SEO Aeo Content Cluster

{
  "pillar_topic": "string — the main subject to build authority around",
  "primary_keyword": "string — the keyword the pillar page targets",
  "target_audience": "string — who this content is for",
  "existing_content": ["string — titles of pages/posts already published"],
  "target_keywords": ["string — additional keywords to work into the cluster"],
  "cluster_size": "integer — foundational pages to generate, 5–10, default 10",
  "search_intent_evidence": "string — optional browser/API research",
  "conversion_goal": "string — what the content should move readers to do"
}

## Pillar Page

| Field              | Value                                      |
|--------------------|--------------------------------------------|
| Title              | [Pillar page title with primary keyword]   |
| Primary Keyword    | [keyword]                                  |
| Search Intent      | informational / transactional / commercial |
| Target Audience    | [audience]                                 |
| Page Type          | Pillar — comprehensive, high-level guide   |
| Word Count Target  | 2500–4000 words                            |
| AEO Priority       | High — this page anchors the whole cluster |

---

## Cluster Articles

### Priority 1 — Write These First
These articles build the foundation. High search volume, clear intent.

| # | Title                        | Target Keyword       | Intent          | Content Type     | Links To         |
|---|------------------------------|----------------------|-----------------|------------------|------------------|
| 1 | [Article title]              | [keyword]            | informational   | how-to guide     | Pillar Page      |
| 2 | [Article title]              | [keyword]            | informational   | explainer        | Pillar Page      |
| 3 | [Article title]              | [keyword]            | commercial      | comparison       | Pillar Page      |

---

### Priority 2 — Write These Second
These deepen authority. Medium volume, long-tail focus.

| # | Title                        | Target Keyword       | Intent          | Content Type     | Links To         |
|---|------------------------------|----------------------|-----------------|------------------|------------------|
| 4 | [Article title]              | [keyword]            | informational   | listicle         | Art. 1, Pillar   |
| 5 | [Article title]              | [keyword]            | transactional   | case study       | Art. 3, Pillar   |
| 6 | [Article title]              | [keyword]            | informational   | FAQ page         | Art. 1, Art. 2   |

---

### Priority 3 — Write These Last
Long-tail reinforcement. Lower volume, high conversion intent.

| # | Title                        | Target Keyword       | Intent          | Content Type     | Links To         |
|---|------------------------------|----------------------|-----------------|------------------|------------------|
| 7 | [Article title]              | [keyword]            | transactional   | review           | Pillar Page      |
| 8 | [Article title]              | [keyword]            | informational   | glossary         | Art. 2, Art. 4   |

---

## Internal Link Map

Pillar Page
├── Article 1 → links back to Pillar
├── Article 2 → links back to Pillar
├── Article 3 → links back to Pillar, links to Article 1
├── Article 4 → links to Article 1, Pillar
├── Article 5 → links to Article 3, Pillar
├── Article 6 → links to Article 1, Article 2
├── Article 7 → links to Pillar
└── Article 8 → links to Article 2, Article 4

Rule: Every cluster article must link back to the Pillar Page.
Rule: No orphan articles — every article links to at least one other article.

## Foundational Page Plan

| # | Page / Article | Problem Solved | Primary Query | Intent | Product CTA | Supporting Links |
|---|----------------|----------------|---------------|--------|-------------|------------------|
| 1 | [title] | [problem] | [query] | [intent] | [CTA] | [targets] |

Use this section for the first publishing wave. The landing page, foundational pages, and later cluster articles must not compete for the same intent.

## 20-Day Editorial Calendar

| Day | Topic / Title | Target Query | Search Intent | Article Format | Internal Link Target | External Distribution Candidate |
|-----|---------------|--------------|---------------|----------------|----------------------|--------------------------------|
| 1 | [title] | [query] | [intent] | [format] | [page] | [Medium/Hashnode/dev.to/other] |

Create 20 distinct topics after the foundation is mapped. Prefer topics that answer real questions, solve problems, support the product, and can be linked back to a foundational page.

---

## Content Gap Analysis

Topics the cluster covers that competitors likely miss:
- [Gap 1 — underserved angle on the pillar topic]
- [Gap 2 — long-tail question with no strong existing answer]
- [Gap 3 — AEO opportunity: question AI engines commonly surface]

Topics to deliberately exclude from this cluster
(belong to a different cluster):
- [Out-of-scope topic 1]
- [Out-of-scope topic 2]

---

## AEO Cluster Signals

At least 2 cluster articles must be structured as direct-answer pages:
- One FAQ page targeting 8–10 questions around the pillar topic
- One "What Is" explainer with a clean definition as the opening sentence

These two articles have the highest probability of being
extracted by AI engines.

---

## Cluster Health Checklist

- [ ] Pillar page defined with clear keyword and intent
- [ ] 5–10 foundational pages generated, default 10 when justified
- [ ] Every article has a unique target keyword (no overlap)
- [ ] Every article assigned a content type
- [ ] Every article linked back to the Pillar Page
- [ ] No orphan articles in the link map
- [ ] At least one FAQ page in the cluster
- [ ] At least one comparison or case study article
- [ ] Content gap section completed
- [ ] Every foundational page has a distinct search intent and conversion path
- [ ] 20-day editorial calendar completed without cannibalizing existing pages