Agent skill

Repurpose Instagram

by AgriciDaniel in AgriciDaniel/claude-repurpose

Generates Instagram content from content atoms: carousel slide scripts (7-10 slides), captions optimized for the 125-character fold, and reel scripts with hook-first structure.

MITAuto-check passedWriting & Content

Install Repurpose Instagram

skills CLI
$ npx skills add AgriciDaniel/claude-repurpose --skill repurpose-instagram -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install AgriciDaniel/claude-repurpose repurpose-instagram --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/AgriciDaniel/claude-repurpose.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/repurpose-instagram .claude/skills/repurpose-instagram && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
repurpose-instagram
GitHub stars
157
Token cost
~1.7k tokens
SKILL.md length
769 words
Files
1
Skills in repo
21
Repo updated
First seen
Licence
MIT

At a glance

Generates Instagram content from content atoms: carousel slide scripts (7-10 slides), captions optimized for the 125-character fold, and reel scripts with hook-first structure.

  • Works in 4 steps: First 125 characters (visible before… → Body (up to 2,200 chars total) → Engagement question → …
  • User says instagram
  • SKILL.md covers Inputs, References, Platform Rules and Output 1: Carousel Script…, plus 5 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Repurpose Instagram is an agent skill from AgriciDaniel/claude-repurpose. Generates Instagram content from content atoms: carousel slide scripts (7-10 slides), captions optimized for the 125-character fold, and reel scripts with hook-first structure. Optimizes for watch time, saves, and shares. Sub-skill of the Content Repurposing Engine. Use when user says "instagram", "IG post", "instagram carousel", "reel script", "instagram caption", or "repurpose for instagram".

Its SKILL.md is about 1.7k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Writing & Content, covering Content repurposing and Slides and decks. It works with Instagram. The repository describes itself as: Content Repurposing Engine for Claude Code. Turn 1 piece of content into 10+ platform-optimized posts for Twitter, LinkedIn, Instagram, Facebook, YouTube, Skool, Reddit, and… The licence is MIT.

When your agent uses it

  • User says instagram
  • Instagram carousel
  • Instagram caption
  • Repurpose for instagram

Example prompts

  • “instagram”
  • “IG post”
  • “instagram carousel”
  • “/repurpose-instagram”

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. First 125 characters (visible before "more" fold)
  2. Body (up to 2,200 chars total)
  3. Engagement question
  4. Hashtags (3-5)

What it can do on your machine

Read from SKILL.md and the folder at commit 669187e. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Repurpose Instagram loads about 1.7k tokens when it runs. Until then it costs about 104 tokens; SKILL.md has 769 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~104
When it runs · the whole SKILL.md, loaded when a task matches
~1.7k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from AgriciDaniel/claude-repurpose at commit 669187e, republished under its MIT licence (© AgriciDaniel). 769 words, ~1,694 tokens.

Download SKILL.mdSave it as .claude/skills/repurpose-instagram/SKILL.md (or your agent's skills folder).
name
repurpose-instagram
description
Generates Instagram content from content atoms: carousel slide scripts (7-10 slides), captions optimized for the 125-character fold, and reel scripts with hook-first structure. Optimizes for watch time, saves, and shares. Sub-skill of the Content Repurposing Engine. Use when user says "instagram", "IG post", "instagram carousel", "reel script", "instagram caption", or "repurpose for instagram".
user-invokable
true
argument-hint
[url-or-atoms]
license
MIT
metadata.author
AgriciDaniel
metadata.version
1.0.0
metadata.category
content

Instagram Content Generator

Generate carousel script, caption, and reel script from content atoms.

Inputs

You receive from the orchestrator:

  • Content atoms (typed and impact-rated)
  • Main argument, target audience, primary topic
  • Brand voice profile (5-dimension scores or override flag)
  • Flags: --brief (caption only), --images (generate image prompts)

References

Load before generating:

  • references/platform-specs.md -- carousel specs, reel dimensions, algorithm weights
  • references/hook-formulas.md -- first-slide hooks, caption openers, reel hooks
  • references/voice-adaptation.md -- Instagram tone rules (relaxed, emoji-rich, visual-first)

Platform Rules

SpecValue
Caption limit2,200 characters (125 visible before "more")
Carousel slides7-10 optimal, up to 20 max
Carousel dimensions1080x1350 (4:5)
Mixed media carousel2.33% engagement vs 1.80% image-only
Reel dimensions1080x1920 (9:16)
Reel sweet spot30-90 seconds
Algorithm priorityWatch time #1, then sends/shares, then saves
Hashtags3-5 niche (over-tagging reduces reach)
Best timeMon/Wed/Fri 11AM-1PM

Write to instagram/carousel.md.

