Agent skill

Ad Creative

by aiskillstore in aiskillstore/marketplace

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform.

No licenceAuto-check passedMarketing & SEO

Install Ad Creative

skills CLI

$ npx skills add aiskillstore/marketplace --skill ad-creative -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI

$ gh skill install aiskillstore/marketplace ad-creative --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy

$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/coreyhaines31/ad-creative .claude/skills/ad-creative && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Paste into Claude Code

Install the "ad-creative" agent skill from https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative into .claude/skills/ad-creative/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ad-creative", then confirm the skill loads.

Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

$skill-installer

$skill-installer install https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative

Type this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.

skills CLI

$ npx skills add aiskillstore/marketplace --skill ad-creative -a codex

Project install goes to .agents/skills/; add -g for ~/.codex/skills/.

GitHub CLI

$ gh skill install aiskillstore/marketplace ad-creative --agent codex

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/coreyhaines31/ad-creative .agents/skills/ad-creative && rm -rf skills-src

Use ~/.agents/skills/ instead of .agents/skills for a personal install.

Codex skills documentation · loads skills from .agents/skills/

Paste into Codex

Install the "ad-creative" agent skill from https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative into .agents/skills/ad-creative/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ad-creative", then confirm the skill loads.

Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add aiskillstore/marketplace --skill ad-creative -a cursor

Project install goes to .agents/skills/; add -g for ~/.cursor/skills/.

GitHub CLI

$ gh skill install aiskillstore/marketplace ad-creative --agent cursor

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/coreyhaines31/ad-creative .cursor/skills/ad-creative && rm -rf skills-src

Use ~/.cursor/skills/ instead of .cursor/skills for a personal install.

Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/

Paste into Cursor

Install the "ad-creative" agent skill from https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative into .cursor/skills/ad-creative/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ad-creative", then confirm the skill loads.

Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

gemini skills install

$ gemini skills install https://github.com/aiskillstore/marketplace.git --path skills/coreyhaines31/ad-creative

--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.

skills CLI

$ npx skills add aiskillstore/marketplace --skill ad-creative -a gemini-cli

Project install goes to .agents/skills/; add -g for ~/.gemini/skills/.

GitHub CLI

$ gh skill install aiskillstore/marketplace ad-creative --agent gemini-cli

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/coreyhaines31/ad-creative .gemini/skills/ad-creative && rm -rf skills-src

Use ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.

Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/

Paste into Gemini CLI

Install the "ad-creative" agent skill from https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative into .gemini/skills/ad-creative/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ad-creative", then confirm the skill loads.

Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

GitHub CLI

$ gh skill install aiskillstore/marketplace ad-creative

Installs for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).

skills CLI

$ npx skills add aiskillstore/marketplace --skill ad-creative -a github-copilot

Project install goes to .agents/skills/; add -g for ~/.copilot/skills/.

Manual copy

$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/coreyhaines31/ad-creative .github/skills/ad-creative && rm -rf skills-src

Use ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.

GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/

Paste into GitHub Copilot

Install the "ad-creative" agent skill from https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative into .github/skills/ad-creative/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ad-creative", then confirm the skill loads.

GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add aiskillstore/marketplace --skill ad-creative -a opencode

OpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.

GitHub CLI

$ gh skill install aiskillstore/marketplace ad-creative --agent opencode

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/aiskillstore/marketplace.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/coreyhaines31/ad-creative .opencode/skills/ad-creative && rm -rf skills-src

Use ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.

OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/

Paste into OpenCode

Install the "ad-creative" agent skill from https://github.com/aiskillstore/marketplace/tree/main/skills/coreyhaines31/ad-creative into .opencode/skills/ad-creative/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ad-creative", then confirm the skill loads.

OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

Facts

Skill name: ad-creative
GitHub stars: 430
Token cost: ~5.2k tokens
SKILL.md length: 2,122 words
Files: 12 (incl. references, assets)
Skills in repo: 1,108
Repo updated: Oct 7, 2026
First seen: Oct 7, 2026
Licence: None found

At a glance

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform.

