Social
coreyhaines31/marketingskills
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage.
Build a PR pitch package: core pitch, outlet variations, media list, release.
Install PR Pitch
$ npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro pr-pitch --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/pr-pitch .claude/skills/pr-pitch && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "pr-pitch" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitch into .claude/skills/pr-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "pr-pitch", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitchType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro pr-pitch --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/pr-pitch .agents/skills/pr-pitch && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "pr-pitch" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitch into .agents/skills/pr-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "pr-pitch", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro pr-pitch --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/pr-pitch .cursor/skills/pr-pitch && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "pr-pitch" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitch into .cursor/skills/pr-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "pr-pitch", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/indranilbanerjee/digital-marketing-pro.git --path skills/pr-pitch--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro pr-pitch --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/pr-pitch .gemini/skills/pr-pitch && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "pr-pitch" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitch into .gemini/skills/pr-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "pr-pitch", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install indranilbanerjee/digital-marketing-pro pr-pitchInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/pr-pitch .github/skills/pr-pitch && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "pr-pitch" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitch into .github/skills/pr-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "pr-pitch", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro pr-pitch --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/pr-pitch .opencode/skills/pr-pitch && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "pr-pitch" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/pr-pitch into .opencode/skills/pr-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "pr-pitch", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
pr-pitch- GitHub stars
- 862
- Used in
- 1 other repo
- Token cost
- ~778 tokens
- SKILL.md length
- 348 words
- Files
- 1
- Skills in repo
- 162
- Repo updated
- First seen
- Licence
- MIT
At a glance
Build a PR pitch package: core pitch, outlet variations, media list, release.
- Works in 8 steps: Load brand context: Read… → Identify the core news hook and refine… → Craft pitch templates tailored to outlet… → …
- Writing & Content work in your project
- SKILL.md covers Purpose, Input Required, Process and Output, plus 1 more section
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
PR Pitch is an agent skill from indranilbanerjee/digital-marketing-pro. Build a PR pitch package: core pitch, outlet variations, media list, release. "pitch this story to journalists"
Its SKILL.md is about 780 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Writing & Content. The repository describes itself as: An open-source AI marketing operating system for strategy, SEO, AEO/GEO, paid media, content, CRM, and analytics - grounded in brand context, human approval, and verifiable… The licence is MIT.
When your agent uses it
- Writing & Content work in your project
Example prompts
- “pitch this story to journalists”
- “/pr-pitch”
Workflow steps
8 steps, taken from the first numbered list in SKILL.md.
- Load brand context: Read ~/.claude-marketing/brands/_active-brand.json for the active slug, then load…
- Identify the core news hook and refine the angle for maximum editorial appeal
- Craft pitch templates tailored to outlet type (national, trade, broadcast, podcast, newsletter)
- Build a target media list with journalist names, beats, outlets, and contact approach
- Design an outreach sequence: initial pitch, follow-up timing, alternative angles
- Prepare supporting materials: press release draft, fact sheet, quote bank, boilerplate
- If responding to a journalist request platform (e.g., Qwoted, Featured, Source of Sources): craft a source response optimized for…
- Review all materials for brand voice consistency and factual accuracy
What it can do on your machine
Read from SKILL.md and the folder at commit 9e949f3. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
PR Pitch loads about 778 tokens when it runs. Until then it costs about 30 tokens; SKILL.md has 348 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from indranilbanerjee/digital-marketing-pro at commit 9e949f3, republished under its MIT licence (© indranilbanerjee). 348 words, ~778 tokens.
Download SKILL.mdSave it as
.claude/skills/pr-pitch/SKILL.md (or your agent's skills folder).- name
- pr-pitch
- description
- Build a PR pitch package: core pitch, outlet variations, media list, release. "pitch this story to journalists"
- argument-hint
- [topic or news-hook]
/digital-marketing-pro:pr-pitch
Purpose
Create compelling media pitch packages designed to earn coverage. Includes pitch templates customized by outlet type, target media identification, outreach sequencing, and journalist-ready materials.
