Agent skill

Pp Google Search Console

by mvanhorn in mvanhorn/printing-press-library

Every Google Search Console feature you'd reach for, plus an offline SQLite cache that powers period compare, quick...

Apache-2.0Auto-check: notesDatabases

Install Pp Google Search Console

skills CLI
$ npx skills add mvanhorn/printing-press-library --skill pp-google-search-console -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install mvanhorn/printing-press-library pp-google-search-console --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/mvanhorn/printing-press-library.git skills-src && mkdir -p .claude/skills && cp -r skills-src/cli-skills/pp-google-search-console .claude/skills/pp-google-search-console && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
pp-google-search-console
GitHub stars
2.1k
Token cost
~4.3k tokens
SKILL.md length
1,629 words
Files
1
Skills in repo
506
Repo updated
First seen
Licence
Apache-2.0

At a glance

Every Google Search Console feature you'd reach for, plus an offline SQLite cache that powers period compare, quick...

  • Works in 3 steps: Install via the Printing Press… → Verify: google-search-console-pp-cli… → Ensure the reported install directory is…
  • Phrases: search console performance for example.com
  • SKILL.md covers Prerequisites: Install the CLI, When to Use This CLI, Unique Capabilities and Command Reference, plus 10 more sections
  • Calls claude, npx and go; reaches developers.google.com; needs GSC_ACCESS_TOKEN

What it does

Pp Google Search Console is an agent skill from mvanhorn/printing-press-library. Every Google Search Console feature you'd reach for, plus an offline SQLite cache that powers period compare, quick... Trigger phrases: search console performance for example.com, quick wins for sc-domain:example.com, cannibalization audit on this site, compare last 28 days to prior period in GSC, why did traffic drop on this property, which pages are decaying, use google-search-console, run gsc.

Its SKILL.md is about 4.3k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Databases. It works with Google Search Console and SQLite. The repository describes itself as: Official library of CLIs generated by the CLI Printing Press. Endorsed, tested, and community-contributed. The licence is Apache-2.0.

When your agent uses it

  • Phrases: search console performance for example.com
  • Quick wins for sc-domain:example.com
  • Cannibalization audit on this site
  • Compare last 28 days to prior period in GSC

Example prompts

  • “/pp-google-search-console”

Requirements

  • Node.js
  • Pre-approved tools (allowed-tools): Read, Bash

Workflow steps

3 steps, taken from the first numbered list in SKILL.md.

  1. Install via the Printing Press installer. It defaults binaries to $HOME/.local/bin on macOS/Linux and…
  2. Verify: google-search-console-pp-cli --version
  3. Ensure the reported install directory is on $PATH for the agent/runtime that will invoke this skill.

What it can do on your machine

Read from SKILL.md and the folder at commit 76de244. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves these tools, so the agent can use them without asking each time:

    • Read
    • Bash

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • claude
    • npx
    • go
    • jq

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • developers.google.com

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names these keys or tokens, usually read from environment variables:

    • GSC_ACCESS_TOKEN

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Pp Google Search Console loads about 4.3k tokens when it runs. Until then it costs about 110 tokens; SKILL.md has 1,629 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~110
When it runs · the whole SKILL.md, loaded when a task matches
~4.3k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check: notes

The automated check noted patterns worth knowing about, such as sudo or a known installer.

  • NotePre-approves every shell command (allowed-tools: Bash)SKILL.md
    allowed-tools: Read, Bash

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from mvanhorn/printing-press-library at commit 76de244, republished under its Apache-2.0 licence (© mvanhorn). 1,629 words, ~4,251 tokens.

Download SKILL.mdSave it as .claude/skills/pp-google-search-console/SKILL.md (or your agent's skills folder).
name
pp-google-search-console
description
Every Google Search Console feature you'd reach for, plus an offline SQLite cache that powers period compare, quick... Trigger phrases: `search console performance for example.com`, `quick wins for sc-domain:example.com`, `cannibalization audit on this site`, `compare last 28 days to prior period in GSC`, `why did traffic drop on this property`, `which pages are decaying`, `use google-search-console`, `run gsc`.
allowed-tools
Read, Bash
author
user
license
Apache-2.0
argument-hint
<command> [args] | install cli|mcp
<!-- GENERATED FILE — DO NOT EDIT.
     This file is a verbatim mirror of library/marketing/google-search-console/SKILL.md,
     regenerated post-merge by tools/generate-skills/. Hand-edits here are
     silently overwritten on the next regen. Edit the library/ source instead.
     See the repository agent guide, section "Generated artifacts: registry.json, cli-skills/". -->