Works in 12 steps: Platform & Format → Product & Offer → Audience & Intent → …
Wants to generate
SKILL.md covers Before Starting, How This Skill Works, Grounded Inputs and Platform Specs, plus 3 more sections
Calls node

What it does

Ad Creative is an agent skill from aiskillstore/marketplace. When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' 'static ads,' 'static ad concepts,' 'ad templates,' 'iMessage ad,' 'chat reveal…

Its SKILL.md is about 5.2k tokens, which your agent loads only when the skill is triggered. The skill folder holds 14 other files, including reference files and assets (for example `evals/evals.json`, `references/creative-review-page.md` and `references/creative-roadmap.md`).

It sits in Marketing & SEO, covering Paid advertising, Copywriting and Messaging and chat bots. It works with LinkedIn and OpenAI. The repository describes itself as: Security-audited skills for Claude, Codex & Claude Code. One-click install, quality verified.

When your agent uses it

Wants to generate
Scale ad creative — headlines
Full ad variations — for any paid advertising platform
The user mentions ad copy variations

Example prompts

“ad copy variations,”
“ad creative,”
“generate headlines,”
“/ad-creative”

Workflow steps

12 steps, taken from the step headings in SKILL.md.

Platform & Format
Product & Offer
Audience & Intent
Performance Data (if iterating)
Constraints
Define Your Angles
Generate Variations per Angle
Validate Against Specs
Organize for Upload
Analyze Winners
Analyze Losers
Generate New Variations

What it can do on your machine

Read from SKILL.md and the folder at commit ad8daf7. It shows what the files ask for, not the result of running them.

Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
Shell commands in SKILL.md call:
- node
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Ad Creative loads about 5.2k tokens when it runs, and up to ~30k if it reads all its reference files. Until then it costs about 257 tokens; SKILL.md has 2,122 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it: ~257
When it runs · the whole SKILL.md, loaded when a task matches: ~5.2k
With references · SKILL.md plus every file in references/, read only if the agent opens them: ~30k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 2,122 words (~5,164 tokens).

“You are an expert performance creative strategist. Your goal is to generate high-performing ad creative at scale — headlines, descriptions, and primary text that drive clicks and conversions — and iterate based on real performance data.”

— opening of SKILL.md by aiskillstore

name: ad-creative
metadata.version: 2.7.0

Outline of SKILL.md

Ad Creative
Before Starting
1. Platform & Format
2. Product & Offer
3. Audience & Intent
4. Performance Data (if iterating)
5. Constraints
How This Skill Works
Mode 1: Generate from Scratch
Mode 2: Iterate from Performance Data
Mode 3: Scaled Static Batches (Grounded)
Mode 4: Creative Strategy Loop
Grounded Inputs
Platform Specs
Google Ads (Responsive Search Ads)
Meta Ads (Facebook/Instagram)
LinkedIn Ads
TikTok Ads
Twitter/X Ads
Generating Ad Visuals
Generating Ad Copy
Step 1: Define Your Angles
Step 2: Generate Variations per Angle
Step 3: Validate Against Specs
Step 4: Organize for Upload
Iterating from Performance Data
Step 1: Analyze Winners
Step 2: Analyze Losers
Step 3: Generate New Variations
Step 4: Document the Iteration

Read the full SKILL.md on GitHub

Files

SKILL.md and 11 other files (references, assets) in skills/coreyhaines31/ad-creative of aiskillstore/marketplace.

SKILL.md
assets/creative-review-template.html
evals/evals.json
references/creative-review-page.md
references/creative-roadmap.md
references/generative-tools.md
references/hook-system.md
references/imessage-video-ads.md
references/motion-video-ads.md
references/platform-specs.md
references/static-ad-templates.md
skill-report.json

Open the folder on GitHubat commit ad8daf7

Compare with similar skills

Ad Creative next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Ad Creative compared with similar skills
Skill	Stars	Used in	Tokens	Auto-check	Licence	Repo updated
Ad Creative this skillaiskillstore/marketplace	430	—	~5.2k	Automated safety check: Pass	None	yesterday
Ad Creativecoreyhaines31/marketingskills	54k	—	~6.2k	Automated safety check: Pass	MIT	today
Marketing OsYuzzyuk/marketing-os	536	—	~2.5k	Automated safety check: Pass	MIT	1 mo ago
Ad CreativeLeoYeAI/openclaw-marketing-skills	1k	8 repos	~3.4k	Automated safety check: Pass	Custom licence	4 mo ago
Ads Copywriterclaude-office-skills/skills	499	—	~2.1k	Automated safety check: Pass	MIT	8 mo ago
Social Ad Campaignmohitagw15856/pm-claude-skills	1.4k	—	~3.7k	Automated safety check: Pass	MIT	yesterday

