Algo Ad Budget

What it does

When your agent uses it

• The user needs to distribute budget across multiple campaigns
• Optimize spend pacing
• Maximize overall ROAS under budget constraints — even if they say how to split my ad budget
• Campaign budget optimization

Example prompts

• “how to split my ad budget”
• “campaign budget optimization”
• “diminishing returns on ad spend”
• “/algo-ad-budget”

Workflow steps

4 steps, taken from the step headings in SKILL.md.

1. 1Input Validation
2. 2Core Algorithm
3. 3Verification
4. 4Output

What it can do on your machine

Read from SKILL.md and the folder at commit 4e7f4f8. It shows what the files ask for, not the result of running them.

• Tool permissions

  Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

  From allowed-tools in the SKILL.md frontmatter.

• Runs code

  No scripts in the folder and no shell commands in SKILL.md (its code samples are json).

  From the folder's file list and the shell code blocks in SKILL.md.

• Network

  No URLs in SKILL.md.

  From URLs in SKILL.md, links to its own repository left out.

• Credentials

  Names no API keys, tokens, secrets or passwords.

  From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Algo Ad Budget loads about 1.1k tokens when it runs, and up to ~7.1k if it reads all its reference files. Until then it costs about 94 tokens; SKILL.md has 417 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it

~94

When it runs · the whole SKILL.md, loaded when a task matches

~1.1k

With references · SKILL.md plus every file in references/, read only if the agent opens them

~7.1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from asgard-ai-platform/skills at commit 4e7f4f8, republished under its MIT licence (© asgard-ai-platform). 417 words, ~1,091 tokens.

name

algo-ad-budget

description

Optimize advertising budget allocation across campaigns using marginal returns analysis. Use this skill when the user needs to distribute budget across multiple campaigns, optimize spend pacing, or maximize overall ROAS under budget constraints — even if they say 'how to split my ad budget', 'campaign budget optimization', or 'diminishing returns on ad spend'.

metadata.category

WP-37 廣告演算法

metadata.tags

advertising, budget-optimization, allocation, marginal-returns

IRON LAW: Equal Marginal Returns Principle
Optimal allocation makes the MARGINAL return of the last dollar
equal across ALL campaigns. If Campaign A's marginal CPA is $5
and Campaign B's is $15, shift budget from B to A until they equalize.
Total budget constraint: Σ budget_i = total_budget.

{
  "allocation": [{"campaign": "Search-Brand", "budget": 50000, "expected_conversions": 200, "expected_cpa": 250}],
  "total": {"budget": 200000, "expected_conversions": 650, "blended_cpa": 308},
  "metadata": {"optimization_method": "lagrangian", "response_model": "log_curve"}
}

© asgard-ai-platform, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 3 other files (references) in algo-ad-budget of asgard-ai-platform/skills.

• SKILL.md
• examples/sample_scenario.md
• references/attribution-integration.md
• references/response-curves.md

Open the folder on GitHubat commit 4e7f4f8