Google Search Console — Printing Press CLI

Prerequisites: Install the CLI

This skill drives the google-search-console-pp-cli binary. You must verify the CLI is installed before invoking any command from this skill. If it is missing, install it first:

  1. Install via the Printing Press installer. It defaults binaries to $HOME/.local/bin on macOS/Linux and %LOCALAPPDATA%\Programs\PrintingPress\bin on Windows:
    bash
    npx -y @mvanhorn/printing-press-library install google-search-console --cli-only
  2. Verify: google-search-console-pp-cli --version
  3. Ensure the reported install directory is on $PATH for the agent/runtime that will invoke this skill.

If the npx install fails (no Node, offline, etc.), fall back to a direct Go install (requires Go 1.26.6 or newer):

bash
go install github.com/mvanhorn/printing-press-library/library/marketing/google-search-console/cmd/google-search-console-pp-cli@latest

If --version reports "command not found" after install, the runtime cannot see the binary directory on $PATH. Do not proceed with skill commands until verification succeeds.

When to Use This CLI

Reach for this CLI when an agent needs to answer SEO questions for a Google Search Console property without round-tripping to the web UI. It is the right choice for: pulling top queries and pages for any window; comparing periods; finding indexing or sitemap regressions; surfacing page-2 quick wins, decaying pages, or keyword cannibalization; and answering questions about data older than the API's 16-month window once a sync history exists. It is not the right choice for one-off ad-hoc lookups when a sync hasn't run -- start with sync first.

Unique Capabilities

These capabilities aren't available in any other tool for this API.

SEO opportunities from local corpus
  • quick-wins — Surface page-2 queries with high impressions and low CTR -- page-2-to-page-1 candidates ranked by upside, computed offline from your synced corpus.

    Reach for this when an agent needs to recommend the top SEO opportunities for a property without re-fetching from the API.

    bash
    google-search-console-pp-cli quick-wins sc-domain:example.com --position 8-20 --min-imps 100 --json
  • cannibalization — Find queries where multiple pages compete, ranked by combined impressions -- the keyword-cannibalization audit the GSC web UI doesn't offer.

    Use when an agent investigates why a query ranks worse than expected -- surfaces the competing pages on its own URL.

    bash
    google-search-console-pp-cli cannibalization sc-domain:example.com --min-imps 50 --top 25 --json
  • outliers — Queries or pages with click-through rates that deviate from the observed CTR-by-position curve in your own corpus.

    Title-tag and snippet-rewrite candidates an agent can act on directly -- high impressions, low CTR for their position.

    bash
    google-search-console-pp-cli outliers sc-domain:example.com --metric ctr --sigma 2 --top 50 --json
Time-series analysis
  • compare — Period-over-period delta on clicks, impressions, CTR, and position for any dimension -- week-over-week, month-over-month, or arbitrary windows.

    First-line investigation when a property's traffic shifts -- the agent gets the deltas without spelunking two raw queries.

    bash
    google-search-console-pp-cli compare sc-domain:example.com --period 28d --vs prev-period --dim query --top 50 --agent --select rows.keys,rows.delta_clicks,rows.delta_position
  • cliff — Find the day clicks or impressions cratered, with signature hints matching same-day sitemap regressions or indexing drops.

    The first command an agent should run when a human says 'traffic dropped' -- points at the day and likely cause.

    bash
    google-search-console-pp-cli cliff sc-domain:example.com --metric clicks --threshold -25% --window 7d
  • historical — Search analytics for date ranges older than the API's 16-month rolling window -- answer 'is this March-2024 normal?' from cached history.

    Forecasting and seasonality questions; a one-shot agent can answer 'compared to two years ago' without breaking out a backup file.

    bash
    google-search-console-pp-cli historical sc-domain:example.com --start 2023-01-01 --end 2023-12-31 --dim query --top 100
Cross-property analysis
  • roll-up — Aggregate top queries or pages across every verified property in one command -- the API forces N round-trips.

    Agency workflows where the agent surfaces top performers across a portfolio without writing per-site loops.

    bash
    google-search-console-pp-cli roll-up --metric clicks --group-by query --top 50 --last 28d --json
Indexing diagnostics
  • coverage-drift — URLs whose inspection state flipped (indexed → not indexed, robots changed, canonical changed) within a window.

