Social
coreyhaines31/marketingskills
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage.
Generate 6 clickbait-style LinkedIn hook variations for any topic.
Install Hook Generator
$ npx skills add charlie947/social-media-skills --skill hook-generator -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install charlie947/social-media-skills hook-generator --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/charlie947/social-media-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/hook-generator .claude/skills/hook-generator && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "hook-generator" agent skill from https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generator into .claude/skills/hook-generator/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hook-generator", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generatorType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add charlie947/social-media-skills --skill hook-generator -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install charlie947/social-media-skills hook-generator --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/charlie947/social-media-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/hook-generator .agents/skills/hook-generator && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "hook-generator" agent skill from https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generator into .agents/skills/hook-generator/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hook-generator", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add charlie947/social-media-skills --skill hook-generator -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install charlie947/social-media-skills hook-generator --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/charlie947/social-media-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/hook-generator .cursor/skills/hook-generator && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "hook-generator" agent skill from https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generator into .cursor/skills/hook-generator/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hook-generator", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/charlie947/social-media-skills.git --path skills/hook-generator--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add charlie947/social-media-skills --skill hook-generator -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install charlie947/social-media-skills hook-generator --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/charlie947/social-media-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/hook-generator .gemini/skills/hook-generator && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "hook-generator" agent skill from https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generator into .gemini/skills/hook-generator/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hook-generator", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install charlie947/social-media-skills hook-generatorInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add charlie947/social-media-skills --skill hook-generator -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/charlie947/social-media-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/hook-generator .github/skills/hook-generator && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "hook-generator" agent skill from https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generator into .github/skills/hook-generator/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hook-generator", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add charlie947/social-media-skills --skill hook-generator -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install charlie947/social-media-skills hook-generator --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/charlie947/social-media-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/hook-generator .opencode/skills/hook-generator && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "hook-generator" agent skill from https://github.com/charlie947/social-media-skills/tree/main/skills/hook-generator into .opencode/skills/hook-generator/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "hook-generator", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
hook-generator- GitHub stars
- 3.8k
- Token cost
- ~1.1k tokens
- SKILL.md length
- 527 words
- Files
- 1
- Skills in repo
- 15
- Repo updated
- First seen
- Licence
- MIT
At a glance
Generate 6 clickbait-style LinkedIn hook variations for any topic.
- Works in 4 steps: Get the topic → Write 6 hook variations → Output format → …
- The user says write me hooks
- SKILL.md covers Codex and Claude runtime, CRITICAL: Auto-start on load, Step 1. Get the topic and Step 2. Write 6 hook variations, plus 3 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Hook Generator is an agent skill from charlie947/social-media-skills. Generate 6 clickbait-style LinkedIn hook variations for any topic. Two-line hooks built on the formula: a 40-char opening line, a 40-char bold contrast line. Uses supplied numbers and genuine first-person experience when available. Use this skill whenever the user says "write me hooks", "hook ideas", "generate hooks", "I need a hook for a post about...", or pastes a topic and asks for openers. Fast output, no preamble.
Its SKILL.md is about 1.1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Writing & Content. It works with LinkedIn. The licence is MIT.
When your agent uses it
- The user says write me hooks
- I need a hook for a post about...
- Pastes a topic and asks for openers
Example prompts
- “write me hooks”
- “hook ideas”
- “generate hooks”
- “/hook-generator”
Workflow steps
4 steps, taken from the step headings in SKILL.md.
What it can do on your machine
Read from SKILL.md and the folder at commit 8cefb5b. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Hook Generator loads about 1.1k tokens when it runs. Until then it costs about 109 tokens; SKILL.md has 527 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from charlie947/social-media-skills at commit 8cefb5b, republished under its MIT licence (© charlie947). 527 words, ~1,067 tokens.
Download SKILL.mdSave it as
.claude/skills/hook-generator/SKILL.md (or your agent's skills folder).- name
- hook-generator
- description
- Generate 6 clickbait-style LinkedIn hook variations for any topic. Two-line hooks built on the formula: a 40-char opening line, a 40-char bold contrast line. Uses supplied numbers and genuine first-person experience when available. Use this skill whenever the user says "write me hooks", "hook ideas", "generate hooks", "I need a hook for a post about...", or pastes a topic and asks for openers. Fast output, no preamble.
Hook Generator
Codex and Claude runtime
- Use this skill in Codex or Claude with the tools actually available in the current task.
AskUserQuestionexamples describe the questions, not a required API: use an available question tool within its limits, or ask in chat. Reuse answers and source material already supplied. - Work in the user-selected project. Read its
about-me.md,voice.mdand relevant brand files before personalised work. Confirm the intended author if files conflict or contain starter defaults. Ask for missing facts or runvoice-builder; never inherit the maintainer's identity, accounts or private files. - Resolve bundled
references/relative to this skill folder. For an explicitly requested profile refresh, read and update the canonicalabout-me.md,voice.mdornewsletter-voice.mdin place, preserving unrelated user facts and rules. Consumers must reread those canonical files. Use a new filename only for new deliverables that would collide with unrelated existing files. Installation alone never starts an interview or writes files. Do not write persistent learnings unless requested. - Use supplied evidence first. Verify external claims through available search/source tools when needed. If a source or integration is unavailable, name the missing capability and offer supplied text/export input. Never invent facts, first-person experience, metrics or a successful tool run.
