Brand Product Knowledge Builder
limecloud/lime
将品牌产品资料、规格参数、卖点证据、FAQ、价格权益、竞品区别和合规边界，整理成符合 Agent Knowledge v0.6 document-first 标准、可被 AI 安全调用的产品资料知识库。适用于用户要求“整理产品知识库”“沉淀产品 FAQ”“把品牌产品资料变成项目资料”“维护产品资料包”的场景。
一站式生成电商平台商品详情页文案，包括标题、核心卖点、规格参数和FAQ问答，适配淘宝、京东、亚马逊三大平台的特定风格规范。当用户需要撰写或优化商品文案，提及产品标题、卖点提炼、商品详情页、listing文案、五点描述、规格表、产品FAQ，或直接提到淘宝标题、京东文案、亚马逊listing、A+页面、电商文案、商品上架等场景时触发。
Install Ecom Copy Assistant
$ npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install rongxinzy/RongxinAI ecom-copy-assistant --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/rongxinzy/RongxinAI.git skills-src && mkdir -p .claude/skills && cp -r skills-src/SKILLs/ecom-copy-assistant .claude/skills/ecom-copy-assistant && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "ecom-copy-assistant" agent skill from https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistant into .claude/skills/ecom-copy-assistant/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ecom-copy-assistant", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistantType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install rongxinzy/RongxinAI ecom-copy-assistant --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/rongxinzy/RongxinAI.git skills-src && mkdir -p .agents/skills && cp -r skills-src/SKILLs/ecom-copy-assistant .agents/skills/ecom-copy-assistant && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "ecom-copy-assistant" agent skill from https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistant into .agents/skills/ecom-copy-assistant/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ecom-copy-assistant", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install rongxinzy/RongxinAI ecom-copy-assistant --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/rongxinzy/RongxinAI.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/SKILLs/ecom-copy-assistant .cursor/skills/ecom-copy-assistant && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "ecom-copy-assistant" agent skill from https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistant into .cursor/skills/ecom-copy-assistant/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ecom-copy-assistant", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/rongxinzy/RongxinAI.git --path SKILLs/ecom-copy-assistant--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install rongxinzy/RongxinAI ecom-copy-assistant --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/rongxinzy/RongxinAI.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/SKILLs/ecom-copy-assistant .gemini/skills/ecom-copy-assistant && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "ecom-copy-assistant" agent skill from https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistant into .gemini/skills/ecom-copy-assistant/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ecom-copy-assistant", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install rongxinzy/RongxinAI ecom-copy-assistantInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/rongxinzy/RongxinAI.git skills-src && mkdir -p .github/skills && cp -r skills-src/SKILLs/ecom-copy-assistant .github/skills/ecom-copy-assistant && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "ecom-copy-assistant" agent skill from https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistant into .github/skills/ecom-copy-assistant/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ecom-copy-assistant", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install rongxinzy/RongxinAI ecom-copy-assistant --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/rongxinzy/RongxinAI.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/SKILLs/ecom-copy-assistant .opencode/skills/ecom-copy-assistant && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "ecom-copy-assistant" agent skill from https://github.com/rongxinzy/RongxinAI/tree/main/SKILLs/ecom-copy-assistant into .opencode/skills/ecom-copy-assistant/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ecom-copy-assistant", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
ecom-copy-assistant- GitHub stars
- 154
- Token cost
- ~2.1k tokens
- SKILL.md length
- 419 words
- Files
- 4
- Skills in repo
- 94
- Repo updated
- First seen
- Licence
- MIT
At a glance
一站式生成电商平台商品详情页文案，包括标题、核心卖点、规格参数和FAQ问答，适配淘宝、京东、亚马逊三大平台的特定风格规范。当用户需要撰写或优化商品文案，提及产品标题、卖点提炼、商品详情页、listing文案、五点描述、规格表、产品FAQ，或直接提到淘宝标题、京东文案、亚马逊listing、A+页面、电商文案、商品上架等场景时触发。
- Works in 5 steps: 商品信息：品类、品牌、型号、核心参数 → 目标平台：淘宝 / 京东 / 亚马逊（或多平台同时生成） → 目标受众：性别、年龄段、使用场景 → …
- Tasks that involve Help center and FAQ content
- SKILL.md covers Quick Start, 一、平台风格差异矩阵, 二、标题撰写公式 and 三、卖点撰写框架, plus 4 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Ecom Copy Assistant is an agent skill from rongxinzy/RongxinAI. 一站式生成电商平台商品详情页文案，包括标题、核心卖点、规格参数和FAQ问答，适配淘宝、京东、亚马逊三大平台的特定风格规范。当用户需要撰写或优化商品文案，提及产品标题、卖点提炼、商品详情页、listing文案、五点描述、规格表、产品FAQ，或直接提到淘宝标题、京东文案、亚马逊listing、A+页面、电商文案、商品上架等场景时触发。
Its SKILL.md is about 2.1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 4 other files (for example `zhiyuan/metadata.yaml`).