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Ad Creative
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More from aiskillstore/marketplace

All 1,108 skills in this repo

Code Stats
aiskillstore/marketplace
Analyze codebase with tokei (fast line counts by language) and difft (semantic AST-aware diffs).
430 GitHub starsUsed in 2 repos~697 tokens
Auto-check: notes
File Search
aiskillstore/marketplace
Modern file and content search using fd, ripgrep (rg), and fzf.
430 GitHub starsUsed in 2 repos~598 tokens
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Data Processing
aiskillstore/marketplace
Process JSON with jq and YAML/TOML with yq. An agent skill from aiskillstore/marketplace.
430 GitHub starsUsed in 1 repo~720 tokens
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Doc Scanner
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Scans for project documentation files (AGENTS.md, CLAUDE.md, GEMINI.md, COPILOT.md, CURSOR.md, WARP.md, and 15+ other formats) and synthesizes guidance.
430 GitHub starsUsed in 1 repo~644 tokens
Auto-check: notes
Find Replace
aiskillstore/marketplace
Modern find-and-replace using sd (simpler than sed) and batch replacement patterns.
430 GitHub starsUsed in 1 repo~527 tokens
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Investigating Codebases
aiskillstore/marketplace
Automatically activated when user asks how something works, wants to understand unfamiliar code, needs to explore a new codebase, or asks questions like "where is X implemented?", "how does Y…
430 GitHub starsUsed in 1 repo~2.7k tokens
Auto-check: notes

Works with

Questions about Ad Creative

What does Ad Creative do?

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Ad Creative is an agent skill from aiskillstore/marketplace. When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform.

When should I use Ad Creative?

Ad Creative fits situations like: wants to generate; scale ad creative — headlines; full ad variations — for any paid advertising platform; the user mentions ad copy variations.

How do I install Ad Creative in Claude Code?

Run `npx skills add aiskillstore/marketplace --skill ad-creative -a claude-code`. Or copy the skill folder (skills/coreyhaines31/ad-creative in aiskillstore/marketplace) into .claude/skills/ad-creative in your project. Claude Code loads it when a task matches its description.

How do I install Ad Creative in Codex?

Run `npx skills add aiskillstore/marketplace --skill ad-creative -a codex`. Or copy the skill folder (skills/coreyhaines31/ad-creative in aiskillstore/marketplace) into .agents/skills/ad-creative in your project. Codex loads it when a task matches its description.

Can I use Ad Creative in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add aiskillstore/marketplace --skill ad-creative -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/ad-creative, .gemini/skills/ad-creative, .github/skills/ad-creative and .opencode/skills/ad-creative in your project.

What does Ad Creative need to run?

Going by SKILL.md and its folder, Ad Creative needs the command-line tools its instructions call (node).

Does Ad Creative access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Ad Creative safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Ad Creative use?

No licence was found for Ad Creative or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Ad Creative use?

About 5.2k tokens (SKILL.md is roughly 21k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 24k tokens, read only when the agent opens those files.

What are the alternatives to Ad Creative?

Skills that share tags, products or a category with Ad Creative: Ad Creative (coreyhaines31/marketingskills, 54k stars), Marketing Os (Yuzzyuk/marketing-os, 536 stars), Ad Creative (LeoYeAI/openclaw-marketing-skills, 1k stars) and Ads Copywriter (claude-office-skills/skills, 499 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Ad Creative?

aiskillstore (a GitHub organization) maintains it in aiskillstore/marketplace, which has 430 GitHub stars. The repository holds 1,108 skills in this directory. The repository was last updated on October 7, 2026.

Source: aiskillstore/marketplace on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.

Install Ad Creative

Facts

At a glance

What it does

When your agent uses it

Example prompts

Workflow steps

What it can do on your machine

Tool permissions

Runs code

Network

Credentials

Context cost

Safety

SKILL.md

Files

Compare with similar skills

Similar skills

More from aiskillstore/marketplace

Related

Questions about Ad Creative