Create Business
wondelai/skills
Guided journey from raw idea to a validated, positioned, priced business with a chosen beachhead.
Apply Blue Ocean Strategy to create uncontested market space through value innovation.
$ npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install asgard-ai-platform/skills biz-blue-ocean --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/biz-blue-ocean .claude/skills/biz-blue-ocean && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "biz-blue-ocean" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-ocean into .claude/skills/biz-blue-ocean/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "biz-blue-ocean", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-oceanType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install asgard-ai-platform/skills biz-blue-ocean --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/biz-blue-ocean .agents/skills/biz-blue-ocean && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "biz-blue-ocean" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-ocean into .agents/skills/biz-blue-ocean/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "biz-blue-ocean", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install asgard-ai-platform/skills biz-blue-ocean --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/biz-blue-ocean .cursor/skills/biz-blue-ocean && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "biz-blue-ocean" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-ocean into .cursor/skills/biz-blue-ocean/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "biz-blue-ocean", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/asgard-ai-platform/skills.git --path biz-blue-ocean--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install asgard-ai-platform/skills biz-blue-ocean --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/biz-blue-ocean .gemini/skills/biz-blue-ocean && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "biz-blue-ocean" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-ocean into .gemini/skills/biz-blue-ocean/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "biz-blue-ocean", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install asgard-ai-platform/skills biz-blue-oceanInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/biz-blue-ocean .github/skills/biz-blue-ocean && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "biz-blue-ocean" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-ocean into .github/skills/biz-blue-ocean/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "biz-blue-ocean", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install asgard-ai-platform/skills biz-blue-ocean --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/asgard-ai-platform/skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/biz-blue-ocean .opencode/skills/biz-blue-ocean && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "biz-blue-ocean" agent skill from https://github.com/asgard-ai-platform/skills/tree/main/biz-blue-ocean into .opencode/skills/biz-blue-ocean/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "biz-blue-ocean", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
biz-blue-oceanApply Blue Ocean Strategy to create uncontested market space through value innovation.
Biz Blue Ocean is an agent skill from asgard-ai-platform/skills. Apply Blue Ocean Strategy to create uncontested market space through value innovation. Use this skill when the user needs to differentiate beyond price competition, find new market opportunities, or redesign a product's value proposition using the Strategy Canvas and Four Actions Framework (Eliminate-Reduce-Raise-Create). Also use when the user says 'how do we stop competing on price', 'create a new category', or 'escape the red ocean'.
Its SKILL.md is about 2k tokens, which your agent loads only when the skill is triggered. The skill folder holds 5 other files, including reference files (for example `examples/sample_scenario.md`, `references/framework-comparison.md` and `references/six-paths.md`).
It sits in Product & Project Management, covering Product strategy, Startup and business strategy and Positioning and messaging. The repository describes itself as: 301 open-source coding agent skills across 22 domains — methodology, judgment & gotchas packaged as Claude Agent Skills for the Asgard AI Platform. The licence is MIT.
4 steps, taken from the step headings in SKILL.md.
Read from SKILL.md and the folder at commit 4e7f4f8. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Biz Blue Ocean loads about 2k tokens when it runs, and up to ~8.9k if it reads all its reference files. Until then it costs about 114 tokens; SKILL.md has 752 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from asgard-ai-platform/skills at commit 4e7f4f8, republished under its MIT licence (© asgard-ai-platform). 752 words, ~1,994 tokens.
.claude/skills/biz-blue-ocean/SKILL.md (or your agent's skills folder). This skill also uses 3 other files; get the full folder from GitHub.Blue Ocean Strategy shifts focus from competing within existing market boundaries (red ocean) to creating uncontested market space (blue ocean) through value innovation — simultaneously pursuing differentiation AND low cost. The core tools are the Strategy Canvas (visualizing competitive factors) and the Four Actions Framework (Eliminate-Reduce-Raise-Create).
Trigger conditions:
When NOT to use:
IRON LAW: Value Innovation = Differentiation + Low Cost Simultaneously
Blue Ocean is NOT about choosing between differentiation and low cost.
It requires BOTH — achieve differentiation by Raising and Creating factors,
AND achieve low cost by Eliminating and Reducing factors.
If a strategy only adds features (cost goes up), it's differentiation, not Blue Ocean.
If a strategy only cuts features (value drops), it's cost leadership, not Blue Ocean.IRON LAW: Customer Utility First, Technology Second
Blue Ocean strategies are defined by the buyer's VALUE, not by technological
innovation. A new technology that doesn't shift the buyer's value curve is
not a Blue Ocean move. Always start from what the customer values.Map the industry's competitive factors on a canvas:
The insight comes from seeing where all players' curves converge — these are the "red ocean" factors where everyone competes the same way.
For each competitive factor, ask:
| Action | Question | Effect |
|---|---|---|
| Eliminate | Which factors that the industry takes for granted should be eliminated? | Removes cost, simplifies |
| Reduce | Which factors should be reduced well below the industry standard? | Reduces cost |
| Raise | Which factors should be raised well above the industry standard? | Increases differentiation |
| Create | Which factors should be created that the industry has never offered? | Creates new value |
The key: Eliminate and Reduce to fund Raise and Create. The cost savings from the first two actions pay for the second two.
Plot the proposed new strategy on the same canvas:
A valid Blue Ocean strategy has:
If any characteristic is missing, iterate on the Four Actions.
