Agent skill

Trend Spotter

by aiskillstore in aiskillstore/marketplace

A skill your agent uses when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with…

Apache-2.0Auto-check passedMarketing & SEO

Install Trend Spotter

skills CLI
$ npx skills add aiskillstore/marketplace --skill trend-spotter -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install aiskillstore/marketplace trend-spotter --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/aaron-he-zhu/trend-spotter .claude/skills/trend-spotter && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
trend-spotter
GitHub stars
433
Token cost
~2.2k tokens
SKILL.md length
842 words
Files
4 (incl. references)
Skills in repo
1,044
Repo updated
First seen
Licence
Apache-2.0

At a glance

A skill your agent uses when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with…

  • Works in 3 steps: Each candidate trend has a brand-fit… → The report names the top 3 trends to act… → Action items carry a timing window and a…
  • The user asks to find trending topics
  • SKILL.md covers Quick Start, Skill Contract, Data Sources and Instructions, plus 3 more sections
  • Calls python3; reaches hn.algolia.com

What it does

Trend Spotter is an agent skill from aiskillstore/marketplace. Use when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with brand-fit scores, format calls (rising/peak/declining), a cultural calendar, and go/skip recommendations. Not for finding the creators to run those trends — use influencer-discovery; not for building the brand posting calendar from a go verdict — use social-calendar-builder.

Its SKILL.md is about 2.2k tokens, which your agent loads only when the skill is triggered. The skill folder holds 4 other files, including reference files (for example `references/templates.md`, `references/trend-scout-recipe.md` and `skill-report.json`). Compatibility notes: Claude Code and compatible agent-skill hosts

It sits in Marketing & SEO, covering Influencer and creator marketing and Social media marketing. The repository describes itself as: Security-audited skills for Claude, Codex & Claude Code. One-click install, quality verified. The licence is Apache-2.0.

When your agent uses it

  • The user asks to find trending topics
  • What trends should my brand jump on
  • Time a campaign around a cultural moment
  • Produces a ranked trend report with brand-fit scores

Example prompts

  • “find trending topics”
  • “what trends should my brand jump on”
  • “time a campaign around a cultural moment”
  • “/trend-spotter”

Requirements

  • Python 3
  • Compatibility (from SKILL.md): Claude Code and compatible agent-skill hosts

Workflow steps

3 steps, taken from the first numbered list in SKILL.md.

  1. Each candidate trend has a brand-fit score and a go / caution / skip call.
  2. The report names the top 3 trends to act on now plus a watch list and an avoid list.
  3. Action items carry a timing window and a content-format recommendation.

What it can do on your machine

Read from SKILL.md and the folder at commit 44923f3. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • python3

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • hn.algolia.com

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

  • Compatibility

    Claude Code and compatible agent-skill hosts

    From compatibility in the SKILL.md frontmatter.

Context cost

Trend Spotter loads about 2.2k tokens when it runs, and up to ~5.6k if it reads all its reference files. Until then it costs about 115 tokens; SKILL.md has 842 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~115
When it runs · the whole SKILL.md, loaded when a task matches
~2.2k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5.6k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from aiskillstore/marketplace at commit 44923f3, republished under its Apache-2.0 licence (© aiskillstore). 842 words, ~2,205 tokens.

Download SKILL.mdSave it as .claude/skills/trend-spotter/SKILL.md (or your agent's skills folder). This skill also uses 3 other files; get the full folder from GitHub.
name
trend-spotter
description
Use when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with brand-fit scores, format calls (rising/peak/declining), a cultural calendar, and go/skip recommendations. Not for finding the creators to run those trends — use influencer-discovery; not for building the brand posting calendar from a go verdict — use social-calendar-builder.
compatibility
Claude Code and compatible agent-skill hosts
slug
trend-spotter
displayName
Trend Spotter · 趋势侦察
summary
排名化趋势报告:品牌契合评分、rising/peak/declining 判断与 go/skip 建议
version
17.0.0
license
Apache-2.0
homepage
https://github.com/aaron-he-zhu/aaron-marketing-skills
when_to_use
Use when planning campaign timing and themes, deciding whether to join a hashtag, sound, or challenge, scouting trending content formats on a platform…
argument-hint
<brand or industry> [platform] [time horizon]
metadata.author
aaron-he-zhu
metadata.version
17.0.0

Trend Spotter

This skill helps you identify and capitalize on trends that matter to your audience. It monitors social conversations, emerging topics, viral content formats, and cultural moments to inform influencer campaign timing and content strategy.

Quick Start

Shortest invocation:

What trends are relevant for [brand/industry] right now?