    Catches indexing regressions an agent would otherwise miss because the API hides them once the state has flipped back.

    bash
    google-search-console-pp-cli coverage-drift sc-domain:example.com --field indexingState --days 30 --json
  • sitemap-watch — Diff sitemap state between snapshots -- surface new errors, new warnings, content-count drops, and stale lastDownloaded times.

    Friday automation that catches sitemap regressions before the next Monday traffic dip -- runs from local data, no extra API spend.

    bash
    google-search-console-pp-cli sitemap-watch sc-domain:example.com --since 7d --json
Content workflows
  • decaying — Pages with monotonic click decline over a rolling window, ranked by total impressions × negative slope -- the content-refresh queue.

    Content marketers' Thursday refresh queue -- the agent picks update candidates with concrete supporting numbers.

    bash
    google-search-console-pp-cli decaying sc-domain:example.com --window 90d --min-imps 500 --top 50 --json
  • new-queries — Queries that started showing up with impressions in the last N days but didn't exist in the corpus before -- emerging demand.

    Content-ideas surface for marketers; the agent gets emerging-search trends scoped to this site rather than generic Trends data.

    bash
    google-search-console-pp-cli new-queries sc-domain:example.com --since 28d --min-imps 50 --top 100 --json

Command Reference

url-inspection — Inspect a URL's index status in Google Search

  • google-search-console-pp-cli url-inspection — Returns Google's view of a single URL: index status, last crawl time, canonical URL (Google-selected vs...

webmasters — Manage webmasters

  • google-search-console-pp-cli webmasters add-site — Adds a site to the set of the user's sites in Search Console. The site must still be verified separately (via DNS,...
  • google-search-console-pp-cli webmasters delete-site — Removes a site from the set of the user's Search Console sites. Does not delete data Google has collected.
  • google-search-console-pp-cli webmasters delete-sitemap — Deletes a sitemap from the Sitemaps report. Does not stop Google from crawling the sitemap if it's still...
  • google-search-console-pp-cli webmasters get-site — Retrieves information about a specific verified site, including the user's permission level.
  • google-search-console-pp-cli webmasters get-sitemap — Retrieves information about a specific sitemap, including warnings, errors, last submitted/downloaded times, and...
  • google-search-console-pp-cli webmasters list-sitemaps — Lists the sitemaps submitted for this site, or included in the sitemap index file (if sitemapIndex is provided in...
  • google-search-console-pp-cli webmasters list-sites — Returns every site (domain property or URL-prefix property) the authenticated user has access to in Search Console,...
  • google-search-console-pp-cli webmasters query-search-analytics — Returns clicks, impressions, CTR, and average position grouped by the dimensions you specify (query, page, country,...
  • google-search-console-pp-cli webmasters submit-sitemap — Submits a sitemap for a site. The sitemap URL must be an absolute URL on the same site as siteUrl. Submission is...
Finding the right command

When you know what you want to do but not which command does it, ask the CLI directly:

bash
google-search-console-pp-cli which "<capability in your own words>"

which resolves a natural-language capability query to the best matching command from this CLI's curated feature index. Exit code 0 means at least one match; exit code 2 means no confident match — fall back to --help or use a narrower query.

Show full SKILL.md (712 more words)Show less

Recipes

Top queries with low CTR -- title-tag rewrite candidates
bash
google-search-console-pp-cli outliers sc-domain:example.com --metric ctr --sigma 2 --top 50 --agent --select rows.keys,rows.position,rows.ctr,rows.expected_ctr

Pairs --agent (compact NDJSON) with --select to narrow the response so the agent doesn't have to wade through full ApiDataRow objects. Outputs only the dimensions and the CTR delta vs the bucket mean for the position.

Why did traffic drop yesterday?
bash
google-search-console-pp-cli cliff sc-domain:example.com --metric clicks --threshold -20% --window 14d --json

Returns the days clicks dropped more than 20% versus the prior day, plus same-day signals from sitemaps (new errors) and url_inspections (indexing-state flips). Single command answers the most common SEO post-mortem question.

Cross-property weekly summary
bash
google-search-console-pp-cli roll-up --metric clicks --group-by query --last 7d --top 25 --csv > weekly.csv

Aggregates top 25 queries by clicks across every verified property, last 7 days. CSV pipes straight into a spreadsheet or data tool.

