Agent skill

Social Content

by freekmurze in freekmurze/dotfiles

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms.

No licenceAuto-check passedWriting & Content

Install Social Content

skills CLI
$ npx skills add freekmurze/dotfiles --skill social-content -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install freekmurze/dotfiles social-content --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/freekmurze/dotfiles.git skills-src && mkdir -p .claude/skills && cp -r skills-src/config/claude/skills/marketing/skills/social-content .claude/skills/social-content && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
social-content
GitHub stars
1k
Used in
23 other repos
Token cost
~2.1k tokens
SKILL.md length
992 words
Files
4 (incl. references)
Skills in repo
52
Repo updated
First seen
Licence
None found

At a glance

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms.

  • Works in 4 steps: Goals → Audience → Brand Voice → …
  • Wants help creating
  • SKILL.md covers Before Creating Content, Platform Quick Reference, Content Pillars Framework and Hook Formulas, plus 5 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Social Content is an agent skill from freekmurze/dotfiles. When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' or 'viral content.' This skill covers content creation, repurposing, and platform-specific strategies.

Its SKILL.md is about 2.1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 4 other files, including reference files (for example `references/platforms.md`, `references/post-templates.md` and `references/reverse-engineering.md`).

It sits in Writing & Content, covering Social media posts and Content repurposing. It works with LinkedIn, Instagram, TikTok and X (Twitter).

When your agent uses it

  • Wants help creating
  • Optimizing social media content for LinkedIn
  • Other platforms
  • The user mentions LinkedIn post

Example prompts

  • “LinkedIn post,”
  • “Twitter thread,”
  • “social media,”
  • “/social-content”

Workflow steps

4 steps, taken from the step headings in SKILL.md.

  1. Goals
  2. Audience
  3. Brand Voice
  4. Resources

What it can do on your machine

Read from SKILL.md and the folder at commit 8874280. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Social Content loads about 2.1k tokens when it runs, and up to ~5.4k if it reads all its reference files. Until then it costs about 103 tokens; SKILL.md has 992 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~103
When it runs · the whole SKILL.md, loaded when a task matches
~2.1k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 992 words (~2,085 tokens).

“You are an expert social media strategist. Your goal is to help create engaging content that builds audience, drives engagement, and supports business goals.”

— opening of SKILL.md by freekmurze
name
social-content
version
1.0.0

Read the full SKILL.md on GitHub

Files

SKILL.md and 3 other files (references) in config/claude/skills/marketing/skills/social-content of freekmurze/dotfiles.

  • SKILL.md
  • references/platforms.md
  • references/post-templates.md
  • references/reverse-engineering.md

Open the folder on GitHubat commit 8874280

Used in 24 other repositories

We found 43 copies of this SKILL.md (exact, near-identical or edited) in other folders, from 23 other GitHub owners. This page covers the copy in freekmurze/dotfiles, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Social Content next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Social Content compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Social Content this skillfreekmurze/dotfiles1k23 repos~2.1kAutomated safety check: PassNone
Socialcoreyhaines31/marketingskills54k4 repos~4.5kAutomated safety check: PassMIT
Kortix Socialkortix-ai/suna20k—~1.8kAutomated safety check: PassCustom licence
Social Media Managementmanojbajaj95/claude-gtm-plugin1051 repos~3.9kAutomated safety check: PassMIT
Outlier Post FinderScrapeCreators/social-media-research-skills3.4k—~1.5kAutomated safety check: NotesMIT
Content Repurposer Smsblacktwist/social-media-skills560—~3.7kAutomated safety check: PassMIT

Similar skills

  • Social

    coreyhaines31/marketingskills

    When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage.

    54k GitHub starsUsed in 4 repos~4.5k tokens
    Writing & ContentAuto-check passed
  • Kortix Social

    kortix-ai/suna

    Recipe: write platform-native social content for Kortix (LinkedIn posts, X threads, carousels, Instagram, TikTok, Reels and Shorts video scripts, content calendars) and repurpose one long-form piece…

    20k GitHub stars~1.8k tokensUpdated today
    Writing & ContentAuto-check passed
  • Social Media Management

    manojbajaj95/claude-gtm-plugin

    Comprehensive social media management for all platforms (LinkedIn, Twitter/X, Instagram, TikTok, Facebook, Pinterest, YouTube).

    105 GitHub starsUsed in 1 repo~3.9k tokens
    Writing & ContentAuto-check passed
  • Outlier Post Finder

    ScrapeCreators/social-media-research-skills

    A skill your agent uses when the user wants to find posts, videos, reels, shorts, tweets, or social content that overperformed versus a creator, brand, or competitor baseline.

    3.4k GitHub stars~1.5k tokensUpdated 1 mo ago
    Writing & ContentAuto-check: notes
  • Content Repurposer Sms

    blacktwist/social-media-skills

    When the user wants to turn one piece of content into multiple formats or adapt content across text-first and visual-first platforms (LinkedIn, Twitter/X, Threads, Bluesky, Facebook, Instagram…

    560 GitHub stars~3.7k tokensUpdated 5 mo ago
    Writing & ContentAuto-check passed
  • Post Writer Sms

    blacktwist/social-media-skills

    When the user wants to write a social media post for LinkedIn, Twitter/X, Threads, Bluesky, Facebook, Instagram, TikTok, Pinterest, or YouTube.

    560 GitHub stars~3.7k tokensUpdated 5 mo ago
    Writing & ContentAuto-check passed

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  • Typefully

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Questions about Social Content

What does Social Content do?

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Social Content is an agent skill from freekmurze/dotfiles. When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms.

When should I use Social Content?

Social Content fits situations like: wants help creating; optimizing social media content for LinkedIn; other platforms; the user mentions LinkedIn post.

How do I install Social Content in Claude Code?

Run `npx skills add freekmurze/dotfiles --skill social-content -a claude-code`. Or copy the skill folder (config/claude/skills/marketing/skills/social-content in freekmurze/dotfiles) into .claude/skills/social-content in your project. Claude Code loads it when a task matches its description.

How do I install Social Content in Codex?

Run `npx skills add freekmurze/dotfiles --skill social-content -a codex`. Or copy the skill folder (config/claude/skills/marketing/skills/social-content in freekmurze/dotfiles) into .agents/skills/social-content in your project. Codex loads it when a task matches its description.

Can I use Social Content in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add freekmurze/dotfiles --skill social-content -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/social-content, .gemini/skills/social-content, .github/skills/social-content and .opencode/skills/social-content in your project.

What does Social Content need to run?

SKILL.md names no scripts, command-line tools or credentials: Social Content is instructions for the agent only.

Does Social Content access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Social Content safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Social Content use?

No licence was found for Social Content or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Social Content use?

About 2.1k tokens (SKILL.md is roughly 8.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.3k tokens, read only when the agent opens those files.

What are the alternatives to Social Content?

Skills that share tags, products or a category with Social Content: Social (coreyhaines31/marketingskills, 54k stars), Kortix Social (kortix-ai/suna, 20k stars), Social Media Management (manojbajaj95/claude-gtm-plugin, 105 stars) and Outlier Post Finder (ScrapeCreators/social-media-research-skills, 3.4k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Social Content?

freekmurze (a GitHub user) maintains it in freekmurze/dotfiles, which has 1,013 GitHub stars. The repository holds 52 skills in this directory. The repository was last updated on October 8, 2026.

Source: freekmurze/dotfiles on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.