- Connect only services needed for the chosen route through the user's existing account. Never print credentials or overwrite connections. Drafting, saving and reviewing do not authorise publishing, sending messages or changing accounts.
CRITICAL: Auto-start on load
When this skill triggers, go straight to Step 1. Do not summarise. Do not explain what makes a good hook.
Step 1. Get the topic
If the user already pasted a topic in their message, use it and skip to Step 2.
Otherwise ask:
What topic do you want hooks for?
Wait for response.
Show full SKILL.md (236 more words)Show less
Step 2. Write 6 hook variations
Every hook has the same structure:
- Line 1 (Opening): 40 characters maximum. No questions. States something unexpected, specific, or punchy.
- Line 2 (Contrast): 40 characters maximum. Contradicts, reframes, or undercuts the opening.
Every variation must:
- Use "How I" or "I" only for a real experience supplied by the author. Otherwise use an evidence-backed nonpersonal angle and label the unavailable personal angle.
- Include a digit or metric where possible
- Follow clickbait principles: tension, curiosity gap, stakes
Produce 6 variations covering different angles:
- Number-led: Lead with a specific number or metric
- Contrarian: State a belief then flip it
- Personal transformation: Before vs after with a digit
- Authority reference: Reference a name, tool, or brand
- Admission: Confess a mistake or loss
- Future shock: A prediction or "X is about to change"
Step 3. Output format
HOOKS for [topic]
1. [Number-led]
[Line 1]
[Line 2]
2. [Contrarian]
[Line 1]
[Line 2]
3. [Personal transformation]
[Line 1]
[Line 2]
4. [Authority reference]
[Line 1]
[Line 2]
5. [Admission]
[Line 1]
[Line 2]
6. [Future shock]
[Line 1]
[Line 2]Step 4. Offer the next move
Ask:
Want me to build one of these into a full post? Call the post-formatter skill with the hook number.
Rules
- 40 characters maximum per line. Count them.
- No questions in the opening line.
- No em dashes.
- No filler words. Every word earns its place.
- Prefer digits over spelled numbers (3, not three).
- British English unless voice.md says otherwise.
- Preserve uncertainty in the source. Never invent a result or certainty to make a hook stronger. Count the exact characters with an available text tool before delivery.
© charlie947, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/hook-generator of charlie947/social-media-skills.
Open the folder on GitHubat commit 8cefb5b
Compare with similar skills
Hook Generator next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Hook Generator this skillcharlie947/social-media-skills | 3.8k | — | ~1.1k | Automated safety check: Pass | MIT | |
| Socialcoreyhaines31/marketingskills | 54k | 4 repos | ~4.5k | Automated safety check: Pass | MIT | |
| Social Contentfreekmurze/dotfiles | 1k | 23 repos | ~2.1k | Automated safety check: Pass | None | |
| Linkedin Marketingsergebulaev/linkedin-skills | 4.4k | 1 repos | ~3.2k | Automated safety check: Notes | MIT | |
| Linkedin Comment Draftersergebulaev/linkedin-skills | 4.4k | 1 repos | ~2.2k | Automated safety check: Pass | MIT | |
| Linkedin Content Plannersergebulaev/linkedin-skills | 4.4k | 1 repos | ~2.1k | Automated safety check: Pass | MIT |
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Related
Works with
Categories
Questions about Hook Generator
What does Hook Generator do?
Generate 6 clickbait-style LinkedIn hook variations for any topic. Hook Generator is an agent skill from charlie947/social-media-skills. Generate 6 clickbait-style LinkedIn hook variations for any topic.
When should I use Hook Generator?
Hook Generator fits situations like: the user says write me hooks; I need a hook for a post about..; pastes a topic and asks for openers.
How do I install Hook Generator in Claude Code?
Run `npx skills add charlie947/social-media-skills --skill hook-generator -a claude-code`. Or copy the skill folder (skills/hook-generator in charlie947/social-media-skills) into .claude/skills/hook-generator in your project. Claude Code loads it when a task matches its description.
How do I install Hook Generator in Codex?
Run `npx skills add charlie947/social-media-skills --skill hook-generator -a codex`. Or copy the skill folder (skills/hook-generator in charlie947/social-media-skills) into .agents/skills/hook-generator in your project. Codex loads it when a task matches its description.
Can I use Hook Generator in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add charlie947/social-media-skills --skill hook-generator -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/hook-generator, .gemini/skills/hook-generator, .github/skills/hook-generator and .opencode/skills/hook-generator in your project.
What does Hook Generator need to run?
SKILL.md names no scripts, command-line tools or credentials: Hook Generator is instructions for the agent only.
Does Hook Generator access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Hook Generator safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Hook Generator use?
Hook Generator is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Hook Generator use?
About 1.1k tokens (SKILL.md is roughly 4.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Hook Generator?
Skills that share tags, products or a category with Hook Generator: Social (coreyhaines31/marketingskills, 54k stars), Social Content (freekmurze/dotfiles, 1k stars), Linkedin Marketing (sergebulaev/linkedin-skills, 4.4k stars) and Linkedin Comment Drafter (sergebulaev/linkedin-skills, 4.4k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Hook Generator?
charlie947 (a GitHub user) maintains it in charlie947/social-media-skills, which has 3,833 GitHub stars. The repository holds 15 skills in this directory. The repository was last updated on September 15, 2026.
Source: charlie947/social-media-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.