Slide-by-Slide Structure
SlidePurposeContent
Slide 1Stop the scrollHook headline (5-8 words), visual pattern interrupt, "Swipe left" prompt
Slides 2-3Context + problemSet up why this matters, relatable pain point
Slides 4-6Core valueOne insight per slide, drawn from highest-impact atoms
Slides 7-8Proof + examplesStats, case studies, or before/after from atoms
Slide 9SummaryKey takeaway in one powerful sentence
Final slideTriple CTASave + Follow + Share prompts
  • Dimensions: 1080x1350 (4:5 portrait) for all slides
  • One idea per slide -- never stack multiple concepts
  • Mix text-heavy slides with visual/graphic slides for rhythm
  • Consider mixed media (image + video slides): 2.33% vs 1.80% engagement
  • Text must be readable at mobile size (large, bold headlines)
  • Consistent visual style across all slides (colors, fonts, layout)
  • Slide 1 determines whether anyone swipes -- invest the most effort here
Visual Direction

For each slide, specify:

  • Headline text (5-10 words, bold)
  • Supporting text (1-2 short lines, if any)
  • Background treatment (color, gradient, image suggestion)
  • Layout (centered, left-aligned, split)
  • Any icon, illustration, or photo direction
"Swipe Left" Prompt

Include a directional cue on slide 1. Only 5% of creators use this, but it boosts engagement by ~10%. Options:

  • Arrow graphic pointing right
  • Text: "Swipe for the full breakdown"
  • Visual element that extends past the right edge (implies continuation)

Output 2: Caption

Write to instagram/caption.md.

Caption Structure
  1. First 125 characters (visible before "more" fold)

    • This is the hook. Front-load the most compelling statement.
    • Use a curiosity gap, bold claim, or question
    • Must work as a standalone micro-copy even if nobody taps "more"
  2. Body (up to 2,200 chars total)

    • Expand on the carousel's theme with personal context or story
    • Use line breaks and emoji bullets for scannability
    • Weave in 1-2 atoms that complement (not duplicate) the carousel content
    • Conversational tone with contractions and natural language
  3. Engagement question

    • End with a specific question that invites comments
    • Questions that ask for personal experience outperform yes/no questions
  4. Hashtags (3-5)

    • Place at the very end after a line break
    • Mix 1-2 broad niche tags with 2-3 specific tags
    • Never use 30 hashtags (reduces reach in 2026)
Show full SKILL.md (279 more words)Show less
Caption Voice
  • Relaxed and creative, not corporate
  • Emoji used as visual markers and personality (3-8 per caption)
  • Storytelling tone: conversational, flowing, first-person

Output 3: Reel Script

Write to instagram/reel-script.md.

Reel Structure (30-90 seconds)
TimestampSectionContent
0-3sHookStop-scrolling statement or question. This determines everything.
3-10sContextQuick setup: "Here's what most people get wrong about [topic]..."
10-40sValueCore insight from 2-3 atoms. Break into 3-5 second segments with jump cuts.
40-55sProofStat, result, or example that validates the insight
55-70sCTATell viewers what to do: save, follow, comment, check link in bio
70-90sBonus (optional)Extra tip or teaser for next reel
Reel Rules
  • Dimensions: 1080x1920 (9:16 vertical)
  • Sweet spot: 30-90 seconds (shorter = better for discoverability)
  • Jump cuts every 3-5 seconds to maintain attention
  • Hook in first 3 seconds is non-negotiable (determines watch-through rate)
  • Watch time is the #1 algorithm signal -- every second must earn the next
Text Overlay Suggestions

For each section of the reel, suggest:

  • On-screen text (key phrase or keyword, 3-6 words)
  • Text position (top, center, bottom -- avoid bottom 20% for UI overlap)
  • Animation style (pop-in, typewriter, static)
Audio Direction
  • Suggest whether to use: voiceover, trending audio, or original audio
  • If voiceover: the script IS the voiceover (write it conversationally)
  • Note: trending audio boosts discoverability but must match content mood

