Agent skill

Press Media

by gustavscirulis in gustavscirulis/snapgrid

Get press coverage and media attention for your indie app. An agent skill from gustavscirulis/snapgrid.

Custom licenceAuto-check passed

Install Press Media

skills CLI
$ npx skills add gustavscirulis/snapgrid --skill press-media -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install gustavscirulis/snapgrid press-media --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/gustavscirulis/snapgrid.git skills-src && mkdir -p .claude/skills && cp -r skills-src/.claude/skills/skills/growth/press-media .claude/skills/press-media && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
press-media
GitHub stars
116
Used in
1 other repo
Token cost
~3.1k tokens
SKILL.md length
1,370 words
Files
2
Skills in repo
118
Repo updated
First seen
Licence
Custom licence

At a glance

Get press coverage and media attention for your indie app. An agent skill from gustavscirulis/snapgrid.

  • Works in 7 steps: Gather Context → Press Kit Preparation → Finding Relevant Journalists and Outlets → …
  • User wants press coverage
  • SKILL.md covers When This Skill Activates, Process, Reference Files and Output Format, plus 1 more section
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Press Media is an agent skill from gustavscirulis/snapgrid. Get press coverage and media attention for your indie app. Covers press kit preparation, finding journalists/bloggers/YouTubers, pitch timing, embargo strategy, and story angles that get coverage. Use when user wants press coverage, is preparing for a launch, or wants to build a media kit.

Its SKILL.md is about 3.1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 1 other file (for example `pitch-templates.md`).

The repository describes itself as: SnapGrid is an open-source Mac app for collecting, organizing, and analyzing UI screenshots. It uses AI to automatically detect UI components and patterns, making it a powerful…

When your agent uses it

  • User wants press coverage
  • Is preparing for a launch
  • Wants to build a media kit

Example prompts

  • “/press-media”

Requirements

  • Pre-approved tools (allowed-tools): Read, Write, Glob, Grep, AskUserQuestion, WebSearch

Workflow steps

7 steps, taken from the step headings in SKILL.md.

  1. Gather Context
  2. Press Kit Preparation
  3. Finding Relevant Journalists and Outlets
  4. Pitch Timing
  5. Embargo Strategy
  6. Story Angles That Get Coverage
  7. After Coverage

What it can do on your machine

Read from SKILL.md and the folder at commit eb7eaf4. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves these tools, so the agent can use them without asking each time:

    • Read
    • Write
    • Glob
    • Grep
    • AskUserQuestion
    • WebSearch

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Press Media loads about 3.1k tokens when it runs. Until then it costs about 76 tokens; SKILL.md has 1,370 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~76
When it runs · the whole SKILL.md, loaded when a task matches
~3.1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Its licence (Custom licence) doesn't allow us to republish the file, so here is its outline and opening line. It has 1,370 words (~3,058 tokens).

“Get press coverage and media attention for your indie Apple app. Covers everything from press kit preparation to finding the right journalists to crafting pitches that get responses.”

— opening of SKILL.md by gustavscirulis, Custom licence
name
press-media
allowed-tools
Read, Write, Glob, Grep, AskUserQuestion, WebSearch

Read the full SKILL.md on GitHub

Files

SKILL.md and 1 other file in .claude/skills/skills/growth/press-media of gustavscirulis/snapgrid.

  • SKILL.md
  • pitch-templates.md

Open the folder on GitHubat commit eb7eaf4

Used in 1 other repository

We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in gustavscirulis/snapgrid, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Press Media next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Press Media compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Press Media this skillgustavscirulis/snapgrid1161 repos~3.1kAutomated safety check: PassCustom licence
Markdown Article FormatterJimLiu/baoyu-skills27k6 repos~3.5kAutomated safety check: PassMIT
Socialcoreyhaines31/marketingskills54k4 repos~4.5kAutomated safety check: PassMIT
MarkitdownImCa0/just-laws78114 repos~3.2kAutomated safety check: NotesMIT
Obsidian MarkdownAtmosphere/atmosphere3.8k20 repos~1.3kAutomated safety check: PassApache-2.0
DOCXrvdbreemen/OTGW-firmware20733 repos~4.3kAutomated safety check: PassProprietary

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Questions about Press Media

What does Press Media do?

Get press coverage and media attention for your indie app. An agent skill from gustavscirulis/snapgrid. Press Media is an agent skill from gustavscirulis/snapgrid. Get press coverage and media attention for your indie app.

When should I use Press Media?

Press Media fits situations like: user wants press coverage; is preparing for a launch; wants to build a media kit.

How do I install Press Media in Claude Code?

Run `npx skills add gustavscirulis/snapgrid --skill press-media -a claude-code`. Or copy the skill folder (.claude/skills/skills/growth/press-media in gustavscirulis/snapgrid) into .claude/skills/press-media in your project. Claude Code loads it when a task matches its description.

How do I install Press Media in Codex?

Run `npx skills add gustavscirulis/snapgrid --skill press-media -a codex`. Or copy the skill folder (.claude/skills/skills/growth/press-media in gustavscirulis/snapgrid) into .agents/skills/press-media in your project. Codex loads it when a task matches its description.

Can I use Press Media in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add gustavscirulis/snapgrid --skill press-media -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/press-media, .gemini/skills/press-media, .github/skills/press-media and .opencode/skills/press-media in your project.

What does Press Media need to run?

SKILL.md names no scripts, command-line tools or credentials: Press Media is instructions for the agent only. Its frontmatter pre-approves these tools: Read, Write, Glob, Grep, AskUserQuestion, WebSearch.

Does Press Media access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Press Media safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Press Media use?

Press Media has a licence file (the repository's licence) that doesn't match a standard licence. Read it on GitHub before reusing the skill.

How many tokens does Press Media use?

About 3.1k tokens (SKILL.md is roughly 12k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Press Media?

Skills that share tags, products or a category with Press Media: Markdown Article Formatter (JimLiu/baoyu-skills, 27k stars), Social (coreyhaines31/marketingskills, 54k stars), Markitdown (ImCa0/just-laws, 781 stars) and Obsidian Markdown (Atmosphere/atmosphere, 3.8k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Press Media?

gustavscirulis (a GitHub user) maintains it in gustavscirulis/snapgrid, which has 116 GitHub stars. The repository holds 118 skills in this directory. The repository was last updated on April 30, 2026.

Source: gustavscirulis/snapgrid on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.