It sits in Sales & Support, covering Help center and FAQ content. The repository describes itself as: An all-in-one local AI Agent workspace with a fully self-developed stack. The licence is MIT.
When your agent uses it
- Tasks that involve Help center and FAQ content
Example prompts
- “/ecom-copy-assistant”
Workflow steps
5 steps, taken from the first numbered list in SKILL.md.
- 商品信息：品类、品牌、型号、核心参数
- 目标平台：淘宝 / 京东 / 亚马逊（或多平台同时生成）
- 目标受众：性别、年龄段、使用场景
- 语言：中文 / 英文 / 中英双语
- 差异化卖点：与竞品相比的核心优势（可选，由用户提供或从信息中提炼）
What it can do on your machine
Read from SKILL.md and the folder at commit 9c64865. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Ecom Copy Assistant loads about 2.1k tokens when it runs. Until then it costs about 47 tokens; SKILL.md has 419 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from rongxinzy/RongxinAI at commit 9c64865, republished under its MIT licence (© rongxinzy). 419 words, ~2,091 tokens.
Download SKILL.mdSave it as
.claude/skills/ecom-copy-assistant/SKILL.md (or your agent's skills folder). This skill also uses 3 other files; get the full folder from GitHub.- name
- ecom-copy-assistant
- description
- 一站式生成电商平台商品详情页文案，包括标题、核心卖点、规格参数和FAQ问答，适配淘宝、京东、亚马逊三大平台的特定风格规范。当用户需要撰写或优化商品文案，提及产品标题、卖点提炼、商品详情页、listing文案、五点描述、规格表、产品FAQ，或直接提到淘宝标题、京东文案、亚马逊listing、A+页面、电商文案、商品上架等场景时触发。
- license
- MIT
Product Listing Writer — 电商商品详情页文案知识库
帮助用户撰写专业的电商商品详情页文案，覆盖标题、核心卖点、规格参数、FAQ 四大模块，适配淘宝、京东、亚马逊三大平台的风格规范。
Quick Start
用户只需说明：
- 商品信息：品类、品牌、型号、核心参数
- 目标平台：淘宝 / 京东 / 亚马逊（或多平台同时生成）
- 目标受众：性别、年龄段、使用场景
- 语言：中文 / 英文 / 中英双语
- 差异化卖点：与竞品相比的核心优势（可选，由用户提供或从信息中提炼）
示例：
"帮我写一款无线降噪耳机的商品详情页文案，品牌是SoundMax，型号Pro X3，主打降噪和长续航，要淘宝和亚马逊两个版本。"
一、平台风格差异矩阵
1.1 三大平台核心规则对比
| 维度 | 淘宝/天猫 | 京东 | 亚马逊 |
|---|---|---|---|
| 标题长度 | ≤60字（移动端建议≤30字前置核心词） | ≤75字（建议≤45字） | ≤200字符（建议≤80字符用于前台展示） |
| 标题风格 | 关键词堆叠 + 营销词，热搜词前置 | 品牌+品类+核心参数+场景，结构化清晰 | Brand + Core Feature + Product Type + Key Spec，禁促销词 |
| 卖点形式 | 主图文字 + 详情页长图文 | 商品介绍 + 规格参数表 | Bullet Points（5条，每条≤500字符） |
| 卖点语气 | 感性、煽动、场景化（"拯救你的通勤时光"） | 理性、参数化、权威背书（"XX认证"） | Feature-Benefit 结构，简洁专业 |
| FAQ | 问大家 / 详情页底部 | 商品问答区 | Product Q&A Section |
| 规格表 | 自由格式，常嵌入详情页图片 | 结构化参数表（平台模板） | Product Information 结构化字段 |
| 禁忌词 | "最""第一""绝对"等极限用语（广告法） | 同淘宝 + 虚假宣传类 | "best seller""#1""guaranteed"等夸大词 |