Bulk URL inspection from a file
bash
google-search-console-pp-cli url-inspection inspect-batch --file urls.txt --site sc-domain:example.com --max-per-day 2000 --json

Streams NDJSON one inspection per line. Respects the per-property daily quota. Pipe to jq 'select(.indexStatusResult.coverageState != "Submitted and indexed")' to surface only problems.

Cannibalization audit before publishing a new page
bash
google-search-console-pp-cli cannibalization sc-domain:example.com --min-imps 50 --top 20 --json

Surfaces existing queries where multiple pages on the site already compete. Run before publishing a new piece on the same topic -- pick the strongest existing page or consolidate.

Auth Setup

Two paths.

Recommended: auth login -- one-time browser-based login, auto-refreshes thereafter.

bash
google-search-console-pp-cli auth set-client <client_id> <client_secret>   # 5-min Google Cloud Console setup, then run once
google-search-console-pp-cli auth login                                    # browser flow, persists refresh token
google-search-console-pp-cli auth login --no-browser                       # WSL2/SSH/headless variant
google-search-console-pp-cli auth login --scope write                      # opt into sitemap submit / site add+delete

After auth login, every command silently refreshes the 1-hour access token using the saved refresh token. The user never sees a token again. See README.md for the full Google Cloud Console walkthrough.

For CI / one-shot scripts: GSC_ACCESS_TOKEN -- fetch from the OAuth Playground, export, run. Tokens last 1 hour, no auto-refresh.

bash
export GSC_ACCESS_TOKEN="ya29..."   # https://developers.google.com/oauthplayground/

Both paths coexist. Env var takes precedence over the stored file token when both are present.

Run google-search-console-pp-cli doctor to verify setup. auth status shows refresh-token presence and the expiry countdown.

Agent Mode

Add --agent to any command. Expands to: --json --compact --no-input --no-color --yes.

  • Pipeable — JSON on stdout, errors on stderr

  • Filterable — --select keeps a subset of fields. Dotted paths descend into nested structures; arrays traverse element-wise. Critical for keeping context small on verbose APIs:

    bash
    google-search-console-pp-cli url-inspection --inspection-url https://example.com/resource --agent --select id,name,status
  • Previewable — --dry-run shows the request without sending

  • Non-interactive — never prompts, every input is a flag

  • Explicit retries — use --idempotent only when an already-existing create should count as success, and --ignore-missing only when a missing delete target should count as success

Agent Feedback

When you (or the agent) notice something off about this CLI, record it:

google-search-console-pp-cli feedback "the --since flag is inclusive but docs say exclusive"
google-search-console-pp-cli feedback --stdin < notes.txt
google-search-console-pp-cli feedback list --json --limit 10

Entries are stored locally at ~/.google-search-console-pp-cli/feedback.jsonl. They are never POSTed unless GOOGLE_SEARCH_CONSOLE_FEEDBACK_ENDPOINT is set AND either --send is passed or GOOGLE_SEARCH_CONSOLE_FEEDBACK_AUTO_SEND=true. Default behavior is local-only.

Write what surprised you, not a bug report. Short, specific, one line: that is the part that compounds.

Output Delivery

Every command accepts --deliver <sink>. The output goes to the named sink in addition to (or instead of) stdout, so agents can route command results without hand-piping. Three sinks are supported:

SinkEffect
stdoutDefault; write to stdout only
file:<path>Atomically write output to <path> (tmp + rename)
webhook:<url>POST the output body to the URL (application/json or application/x-ndjson when --compact)

Unknown schemes are refused with a structured error naming the supported set. Webhook failures return non-zero and log the URL + HTTP status on stderr.

Named Profiles

A profile is a saved set of flag values, reused across invocations. Use it when a scheduled agent calls the same command every run with the same configuration - HeyGen's "Beacon" pattern.

google-search-console-pp-cli profile save briefing --json
google-search-console-pp-cli --profile briefing url-inspection --inspection-url https://example.com/resource
google-search-console-pp-cli profile list --json
google-search-console-pp-cli profile show briefing
google-search-console-pp-cli profile delete briefing --yes

Explicit flags always win over profile values; profile values win over defaults. agent-context lists all available profiles under available_profiles so introspecting agents discover them at runtime.

