Agent skill

Pricing Strategy

by phuryn in phuryn/pm-skills

Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity.

MITAuto-check passedSales & Support

Install Pricing Strategy

skills CLI
$ npx skills add phuryn/pm-skills --skill pricing-strategy -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install phuryn/pm-skills pricing-strategy --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/phuryn/pm-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/pm-product-strategy/skills/pricing-strategy .claude/skills/pricing-strategy && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
pricing-strategy
GitHub stars
27k
Token cost
~913 tokens
SKILL.md length
368 words
Files
1
Skills in repo
60
Repo updated
First seen
Licence
MIT

At a glance

Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity.

  • Works in 7 steps: Understand the value delivered → Evaluate pricing models — recommend the… → Analyze competitive pricing → …
  • Evaluating pricing models
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Preparing for a pricing change

What it does

Pricing Strategy is an agent skill from phuryn/pm-skills. Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity. Use when setting prices, evaluating pricing models, preparing for a pricing change, or comparing freemium vs paid approaches.

Its SKILL.md is about 910 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Sales & Support, covering Pricing strategy. The repository describes itself as: PM Skills Marketplace: 100+ agentic skills, commands, and plugins — from discovery to strategy, execution, launch, and growth. The licence is MIT.

When your agent uses it

  • Evaluating pricing models
  • Preparing for a pricing change
  • Comparing freemium vs paid approaches

Example prompts

  • “/pricing-strategy”

Workflow steps

7 steps, taken from the first numbered list in SKILL.md.

  1. Understand the value delivered
  2. Evaluate pricing models — recommend the best fit
  3. Analyze competitive pricing
  4. Design the pricing structure
  5. Estimate price sensitivity
  6. Plan pricing experiments
  7. Output a pricing recommendation

What it can do on your machine

Read from SKILL.md and the folder at commit 8607e3b. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Links to these hosts (documentation or services it may open):

    • productcompass.pm

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Pricing Strategy loads about 913 tokens when it runs. Until then it costs about 72 tokens; SKILL.md has 368 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~72
When it runs · the whole SKILL.md, loaded when a task matches
~913

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from phuryn/pm-skills at commit 8607e3b, republished under its MIT licence (© phuryn). 368 words, ~913 tokens.

Download SKILL.mdSave it as .claude/skills/pricing-strategy/SKILL.md (or your agent's skills folder).
name
pricing-strategy
description
Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity. Use when setting prices, evaluating pricing models, preparing for a pricing change, or comparing freemium vs paid approaches.

Pricing Strategy

Design a pricing strategy grounded in value delivery, competitive positioning, and willingness to pay.

Context

You are developing a pricing strategy for $ARGUMENTS.

If the user provides files (competitor pricing, survey data, financial models, or usage data), read them first. Use web search to research competitor pricing if needed.

Instructions
  1. Understand the value delivered:

    • What is the core value proposition?
    • What is the customer's alternative (and its cost)?
    • What quantifiable outcomes does the product deliver? (time saved, revenue gained, cost reduced)
    • What is the customer's willingness to pay based on that value?
  2. Evaluate pricing models — recommend the best fit:

    ModelBest ForExample
    Flat-rateSimple products, predictable costsBasecamp ($99/mo flat)
    Per-seatCollaboration tools, team productsSlack, Figma
    Usage-basedInfrastructure, API productsAWS, Twilio
    TieredProducts with distinct user segmentsMost SaaS (Free/Pro/Enterprise)
    FreemiumProducts with viral/network effectsSpotify, Notion
    Freemium + usagePlatform productsVercel, OpenAI API
    Value-basedHigh-impact enterprise toolsSalesforce, Palantir
  3. Analyze competitive pricing:

    • Map competitor pricing tiers and what's included
    • Identify where your product sits (premium, mid-market, budget)
    • Find pricing gaps or opportunities
    • Note any industry pricing conventions
  4. Design the pricing structure:

    • Tiers: Define 2-4 tiers with clear differentiation
    • Feature gating: Which features go in which tier? (Use value metrics, not arbitrary limits)
    • Value metric: What unit do you charge on? (users, events, storage, API calls)
    • Anchor pricing: Set the most popular tier to feel like the obvious choice
    • Annual discount: Typically 15-20% off monthly pricing
  5. Estimate price sensitivity:

