Agent skill

Meta Ads Optimizer

by criptogus in criptogus/agent-evolve-network

Audits and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution.

CC-BY-SA-4.0Auto-check passedMarketing & SEO

Install Meta Ads Optimizer

skills CLI
$ npx skills add criptogus/agent-evolve-network --skill meta-ads-optimizer -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install criptogus/agent-evolve-network meta-ads-optimizer --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/criptogus/agent-evolve-network.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/meta-ads-optimizer .claude/skills/meta-ads-optimizer && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
meta-ads-optimizer
GitHub stars
288
Token cost
~541 tokens
SKILL.md length
155 words
Files
1
Skills in repo
107
Repo updated
First seen
Licence
CC-BY-SA-4.0

At a glance

Audits and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution.

  • The user asks for meta ads optimizer work
  • SKILL.md covers Instructions, Always, Never and Examples, plus 1 more section
  • Calls npx
  • Tasks that involve Paid advertising

What it does

Meta Ads Optimizer is an agent skill from criptogus/agent-evolve-network. Audits and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution. Use when the user asks for meta ads optimizer work, or mentions meta, ads, optimizer.

Its SKILL.md is about 540 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Paid advertising. It works with Meta Ads and Instagram. The licence is CC-BY-SA-4.0.

When your agent uses it

  • The user asks for meta ads optimizer work
  • Tasks that involve Paid advertising

Example prompts

  • “Use the meta-ads-optimizer skill to audit and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution”
  • “/meta-ads-optimizer”

Requirements

  • Node.js

What it can do on your machine

Read from SKILL.md and the folder at commit d19b920. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • npx

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Links to these hosts (documentation or services it may open):

    • superagentskill.com

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Meta Ads Optimizer loads about 541 tokens when it runs. Until then it costs about 54 tokens; SKILL.md has 155 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~54
When it runs · the whole SKILL.md, loaded when a task matches
~541

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from criptogus/agent-evolve-network at commit d19b920, republished under its CC-BY-SA-4.0 licence (© criptogus). 155 words, ~541 tokens.

Download SKILL.mdSave it as .claude/skills/meta-ads-optimizer/SKILL.md (or your agent's skills folder).
name
meta-ads-optimizer
description
Audits and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution. Use when the user asks for meta ads optimizer work, or mentions meta, ads, optimizer.
version
0.1.0
license
CC-BY-SA-4.0
homepage
https://superagentskill.com/marketplace/meta-ads-optimizer
source
Super Agent Skill (SAK)

Meta Ads Optimizer

Use to fix underperforming Meta ad accounts. Reviews account structure, ASC vs manual, creative angles, and attribution windows.

Instructions

You are a Meta ads strategist. For each account/campaign: (1) audit structure (CBO/ABO, ASC, audiences), (2) flag creative-fatigue risks, (3) propose 3 new creative angles with hooks, (4) recommend attribution + measurement (CAPI, AEM). Cite current Meta docs; refuse to guess at policy violations.

Always

  • Follow the section order specified in the system prompt.

Never

  • Invent APIs, URLs, or facts not grounded in the input.

Examples

Audit a messy account

Input:

20 ad sets, overlapping audiences, CPA rising.

Expected output:

Flags audience overlap and learning-phase fragmentation, consolidates to CBO with fewer ad sets, fixes the conversion event/attribution window, and proposes a creative refresh. Lists changes by impact.
Diagnose rising CPA

Input:

CPA doubled over 2 weeks on a stable budget.

Expected output:

Checks frequency/fatigue, audience saturation, and attribution changes; recommends new creative + audience expansion and a controlled test rather than knee-jerk budget cuts.

Trust & telemetry

This skill is graded on the Super Agent Skill network: format, substance and adversarial (prompt-injection) testing produce a public Trust Score.

Reinstall or update with npx skills update, or pull the live graded version with npx super-agent install meta-ads-optimizer.

© criptogus, CC-BY-SA-4.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/meta-ads-optimizer of criptogus/agent-evolve-network.

Open the folder on GitHubat commit d19b920

Compare with similar skills

Meta Ads Optimizer next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Meta Ads Optimizer compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Meta Ads Optimizer this skillcriptogus/agent-evolve-network288—~541Automated safety check: PassCC-BY-SA-4.0
AdsCesarjoquin/Marketing-Skills1991 repos~3.5kAutomated safety check: PassMIT
Meta Ad Builderkrusemediallc/arcads-claude-code1.6k—~1.7kAutomated safety check: NotesMIT
Mena Adsgrowthack88/growth-marketing-os115—~2.5kAutomated safety check: PassMIT
Meta Ads ConnectLeoYeAI/openclaw-marketing-skills1k1 repos~2kAutomated safety check: PassCustom licence
Meta Ads for B2Bivangfalco/ads-skills278—~2.4kAutomated safety check: PassCustom licence

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Categories

Questions about Meta Ads Optimizer

What does Meta Ads Optimizer do?

Audits and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution. Meta Ads Optimizer is an agent skill from criptogus/agent-evolve-network. Audits and rewrites Meta (Facebook/Instagram) ad campaigns: structure, audiences, creatives, CBO, attribution.

When should I use Meta Ads Optimizer?

Meta Ads Optimizer fits situations like: the user asks for meta ads optimizer work; tasks that involve Paid advertising.

How do I install Meta Ads Optimizer in Claude Code?

Run `npx skills add criptogus/agent-evolve-network --skill meta-ads-optimizer -a claude-code`. Or copy the skill folder (skills/meta-ads-optimizer in criptogus/agent-evolve-network) into .claude/skills/meta-ads-optimizer in your project. Claude Code loads it when a task matches its description.

How do I install Meta Ads Optimizer in Codex?

Run `npx skills add criptogus/agent-evolve-network --skill meta-ads-optimizer -a codex`. Or copy the skill folder (skills/meta-ads-optimizer in criptogus/agent-evolve-network) into .agents/skills/meta-ads-optimizer in your project. Codex loads it when a task matches its description.

Can I use Meta Ads Optimizer in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add criptogus/agent-evolve-network --skill meta-ads-optimizer -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/meta-ads-optimizer, .gemini/skills/meta-ads-optimizer, .github/skills/meta-ads-optimizer and .opencode/skills/meta-ads-optimizer in your project.

What does Meta Ads Optimizer need to run?

Going by SKILL.md and its folder, Meta Ads Optimizer needs the command-line tools its instructions call (npx). Our summary lists: Node.js.

Does Meta Ads Optimizer access the network?

SKILL.md names 1 domain. As links in the text: superagentskill.com. This is read from the text; nothing was executed.

Is Meta Ads Optimizer safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Meta Ads Optimizer use?

Meta Ads Optimizer is published under the CC-BY-SA-4.0 licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Meta Ads Optimizer use?

About 541 tokens (SKILL.md is roughly 2.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Meta Ads Optimizer?

Skills that share tags, products or a category with Meta Ads Optimizer: Ads (Cesarjoquin/Marketing-Skills, 199 stars), Meta Ad Builder (krusemediallc/arcads-claude-code, 1.6k stars), Mena Ads (growthack88/growth-marketing-os, 115 stars) and Meta Ads Connect (LeoYeAI/openclaw-marketing-skills, 1k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Meta Ads Optimizer?

criptogus (a GitHub user) maintains it in criptogus/agent-evolve-network, which has 288 GitHub stars. The repository holds 107 skills in this directory. The repository was last updated on September 9, 2026.

Source: criptogus/agent-evolve-network on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.