# Blue Ocean Strategy: {Product/Service}
## Current Strategy Canvas
| Competitive Factor | Industry Avg | Competitor A | Competitor B | Our Current |
|-------------------|-------------|-------------|-------------|------------|
| {factor 1} | H/M/L | H/M/L | H/M/L | H/M/L |
| {factor 2} | ... | ... | ... | ... |
## Four Actions Framework
### Eliminate (remove entirely)
- {Factor}: {why it can be removed without losing core value}
### Reduce (well below standard)
- {Factor}: {why this can be scaled back}
### Raise (well above standard)
- {Factor}: {why this matters more than the industry realizes}
### Create (never offered before)
- {Factor}: {what new value this brings to buyers}
## New Value Curve
| Competitive Factor | Industry Avg | Our Blue Ocean |
|-------------------|-------------|---------------|
| {factor} | H/M/L | Eliminated/Low/Med/High/New |
## Strategy Validation
- **Focus**: {which factors we emphasize}
- **Divergence**: {how our curve differs from competitors}
- **Tagline**: "{one-sentence strategy summary}"
## Implementation Priorities
1. ...
2. ...Scenario: Blue Ocean for a traditional gym chain losing members to budget gyms
Four Actions:
Tagline: "The cleanest gym within 5 minutes of your home, open when you want it."
This is valid Blue Ocean because cost goes down (eliminate trainer/juice bar/staff) while differentiation goes up (cleanliness, convenience, 24/7 access).
Scenario: Same gym chain
What went wrong:
references/six-paths.mdreferences/framework-comparison.md© asgard-ai-platform, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
SKILL.md and 3 other files (references) in biz-blue-ocean of asgard-ai-platform/skills.
Open the folder on GitHubat commit 4e7f4f8
Biz Blue Ocean next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Biz Blue Ocean this skillasgard-ai-platform/skills | 242 | — | ~2k | Automated safety check: Pass | MIT | |
| Create Businesswondelai/skills | 2.4k | — | ~6.1k | Automated safety check: Pass | MIT | |
| Startup Designferdinandobons/startup-skill | 1.2k | — | ~8.1k | Automated safety check: Pass | MIT | |
| Startup Validatorailabs-393/ai-labs-claude-skills | 455 | 1 repos | ~2.8k | Automated safety check: Pass | MIT | |
| Competitive Teardownalirezarezvani/claude-skills | 28k | 1 repos | ~2.1k | Automated safety check: Pass | MIT | |
| Good Strategy Bad Strategy Kernelamplitude/builder-skills | 159 | — | ~2.2k | Automated safety check: Pass | None |
wondelai/skills
Guided journey from raw idea to a validated, positioned, priced business with a chosen beachhead.
ferdinandobons/startup-skill
Design, validate, and plan a startup from scratch. An agent skill from ferdinandobons/startup-skill.
ailabs-393/ai-labs-claude-skills
Comprehensive startup idea validation and market analysis tool.
alirezarezvani/claude-skills
Analyzes competitor products and companies by synthesizing data from pricing pages, app store reviews, job postings, SEO signals, and social media into structured competitive intelligence.
amplitude/builder-skills
Evaluates or drafts a strategy using Rumelt's kernel of diagnosis, guiding policy and coherent actions, to expose goal lists posing as strategy.
amplitude/builder-skills
Walks a team through Lafley and Martin's five-choice cascade to pin down where to compete and how to win there.
asgard-ai-platform/skills
Implement BM25 ranking function for e-commerce product search relevance scoring.
asgard-ai-platform/skills
Calculate Cpk process capability index to assess whether a process meets specification requirements.
asgard-ai-platform/skills
Calculate price elasticity of demand to quantify how price changes affect sales volume.
asgard-ai-platform/skills
Apply Bayesian averaging to rank items by combining observed ratings with prior expectations.
asgard-ai-platform/skills
Implement Elo rating system to rank items or players from pairwise comparison outcomes.
asgard-ai-platform/skills
Calculate Wilson Score confidence intervals for ranking items by positive proportion with sample size correction.
Apply Blue Ocean Strategy to create uncontested market space through value innovation. Biz Blue Ocean is an agent skill from asgard-ai-platform/skills. Apply Blue Ocean Strategy to create uncontested market space through value innovation.
Biz Blue Ocean fits situations like: the user needs to differentiate beyond price competition; find new market opportunities; redesign a products value proposition using the Strategy Canvas and Four Actions Framework (Eliminate-Reduce-Raise-Create); the user says how do we stop competing on price.
Run `npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a claude-code`. Or copy the skill folder (biz-blue-ocean in asgard-ai-platform/skills) into .claude/skills/biz-blue-ocean in your project. Claude Code loads it when a task matches its description.
Run `npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a codex`. Or copy the skill folder (biz-blue-ocean in asgard-ai-platform/skills) into .agents/skills/biz-blue-ocean in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add asgard-ai-platform/skills --skill biz-blue-ocean -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/biz-blue-ocean, .gemini/skills/biz-blue-ocean, .github/skills/biz-blue-ocean and .opencode/skills/biz-blue-ocean in your project.
SKILL.md names no scripts, command-line tools or credentials: Biz Blue Ocean is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Biz Blue Ocean is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 2k tokens (SKILL.md is roughly 8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 7k tokens, read only when the agent opens those files.
Skills that share tags, products or a category with Biz Blue Ocean: Create Business (wondelai/skills, 2.4k stars), Startup Design (ferdinandobons/startup-skill, 1.2k stars), Startup Validator (ailabs-393/ai-labs-claude-skills, 455 stars) and Competitive Teardown (alirezarezvani/claude-skills, 28k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
asgard-ai-platform (a GitHub organization) maintains it in asgard-ai-platform/skills, which has 242 GitHub stars. The repository holds 207 skills in this directory. The repository was last updated on June 6, 2026.
Source: asgard-ai-platform/skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.