Exit Codes

CodeMeaning
0Success
2Usage error (wrong arguments)
3Resource not found
4Authentication required
5API error (upstream issue)
7Rate limited (wait and retry)
10Config error

Argument Parsing

Parse $ARGUMENTS:

  1. Empty, help, or --help → show google-search-console-pp-cli --help output
  2. Starts with install → ends with mcp → MCP installation; otherwise → see Prerequisites above
  3. Anything else → Direct Use (execute as CLI command with --agent)

MCP Server Installation

Install the MCP binary from this CLI's published public-library entry or pre-built release, then register it:

bash
claude mcp add google-search-console-pp-mcp -- google-search-console-pp-mcp

Verify: claude mcp list

Direct Use

  1. Check if installed: which google-search-console-pp-cli If not found, offer to install (see Prerequisites at the top of this skill).
  2. Match the user query to the best command from the Unique Capabilities and Command Reference above.
  3. Execute with the --agent flag:
    bash
    google-search-console-pp-cli <command> [subcommand] [args] --agent
  4. If ambiguous, drill into subcommand help: google-search-console-pp-cli <command> --help.

© mvanhorn, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in cli-skills/pp-google-search-console of mvanhorn/printing-press-library.

Open the folder on GitHubat commit 76de244

Compare with similar skills

Pp Google Search Console next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

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Categories

Questions about Pp Google Search Console

What does Pp Google Search Console do?

Every Google Search Console feature you'd reach for, plus an offline SQLite cache that powers period compare, quick... Pp Google Search Console is an agent skill from mvanhorn/printing-press-library. Every Google Search Console feature you'd reach for, plus an offline SQLite cache that powers period compare, quick...

When should I use Pp Google Search Console?

Pp Google Search Console fits situations like: phrases: search console performance for example.com; quick wins for sc-domain:example.com; cannibalization audit on this site; compare last 28 days to prior period in GSC.

How do I install Pp Google Search Console in Claude Code?

Run `npx skills add mvanhorn/printing-press-library --skill pp-google-search-console -a claude-code`. Or copy the skill folder (cli-skills/pp-google-search-console in mvanhorn/printing-press-library) into .claude/skills/pp-google-search-console in your project. Claude Code loads it when a task matches its description.

How do I install Pp Google Search Console in Codex?

Run `npx skills add mvanhorn/printing-press-library --skill pp-google-search-console -a codex`. Or copy the skill folder (cli-skills/pp-google-search-console in mvanhorn/printing-press-library) into .agents/skills/pp-google-search-console in your project. Codex loads it when a task matches its description.

Can I use Pp Google Search Console in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mvanhorn/printing-press-library --skill pp-google-search-console -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/pp-google-search-console, .gemini/skills/pp-google-search-console, .github/skills/pp-google-search-console and .opencode/skills/pp-google-search-console in your project.

What does Pp Google Search Console need to run?

Going by SKILL.md and its folder, Pp Google Search Console needs the command-line tools its instructions call (claude, npx, go and jq) and credentials named GSC_ACCESS_TOKEN. Our summary lists: Node.js. Its frontmatter pre-approves these tools: Read, Bash.

Does Pp Google Search Console access the network?

SKILL.md names 1 domain. In commands or code: developers.google.com; the agent is likely to contact it when it follows the instructions. This is read from the text; nothing was executed.

Is Pp Google Search Console safe to install?

Our automated static check of SKILL.md found notes only (pre-approves every shell command (allowed-tools: bash)), nothing it rates as a warning. It is not a guarantee. Review the folder before installing.

What licence does Pp Google Search Console use?

Pp Google Search Console is published under the Apache-2.0 licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Pp Google Search Console use?

About 4.3k tokens (SKILL.md is roughly 17k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Pp Google Search Console?

Skills that share tags, products or a category with Pp Google Search Console: Iptvnator Sqlite DB Worker (4gray/iptvnator, 7.3k stars), Analyze Nsys Profile (mlc-ai/pith-train, 355 stars), Reactive Sqlite UI (fastrepl/anarlog, 9.5k stars) and Composer Forensics (dxos/dxos, 525 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Pp Google Search Console?

mvanhorn (a GitHub user) maintains it in mvanhorn/printing-press-library, which has 2,056 GitHub stars. The repository holds 506 skills in this directory. The repository was last updated on October 9, 2026.

Source: mvanhorn/printing-press-library on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.