Image Prompts

If --images flag is set, suggest:

  • Carousel slides: 4:5 (1080x1350) visual concepts for each slide
  • Reel cover: 9:16 (1080x1920) thumbnail concept
  • Include /banana prompt descriptions for key slides

Output Format

Each file should include the content plus production notes:

markdown
# Instagram Carousel: [Topic]

## Slide 1 -- Hook
**Headline:** [text]
**Visual:** [direction]

## Slide 2 -- [Label]
...

---
**Posting notes:** [best time, hashtag guidance, engagement strategy]

Brief Mode

If --brief is active, produce only:

  • 1 caption (standalone, not tied to a carousel)
  • Skip carousel and reel script

© AgriciDaniel, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/repurpose-instagram of AgriciDaniel/claude-repurpose.

Open the folder on GitHubat commit 669187e

Compare with similar skills

Repurpose Instagram next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Repurpose Instagram compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Repurpose Instagram this skillAgriciDaniel/claude-repurpose157—~1.7kAutomated safety check: PassMIT
Social Media Pro Maxcriptogus/agent-evolve-network288—~1.6kAutomated safety check: PassCustom licence
Social Creative Builderaaron-he-zhu/aaron-marketing-skills2.9k—~2.9kAutomated safety check: PassApache-2.0
Socialcoreyhaines31/marketingskills54k4 repos~4.5kAutomated safety check: PassMIT
Social Contentfreekmurze/dotfiles1k23 repos~2.1kAutomated safety check: PassNone
Kortix Socialkortix-ai/suna20k—~1.8kAutomated safety check: PassCustom licence

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Works with

Questions about Repurpose Instagram

What does Repurpose Instagram do?

Generates Instagram content from content atoms: carousel slide scripts (7-10 slides), captions optimized for the 125-character fold, and reel scripts with hook-first structure. Repurpose Instagram is an agent skill from AgriciDaniel/claude-repurpose. Generates Instagram content from content atoms: carousel slide scripts (7-10 slides), captions optimized for the 125-character fold, and reel scripts with hook-first structure.

When should I use Repurpose Instagram?

Repurpose Instagram fits situations like: user says instagram; instagram carousel; instagram caption; repurpose for instagram.

How do I install Repurpose Instagram in Claude Code?

Run `npx skills add AgriciDaniel/claude-repurpose --skill repurpose-instagram -a claude-code`. Or copy the skill folder (skills/repurpose-instagram in AgriciDaniel/claude-repurpose) into .claude/skills/repurpose-instagram in your project. Claude Code loads it when a task matches its description.

How do I install Repurpose Instagram in Codex?

Run `npx skills add AgriciDaniel/claude-repurpose --skill repurpose-instagram -a codex`. Or copy the skill folder (skills/repurpose-instagram in AgriciDaniel/claude-repurpose) into .agents/skills/repurpose-instagram in your project. Codex loads it when a task matches its description.

Can I use Repurpose Instagram in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add AgriciDaniel/claude-repurpose --skill repurpose-instagram -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/repurpose-instagram, .gemini/skills/repurpose-instagram, .github/skills/repurpose-instagram and .opencode/skills/repurpose-instagram in your project.

What does Repurpose Instagram need to run?

SKILL.md names no scripts, command-line tools or credentials: Repurpose Instagram is instructions for the agent only.

Does Repurpose Instagram access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Repurpose Instagram safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Repurpose Instagram use?

Repurpose Instagram is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Repurpose Instagram use?

About 1.7k tokens (SKILL.md is roughly 6.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Repurpose Instagram?

Skills that share tags, products or a category with Repurpose Instagram: Social Media Pro Max (criptogus/agent-evolve-network, 288 stars), Social Creative Builder (aaron-he-zhu/aaron-marketing-skills, 2.9k stars), Social (coreyhaines31/marketingskills, 54k stars) and Social Content (freekmurze/dotfiles, 1k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Repurpose Instagram?

AgriciDaniel (a GitHub user) maintains it in AgriciDaniel/claude-repurpose, which has 157 GitHub stars. The repository holds 21 skills in this directory. The repository was last updated on April 10, 2026.

Source: AgriciDaniel/claude-repurpose on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.