| SEO重点 | 热搜关键词、长尾词、属性词 | 品类词、品牌词、功能词 | Search Terms后台字段 + 标题关键词 |
1.2 禁忌词速查表
中国平台通用禁忌词（违反广告法）：
- 极限词：最、第一、顶级、极致、绝对、唯一、首个、史无前例
- 虚假承诺：永久、万能、100%、零风险、无副作用
- 权威伪装：国家级、特供、专供（无真实资质时）
- 诱导词：秒杀、清仓（非活动时使用）
亚马逊禁忌词：
- 价格/促销相关：cheap, affordable, discount, on sale, free shipping
- 夸大宣传：best, #1, top rated, guaranteed, miracle
- 时效性描述：new, latest（产品更新后失效）
- 卖家主观评价：amazing quality, perfect product
- 竞品提及：better than [Brand X]（标题/Bullet中禁止）
二、标题撰写公式
2.1 淘宝标题公式
[品牌词] + [核心品类词] + [核心卖点×2] + [适用场景/人群] + [修饰词/热搜词]写作规则：
- 核心搜索词放前 30 字（移动端截断线）
- 用空格分隔关键词组（系统会自动分词）
- 不加标点符号，不用"的""了"等虚词
- 季节/场景/人群词提升精准流量
示例：
SoundMax Pro X3 无线蓝牙耳机 主动降噪 50小时续航 头戴式 通勤办公 高音质HIFI2.2 京东标题公式
[品牌] + [品类] + [型号] + [核心参数×2-3] + [使用场景] + [赠品/服务（如有）]写作规则：
- 品牌和品类必须出现在前 15 字
- 用空格分隔语义单元
- 参数用具体数值（"50小时续航"优于"超长续航"）
- 可添加服务承诺（"京东自营""以旧换新"）
示例：
SoundMax Pro X3 无线蓝牙耳机 主动降噪45dB 50小时续航 头戴式HIFI音质 通勤办公 京东自营2.3 亚马逊标题公式
[Brand] + [Model] + [Product Type] + [Key Feature 1] + [Key Feature 2] + [Size/Color/Variant]写作规则：
- 每个单词首字母大写（Title Case），介词/冠词除外
- 不使用特殊符号（™、®可用）、不全大写
- 品牌名必须位于最前面
- 不加促销信息、价格、主观评价
示例：
SoundMax Pro X3 Wireless Over-Ear Headphones, Active Noise Cancelling 45dB, 50-Hour Battery Life, Hi-Fi Sound, Foldable Design for Commute and Office三、卖点撰写框架
3.1 卖点提炼方法论（FAB + SPIN）
每个卖点按 Feature → Advantage → Benefit 结构展开：
| 层次 | 定义 | 示例 |
|---|---|---|
| Feature（特征） | 产品具备什么 | 45dB 主动降噪 |
| Advantage（优势） | 比竞品/替代方案好在哪 | 行业领先降噪深度，超越同价位 10dB |
| Benefit（利益） | 给用户带来什么好处 | 地铁/飞机上也能享受纯净音乐，专注不被打扰 |
卖点优先级排序：
- 核心差异化卖点（竞品没有或明显领先的功能）
- 用户高频痛点对应的功能
- 品质/安全/认证背书
- 使用场景扩展
- 附加价值（赠品、售后、服务）
3.2 淘宝卖点写法
风格：场景化、情感化、口语化，配合短句和对比。
🎵 降噪实力派 | 45dB深度降噪
地铁轰鸣？飞机引擎？统统消失。
搭载旗舰级ANC芯片，降噪深度达45dB，
让你随时随地沉浸在自己的音乐世界。
🔋 超长续航不焦虑 | 50小时畅听
一周只充一次电。
满电50小时连续播放，通勤党再也不用天天找充电线。
快充10分钟 = 听歌3小时，应急超给力。3.3 京东卖点写法
风格：参数化、技术化、权威感，适当引用认证和测试数据。
【45dB 主动降噪】采用自研 ANC 3.0 降噪算法，搭配双馈式麦克风阵列，
实现 45dB 降噪深度。经 SGS 实验室测试认证，有效消减地铁、飞机引擎等
中低频噪音，打造沉浸式聆听环境。
【50 小时超长续航】内置 800mAh 大容量锂电池，满电续航 50 小时
（降噪开启时 35 小时）。支持 Type-C 快充，10 分钟充电可播放 3 小时。3.4 亚马逊 Bullet Points 写法
风格：Feature-Benefit 并列结构，开头加粗关键词，每条 1-2 句。
• INDUSTRY-LEADING NOISE CANCELLATION — Advanced ANC 3.0 technology
with dual-feed microphones delivers 45dB noise reduction, effectively
blocking subway rumble and airplane engine noise for immersive listening.
