A skill your agent uses when choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a "big tent" method (experiment, field study, survey, secondary data…

No licenceAuto-check passedData & Analytics

Install Jm Methods

skills CLI
$ npx skills add franklee16/academic-research-skills --skill jm-methods -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install franklee16/academic-research-skills jm-methods --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/franklee16/academic-research-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/Awesome-Journal-Skills-main/Journal-of-Marketing-Skills/skills/jm-methods .claude/skills/jm-methods && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
jm-methods
GitHub stars
223
Used in
1 other repo
Token cost
~1.2k tokens
SKILL.md length
487 words
Files
1
Skills in repo
1,616
Repo updated
First seen
Licence
None found

At a glance

A skill your agent uses when choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a "big tent" method (experiment, field study, survey, secondary data…

  • Choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a big tent method (experiment
  • SKILL.md covers When to trigger, JM's "big tent" — let the…, Match design to claim and Field realism and managerial…, plus 4 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Qualitative) to a substantive marketing question

What it does

Jm Methods is an agent skill from franklee16/academic-research-skills. Use when choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a "big tent" method (experiment, field study, survey, secondary data, qualitative) to a substantive marketing question, with field realism and identification in mind. Designs the study; it does not run the estimation (jm-data-analysis) or frame the contribution (jm-contribution-framing).

Its SKILL.md is about 1.2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Data & Analytics, covering Data analysis. The repository describes itself as: Comprehensive collection of Claude Code skills for academic research in economics, finance, and social sciences.

When your agent uses it

  • Choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a big tent method (experiment
  • Qualitative) to a substantive marketing question
  • With field realism and identification in mind

Example prompts

  • “big tent”
  • “/jm-methods”

What it can do on your machine

Read from SKILL.md and the folder at commit 9a4b2db. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Jm Methods loads about 1.2k tokens when it runs. Until then it costs about 101 tokens; SKILL.md has 487 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~101
When it runs · the whole SKILL.md, loaded when a task matches
~1.2k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 487 words (~1,249 tokens).

“JM is methodologically pluralistic: it welcomes primary data (experiments, field studies, surveys, interviews, observational data) and secondary data, and champions empirics-first research grounded in real-world phenomena. No single method is privileged. The design rule at JM is therefore: choose the…”

— opening of SKILL.md by franklee16
name
jm-methods

Read the full SKILL.md on GitHub

Files

Just SKILL.md in Awesome-Journal-Skills-main/Journal-of-Marketing-Skills/skills/jm-methods of franklee16/academic-research-skills.

Open the folder on GitHubat commit 9a4b2db

Used in 1 other repository

We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in franklee16/academic-research-skills, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Jm Methods next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

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Python Executorcortega26/chile-hub1132 repos~1.5kAutomated safety check: PassMIT
Agentic Kaggle WorkflowFrankS-IntelLab/agentic-kaggle-skill188—~4kAutomated safety check: PassMIT

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Questions about Jm Methods

What does Jm Methods do?

A skill your agent uses when choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a "big tent" method (experiment, field study, survey, secondary data…. Jm Methods is an agent skill from franklee16/academic-research-skills. Use when choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a "big tent" method (experiment, field study, survey, secondary data, qualitative) to a substantive marketing question, with field realism and identification in mind.

When should I use Jm Methods?

Jm Methods fits situations like: choosing and defending the research design for a Journal of Marketing (JM) manuscript — matching a big tent method (experiment; qualitative) to a substantive marketing question; with field realism and identification in mind.

How do I install Jm Methods in Claude Code?

Run `npx skills add franklee16/academic-research-skills --skill jm-methods -a claude-code`. Or copy the skill folder (Awesome-Journal-Skills-main/Journal-of-Marketing-Skills/skills/jm-methods in franklee16/academic-research-skills) into .claude/skills/jm-methods in your project. Claude Code loads it when a task matches its description.

How do I install Jm Methods in Codex?

Run `npx skills add franklee16/academic-research-skills --skill jm-methods -a codex`. Or copy the skill folder (Awesome-Journal-Skills-main/Journal-of-Marketing-Skills/skills/jm-methods in franklee16/academic-research-skills) into .agents/skills/jm-methods in your project. Codex loads it when a task matches its description.

Can I use Jm Methods in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add franklee16/academic-research-skills --skill jm-methods -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/jm-methods, .gemini/skills/jm-methods, .github/skills/jm-methods and .opencode/skills/jm-methods in your project.

What does Jm Methods need to run?

SKILL.md names no scripts, command-line tools or credentials: Jm Methods is instructions for the agent only.

Does Jm Methods access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Jm Methods safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Jm Methods use?

No licence was found for Jm Methods or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Jm Methods use?

About 1.2k tokens (SKILL.md is roughly 5k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Jm Methods?

Skills that share tags, products or a category with Jm Methods: Exploratory Data Analysis (spacering-net/codeg, 3.8k stars), Excel and CSV Data Analysis (bytedance/deer-flow, 83k stars), Exploratory Data Analysis (Oleafly/Oleafly, 206 stars) and Python Executor (cortega26/chile-hub, 113 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Jm Methods?

franklee16 (a GitHub user) maintains it in franklee16/academic-research-skills, which has 223 GitHub stars. The repository holds 1,616 skills in this directory. The repository was last updated on September 18, 2026.

Source: franklee16/academic-research-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.