Common scenario — analyze one specific trend before committing:

Should [brand] participate in [trend/challenge]? Score the brand fit and give a go/skip call.

Skill Contract

  • Reads: brand/industry, target platforms, audience, geographic focus, time horizon, content categories; prior audience and niche findings from memory/influencer/ if present.
  • Writes: a trend report (ranked trends, brand-fit scores, format calls, cultural calendar, go/skip recommendations) to memory/influencer/trend-spotter/YYYY-MM-DD-<topic>.md.
  • Promotes: durable facts (top trends to act on now, trends to avoid, next review date) to memory/hot-cache.md.
  • Done when:
    1. Each candidate trend has a brand-fit score and a go / caution / skip call.
    2. The report names the top 3 trends to act on now plus a watch list and an avoid list.
    3. Action items carry a timing window and a content-format recommendation.
  • Primary next skill: influencer-discovery — find the creators who can execute the chosen trends.
Handoff Summary

Emit the standard shape from skill-contract.md §Handoff Summary Format.

Data Sources

This skill works with no live integrations (Tier 1): ask the user for the brand, platforms, audience, and time horizon, then reason from those inputs. Where a tool would sharpen the read, use a ~~ connector placeholder:

  • ~~social platform analytics — trending hashtags, sounds, and view counts per platform.
  • ~~trend database — emerging topics, challenge participation, and growth rates.
  • ~~social listening — cultural conversations and sentiment around a topic.
  • ~~competitor tracking — which trends rival brands have adopted and how they performed.

No connector is required to produce a useful report. See CONNECTORS.md for the free/keyless recipe per category.

For a keyless way to fill the trending tables with real signal, run the multi-source trend scout — Google Trends RSS + Hacker News + Reddit + YouTube-outlier, scored against the brand's verticals via the bundled stdlib rss_monitor.py (no new dependency): references/trend-scout-recipe.md. This is the Tier-1 recipe behind ~~trend database (Google Trends RSS).

Keyless news pulse (Tavily): python3 "${CLAUDE_PLUGIN_ROOT}/scripts/connectors/tavily.py" search "<vertical or candidate trend>" --topic news --time-range w --limit 10 adds a recency-filtered news read with per-result relevance scores to the scout mix — a second keyless source to corroborate an RSS spike before calling it a rising trend. Keep single-source signals labeled Estimated; two independent sources agreeing upgrades the confidence note, not the label.

Keyless momentum sharpeners: python3 "${CLAUDE_PLUGIN_ROOT}/scripts/connectors/pageviews.py" "<Topic_Article>" --granularity daily --days 30 shows whether a topic's Wikipedia attention is actually climbing — Measured evidence for the rising / peak / declining format call — and the Hacker News Algolia API (https://hn.algolia.com/api/v1/search?query=<topic>, keyless) upgrades the HN RSS read with points and comment counts usable as a heat score.

Show full SKILL.md (411 more words)Show less

Instructions

When a user requests trend analysis, run these steps. Each step has a fill-in template in references/templates.md — copy the matching block and populate it.

  1. Define trend parameters — capture brand/industry, platforms, audience, geographic focus, time horizon, and content categories. (Template: Step 1.)
  2. Identify current trends — log trending topics, hashtags, audio/sounds, and challenges with volume, growth, lifespan, and brand-safety flags. (Template: Step 2.)
  3. Analyze content format trends — list hot, emerging, and declining formats per platform with how-to-adapt notes. (Template: Step 3.)
  4. Track cultural moments — build the cultural calendar (events + lead times), conversations to join vs avoid, and seasonal opportunities. (Template: Step 4.)
  5. Assess trend relevance — for each candidate trend, score audience alignment, brand value fit, content adaptability, risk, and timing (X/25) and land a ✅ participate / ⚠️ caution / ❌ skip call. (Template: Step 5.)
  6. Monitor competitor trend adoption — record which trends rivals adopted, gaps they missed, and what they overused. (Template: Step 6.)
  7. Generate the trend report — assemble top-3-act-now, watch list, avoid list, timed action items, format and hashtag strategy, and a next-review date. Save to memory/influencer/trend-spotter/YYYY-MM-DD-<topic>.md and promote durable facts to memory/hot-cache.md. (Template: Step 7.)

Example

User: "What TikTok trends should a fitness brand run right now?"

Output names the top trends to act on now — e.g. "Hot Girl Walk" Evolution (2.3B views, still growing, ⭐⭐⭐⭐⭐ for apparel/supplements via "walk with me" content), "75 Hard" challenge content (⭐⭐⭐⭐, sponsor creators mid-challenge), and GRWM Gym Edition (early-growth, first-mover, ⭐⭐⭐⭐⭐) — with a 15-30s format recommendation (hook in 2s, trending audio, text overlay, quick cuts), hashtags (#FitTok, #GymTok), and a this-week action to brief creators on GRWM Gym Edition. Full version: references/templates.md.