• 50-HOUR MARATHON BATTERY — A single charge powers up to 50 hours of
playtime (35 hours with ANC on). USB-C fast charging gives you 3 hours
of playback from just a 10-minute charge.
• HI-FI AUDIO WITH 40MM DRIVERS — Custom-tuned 40mm dynamic drivers
deliver rich bass, clear mids, and sparkling highs. Supports LDAC
and AAC codecs for studio-quality wireless audio.
• ALL-DAY COMFORT DESIGN — Memory foam ear cushions with breathable
protein leather distribute pressure evenly. Lightweight 250g build
and adjustable headband fit all head sizes comfortably.
• SEAMLESS MULTI-DEVICE CONNECTION — Bluetooth 5.3 with multipoint
connectivity lets you switch between phone and laptop instantly.
Built-in microphone with ENC for crystal-clear calls.四、规格参数表模板
4.1 通用规格参数模板
| 参数项 | 说明 |
|---|---|
| 品牌 | 品牌名称 |
| 型号 | 具体型号 |
| 品类 | 商品类目 |
| 颜色/款式 | 可选项列出 |
| 尺寸/重量 | 含包装和单品 |
| 材质/材料 | 主要用材 |
| 核心参数 | 因品类而异的关键技术参数 |
| 兼容性 | 适配设备/系统/标准 |
| 包装清单 | 箱内所有物品 |
| 保修 | 保修期限和范围 |
| 认证 | 获得的质量/安全认证 |
| 产地 | 生产地 |
4.2 平台适配注意事项
- 淘宝：规格信息常以图片形式嵌入详情页，同时填写后台属性字段
- 京东：必须填写平台规定的结构化规格参数模板，字段不可缺失
- 亚马逊：填写 Product Information 区域，部分字段为平台必填项，注意单位换算（英寸/磅 for US站）
五、FAQ 撰写指南
5.1 FAQ 来源与选题
FAQ 应覆盖用户购买决策中的关键疑虑，来源优先级：
- 竞品评论区高频问题：看竞品差评和问答区的反复出现问题
- 品类通用疑虑：该品类用户普遍关心的核心指标
- 产品差异化点的延伸问题：用户对创新功能的理解障碍
- 售后与使用场景：退换货、兼容性、使用技巧
Show full SKILL.md (170 more words)Show less
5.2 FAQ 数量与结构
| 平台 | 建议数量 | 风格 |
|---|---|---|
| 淘宝 | 8-12 条 | 口语化、买家视角（"这个耳机打游戏延迟高吗？"） |
| 京东 | 6-10 条 | 半正式、技术导向（"该产品是否支持aptX HD编解码？"） |
| 亚马逊 | 5-8 条 | 正式、Feature-Answer结构 |
5.3 FAQ 写法示例
淘宝风格：
Q：降噪效果怎么样？能完全隔绝噪音吗？
A：亲，我们这款耳机降噪深度达到45dB，地铁、办公室空调这些噪音
基本听不到了~不过像人声对话这种高频声音会适当保留，这是为了安全考虑哦。
如果需要完全沉浸可以搭配降噪+音乐一起使用，效果非常棒！
Q：续航真的有50小时吗？
A：50小时是关闭降噪、中等音量下的测试数据。开降噪的话大概35小时左右，
正常通勤使用一周一充完全没问题~而且支持快充，10分钟就能听3小时，
出门前充一会儿就够用了！京东风格：
Q：本产品的降噪等级和降噪深度具体是多少？
A：本产品搭载 ANC 3.0 主动降噪技术，降噪深度为 45dB，经 SGS 实验室
环境测试认证。可有效消减 50-1000Hz 频段的环境噪音（如交通噪音、
空调运转声等），高频人声段保留约 30% 以确保安全通行需要。
Q：电池容量和实际续航时间分别是多少？
A：内置 800mAh 锂聚合物电池。续航时间：纯音乐模式约 50 小时，
ANC 开启模式约 35 小时（测试条件：音量 50%，25°C 室温）。
支持 USB-C 快充，充电 10 分钟可使用约 3 小时。亚马逊风格：
Q: How effective is the noise cancellation?
