Agent skill

Ads Competitor

by AgriciDaniel in AgriciDaniel/claude-ads

Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms.

MITAuto-check passedMarketing & SEO

Install Ads Competitor

skills CLI
$ npx skills add AgriciDaniel/claude-ads --skill ads-competitor -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install AgriciDaniel/claude-ads ads-competitor --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/AgriciDaniel/claude-ads.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/ads-competitor .claude/skills/ads-competitor && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
ads-competitor
GitHub stars
9.8k
Token cost
~311 tokens
SKILL.md length
105 words
Files
1
Skills in repo
32
Repo updated
First seen
Licence
MIT

At a glance

Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms.

  • Works in 6 steps: Confirm named competitors, market,… → Use official transparency libraries,… → Record capture date, platform,… → …
  • Competitive PPC analysis
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Competitor creative

What it does

Ads Competitor is an agent skill from AgriciDaniel/claude-ads. Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms. Use for competitor ads, ad libraries, ad spy, competitive PPC analysis, competitor creative, Google Ads Transparency, Meta Ad Library, or paid-media competitor research.

Its SKILL.md is about 310 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Paid advertising. It works with Google Ads. The repository describes itself as: Claude-first paid-media operations skill for Claude Code across 12 ad platforms (Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat… The licence is MIT.

When your agent uses it

  • Competitive PPC analysis
  • Competitor creative
  • Google Ads Transparency
  • Meta Ad Library

Example prompts

  • “/ads-competitor”

Workflow steps

6 steps, taken from the first numbered list in SKILL.md.

  1. Confirm named competitors, market, geography, customer, objective, and decision.
  2. Use official transparency libraries, public ads, auction data supplied by the
  3. Record capture date, platform, placement, observable creative/message, landing
  4. Separate direct observations from inferred audience, spend, performance, or
  5. Cluster durable themes, formats, offers, funnel paths, and gaps without copying
  6. Return evidence-backed opportunities, risks, experiments, and source records.

What it can do on your machine

Read from SKILL.md and the folder at commit ac21644. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Ads Competitor loads about 311 tokens when it runs. Until then it costs about 92 tokens; SKILL.md has 105 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~92
When it runs · the whole SKILL.md, loaded when a task matches
~311

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from AgriciDaniel/claude-ads at commit ac21644, republished under its MIT licence (© AgriciDaniel). 105 words, ~311 tokens.

Download SKILL.mdSave it as .claude/skills/ads-competitor/SKILL.md (or your agent's skills folder).
name
ads-competitor
description
Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms. Use for competitor ads, ad libraries, ad spy, competitive PPC analysis, competitor creative, Google Ads Transparency, Meta Ad Library, or paid-media competitor research.

Competitor Ad Intelligence

  1. Confirm named competitors, market, geography, customer, objective, and decision.
  2. Use official transparency libraries, public ads, auction data supplied by the operator, and other terms-compliant sources.
  3. Record capture date, platform, placement, observable creative/message, landing destination, and source URL.
  4. Separate direct observations from inferred audience, spend, performance, or strategy; never present estimates as account facts.
  5. Cluster durable themes, formats, offers, funnel paths, and gaps without copying protected creative or text.
  6. Return evidence-backed opportunities, risks, experiments, and source records.

Respect platform terms, robots and access controls, copyright, trademarks, and privacy. Do not bypass authentication or scrape private account surfaces.

© AgriciDaniel, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/ads-competitor of AgriciDaniel/claude-ads.

Open the folder on GitHubat commit ac21644

Compare with similar skills

Ads Competitor next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Ads Competitor compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Ads Competitor this skillAgriciDaniel/claude-ads9.8k—~311Automated safety check: PassMIT
Blog GoogleAgriciDaniel/claude-blog2.3k1 repos~3.3kAutomated safety check: NotesMIT
AdsCesarjoquin/Marketing-Skills2011 repos~3.5kAutomated safety check: PassMIT
Adscoreyhaines31/marketingskills54k1 repos~7kAutomated safety check: PassMIT
Google Adssuperdesigndev/treg4.9k—~1.9kAutomated safety check: PassCustom licence
Money Adsiamzifei/show-me-the-money1k—~2.4kAutomated safety check: PassCustom licence

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Works with

Categories

Questions about Ads Competitor

What does Ads Competitor do?

Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms. Ads Competitor is an agent skill from AgriciDaniel/claude-ads. Research competitor paid-ad presence, messaging, creative, formats, landing pages, keyword and auction signals, transparent ad libraries, and strategic gaps across supported platforms.

When should I use Ads Competitor?

Ads Competitor fits situations like: competitive PPC analysis; competitor creative; google Ads Transparency; meta Ad Library.

How do I install Ads Competitor in Claude Code?

Run `npx skills add AgriciDaniel/claude-ads --skill ads-competitor -a claude-code`. Or copy the skill folder (skills/ads-competitor in AgriciDaniel/claude-ads) into .claude/skills/ads-competitor in your project. Claude Code loads it when a task matches its description.

How do I install Ads Competitor in Codex?

Run `npx skills add AgriciDaniel/claude-ads --skill ads-competitor -a codex`. Or copy the skill folder (skills/ads-competitor in AgriciDaniel/claude-ads) into .agents/skills/ads-competitor in your project. Codex loads it when a task matches its description.

Can I use Ads Competitor in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add AgriciDaniel/claude-ads --skill ads-competitor -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/ads-competitor, .gemini/skills/ads-competitor, .github/skills/ads-competitor and .opencode/skills/ads-competitor in your project.

What does Ads Competitor need to run?

SKILL.md names no scripts, command-line tools or credentials: Ads Competitor is instructions for the agent only.

Does Ads Competitor access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Ads Competitor safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Ads Competitor use?

Ads Competitor is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Ads Competitor use?

About 311 tokens (SKILL.md is roughly 1.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Ads Competitor?

Skills that share tags, products or a category with Ads Competitor: Blog Google (AgriciDaniel/claude-blog, 2.3k stars), Ads (Cesarjoquin/Marketing-Skills, 201 stars), Ads (coreyhaines31/marketingskills, 54k stars) and Google Ads (superdesigndev/treg, 4.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Ads Competitor?

AgriciDaniel (a GitHub user) maintains it in AgriciDaniel/claude-ads, which has 9,829 GitHub stars. The repository holds 32 skills in this directory. The repository was last updated on October 7, 2026.

Source: AgriciDaniel/claude-ads on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.