    • Van Westendorp Price Sensitivity Meter (if survey data available):
      • Too cheap → quality concerns
      • Cheap → good value
      • Expensive → starting to hesitate
      • Too expensive → won't buy
    • Alternatively, estimate based on competitor pricing and value delivered
  6. Plan pricing experiments:

    • A/B test pricing pages (different price points, tier names, feature bundles)
    • Founder-led sales conversations to test willingness to pay
    • Landing page tests with different price anchors
    • Cohort analysis of conversion rates by price point
  7. Output a pricing recommendation:

    Recommended Model: [Model type]
    Value Metric: [What you charge on]
    
    | Tier | Price | Target Segment | Key Features | Positioning |
    |---|---|---|---|---|
    
    Key Assumptions:
    - [Assumption] → [How to test]
    
    Risks:
    - [Risk] → [Mitigation]
Show full SKILL.md (43 more words)Show less

Think step by step. Save as markdown. Flag any assumptions that need validation before launch.


Further Reading

© phuryn, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in pm-product-strategy/skills/pricing-strategy of phuryn/pm-skills.

Open the folder on GitHubat commit 8607e3b

Compare with similar skills

Pricing Strategy next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Pricing Strategy compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Pricing Strategy this skillphuryn/pm-skills27k—~913Automated safety check: PassMIT
Pricing Strategyfreekmurze/dotfiles1k18 repos~1.6kAutomated safety check: PassNone
Profit Margin Calculator Amazonnexscope-ai/eCommerce-Skills1.1k—~1.7kAutomated safety check: PassMIT
Niche Opportunity Finderzanecole10/software-tailor-skills104—~4.2kAutomated safety check: PassNone
Pricing Strategyalirezarezvani/claude-skills28k1 repos~3.5kAutomated safety check: PassMIT
Software Pricing Calculatorzanecole10/software-tailor-skills104—~3.7kAutomated safety check: PassNone

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Categories

Questions about Pricing Strategy

What does Pricing Strategy do?

Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity. Pricing Strategy is an agent skill from phuryn/pm-skills. Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity.

When should I use Pricing Strategy?

Pricing Strategy fits situations like: evaluating pricing models; preparing for a pricing change; comparing freemium vs paid approaches.

How do I install Pricing Strategy in Claude Code?

Run `npx skills add phuryn/pm-skills --skill pricing-strategy -a claude-code`. Or copy the skill folder (pm-product-strategy/skills/pricing-strategy in phuryn/pm-skills) into .claude/skills/pricing-strategy in your project. Claude Code loads it when a task matches its description.

How do I install Pricing Strategy in Codex?

Run `npx skills add phuryn/pm-skills --skill pricing-strategy -a codex`. Or copy the skill folder (pm-product-strategy/skills/pricing-strategy in phuryn/pm-skills) into .agents/skills/pricing-strategy in your project. Codex loads it when a task matches its description.

Can I use Pricing Strategy in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add phuryn/pm-skills --skill pricing-strategy -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/pricing-strategy, .gemini/skills/pricing-strategy, .github/skills/pricing-strategy and .opencode/skills/pricing-strategy in your project.

What does Pricing Strategy need to run?

SKILL.md names no scripts, command-line tools or credentials: Pricing Strategy is instructions for the agent only.

Does Pricing Strategy access the network?

SKILL.md names 1 domain. As links in the text: productcompass.pm. This is read from the text; nothing was executed.

Is Pricing Strategy safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Pricing Strategy use?

Pricing Strategy is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Pricing Strategy use?

About 913 tokens (SKILL.md is roughly 3.7k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Pricing Strategy?

Skills that share tags, products or a category with Pricing Strategy: Pricing Strategy (freekmurze/dotfiles, 1k stars), Profit Margin Calculator Amazon (nexscope-ai/eCommerce-Skills, 1.1k stars), Niche Opportunity Finder (zanecole10/software-tailor-skills, 104 stars) and Pricing Strategy (alirezarezvani/claude-skills, 28k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Pricing Strategy?

phuryn (a GitHub user) maintains it in phuryn/pm-skills, which has 26,825 GitHub stars. The repository holds 60 skills in this directory. The repository was last updated on September 14, 2026.

Source: phuryn/pm-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.