A: The Pro X3 features Active Noise Cancellation with 45dB noise reduction,
verified by SGS lab testing. It effectively reduces low-to-mid frequency
noise such as airplane engines, subway rumble, and office HVAC. Ambient
sound mode is available for situational awareness when needed.
Q: What is the actual battery life with ANC turned on?
A: With ANC enabled at 50% volume, the battery lasts approximately
35 hours. With ANC off, battery life extends to approximately 50 hours.
USB-C fast charging provides 3 hours of playback from a 10-minute charge.六、SEO 关键词策略
6.1 关键词分层
| 层级 | 定义 | 示例（无线耳机） | 用途 |
|---|---|---|---|
| 核心词 | 品类大词 | 无线耳机、蓝牙耳机 | 标题必含 |
| 属性词 | 功能/参数描述 | 降噪、长续航、头戴式 | 标题 + 卖点 |
| 场景词 | 使用场景 | 通勤、办公、运动 | 标题 + 详情页 |
| 长尾词 | 细分需求 | 飞机降噪耳机、打游戏低延迟耳机 | 标题尾部 + 后台搜索词 |
| 竞品词 | 竞品品牌/型号 | — | 仅限亚马逊后台 Search Terms |
6.2 亚马逊 Search Terms 填写规则
- 总长度 ≤250字节（含空格）
- 不要重复标题中已出现的词
- 用空格分隔，不要用逗号或分号
- 不要包含品牌名（已在标题中）
- 可包含拼写变体、同义词、西班牙语/法语常见搜索词（对应站点）
七、Agent 行为指南
当用户要求撰写电商商品文案时，按以下流程执行：
步骤 1：信息收集
确认以下关键信息（缺失项用占位符标注并提醒用户补充）：
- 商品基本信息：品类、品牌、型号
- 核心参数/卖点：至少 3 个差异化特征
- 目标平台：淘宝 / 京东 / 亚马逊（可多选）
- 目标受众：人群画像和使用场景
- 语言：中文 / 英文 / 中英双语
- 竞品参考（可选）：用户指定的竞品或对标产品
步骤 2：卖点提炼与排序
- 从用户提供的信息中提炼 5-8 个卖点
- 按 FAB 结构展开每个卖点
- 按优先级排序（差异化 > 痛点解决 > 品质背书 > 场景扩展）
步骤 3：按平台生成文案
对每个目标平台，依次输出：
━━━━━━━━━━━ [平台名称] ━━━━━━━━━━━
📌 标题
[按该平台标题公式生成]
🎯 卖点（Bullet Points / 详情文案）
[按该平台风格生成 5 条核心卖点]
📋 规格参数表
[按该平台格式输出]
❓ FAQ（5-8 条）
[按该平台风格生成]
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━步骤 4：合规检查
生成后自动检查：
- 是否包含禁忌词/极限用语
- 标题是否超出平台字数限制
- 参数数值是否有依据（不可凭空编造性能数据）
- Bullet Points 是否超出字符限制（亚马逊每条≤500字符）
- 是否有夸大宣传或虚假承诺
步骤 5：输出与说明
- 完整输出所有平台的文案
- 标注需要用户确认或补充的占位信息
- 说明卖点排序逻辑和关键用词选择理由
- 如用户未提供某些参数数据，明确标注"[需确认]"而非自行编造
八、品类适配要点
不同品类的文案侧重点不同，以下为常见品类的核心关注点：
| 品类 | 标题关键词侧重 | 卖点侧重 | FAQ 高频问题 |
|---|---|---|---|
| 3C数码 | 型号、核心参数、兼容性 | 性能数据、续航、认证 | 兼容性、真实续航、保修 |
| 服装鞋包 | 风格、材质、季节、场景 | 面料手感、版型、穿搭场景 | 尺码选择、洗涤保养、色差 |
| 美妆护肤 | 功效、成分、肤质适用 | 核心成分、使用效果、安全性 | 敏感肌能用吗、使用频率、保质期 |
| 食品饮料 | 口味、规格、产地、保质期 | 原料品质、口感描述、健康价值 | 保质期、过敏原、储存方式 |
| 家居家电 | 尺寸、功率、能效等级 | 节能数据、使用便利性、安全认证 | 安装方式、能耗、售后服务 |
| 母婴用品 | 年龄段、安全认证、材质 | 安全无毒、权威检测、使用场景 | 适用年龄、安全认证、清洗方式 |
九、文案质量评估标准
生成的文案应满足以下标准：
| 维度 | 合格标准 |
|---|---|
| 平台合规 | 无禁忌词、字数符合平台限制、格式正确 |
| 信息准确 | 参数数据有据可查、不编造性能指标 |
| 卖点清晰 | 每个卖点 FAB 完整、差异化明确 |
| 受众匹配 | 语气风格契合目标用户画像 |
| SEO 友好 | 核心关键词自然融入标题和卖点 |
| 可操作性 | 占位信息标注清晰、用户可直接修改使用 |
© rongxinzy, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 3 other files in SKILLs/ecom-copy-assistant of rongxinzy/RongxinAI.