Input Required
The user must provide (or will be prompted for):
- Story angle: What is newsworthy (launch, data, trend, expert commentary, milestone)
- Pitch type: Proactive pitch, reactive (newsjacking), journalist-request-platform response (e.g., Qwoted, Featured, Source of Sources), or thought leadership placement
- Target outlets: Desired publications or tier level (Tier 1 national, trade, local, podcasts)
- Spokesperson: Who speaks for the brand, their credentials and availability
- Supporting assets: Data, quotes, images, press releases, case studies available
- Timing: Embargo dates, event tie-ins, or urgency level
Process
- Load brand context: Read
~/.claude-marketing/brands/_active-brand.jsonfor the active slug, then load~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice, compliance rules for target markets (skills/context-engine/compliance-rules.md), and industry context. Also check for guidelines at~/.claude-marketing/brands/{slug}/guidelines/_manifest.json— if present, load restrictions and relevant category files. Check for custom templates at~/.claude-marketing/brands/{slug}/templates/. Check for agency SOPs at~/.claude-marketing/sops/. If no brand exists, ask: "Set up a brand first (/digital-marketing-pro:brand-setup)?" — or proceed with defaults. - Identify the core news hook and refine the angle for maximum editorial appeal
- Craft pitch templates tailored to outlet type (national, trade, broadcast, podcast, newsletter)
- Build a target media list with journalist names, beats, outlets, and contact approach
- Design an outreach sequence: initial pitch, follow-up timing, alternative angles
- Prepare supporting materials: press release draft, fact sheet, quote bank, boilerplate
- If responding to a journalist request platform (e.g., Qwoted, Featured, Source of Sources): craft a source response optimized for journalist selection criteria
- Review all materials for brand voice consistency and factual accuracy
Output
A complete PR pitch package containing:
- Core pitch template (email-ready) with subject line options
- Outlet-specific pitch variations (3-5 versions)
- Target media list with journalist details and pitch approach notes
- Outreach timeline with follow-up cadence
- Press release or media advisory draft
- Fact sheet and quote bank
- Journalist-request-platform response template (Qwoted, Featured, Source of Sources — if applicable)
- Measurement framework: coverage tracking, share of voice, backlink value
Agents Used
- pr-outreach — Pitch crafting, media targeting, outreach strategy, journalist relations
© indranilbanerjee, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/pr-pitch of indranilbanerjee/digital-marketing-pro.
Open the folder on GitHubat commit 9e949f3
Used in 1 other repository
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in indranilbanerjee/digital-marketing-pro, which our catalogue first saw on October 7, 2026.
Compare with similar skills
PR Pitch next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| PR Pitch this skillindranilbanerjee/digital-marketing-pro | 862 | 1 repos | ~778 | Automated safety check: Pass | MIT | |
| Socialcoreyhaines31/marketingskills | 54k | 4 repos | ~4.5k | Automated safety check: Pass | MIT | |
| HumanizerAzure-Samples/interview-coach-agent-framework | 173 | 38 repos | ~5.8k | Automated safety check: Pass | MIT | |
| Avoid AI Writingconorbronsdon/avoid-ai-writing | 4.9k | 3 repos | ~8.1k | Automated safety check: Pass | MIT | |
| JavaScript Concept Fact Checkerleonardomso/33-js-concepts | 67k | 1 repos | ~5k | Automated safety check: Pass | MIT | |
| User-Facing Text Cleanupguillaumemeyer/watermarks-remover | 24k | — | ~3.5k | Automated safety check: Pass | MIT |
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Related
Categories
Questions about PR Pitch
What does PR Pitch do?
Build a PR pitch package: core pitch, outlet variations, media list, release. PR Pitch is an agent skill from indranilbanerjee/digital-marketing-pro. Build a PR pitch package: core pitch, outlet variations, media list, release.
When should I use PR Pitch?
PR Pitch fits situations like: writing & Content work in your project.
How do I install PR Pitch in Claude Code?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a claude-code`. Or copy the skill folder (skills/pr-pitch in indranilbanerjee/digital-marketing-pro) into .claude/skills/pr-pitch in your project. Claude Code loads it when a task matches its description.
How do I install PR Pitch in Codex?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a codex`. Or copy the skill folder (skills/pr-pitch in indranilbanerjee/digital-marketing-pro) into .agents/skills/pr-pitch in your project. Codex loads it when a task matches its description.
Can I use PR Pitch in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add indranilbanerjee/digital-marketing-pro --skill pr-pitch -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/pr-pitch, .gemini/skills/pr-pitch, .github/skills/pr-pitch and .opencode/skills/pr-pitch in your project.
What does PR Pitch need to run?
SKILL.md names no scripts, command-line tools or credentials: PR Pitch is instructions for the agent only.
Does PR Pitch access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is PR Pitch safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does PR Pitch use?
PR Pitch is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does PR Pitch use?
About 778 tokens (SKILL.md is roughly 3.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to PR Pitch?
Skills that share tags, products or a category with PR Pitch: Social (coreyhaines31/marketingskills, 54k stars), Humanizer (Azure-Samples/interview-coach-agent-framework, 173 stars), Avoid AI Writing (conorbronsdon/avoid-ai-writing, 4.9k stars) and JavaScript Concept Fact Checker (leonardomso/33-js-concepts, 67k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains PR Pitch?
indranilbanerjee (a GitHub user) maintains it in indranilbanerjee/digital-marketing-pro, which has 862 GitHub stars. The repository holds 162 skills in this directory. The repository was last updated on October 9, 2026.
Source: indranilbanerjee/digital-marketing-pro on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.