Reference Materials

Next Best Skill

  • Primary: influencer-discovery — turn the chosen trends into a shortlist of creators who can execute them.
  • Alternate: audience-mapper — confirm which trends actually resonate with your audience before committing.
  • Alternate: fit-scorer — score which creators fit the chosen trends and the brand before committing.

Termination: keep a visited-set of skills invoked this session. If the primary next skill was already run this turn, stop and report the chain complete rather than re-invoking. Max handoff depth is 3; once reached, summarize and return control to the user.

© aiskillstore, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 3 other files (references) in skills/aaron-he-zhu/trend-spotter of aiskillstore/marketplace.

  • SKILL.md
  • references/templates.md
  • references/trend-scout-recipe.md
  • skill-report.json

Open the folder on GitHubat commit 44923f3

Compare with similar skills

Trend Spotter next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Trend Spotter compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Trend Spotter this skillaiskillstore/marketplace433—~2.2kAutomated safety check: PassApache-2.0
Threads Profile Searchbrowser-act/skills6.1k—~1.8kAutomated safety check: PassMIT
Xiaohongshu User Profilebrowser-act/skills6.1k—~2kAutomated safety check: PassMIT
Content Amplifieraaron-he-zhu/aaron-marketing-skills2.9k1 repos~6.5kAutomated safety check: PassApache-2.0
Trend Spotteraaron-he-zhu/aaron-marketing-skills2.9k—~2.7kAutomated safety check: PassApache-2.0
Ecommerce Social Media Marketingnexscope-ai/eCommerce-Skills1.1k—~4.8kAutomated safety check: PassMIT

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Categories

Questions about Trend Spotter

What does Trend Spotter do?

A skill your agent uses when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with…. Trend Spotter is an agent skill from aiskillstore/marketplace. Use when the user asks to "find trending topics", "what trends should my brand jump on", or "time a campaign around a cultural moment"; produces a ranked trend report with brand-fit scores, format calls (rising/peak/declining), a cultural calendar, and go/skip recommendations.

When should I use Trend Spotter?

Trend Spotter fits situations like: the user asks to find trending topics; what trends should my brand jump on; time a campaign around a cultural moment; produces a ranked trend report with brand-fit scores.

How do I install Trend Spotter in Claude Code?

Run `npx skills add aiskillstore/marketplace --skill trend-spotter -a claude-code`. Or copy the skill folder (skills/aaron-he-zhu/trend-spotter in aiskillstore/marketplace) into .claude/skills/trend-spotter in your project. Claude Code loads it when a task matches its description.

How do I install Trend Spotter in Codex?

Run `npx skills add aiskillstore/marketplace --skill trend-spotter -a codex`. Or copy the skill folder (skills/aaron-he-zhu/trend-spotter in aiskillstore/marketplace) into .agents/skills/trend-spotter in your project. Codex loads it when a task matches its description.

Can I use Trend Spotter in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add aiskillstore/marketplace --skill trend-spotter -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/trend-spotter, .gemini/skills/trend-spotter, .github/skills/trend-spotter and .opencode/skills/trend-spotter in your project.

What does Trend Spotter need to run?

Going by SKILL.md and its folder, Trend Spotter needs the command-line tools its instructions call (python3). Our summary lists: Python 3. Compatibility (from SKILL.md): Claude Code and compatible agent-skill hosts.

Does Trend Spotter access the network?

SKILL.md names 1 domain. In commands or code: hn.algolia.com; the agent is likely to contact it when it follows the instructions. This is read from the text; nothing was executed.

Is Trend Spotter safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Trend Spotter use?

Trend Spotter is published under the Apache-2.0 licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Trend Spotter use?

About 2.2k tokens (SKILL.md is roughly 8.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.4k tokens, read only when the agent opens those files.

What are the alternatives to Trend Spotter?

Skills that share tags, products or a category with Trend Spotter: Threads Profile Search (browser-act/skills, 6.1k stars), Xiaohongshu User Profile (browser-act/skills, 6.1k stars), Content Amplifier (aaron-he-zhu/aaron-marketing-skills, 2.9k stars) and Trend Spotter (aaron-he-zhu/aaron-marketing-skills, 2.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Trend Spotter?

aiskillstore (a GitHub organization) maintains it in aiskillstore/marketplace, which has 433 GitHub stars. The repository holds 1,044 skills in this directory. The repository was last updated on October 10, 2026.

Source: aiskillstore/marketplace on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.