- SKILL.md
- LICENSE
- zhiyuan/icon.png
- zhiyuan/metadata.yaml
Open the folder on GitHubat commit 9c64865
Compare with similar skills
Ecom Copy Assistant next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Ecom Copy Assistant this skillrongxinzy/RongxinAI | 154 | — | ~2.1k | Automated safety check: Pass | MIT | |
| Brand Product Knowledge Builderlimecloud/lime | 1.5k | — | ~709 | Automated safety check: Pass | Apache-2.0 | |
| Cc10x Guideromiluz13/cc10x | 165 | — | ~2.2k | Automated safety check: Pass | MIT | |
| Yao Geo Intent Mineryaojingang/yao-geo-skills | 871 | — | ~500 | Automated safety check: Pass | MIT | |
| Faq CollectorCherryHQ/cherry-studio | 53k | — | ~154 | Automated safety check: Pass | AGPL-3.0 | |
| Eol Internal Enablementdeanpeters/Product-Manager-Skills | 7.2k | — | ~3.1k | Automated safety check: Pass | Custom licence |
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Questions about Ecom Copy Assistant
What does Ecom Copy Assistant do?
一站式生成电商平台商品详情页文案，包括标题、核心卖点、规格参数和FAQ问答，适配淘宝、京东、亚马逊三大平台的特定风格规范。当用户需要撰写或优化商品文案，提及产品标题、卖点提炼、商品详情页、listing文案、五点描述、规格表、产品FAQ，或直接提到淘宝标题、京东文案、亚马逊listing、A+页面、电商文案、商品上架等场景时触发。. Ecom Copy Assistant is an agent skill from rongxinzy/RongxinAI.
When should I use Ecom Copy Assistant?
Ecom Copy Assistant fits situations like: tasks that involve Help center and FAQ content.
How do I install Ecom Copy Assistant in Claude Code?
Run `npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a claude-code`. Or copy the skill folder (SKILLs/ecom-copy-assistant in rongxinzy/RongxinAI) into .claude/skills/ecom-copy-assistant in your project. Claude Code loads it when a task matches its description.
How do I install Ecom Copy Assistant in Codex?
Run `npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a codex`. Or copy the skill folder (SKILLs/ecom-copy-assistant in rongxinzy/RongxinAI) into .agents/skills/ecom-copy-assistant in your project. Codex loads it when a task matches its description.
Can I use Ecom Copy Assistant in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add rongxinzy/RongxinAI --skill ecom-copy-assistant -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/ecom-copy-assistant, .gemini/skills/ecom-copy-assistant, .github/skills/ecom-copy-assistant and .opencode/skills/ecom-copy-assistant in your project.
What does Ecom Copy Assistant need to run?
SKILL.md names no scripts, command-line tools or credentials: Ecom Copy Assistant is instructions for the agent only.
Does Ecom Copy Assistant access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Ecom Copy Assistant safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Ecom Copy Assistant use?
Ecom Copy Assistant is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Ecom Copy Assistant use?
About 2.1k tokens (SKILL.md is roughly 8.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Ecom Copy Assistant?
Skills that share tags, products or a category with Ecom Copy Assistant: Brand Product Knowledge Builder (limecloud/lime, 1.5k stars), Cc10x Guide (romiluz13/cc10x, 165 stars), Yao Geo Intent Miner (yaojingang/yao-geo-skills, 871 stars) and Faq Collector (CherryHQ/cherry-studio, 53k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Ecom Copy Assistant?
rongxinzy (a GitHub organization) maintains it in rongxinzy/RongxinAI, which has 154 GitHub stars. The repository holds 94 skills in this directory. The repository was last updated on October 10, 2026.
Source: rongxinzy/RongxinAI on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.