Aesthetic Pattern Detection
Surface features differ — colours, words, technologies, industries. Formal patterns
recur across all of them. The same structural moves that make a symphony compelling
make a strategy compelling. The same tension-and-resolution arc that drives a thriller
drives a great pitch. Naming the pattern reveals options that surface-level analysis
cannot, because once the pattern is named, its full playbook becomes available.
Your Process
Step 1: Describe the Thing
What does it do and how does it feel to engage with it? Focus on behaviour and
effect, not surface features — not "it uses blue and white" but "it creates calm
authority that builds confidence incrementally." Describe the experience of it.
Framing check: Confirm the specific artefact before continuing. State what you've identified — the actual object being analyzed and its medium or domain — in one sentence, then use AskUserQuestion:
- Question: "I'm reading this as: [your one-sentence framing of the specific artefact and its context]. Is that right?"
- Header: "Framing"
- Options:
- Yes — proceed — framing is correct
- Adjust — one element is off; user will correct it before you continue
- Reframe — different artefact or context than read; incorporate the correction before proceeding
Step 2: Identify Formal Patterns Present
Work through this list systematically — multiple patterns often operate simultaneously:
- Repetition/Rhythm — recurring elements that create expectation, then satisfy
or productively subvert it
- Symmetry/Asymmetry — balance creates stability and trust; deliberate
asymmetry creates tension and dynamism
- Hierarchy — clear ordering from most to least important, large to small,
general to specific; guides attention
- Contrast — sharp differences that create definition, focus attention, and
make meaning by comparison
- Tension/Resolution — a problem introduced and resolved, a question posed and
answered; the engine of narrative
- Figure/Ground — a subject made vivid and clear by what surrounds and recedes
- Part/Whole — components that build into something greater than their sum
Step 3: Match to Domain Archetypes
Which archetypes from design, storytelling, architecture, or music does this
resemble? The hero's journey. The fugue. The golden section. Thesis-antithesis-
synthesis. Call and response. Name the archetype and its source domain.
Step 4: Name the Pattern
Before narrowing: Show the complete set of patterns identified in Step 2 to the user first. Use AskUserQuestion:
- Question: "I've identified [N] patterns at work. Before I select the dominant one, are there any you'd flag as especially significant, or any I've missed?"
- Header: "Prioritise"
- Options:
- Proceed with your selection — the set looks right
- Flag one — user will name a specific pattern to treat as dominant
- Add a missing one — user will describe a pattern not yet identified
Give the dominant pattern a precise name. Test: does naming it make the thing more
legible? Does it reveal why certain elements work and why others feel off? A good
pattern name is generative — it produces new options, not just descriptions.
Step 5: Apply the Pattern
What does the pattern imply for what should come next? What is currently in the
artefact that violates the pattern — and is that violation intentional (productive
tension) or accidental (incoherence)?