Prd V09 Aeo Audit

What it does

When your agent uses it

• Requests to audit AI search visibility
• Improve AEO/GEO
• Check ChatGPT/Perplexity coverage
• User asks do we show up in AI search?

Example prompts

• “do we show up in AI search?”
• “AEO audit”
• “generative engine optimization”
• “/prd-v09-aeo-audit”

Requirements

• Pre-approved tools (allowed-tools): Read, Write, Edit, Glob, Grep, WebSearch, WebFetch

Workflow steps

5 steps, taken from the first numbered list in SKILL.md.

1. 1Build a query set — From the Positioning best-fit characteristics (jobs to be done, triggers, search intent), generate target queries an…
2. 2Run each query against AI surfaces — At minimum: ChatGPT (free tier — what the median buyer sees), Perplexity, Google AI Overviews. Deep…
3. 3Score each result on five dimensions
4. 4Identify the gap pattern
5. 5Propose ranked fixes — Each fix maps to a specific gap type

What it can do on your machine

Read from SKILL.md and the folder at commit 30ed1b0. It shows what the files ask for, not the result of running them.

• Tool permissions

  Pre-approves these tools, so the agent can use them without asking each time:

  • Read
  • Write
  • Edit
  • Glob
  • Grep
  • WebSearch
  • WebFetch

  From allowed-tools in the SKILL.md frontmatter.

• Runs code

  Shell commands in SKILL.md call:

  • claude

  From the folder's file list and the shell code blocks in SKILL.md.

• Network

  No URLs in SKILL.md.

  From URLs in SKILL.md, links to its own repository left out.

• Credentials

  Names no API keys, tokens, secrets or passwords.

  From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Prd V09 Aeo Audit loads about 2.4k tokens when it runs. Until then it costs about 120 tokens; SKILL.md has 956 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it

~120

When it runs · the whole SKILL.md, loaded when a task matches

~2.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from mattgierhart/PRD-driven-context-engineering at commit 30ed1b0, republished under its MIT licence (© mattgierhart). 956 words, ~2,444 tokens.

name

prd-v09-aeo-audit

description

Audit how AI search engines (ChatGPT, Perplexity, Google AI Overviews, Claude) describe and recommend your product, then propose fixes. Triggers on requests to audit AI search visibility, improve AEO/GEO, check ChatGPT/Perplexity coverage, or when user asks "do we show up in AI search?", "AEO audit", "generative engine optimization", "AI discoverability", "how does ChatGPT describe us?", "Perplexity ranking". Outputs GTM-AEO-* entries and a Coverage Matrix.

allowed-tools

Read, Write, Edit, Glob, Grep, WebSearch, WebFetch

context

fork

execution_modes.default

standard

execution_modes.supports

quick, standard, deep

GTM-AEO-XXX: [Gap Title]
Type: AEO-Recommendation
Status: Open
Priority: [High | Medium | Low]
Owner: [Person / role]

Query: "[the exact query]"
Surface: [ChatGPT | Perplexity | AI Overviews | Claude | Brave | Kagi]
Date observed: [YYYY-MM-DD]

Result summary:
  Mentioned? [yes | no]
  Position: [#]
  Accuracy: [matches positioning | miscategorized | wrong]
  Competitive frame: [list of alternatives shown]
  Citation sources: [URLs/domains used]

Gap type: [Absence | Category | Citation | Comparison]

Proposed fix:
  - [Specific action 1]
  - [Specific action 2]

Handoff: [Target skill or owner — e.g., prd-v09-alternatives-pages, content team]

Re-test: [Date to verify fix]

Linked IDs: GTM-YYY (positioning), CFD-ZZZ (competitor), PER-AAA (best-fit)

GTM-XXX: AEO Coverage Matrix
Type: Audit
Status: Snapshot — [YYYY-MM-DD]

| Query | ChatGPT | Perplexity | AI Overviews | Gap Type |
|-------|---------|------------|--------------|----------|
| ... | ✓ #2 | ✗ | ✗ | Absence (2 surfaces) |
| ... | ✗ | ✓ #4 (miscat) | ✗ | Category + Absence |

Total queries: X
Coverage rate: Y% (mentioned in any surface)
Accurate-description rate: Z% (mentioned AND correctly described)

Linked IDs: All GTM-AEO-* entries above

© mattgierhart, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in .claude/skills/prd-v09-aeo-audit of mattgierhart/PRD-driven-context-engineering.

Open the folder on GitHubat commit 30ed1b0