,000 URLs per file
  • Be referenced in robots.txt
5. Robots.txt

/robots.txt should:

User-agent: *
Allow: /
Disallow: /api/
Disallow: /admin/
Sitemap: https://example.com/sitemap.xml
  • Not block CSS/JS files (search engines need them to render)
  • Not block pages you want indexed
6. Performance (Core Web Vitals)
MetricGoodNeeds Work
LCP (Largest Contentful Paint)< 2.5s> 4.0s
INP (Interaction to Next Paint)< 200ms> 500ms
CLS (Cumulative Layout Shift)< 0.1> 0.25

Key fixes:

  • Compress and lazy-load images
  • Preload critical fonts and CSS
  • Avoid layout shifts from dynamic content
  • Use next/image or equivalent for automatic optimization
7. Crawlability
  • All important pages are reachable from internal links
  • No orphan pages (pages with zero internal links)
  • No redirect chains (A→B→C should be A→C)
  • 404 pages return proper HTTP 404 status
  • No broken internal links
8. Accessibility (SEO Signals)
  • All images have alt text
  • Heading hierarchy is correct (one h1, then h2, h3 etc.)
  • Links have descriptive text (not "click here")
  • Language attribute set: <html lang="en">

Quick Automated Check

bash
# Check robots.txt
curl -s https://example.com/robots.txt

# Check sitemap
curl -s https://example.com/sitemap.xml | head -20

# Check meta tags
curl -s https://example.com | grep -E '<title>|<meta name="description"|<link rel="canonical"'

# Check HTTP status codes
curl -o /dev/null -s -w "%{http_code}" https://example.com/page

Tips

  • Run Lighthouse in Chrome DevTools → check SEO score
  • Google Search Console is the source of truth for indexing issues
  • Mobile-friendliness is a ranking factor — test on mobile viewports
  • Page speed directly affects rankings — optimize Core Web Vitals

© spencerpauly, CC0-1.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in resources/seo-auditing of spencerpauly/awesome-cursor-skills.

Open the folder on GitHubat commit 99cd265

Compare with similar skills

SEO Auditing next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

SEO Auditing compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
SEO Auditing this skillspencerpauly/awesome-cursor-skills844—~968Automated safety check: PassCC0-1.0
Site ArchitectureAvdLee/RocketSimApp80511 repos~3.3kAutomated safety check: PassCustom licence
SEO Optimizerailabs-393/ai-labs-claude-skills4551 repos~3.2kAutomated safety check: PassMIT
HTML Metadata Fixeribelick/ui-skills9.6k2 repos~1.1kAutomated safety check: PassMIT
Content Dates Auditthedaviddias/Front-End-Checklist74k—~691Automated safety check: PassMIT
SEOever-works/ever-works16210 repos~2.9kAutomated safety check: PassMIT

Similar skills

  • Site Architecture

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    805 GitHub starsUsed in 11 repos~3.3k tokens
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Categories

Questions about SEO Auditing

What does SEO Auditing do?

Audit technical SEO — meta tags, structured data, Open Graph, sitemaps, robots.txt, performance, and accessibility signals. SEO Auditing is an agent skill from spencerpauly/awesome-cursor-skills.txt, performance, and accessibility signals.

When should I use SEO Auditing?

SEO Auditing fits situations like: tasks that involve Technical SEO; tasks that involve Schema markup; tasks that involve On-page SEO.

How do I install SEO Auditing in Claude Code?

Run `npx skills add spencerpauly/awesome-cursor-skills --skill seo-auditing -a claude-code`. Or copy the skill folder (resources/seo-auditing in spencerpauly/awesome-cursor-skills) into .claude/skills/seo-auditing in your project. Claude Code loads it when a task matches its description.

How do I install SEO Auditing in Codex?

Run `npx skills add spencerpauly/awesome-cursor-skills --skill seo-auditing -a codex`. Or copy the skill folder (resources/seo-auditing in spencerpauly/awesome-cursor-skills) into .agents/skills/seo-auditing in your project. Codex loads it when a task matches its description.

Can I use SEO Auditing in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add spencerpauly/awesome-cursor-skills --skill seo-auditing -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/seo-auditing, .gemini/skills/seo-auditing, .github/skills/seo-auditing and .opencode/skills/seo-auditing in your project.

What does SEO Auditing need to run?

Going by SKILL.md and its folder, SEO Auditing needs the command-line tools its instructions call (curl).

Does SEO Auditing access the network?

SKILL.md names 4 domains. In commands or code: schema.org; the agent is likely to contact it when it follows the instructions. As links in the text: developers.facebook.com, cards-dev.twitter.com and search.google.com. This is read from the text; nothing was executed.

Is SEO Auditing safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does SEO Auditing use?

SEO Auditing is published under the CC0-1.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does SEO Auditing use?

About 968 tokens (SKILL.md is roughly 3.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to SEO Auditing?

Skills that share tags, products or a category with SEO Auditing: Site Architecture (AvdLee/RocketSimApp, 805 stars), SEO Optimizer (ailabs-393/ai-labs-claude-skills, 455 stars), HTML Metadata Fixer (ibelick/ui-skills, 9.6k stars) and Content Dates Audit (thedaviddias/Front-End-Checklist, 74k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains SEO Auditing?

spencerpauly (a GitHub user) maintains it in spencerpauly/awesome-cursor-skills, which has 844 GitHub stars. The repository holds 60 skills in this directory. The repository was last updated on August 2, 2026.

Source: spencerpauly/awesome-cursor-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.